Writing Effectively in Print and on the Web PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Writing Effectively in Print and on the Web PDF full book. Access full book title Writing Effectively in Print and on the Web by Rebecca Blakiston. Download full books in PDF and EPUB format.
Author: Rebecca Blakiston
Publisher: Rowman & Littlefield
ISBN: 1442278862
Category : Language Arts & Disciplines
Languages : en
Pages : 179
Get Book Here
Book Description
The written word is our primary tool for communication – with colleagues, administrators, stakeholders, and users. Poor use of words can lead to misunderstandings and inefficiencies. Writing effectively will help you be a stronger colleague, manager, and librarian. In this book, you will learn how to: Define your audience and your primary messages Simplify your writing so that it is succinct and understandable Structure your written content so that it is most usable and accessible to your audience Approach different forms of writing in a way that is most effective to getting your message across Establish a voice and tone that reflects the identity of your organization and yourself as a professional The book covers writing for both print and Web-based publications and is aimed at all types of libraries.
Author: Rebecca Blakiston
Publisher: Rowman & Littlefield
ISBN: 1442278862
Category : Language Arts & Disciplines
Languages : en
Pages : 179
Get Book Here
Book Description
The written word is our primary tool for communication – with colleagues, administrators, stakeholders, and users. Poor use of words can lead to misunderstandings and inefficiencies. Writing effectively will help you be a stronger colleague, manager, and librarian. In this book, you will learn how to: Define your audience and your primary messages Simplify your writing so that it is succinct and understandable Structure your written content so that it is most usable and accessible to your audience Approach different forms of writing in a way that is most effective to getting your message across Establish a voice and tone that reflects the identity of your organization and yourself as a professional The book covers writing for both print and Web-based publications and is aimed at all types of libraries.
Author: Lynda Felder
Publisher: New Riders
ISBN: 0321794435
Category : Computers
Languages : en
Pages : 192
Get Book Here
Book Description
Many books offer instruction on how to use software programs to build Web sites, podcasts, and illustrations. But 'Writing for the Web' explains when and why an author might choose an illustration over a photograph, motion graphics over text, or a slice of Beethoven's Fifth over the sound of a bubbling brook. Focusing on storytelling techniques that work best for digital media, this book describes the essential skills and tools in a Web author's toolbox, including a thorough understanding of grammar and style, a critical eye for photography, and an ear for just the right sound byte for a podcast.
Author: Traci Gardner
Publisher: National Council of Teachers of English (Ncte)
ISBN:
Category : Education
Languages : en
Pages : 132
Get Book Here
Book Description
Effective student writing begins with well-designed classroom assignments. In Designing Writing Assignments, veteran educator Traci Gardner offers practical ways for teachers to develop assignments that will allow students to express their creativity and grow as writers and thinkers while still addressing the many demands of resource-stretched classrooms.
Author: Julia McCoy
Publisher: Createspace Independent Publishing Platform
ISBN: 9781519383228
Category :
Languages : en
Pages : 188
Get Book Here
Book Description
Confused by the overload of blogs, articles, and guides that promise you everything you need to know on how to write for the web? Not sure where to start with your blog and website, from optimizing for search to creating the best headline? Or how to take your writing skills to the next level and actually market yourself and make money as a professional online freelance writer? In So You Think You Can Write?, you'll learn every skill it takes to write great copy for the web, from the absolute fundamentals of using storytelling in great online content all the way to knowing how to write for both search engines and people, what it takes to craft different forms of content on the web, and much more; plus, there's a bonus chapter revealing how to market yourself and make income as an online copywriter in an modern world. Written by Julia McCoy, who spent years of her life teaching herself the elements of successful online writing and launched a writing business that hit seven figures within five years, this book is your essential blueprint to learning what it takes to write great online copy, both as a freelancer and brand/business owner. In this book, Julia walks you step-by-step through the process of how to craft the seven forms of online content: 1. Web Content 2. Blogging 3. Social Media 4. Advertising/Sales Copy 5. Industry Writing 6. Journalism 7. Creative Writing Julia also takes you through the basics of SEO (search engine optimization) for the online writer and creator, without overloading you: you'll get a key list of the top tools on the web to research keywords, learn how to hone your best key phrases, and the tactics of how and where to place them in your content. Illustrated, easy-to-understand, and fun to read, this is a comprehensive yet digestible resource for writers and businesses alike on how to create successful online content. After you read this book, you'll be able to: Define your audience and the terms they use to search in Google Write great content that will get picked up by Google Know the basics of what it takes to write all seven forms of online copy Create blogs that are evergreen and engaging Know how to write the "secret" bits of copy that search engines love: meta descriptions, tags and more Know how to use Twitter chats, live streaming, and Facebook groups, and other platforms to find your people and confidently market yourself as a writer Access a comprehensive list of online writing tools and resources in the final Appendix Julia McCoy has built a successful freelance writing career and a multi-million dollar copywriting agency out of nothing but the amount of hard work, time, and self-teaching she put into it: and she believes any writer has what it takes to create great online content, provided they learn the essential tactics of adapting to all online copy forms. But she knows it's hard to find these fundamental teachings in one place: which is why she decided to write a book to offer everyone just that opportunity. A writer and internet marketer from an early age, Julia started three companies, enrolled in college, and wrote a book by 16. At 20, she dropped out of nursing school and left McDonald's to make a career out of her passion in online writing. Her writing agency, Express Writers, has over 70 team writers and strategists; and Julia's clients have included Shopify, PayPal, Staples, and a thousand other worldwide businesses of all sizes. Julia is also the creator of #ContentWritingChat, a Twitter chat that's hit #42 on Twitter; hosts The Write Podcast on iTunes; and writes at The Write Blog, Content Marketing Institute, Search Engine Journal, and a large amount of online publications.
Author: Jonathan Price
Publisher: New Riders
ISBN: 9780735711518
Category : Computers
Languages : en
Pages : 526
Get Book Here
Book Description
Attention, Web writers! This book will show you how to craft prose that grabs your guests' attention, changes their attitudes, and convinces them to act. You'll learn how to make your style fast, tight, and scannable. You'll cook up links that people love to click, menus that mean something, and pages of text that search engines rank high. You'll learn how to write great Web help, FAQs, responses to customers, marketing copy, press releases, news articles, e-mail newsletters, Webzine raves, or your own Web resume. Case studies show real-life examples you can follow. No matter what you write on the Web, you'll see how to personalize, build communities, and burst out of the conventional with your own honest style.
Author: Steve Graham
Publisher: Guilford Press
ISBN: 1462508715
Category : Language Arts & Disciplines
Languages : en
Pages : 353
Get Book Here
Book Description
Highly practical and accessible, this indispensable book provides clear-cut strategies for improving K-12 writing instruction. The contributors are leading authorities who demonstrate proven ways to teach different aspects of writing, with chapters on planning, revision, sentence construction, handwriting, spelling, and motivation. The use of the Internet in instruction is addressed, and exemplary approaches to teaching English-language learners and students with special needs are discussed. The book also offers best-practice guidelines for designing an effective writing program. Focusing on everyday applications of current scientific research, the book features many illustrative case examples and vignettes.
Author: Craig Baehr
Publisher: Bloomsbury Publishing USA
ISBN: 0313376956
Category : Business & Economics
Languages : en
Pages : 241
Get Book Here
Book Description
This book is a landmark guide full of practical examples and sound advice for communicating online concisely and effectively. Intended for students—and everyone else who writes for online media—Writing for the Internet: A Guide to Real Communication in Virtual Space is a landmark collection of grounded and practical applications about writing effectively and concisely. It covers just about everything one needs to know about a broad array of topics including online publishing, new media news writing, blogging, micro-blogging, Internet writing technologies, and social media/ownership. At the same time, it addresses theories, methods, and practices used by Internet writers and online journalists from a wide range of backgrounds. The book introduces students who will be writing online—and this includes all disciplines of every possible major—to the basic tenets of good online writing habits and principles. It will help bloggers hone their thoughts and express them in writing that works in real-time media. And it will help those who wish to take advantage of the extraordinary profit-making potential the Internet represents.
Author: John Seely
Publisher: Oxford University Press
ISBN: 0199652708
Category : Foreign Language Study
Languages : en
Pages : 401
Get Book Here
Book Description
The Oxford Guide to Effective Writing & Speaking is the essential guide for everyone who needs to communicate clearly and effectively. It combines practical advice on specific writing and speaking tasks with detailed self-help chapters covering grammar, spelling, and the writing process itself.
Author: Timothy Garrand
Publisher: CRC Press
ISBN: 113613445X
Category : Art
Languages : en
Pages : 612
Get Book Here
Book Description
Learning how to write for just one type of interactive media, such as web sites or games, is not enough! To be truly successful as an interactive writer or designer, you need to understand how to create content for all types of new media. Writing for Multimedia and the Web is the most comprehensive guide available for interactive writing. It covers web sites, computer games, e-learning courses, training programs, immersive exhibits, and much more. Earlier editions have garnered rave reviews as a writing handbook for multimedia and web professionals, as well as a classroom text for interactive writing and design. New Sections and Completely Updated Chapters: *Writing a corporate web site: T. Rowe Price *Creating blogs and podcasts *Web writing tips from usability experts *Optimizing text for web search engines *Defining the user with use cases and user scenarios *Dealing with web editors *Software for organizing and writing interactive media content *Script formats for all types of multimedia and web projects *Writing careers
Author: Brian S. Brooks
Publisher: Macmillan
ISBN: 0312656467
Category : Language Arts & Disciplines
Languages : en
Pages : 579
Get Book Here
Book Description
It's a tumultuous time in journalism as media forms evolve and new models emerge. There are few clear answers, but no one is more prepared than The Missouri Group to tackle these issues head on and to teach students the core, enduring journalism skills they need to succeed -- whether they write for the local paper, a professional blog, cable news, or even work in public relations.
