Author: Ike Lasater
Publisher: PuddleDancer Press
ISBN: 1892005018
Category : Business & Economics
Languages : en
Pages : 165
Book Description
Practical tools matched with recognizable work scenarios to help anyone address the most common workplace relationship issues.
Words That Work in Business
Words That Work
Author: Dr. Frank Luntz
Publisher: Hachette Books
ISBN: 1401385745
Category : Language Arts & Disciplines
Languages : en
Pages : 414
Book Description
The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.
Publisher: Hachette Books
ISBN: 1401385745
Category : Language Arts & Disciplines
Languages : en
Pages : 414
Book Description
The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.
Words at Work
Author: David Horner
Publisher: Cambridge University Press
ISBN: 9780521438728
Category : Business & Economics
Languages : en
Pages : 148
Book Description
Words at Work is a powerful resource for learners who want to expand their vocabulary in order to use English more effectively in a general Business English context. The 17 task-based units cover a range of essential topics, from Company organisation and Advertising to Finance and Information systems. The introduction unit on learning vocabulary successfully gives learners good ideas on techniques for remembering more words. The index also provides a way in to the specific vocabulary area they want to focus on. Words at Work is accompanied by a listening cassette. Every unit contains at least one listening task and one pronunciation task, to give learners the opportunity to hear and practise the vocabulary as well as see it. Words at Work is completely self-contained, with an answer key, tapescripts and an index with phonetic transcriptions, and can be used by learners working on their own.
Publisher: Cambridge University Press
ISBN: 9780521438728
Category : Business & Economics
Languages : en
Pages : 148
Book Description
Words at Work is a powerful resource for learners who want to expand their vocabulary in order to use English more effectively in a general Business English context. The 17 task-based units cover a range of essential topics, from Company organisation and Advertising to Finance and Information systems. The introduction unit on learning vocabulary successfully gives learners good ideas on techniques for remembering more words. The index also provides a way in to the specific vocabulary area they want to focus on. Words at Work is accompanied by a listening cassette. Every unit contains at least one listening task and one pronunciation task, to give learners the opportunity to hear and practise the vocabulary as well as see it. Words at Work is completely self-contained, with an answer key, tapescripts and an index with phonetic transcriptions, and can be used by learners working on their own.
Perfecting Your Pitch
Author: Ronald M. Shapiro
Publisher: Penguin
ISBN: 0698137132
Category : Business & Economics
Languages : en
Pages : 213
Book Description
Whether you’re asking for a raise, selling but holding your price, ending a relationship, or talking to children about divorce, success is predicated on planned, effective communication. Yet, most people fail to properly prepare their message. A veteran corporate attorney, sports agent, and expert consultant, Ronald M. Shapiro has spent years developing and honing his negotiation techniques. Now, Shapiro shares the bulletproof system of scripting he calls the Three D’s: Draft, Devil’s Advocate, Deliver. Illustrating his methods with fascinating real-life stories and helpful scripts, he walks readers through the process of creating an effective message, preparing for counterarguments, and delivering the results with confidence and grace. Applicable across a broad range of situations, Perfecting Your Pitch empowers us to get the results we want.
Publisher: Penguin
ISBN: 0698137132
Category : Business & Economics
Languages : en
Pages : 213
Book Description
Whether you’re asking for a raise, selling but holding your price, ending a relationship, or talking to children about divorce, success is predicated on planned, effective communication. Yet, most people fail to properly prepare their message. A veteran corporate attorney, sports agent, and expert consultant, Ronald M. Shapiro has spent years developing and honing his negotiation techniques. Now, Shapiro shares the bulletproof system of scripting he calls the Three D’s: Draft, Devil’s Advocate, Deliver. Illustrating his methods with fascinating real-life stories and helpful scripts, he walks readers through the process of creating an effective message, preparing for counterarguments, and delivering the results with confidence and grace. Applicable across a broad range of situations, Perfecting Your Pitch empowers us to get the results we want.
Persuasive Writing
Author: Nick Souter
Publisher: Sterling Publishing Company
ISBN: 9781402748363
Category : Business & Economics
Languages : en
Pages : 158
Book Description
The proliferation of modern technology like e-mail and text messaging stresses speed over finesse: we depend on abbreviations and shortcuts while overlooking elegant, clear communication. While that’s handy for an informal note, what happens when we really have to compose a persuasive business letter, produce an effective report, or present an idea creatively? When the quality of our words really matters, Persuasive Writing can help. It features a simple, three-step process for mastering the principles of written business communication. First: define the purpose of the message. Second: organize the necessary information. Third: support your opinions with solid proof. The CD-ROM that comes with the book contains additional tools, tips, and tricks so any business professional can develop an effective personal writing style.
Publisher: Sterling Publishing Company
ISBN: 9781402748363
Category : Business & Economics
Languages : en
Pages : 158
Book Description
The proliferation of modern technology like e-mail and text messaging stresses speed over finesse: we depend on abbreviations and shortcuts while overlooking elegant, clear communication. While that’s handy for an informal note, what happens when we really have to compose a persuasive business letter, produce an effective report, or present an idea creatively? When the quality of our words really matters, Persuasive Writing can help. It features a simple, three-step process for mastering the principles of written business communication. First: define the purpose of the message. Second: organize the necessary information. Third: support your opinions with solid proof. The CD-ROM that comes with the book contains additional tools, tips, and tricks so any business professional can develop an effective personal writing style.
How to Say It at Work
Author: Jack Griffin
Publisher: Penguin
ISBN: 9780735204300
Category : Business & Economics
Languages : en
Pages : 468
Book Description
Thoroughly revised and updated to include a new section on digital communications, a wide-ranging primer on the art of persuasive communication at work features a complete vocabulary of words and body language tailored to common work situations, from getting a job to dealing with supervisors, illustrated with sample scripts. Original.
Publisher: Penguin
ISBN: 9780735204300
Category : Business & Economics
Languages : en
Pages : 468
Book Description
Thoroughly revised and updated to include a new section on digital communications, a wide-ranging primer on the art of persuasive communication at work features a complete vocabulary of words and body language tailored to common work situations, from getting a job to dealing with supervisors, illustrated with sample scripts. Original.
Magic Words at Work
Author: Howard Kaminsky
Publisher: Crown Currency
ISBN: 0767918061
Category : Business & Economics
Languages : en
Pages : 226
Book Description
From the bestselling authors of Magic Words: a collection of workplace wisdom for spectacular results on the job Having survived and thrived in the competitive media industry, Alexandra Penney and Howard Kaminsky are now revealing their strategies for success. Magic Words at Work captures lessions learned in the trenches and coins perfect turns of phrase for every office situation, including: • Raising Your Voice Can Work Better Than Raising Your Hand: Don’t spend your life asking for permission and waiting to be called on • The Red Light Is On: Learn the secret to working without interruption • Make Like a Prairie Dog: When management is in flux, stay low to the ground • I'm Going to Lead Between the Lines: Find a solution, then make it fit the rules • Low Overhead Equals High Independence: Living debt-free keeps your options wide open With a memorable mixture of chutzpah and charm, Kaminsky and Penney deliver the bottom line on rising to the top.
Publisher: Crown Currency
ISBN: 0767918061
Category : Business & Economics
Languages : en
Pages : 226
Book Description
From the bestselling authors of Magic Words: a collection of workplace wisdom for spectacular results on the job Having survived and thrived in the competitive media industry, Alexandra Penney and Howard Kaminsky are now revealing their strategies for success. Magic Words at Work captures lessions learned in the trenches and coins perfect turns of phrase for every office situation, including: • Raising Your Voice Can Work Better Than Raising Your Hand: Don’t spend your life asking for permission and waiting to be called on • The Red Light Is On: Learn the secret to working without interruption • Make Like a Prairie Dog: When management is in flux, stay low to the ground • I'm Going to Lead Between the Lines: Find a solution, then make it fit the rules • Low Overhead Equals High Independence: Living debt-free keeps your options wide open With a memorable mixture of chutzpah and charm, Kaminsky and Penney deliver the bottom line on rising to the top.
Lean In
Author: Sheryl Sandberg
Publisher: Knopf
ISBN: 0385349955
Category : Biography & Autobiography
Languages : en
Pages : 241
Book Description
#1 INTERNATIONAL BESTSELLER • “A landmark manifesto" (The New York Times) that's a revelatory, inspiring call to action and a blueprint for individual growth that will empower women around the world to achieve their full potential. In her famed TED talk, Sheryl Sandberg described how women unintentionally hold themselves back in their careers. Her talk, which has been viewed more than eleven million times, encouraged women to “sit at the table,” seek challenges, take risks, and pursue their goals with gusto. Lean In continues that conversation, combining personal anecdotes, hard data, and compelling research to change the conversation from what women can’t do to what they can. Sandberg, COO of Meta (previously called Facebook) from 2008-2022, provides practical advice on negotiation techniques, mentorship, and building a satisfying career. She describes specific steps women can take to combine professional achievement with personal fulfillment, and demonstrates how men can benefit by supporting women both in the workplace and at home.
Publisher: Knopf
ISBN: 0385349955
Category : Biography & Autobiography
Languages : en
Pages : 241
Book Description
#1 INTERNATIONAL BESTSELLER • “A landmark manifesto" (The New York Times) that's a revelatory, inspiring call to action and a blueprint for individual growth that will empower women around the world to achieve their full potential. In her famed TED talk, Sheryl Sandberg described how women unintentionally hold themselves back in their careers. Her talk, which has been viewed more than eleven million times, encouraged women to “sit at the table,” seek challenges, take risks, and pursue their goals with gusto. Lean In continues that conversation, combining personal anecdotes, hard data, and compelling research to change the conversation from what women can’t do to what they can. Sandberg, COO of Meta (previously called Facebook) from 2008-2022, provides practical advice on negotiation techniques, mentorship, and building a satisfying career. She describes specific steps women can take to combine professional achievement with personal fulfillment, and demonstrates how men can benefit by supporting women both in the workplace and at home.
WORDS AT WORK
Author: Lynda McDaniel
Publisher:
ISBN: 9780615304267
Category : Business report writing
Languages : en
Pages : 0
Book Description
Do you dread writing at work? Maybe even procrastinate until the eleventh hour? Are you ready to write with ease and feel inspired on the job? Lynda McDaniel, author of award-winning Words at Work has helped thousands of writers like you to overcome their fear of writing and start writing with confidence. Whatever you write at work, you'll do it more effectively and creatively once you've read this book. "Catch the spirit in this book and follow the suggestions. I guarantee your writing will improve, and you'll be a happier communicator." -Thomas Moore, best-selling author of Care of the Soul Words at Work shows everyone from executives and entrepreneurs to up-and-coming staffers how to write in a clear, conversational style that people want to read. And every tip and tool can be applied to any business communication. Through Lynda's essays and honest recounting of her own trials and tribulations with writing, she shows you an easier way to write-and succeed at work. In this book, you will learn how to: -Effectively organize information (no tedious outlines ) -Cut the fat (editing tips and tricks) -Harvest a feast of ideas -Overcome fear of writing -Kick-start the writing process to achieve goals faster "I wrote Words at Work to help people tap into their creativity and write with more confidence," Lynda says. "I've been teaching writing since 2006, and I'm always struck by the number of people who struggle with their writing, held back by fear and dread. I also recall from the early days of my own long writing career how often I experienced those same feelings--and how I overcame them. Words at Work shares those tools and techniques so that you too can excel at your writing and your work. This book not only teaches how to write, but helps readers tap into their creativity-and there's no telling where that can lead."
Publisher:
ISBN: 9780615304267
Category : Business report writing
Languages : en
Pages : 0
Book Description
Do you dread writing at work? Maybe even procrastinate until the eleventh hour? Are you ready to write with ease and feel inspired on the job? Lynda McDaniel, author of award-winning Words at Work has helped thousands of writers like you to overcome their fear of writing and start writing with confidence. Whatever you write at work, you'll do it more effectively and creatively once you've read this book. "Catch the spirit in this book and follow the suggestions. I guarantee your writing will improve, and you'll be a happier communicator." -Thomas Moore, best-selling author of Care of the Soul Words at Work shows everyone from executives and entrepreneurs to up-and-coming staffers how to write in a clear, conversational style that people want to read. And every tip and tool can be applied to any business communication. Through Lynda's essays and honest recounting of her own trials and tribulations with writing, she shows you an easier way to write-and succeed at work. In this book, you will learn how to: -Effectively organize information (no tedious outlines ) -Cut the fat (editing tips and tricks) -Harvest a feast of ideas -Overcome fear of writing -Kick-start the writing process to achieve goals faster "I wrote Words at Work to help people tap into their creativity and write with more confidence," Lynda says. "I've been teaching writing since 2006, and I'm always struck by the number of people who struggle with their writing, held back by fear and dread. I also recall from the early days of my own long writing career how often I experienced those same feelings--and how I overcame them. Words at Work shares those tools and techniques so that you too can excel at your writing and your work. This book not only teaches how to write, but helps readers tap into their creativity-and there's no telling where that can lead."
How to Book of Writing Skills
Author: J. H. Hood
Publisher: Wordcraft Global Pty Limited
ISBN: 9780987557537
Category : English language
Languages : en
Pages : 113
Book Description
Have you ever been frustrated by your boss constantly making changes to your documents? Annoyed at the time it takes to write something? Sick of sending emails that don't get read? Been asked to write a report and don't know where to start? Are people just not getting your message? Then this guide is for you! In this 90 page guide you will find practical and proven techniques to write clearly, concisely and quickly. Each section of the guide covers key points for writing well at work, including: the importance of identifying your audience, and then how to write for it using Plain English to get your message across how to structure your document the seven secrets to good email how to write sharp, accurate letters and memos how to use the simple tool of the mind map to improve your writing what to consider when you have been asked to write a report the key points of a resume, a cover letter and the job application getting on top of punctuation, spelling and confusing words Good workplace writing is about getting a positive answer to the question: Will your reader understand what you want them to know or do? This guide will give you the skills to get that positive answer-quickly and well.
Publisher: Wordcraft Global Pty Limited
ISBN: 9780987557537
Category : English language
Languages : en
Pages : 113
Book Description
Have you ever been frustrated by your boss constantly making changes to your documents? Annoyed at the time it takes to write something? Sick of sending emails that don't get read? Been asked to write a report and don't know where to start? Are people just not getting your message? Then this guide is for you! In this 90 page guide you will find practical and proven techniques to write clearly, concisely and quickly. Each section of the guide covers key points for writing well at work, including: the importance of identifying your audience, and then how to write for it using Plain English to get your message across how to structure your document the seven secrets to good email how to write sharp, accurate letters and memos how to use the simple tool of the mind map to improve your writing what to consider when you have been asked to write a report the key points of a resume, a cover letter and the job application getting on top of punctuation, spelling and confusing words Good workplace writing is about getting a positive answer to the question: Will your reader understand what you want them to know or do? This guide will give you the skills to get that positive answer-quickly and well.