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Author: Ah Keng Kau
Publisher: World Scientific
ISBN: 9812387307
Category : Social Science
Languages : en
Pages : 277
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Book Description
This book details the findings of a large-scale survey on the values and lifestyles of 1500 Singapore residents in 2001. Semi-structured interviews with elderly and young adult Singaporeans were also conducted. This comprehensive study provides insights into Singaporeans' value orientations, personal values, aspirations, satisfaction with life and living in Singapore, media habits, leisure activities, Internet usage, how Singaporeans are similar to or differ from one another, etc.
Author: Ah Keng Kau
Publisher: World Scientific
ISBN: 9812387307
Category : Social Science
Languages : en
Pages : 277
Get Book Here
Book Description
This book details the findings of a large-scale survey on the values and lifestyles of 1500 Singapore residents in 2001. Semi-structured interviews with elderly and young adult Singaporeans were also conducted. This comprehensive study provides insights into Singaporeans' value orientations, personal values, aspirations, satisfaction with life and living in Singapore, media habits, leisure activities, Internet usage, how Singaporeans are similar to or differ from one another, etc.
Author: Ah Keng Kau
Publisher: World Scientific
ISBN: 9814483419
Category : Social Science
Languages : en
Pages : 277
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Book Description
This book details the findings of a large-scale survey on the values and lifestyles of 1500 Singapore residents in 2001. Semi-structured interviews with elderly and young adult Singaporeans were also conducted. This comprehensive study provides insights into Singaporeans' value orientations, personal values, aspirations, satisfaction with life and living in Singapore, media habits, leisure activities, Internet usage, how Singaporeans are similar to or differ from one another, etc.
Author: Siok Kuan Tambyah
Publisher: World Scientific
ISBN: 9814467626
Category : Social Science
Languages : en
Pages : 162
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Book Description
This book is part of the authors' continuing research on quality of life issues in Singapore. It builds on past research into the values and lifestyles of Singaporeans and focuses on their well-being. In addition, the findings of the 2006 Asia Barometer Survey (for Singaporean respondents) are presented; revealing comprehensive insights into their values, lifestyles, priorities in life, worries, life satisfaction, quality of life, etc. Selective comparisons are also made with the other East Asian countries covered in the same survey, namely, China, Japan, South Korea, Taiwan and Vietnam.
Author: Siok Kuan Tambyah
Publisher: Routledge
ISBN: 0415506727
Category : Business & Economics
Languages : en
Pages : 162
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Book Description
Wellbeing of Singaporeans: The Values, Lifestyles, Satisfaction and Quality of Life, Tan Soo Jiuan, Kau Ah Keng, Tambyah Siok Kuan (World Scientific Press, 2009) £38.00
Author: Eda Gurel-Atay
Publisher: Routledge
ISBN: 1315283719
Category : Psychology
Languages : en
Pages : 305
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Book Description
Social values are central to people’s lives, guiding behaviors, and judgments, and defining who we are. This book advances understanding of consumer social values and their roles in the global marketplace by refining and directing existing knowledge of consumer behaviors. With a diverse set of contributors from different parts of the world, this engaging collection provides a unique examination of social values through cross-cultural research. It incorporates input from researchers with varying academic backgrounds from marketing to psychology and philosophy, and also focuses on a range of methodological approaches including surveys, ethnography, interviews, semantic analysis, and neuroscience. The book introduces innovative concepts and provides comprehensive coverage of several specialized areas, to offer an important contribution to values research and discussion. Key topics include values and choice; means-end chains; relations among goals; motives; religion and personality; value measurement and values related to specific services and industries. Consumer Social Values is an essential resource for scholars, students, and practitioners of consumer psychology and marketing communications.
Author: Siok Kuan Tambyah
Publisher: Routledge
ISBN: 1351261223
Category : Business & Economics
Languages : en
Pages : 182
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Book Description
As Singapore continues to grow as a nation, the happiness and wellbeing of Singaporeans and what matters to them also change. This book conceptualizes and measures the cognitive and affective aspects of subjective wellbeing from multiple perspectives and relates these to important factors such as values, trust, democratic rights, views about politics and the role of the government. Through nationwide surveys using representative samples, including insights from the most recent 2016 Quality of Life (QOL) Survey, this book examines how happiness and subjective wellbeing have evolved over the past 20 years in Singapore. This book is an invaluable resource for those interested in how the study of happiness and wellbeing in Singapore connects with and contributes to the ongoing research and discourse on happiness and wellbeing around the world.
Author: Lynn R. Kahle
Publisher: Psychology Press
ISBN: 1135606641
Category : Business & Economics
Languages : en
Pages : 442
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Book Description
This book, based on a conference in Seoul Korea in 2004, examines the image research in 3 parts under the theory of brand attachment. The 3 parts are Theories of Image, Country Image, and Individual and Celebrity Source Image.
Author: Lynn R Kahle
Publisher: Routledge
ISBN: 1317465105
Category : Business & Economics
Languages : en
Pages : 382
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Book Description
This book approaches the concept of lifestyle from a contemporary scholarly perspective, and subjects it to rigorous theoretical and conceptual standards from an integrated, applied psychological point of view. Marketplace Lifestyles in an Age of Social Media is exceptionally current, demonstrating how recent trends and developments in social media reflect the importance of lifestyle research in marketing. Numerous examples, illustrations, and comprehensive references are provided, making this volume the best single resource for scholars, students, and marketing experts in this important area of marketing theory and practice.
Author: Helaine Selin
Publisher: Springer Science & Business Media
ISBN: 9400727003
Category : Social Science
Languages : en
Pages : 513
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Book Description
Different cultures experience happiness differently. Traditionally, the West is considered materialistic, and happiness is said to come from achievement and acquisition. The East is said to be more people-oriented, where happiness is a result of deep personal interactions. Thus, poor people can be happier in the East than the West, because they are not so concerned with possession and more with society. This book considers happiness and quality of life in non-Western countries and cultures. Its coverage is diverse and spans the breadth of the non-Western world, revealing unique perspectives of happiness and life quality embedded in rich cultural traditions and histories.
Author: Bernd Schmitt
Publisher: Routledge
ISBN: 1317514904
Category : Business & Economics
Languages : en
Pages : 175
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Book Description
Why is it important to conduct research on the psychology of the Asian consumer? What research themes have already emerged? What are the relevant theories and practical applications based on this research? These are some of the questions and issues addressed in this unique book. With chapters written by experts in their field, The Psychology of the Asian Consumer highlights how consumer psychology can contribute to an understanding of Asian consumer behaviour and is especially timely in light of today's global economy and its focus on the Pacific Rim. Chapters are organised around the key concepts of theory and culture and include numerous case studies and practical applications. The book focuses on research summaries that provide readers with important, need-to-know information.
