Author: Arif Harbott
Publisher: Practical Inspiration Publishing
ISBN: 1788602048
Category : Business & Economics
Languages : en
Pages : 208
Book Description
Most transformations and large-scale change programs fail, but in a rapidly changing world change is becoming more and more critical for survival. The HERO Transformation Playbook is your step-by-step playbook of EXACTLY how to deliver successful transformations and large-scale change programs with the best chance of success using the HERO Transformation Framework: a clear method to help you design transformation for maximum enterprise value creation and then deliver the outcome in a repeatable fashion. We built our framework through trial and error, learning from our mistakes and successes and solving common issues we came across and pitfalls that we have seen time and again. We then spent many years honing the framework, removing the fluff, distilling the concepts until it contained everything you need to succeed in the challenging world of change. In this book we teach you everything we’ve learned – including all of the roles, processes, meetings, governance, and templates for you to follow and apply to your transformation today - so that you can crack the code of change and lead successful transformations on your own. The more successful transformations that are delivered, the better the world will be for everyone!
The HERO Transformation Playbook
Author: Arif Harbott
Publisher: Practical Inspiration Publishing
ISBN: 1788602048
Category : Business & Economics
Languages : en
Pages : 208
Book Description
Most transformations and large-scale change programs fail, but in a rapidly changing world change is becoming more and more critical for survival. The HERO Transformation Playbook is your step-by-step playbook of EXACTLY how to deliver successful transformations and large-scale change programs with the best chance of success using the HERO Transformation Framework: a clear method to help you design transformation for maximum enterprise value creation and then deliver the outcome in a repeatable fashion. We built our framework through trial and error, learning from our mistakes and successes and solving common issues we came across and pitfalls that we have seen time and again. We then spent many years honing the framework, removing the fluff, distilling the concepts until it contained everything you need to succeed in the challenging world of change. In this book we teach you everything we’ve learned – including all of the roles, processes, meetings, governance, and templates for you to follow and apply to your transformation today - so that you can crack the code of change and lead successful transformations on your own. The more successful transformations that are delivered, the better the world will be for everyone!
Publisher: Practical Inspiration Publishing
ISBN: 1788602048
Category : Business & Economics
Languages : en
Pages : 208
Book Description
Most transformations and large-scale change programs fail, but in a rapidly changing world change is becoming more and more critical for survival. The HERO Transformation Playbook is your step-by-step playbook of EXACTLY how to deliver successful transformations and large-scale change programs with the best chance of success using the HERO Transformation Framework: a clear method to help you design transformation for maximum enterprise value creation and then deliver the outcome in a repeatable fashion. We built our framework through trial and error, learning from our mistakes and successes and solving common issues we came across and pitfalls that we have seen time and again. We then spent many years honing the framework, removing the fluff, distilling the concepts until it contained everything you need to succeed in the challenging world of change. In this book we teach you everything we’ve learned – including all of the roles, processes, meetings, governance, and templates for you to follow and apply to your transformation today - so that you can crack the code of change and lead successful transformations on your own. The more successful transformations that are delivered, the better the world will be for everyone!
Think Like a Rock Star: How to Create Social Media and Marketing Strategies that Turn Customers into Fans, with a foreword by Kathy Sierra
Author: Mack Collier
Publisher: McGraw Hill Professional
ISBN: 0071806105
Category : Business & Economics
Languages : en
Pages : 225
Book Description
What's better than getting new customers? Turning existing ones into FANS. Everything marketers need to know to find, engage, and leverage the power of brand evangelists Think Like a Rock Star provides step-by-step instructions that show marketing professionals how to connect with customers both online and offline to create a truly fan-centric brand. Using case studies of how rock stars like Lady Gaga, Taylor Swift, Katy Perry, and Blink-182 cultivate fans, it teaches readers how to apply those lessons to create brand advocates who will grow profits, improve business frameworks, and contribute more than ever to the success of the brand. It also identifies successful and easily replicable marketing strategies of top brands such as Dell, Ford, Patagonia, and YouTube. Think Like a Rock Star is an indispensable tool for any marketing professional. Foreword by Kathy Sierra, cocreator of the Head First book series Mack Collier is a social media strategist, trainer, and speaker who specializes in helping companies better connect with their customers via social media. His clients include businesses of all sizes, from sole proprietorships to Fortune 500 companies.
Publisher: McGraw Hill Professional
ISBN: 0071806105
Category : Business & Economics
Languages : en
Pages : 225
Book Description
What's better than getting new customers? Turning existing ones into FANS. Everything marketers need to know to find, engage, and leverage the power of brand evangelists Think Like a Rock Star provides step-by-step instructions that show marketing professionals how to connect with customers both online and offline to create a truly fan-centric brand. Using case studies of how rock stars like Lady Gaga, Taylor Swift, Katy Perry, and Blink-182 cultivate fans, it teaches readers how to apply those lessons to create brand advocates who will grow profits, improve business frameworks, and contribute more than ever to the success of the brand. It also identifies successful and easily replicable marketing strategies of top brands such as Dell, Ford, Patagonia, and YouTube. Think Like a Rock Star is an indispensable tool for any marketing professional. Foreword by Kathy Sierra, cocreator of the Head First book series Mack Collier is a social media strategist, trainer, and speaker who specializes in helping companies better connect with their customers via social media. His clients include businesses of all sizes, from sole proprietorships to Fortune 500 companies.
Writing & Publishing as a Business Book One
Author: Rae A. Stonehouse
Publisher: Live For Excellence Productions
ISBN: 177823724X
Category : Language Arts & Disciplines
Languages : en
Pages : 121
Book Description
Self-publishing is well within the reach of many authors however, the learning curve can be frustratingly steep. Author Rae A. Stonehouse, veteran of a dozen of his own self-help, personal/professional development books and others for his clients, shares sage advice from his self-publishing career and from the pros. Book One Writing & Publishing as a Business in The Successful Self Publisher Series: How to Write, Publish and Market Your Book Yourself addresses writing books and self-publishing based on business best-practices. There is nothing wrong with sending your manuscript to a traditional publishing company, but only self-publishing allows you to make all the choices – cover art, interior design, even story content – based on your vision, and your goals. Plus, you can have a finished copy in months, not years. As an author with the desire of being paid for your hard work, you are in business. If you choose to self-publish, you are now in the publishing business as well. Book One Writing & Publishing as a Business explores the following topics essential to creating your manuscript: - Choosing your topic - How to generate content ideas for your book - Organizing your content so it makes sense - Researching - Creating your storyline - Finding your writing voice - Saving your work - Preventing spelling & grammar mistakes - Minding your tense - Formatting your manuscript - Adding illustrations or graphics - Creating book titles that sell - Proofreading And much more... Other books in the series... Book Two Self-Publishing for Fun and Profit in The Successful Self Publisher Series: How to Write, Publish and Market Your Book Yourself focuses on how to publish your content. Book Three Content Marketing Strategies That Work in the series focuses on how to market your book, yourself.
Publisher: Live For Excellence Productions
ISBN: 177823724X
Category : Language Arts & Disciplines
Languages : en
Pages : 121
Book Description
Self-publishing is well within the reach of many authors however, the learning curve can be frustratingly steep. Author Rae A. Stonehouse, veteran of a dozen of his own self-help, personal/professional development books and others for his clients, shares sage advice from his self-publishing career and from the pros. Book One Writing & Publishing as a Business in The Successful Self Publisher Series: How to Write, Publish and Market Your Book Yourself addresses writing books and self-publishing based on business best-practices. There is nothing wrong with sending your manuscript to a traditional publishing company, but only self-publishing allows you to make all the choices – cover art, interior design, even story content – based on your vision, and your goals. Plus, you can have a finished copy in months, not years. As an author with the desire of being paid for your hard work, you are in business. If you choose to self-publish, you are now in the publishing business as well. Book One Writing & Publishing as a Business explores the following topics essential to creating your manuscript: - Choosing your topic - How to generate content ideas for your book - Organizing your content so it makes sense - Researching - Creating your storyline - Finding your writing voice - Saving your work - Preventing spelling & grammar mistakes - Minding your tense - Formatting your manuscript - Adding illustrations or graphics - Creating book titles that sell - Proofreading And much more... Other books in the series... Book Two Self-Publishing for Fun and Profit in The Successful Self Publisher Series: How to Write, Publish and Market Your Book Yourself focuses on how to publish your content. Book Three Content Marketing Strategies That Work in the series focuses on how to market your book, yourself.
The Chimp Paradox
Author: Steve Peters
Publisher: Penguin
ISBN: 110161062X
Category : Business & Economics
Languages : en
Pages : 370
Book Description
Your inner Chimp can be your best friend or your worst enemy...this is the Chimp Paradox Do you sabotage your own happiness and success? Are you struggling to make sense of yourself? Do your emotions sometimes dictate your life? Dr. Steve Peters explains that we all have a being within our minds that can wreak havoc on every aspect of our lives—be it business or personal. He calls this being "the chimp," and it can work either for you or against you. The challenge comes when we try to tame the chimp, and persuade it to do our bidding. The Chimp Paradox contains an incredibly powerful mind management model that can help you be happier and healthier, increase your confidence, and become a more successful person. This book will help you to: —Recognize how your mind is working —Understand and manage your emotions and thoughts —Manage yourself and become the person you would like to be Dr. Peters explains the struggle that takes place within your mind and then shows you how to apply this understanding. Once you're armed with this new knowledge, you will be able to utilize your chimp for good, rather than letting your chimp run rampant with its own agenda.
Publisher: Penguin
ISBN: 110161062X
Category : Business & Economics
Languages : en
Pages : 370
Book Description
Your inner Chimp can be your best friend or your worst enemy...this is the Chimp Paradox Do you sabotage your own happiness and success? Are you struggling to make sense of yourself? Do your emotions sometimes dictate your life? Dr. Steve Peters explains that we all have a being within our minds that can wreak havoc on every aspect of our lives—be it business or personal. He calls this being "the chimp," and it can work either for you or against you. The challenge comes when we try to tame the chimp, and persuade it to do our bidding. The Chimp Paradox contains an incredibly powerful mind management model that can help you be happier and healthier, increase your confidence, and become a more successful person. This book will help you to: —Recognize how your mind is working —Understand and manage your emotions and thoughts —Manage yourself and become the person you would like to be Dr. Peters explains the struggle that takes place within your mind and then shows you how to apply this understanding. Once you're armed with this new knowledge, you will be able to utilize your chimp for good, rather than letting your chimp run rampant with its own agenda.
The SPARK Method
Author: Cori Wamsley
Publisher:
ISBN: 9781096448921
Category :
Languages : en
Pages : 107
Book Description
You can't throw a logo-stamped pen without hitting someone's business book today. Every emerging leader and high-performer needs one to demonstrate their credibility, reach a bigger audience, and connect with the media, but let's face it, you're are busy. And you probably don't know how to write a book. Even worse, many people don't consider themselves to be creative.So how can you write a business book fast without the stress and hassle of DIY? It's simple when you use Cori Wamsley's SPARK Method! In The SPARK Method: How to Write a Book for Your Business Fast, Cori details every step of the writing process, from planning through writing through figuring out the title and cover. She makes a nebulous process incredibly easy for anyone to implement. Even if you have tons of ideas. Even if you lack direction. Even if you don't even know what an ISBN is . . . The SPARK Method can help you get through the writing process so you, too, can finally have a book to represent you, your ideas, your brand, and your story. Bonus downloads from Cori's website enrich the process, giving added value to this fantastic book. Buy this book, and get started on one amazing evergreen marketing tool that will help you make a bigger impact than ever before!
Publisher:
ISBN: 9781096448921
Category :
Languages : en
Pages : 107
Book Description
You can't throw a logo-stamped pen without hitting someone's business book today. Every emerging leader and high-performer needs one to demonstrate their credibility, reach a bigger audience, and connect with the media, but let's face it, you're are busy. And you probably don't know how to write a book. Even worse, many people don't consider themselves to be creative.So how can you write a business book fast without the stress and hassle of DIY? It's simple when you use Cori Wamsley's SPARK Method! In The SPARK Method: How to Write a Book for Your Business Fast, Cori details every step of the writing process, from planning through writing through figuring out the title and cover. She makes a nebulous process incredibly easy for anyone to implement. Even if you have tons of ideas. Even if you lack direction. Even if you don't even know what an ISBN is . . . The SPARK Method can help you get through the writing process so you, too, can finally have a book to represent you, your ideas, your brand, and your story. Bonus downloads from Cori's website enrich the process, giving added value to this fantastic book. Buy this book, and get started on one amazing evergreen marketing tool that will help you make a bigger impact than ever before!
Stand Up to Stand Out
Author: Marnick Vandebroek
Publisher: Die Keure Publishing
ISBN: 2874035742
Category : Self-Help
Languages : en
Pages : 203
Book Description
Have you Ever dreamed of taking control of your own professionnal life, being able to convince others and move forward in your career? This book is made for you... Are you tired of bumping into corporate walls? Not getting the budget, job or promotion that you want? Are you fed up with other people always being heard, while your ideas are being ignored? Are you struggling to network and pitch your business? Is a dry mouth and shaky voice the only thing you associate with speaking in front of a group? Do you just freeze when someone is giving you a hard time in a meeting and tries to take over? If the answer is yes, then it’s time for you to STAND UP. Everybody can learn to express themselves in a powerful way. No matter what other people claim. It’s not a gift, it’s a choice. Inspiring and convincing people to take action on your ideas starts with you, your story and how you bring it. This book will show you exactly how to do that. Follow the five steps and discover how to: - raise your energy and credibility - earn attention and trust - take people into your world - become the solution - trigger action After reading this book, you will positively STAND OUT in any situation. Because standing up is the only way you can stand out in life and business. Let's inspire action! EXTRACT We are living in a rapidly changing world where disruption, digital transformation and innovation are all around us, shaping our society. More than ever we have the tools and the need to spread ideas and connect with each other, but never have people, companies and brands struggled so much to bring humans together and get ideas, visions and plans across in such a way, that they truly inspire action. This book will show you how to do just that, so you can STAND UP, express yourself in the most powerful way and STAND OUT in life and business. ABOUT THE AUTHOR Marnick Vandebroek is a frequently asked and highly rated keynote speaker and trainer on the topics of storytelling, speaking and personal branding linked to driving innovation, digital transformation and change within organizations. He helps, trains and coaches over one hundred business owners, managers and professionals all across Europe to express themselves in the most powerful way. He works with people from multinational brands to promising start-ups and scale-ups that want to inspire both themselves and others to transform their ideas into action.Marnick has a background in digital marketing, HR, stand-up comedy, is a certified NLP (neuro-linguistic programming) practitioner and just a stand-up guy. On a personal level, he is happily married to his life and business partner Natalie and has two amazing cats. In addition, he loves writing, drawing, comedy, obstacle runs and pumping iron in the gym like Arnold Schwarzenegger.
Publisher: Die Keure Publishing
ISBN: 2874035742
Category : Self-Help
Languages : en
Pages : 203
Book Description
Have you Ever dreamed of taking control of your own professionnal life, being able to convince others and move forward in your career? This book is made for you... Are you tired of bumping into corporate walls? Not getting the budget, job or promotion that you want? Are you fed up with other people always being heard, while your ideas are being ignored? Are you struggling to network and pitch your business? Is a dry mouth and shaky voice the only thing you associate with speaking in front of a group? Do you just freeze when someone is giving you a hard time in a meeting and tries to take over? If the answer is yes, then it’s time for you to STAND UP. Everybody can learn to express themselves in a powerful way. No matter what other people claim. It’s not a gift, it’s a choice. Inspiring and convincing people to take action on your ideas starts with you, your story and how you bring it. This book will show you exactly how to do that. Follow the five steps and discover how to: - raise your energy and credibility - earn attention and trust - take people into your world - become the solution - trigger action After reading this book, you will positively STAND OUT in any situation. Because standing up is the only way you can stand out in life and business. Let's inspire action! EXTRACT We are living in a rapidly changing world where disruption, digital transformation and innovation are all around us, shaping our society. More than ever we have the tools and the need to spread ideas and connect with each other, but never have people, companies and brands struggled so much to bring humans together and get ideas, visions and plans across in such a way, that they truly inspire action. This book will show you how to do just that, so you can STAND UP, express yourself in the most powerful way and STAND OUT in life and business. ABOUT THE AUTHOR Marnick Vandebroek is a frequently asked and highly rated keynote speaker and trainer on the topics of storytelling, speaking and personal branding linked to driving innovation, digital transformation and change within organizations. He helps, trains and coaches over one hundred business owners, managers and professionals all across Europe to express themselves in the most powerful way. He works with people from multinational brands to promising start-ups and scale-ups that want to inspire both themselves and others to transform their ideas into action.Marnick has a background in digital marketing, HR, stand-up comedy, is a certified NLP (neuro-linguistic programming) practitioner and just a stand-up guy. On a personal level, he is happily married to his life and business partner Natalie and has two amazing cats. In addition, he loves writing, drawing, comedy, obstacle runs and pumping iron in the gym like Arnold Schwarzenegger.
Book Blueprint
Author: Jacqui Pretty
Publisher: Morgan James Publishing
ISBN: 1683502310
Category : Business & Economics
Languages : en
Pages : 107
Book Description
“A superb . . . how-to book for any entrepreneur who not only wants to get their thoughts down to share with the world, but to leverage off their expertise.” –Geoff Hetherington, JG Hetherington, The Clarity CEO With the availability of self-publishing services and the rise of the entrepreneur as a thought leader, writing a book is becoming more appealing to an increasing number of small business owners. The problem? Most businesspeople aren’t writers, have never written a book before, are time poor and don’t know where to start. While many want to write a book, they worry about investing months of their time and thousands of their dollars to write something that isn’t any good, or even whether they will finish. Book Blueprint gives a step-by-step framework that any entrepreneur can follow to write a great book quickly, even if they’re not a writer.
Publisher: Morgan James Publishing
ISBN: 1683502310
Category : Business & Economics
Languages : en
Pages : 107
Book Description
“A superb . . . how-to book for any entrepreneur who not only wants to get their thoughts down to share with the world, but to leverage off their expertise.” –Geoff Hetherington, JG Hetherington, The Clarity CEO With the availability of self-publishing services and the rise of the entrepreneur as a thought leader, writing a book is becoming more appealing to an increasing number of small business owners. The problem? Most businesspeople aren’t writers, have never written a book before, are time poor and don’t know where to start. While many want to write a book, they worry about investing months of their time and thousands of their dollars to write something that isn’t any good, or even whether they will finish. Book Blueprint gives a step-by-step framework that any entrepreneur can follow to write a great book quickly, even if they’re not a writer.
The Business of Writing Books
Author: Edirin Edewor
Publisher:
ISBN: 9781983338991
Category : Business & Economics
Languages : en
Pages : 136
Book Description
The Business of Writing Books is a Sequel to The A - Z of eBook Publishing by the same author. While the previous book showed how to become an author by guiding readers through the process of writing and publishing independently on Amazon, this book helps authors bring in the profits from their non-fiction book's sales, build authority, grow a loyal audience for the author's message and turn one book into a money machine as Edirin has done for herself and numerous clients she has worked with. It shows the opportunities that are available to non-fiction authors who want to grow influential personal brands, create extra streams of income by selling what they know, and build an online business empire, all from home.
Publisher:
ISBN: 9781983338991
Category : Business & Economics
Languages : en
Pages : 136
Book Description
The Business of Writing Books is a Sequel to The A - Z of eBook Publishing by the same author. While the previous book showed how to become an author by guiding readers through the process of writing and publishing independently on Amazon, this book helps authors bring in the profits from their non-fiction book's sales, build authority, grow a loyal audience for the author's message and turn one book into a money machine as Edirin has done for herself and numerous clients she has worked with. It shows the opportunities that are available to non-fiction authors who want to grow influential personal brands, create extra streams of income by selling what they know, and build an online business empire, all from home.
How to Write what You Want and Sell what You Write
Author: Skip Press
Publisher: Career PressInc
ISBN: 9781564141521
Category : Reference
Languages : en
Pages : 223
Book Description
Not loaded with theory, Skip's invaluable book contains concise, easily understood and applied advice for both writing and marketing any kind of book, article, story, play, screen-play, report, proposal or anything else you can think of.How to Write What You Want and Sell What You Write is for every writer or wannabe who needs to sort out his or her desires, capabilities and strengths and, even more importantly, learn the particular formats for the kind of writing in which he or she is interested.
Publisher: Career PressInc
ISBN: 9781564141521
Category : Reference
Languages : en
Pages : 223
Book Description
Not loaded with theory, Skip's invaluable book contains concise, easily understood and applied advice for both writing and marketing any kind of book, article, story, play, screen-play, report, proposal or anything else you can think of.How to Write What You Want and Sell What You Write is for every writer or wannabe who needs to sort out his or her desires, capabilities and strengths and, even more importantly, learn the particular formats for the kind of writing in which he or she is interested.
The Scribe Method
Author: Tucker Max
Publisher: Lioncrest Publishing
ISBN: 1544514050
Category : Reference
Languages : en
Pages : 312
Book Description
Ready to write your book? So why haven’t you done it yet? If you’re like most nonfiction authors, fears are holding you back. Sound familiar? Is my idea good enough? How do I structure a book? What exactly are the steps to write it? How do I stay motivated? What if I actually finish it, and it’s bad? Worst of all: what if I publish it, and no one cares? How do I know if I’m even doing the right things? The truth is, writing a book can be scary and overwhelming—but it doesn’t have to be. There’s a way to know you’re on the right path and taking the right steps. How? By using a method that’s been validated with thousands of other Authors just like you. In fact, it’s the same exact process used to produce dozens of big bestsellers–including David Goggins’s Can’t Hurt Me, Tiffany Haddish’s The Last Black Unicorn, and Joey Coleman’s Never Lose a Customer Again. The Scribe Method is the tested and proven process that will help you navigate the entire book-writing process from start to finish–the right way. Written by 4x New York Times Bestselling Author Tucker Max and publishing expert Zach Obront, you’ll learn the step-by-step method that has helped over 1,500 authors write and publish their books. Now a Wall Street Journal Bestseller itself, The Scribe Method is specifically designed for business leaders, personal development gurus, entrepreneurs, and any expert in their field who has accumulated years of hard-won knowledge and wants to put it out into the world. Forget the rest of the books written by pretenders. This is the ultimate resource for anyone who wants to professionally write a great nonfiction book.
Publisher: Lioncrest Publishing
ISBN: 1544514050
Category : Reference
Languages : en
Pages : 312
Book Description
Ready to write your book? So why haven’t you done it yet? If you’re like most nonfiction authors, fears are holding you back. Sound familiar? Is my idea good enough? How do I structure a book? What exactly are the steps to write it? How do I stay motivated? What if I actually finish it, and it’s bad? Worst of all: what if I publish it, and no one cares? How do I know if I’m even doing the right things? The truth is, writing a book can be scary and overwhelming—but it doesn’t have to be. There’s a way to know you’re on the right path and taking the right steps. How? By using a method that’s been validated with thousands of other Authors just like you. In fact, it’s the same exact process used to produce dozens of big bestsellers–including David Goggins’s Can’t Hurt Me, Tiffany Haddish’s The Last Black Unicorn, and Joey Coleman’s Never Lose a Customer Again. The Scribe Method is the tested and proven process that will help you navigate the entire book-writing process from start to finish–the right way. Written by 4x New York Times Bestselling Author Tucker Max and publishing expert Zach Obront, you’ll learn the step-by-step method that has helped over 1,500 authors write and publish their books. Now a Wall Street Journal Bestseller itself, The Scribe Method is specifically designed for business leaders, personal development gurus, entrepreneurs, and any expert in their field who has accumulated years of hard-won knowledge and wants to put it out into the world. Forget the rest of the books written by pretenders. This is the ultimate resource for anyone who wants to professionally write a great nonfiction book.