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Author: Peter Broks
Publisher: McGraw-Hill Education (UK)
ISBN: 0335224377
Category : Social Science
Languages : en
Pages : 197
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Book Description
Science is a defining feature of the modern world, and popular science is where most of us make sense of that fact. Understanding Popular Science provides a framework to help understand the development of popular science and current debates about it. In a lively and accessible style, Peter Broks shows how popular science has been invented, redefined and fought over. From early-nineteenth century radical science to twenty-first century government initiatives, he examines popular science as an arena where the authority of science and the authority of the state are legitimized and challenged. The book includes clear accounts of the public perception of scientists, visions of the future, fears of an “anti-science” movement and concerns about scientific literacy. The final chapter proposes a new model for understanding the interaction between lay and expert knowledge. This book is essential reading in cultural studies, science studies, history of science and science communication.
Author: Broks, Peter
Publisher: McGraw-Hill Education (UK)
ISBN: 0335215483
Category : Social Science
Languages : en
Pages : 197
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Book Description
Science is a defining feature of the modern world, and popular science is where most of us make sense of that fact. Understanding Popular Scienceprovides a framework to help understand the development of popular science and current debates about it. In a lively and accessible style, Peter Broks shows how popular science has been invented, redefined and fought over. From early-nineteenth century radical science to twenty-first century government initiatives, he examines popular science as an arena where the authority of science and the authority of the state are legitimized and challenged. The book includes clear accounts of the public perception of scientists, visions of the future, fears of an “anti-science†movement and concerns about scientific literacy. The final chapter proposes a new model for understanding the interaction between lay and expert knowledge. This book is essential reading in cultural studies, science studies, history of science and science communication.
Author: S. Perrault
Publisher: Springer
ISBN: 1137017589
Category : Social Science
Languages : en
Pages : 218
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Book Description
Technoscientific developments often have far-reaching consequences, both negative and positive, for the public. Yet, because science has the authority to decide which judgments about scientific issues are sound, public concerns are often dismissed because they are not part of the technoscientific paradigm they question. This book addresses the role of science popularization in that paradox; it explains how science writing works and argues that it can do better at promoting public discussions about science-related issues. To support these arguments, it situates science popularization in its historical and cultural context; provides a conceptual framework for analyzing popular science texts; and examines the rhetorical effects of common strategies used in popular science writing. Twenty-six years after Dorothy Nelkin's groundbreaking book, Selling Science: How the Press Covers Science and Technology, popular science writing is still not meeting its potential as a public interest genre; Communicating Popular Science explores how it can move closer to doing so.
Author: Jesús Muñoz Morcillo
Publisher: transcript Verlag
ISBN: 3839448352
Category : History
Languages : en
Pages : 587
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Book Description
Despite the efforts of modern scholars to explain the origins of science communication as a social, rhetorical, and aesthetic phenomenon, most researchers approach the popularization of science from the perspective of present issues, thus ignoring its historical roots in classical culture along with its continuities, disruptions, and transformations. This volume fills this research gap with a genealogically reflected introduction into the popularization of science as a recurrent cultural technique. The category »popular science« is elucidated in interdisciplinary and diachronic dialogue, discussing case studies from all historical periods. Classicists, archaeologists, medievalists, art historians, sociologists, and historians of science provide the first diachronic and multi-layered approach to the rhetoric techniques, aesthetics, and societal conditions that have shaped the dissemination and reception of scientific knowledge.
Author: Brian G. Southwell
Publisher: JHU Press
ISBN: 1421413256
Category : Social Science
Languages : en
Pages : 148
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Book Description
A data-driven analysis of how different people share information about health through social media. Using social media and peer-to-peer networks to teach people about science and health may seem like an obvious strategy. Yet recent research suggests that systematic reliance on social networks may be a recipe for inequity. People are not consistently inclined to share information with others around them, and many people are constrained by factors outside of their immediate control. Ironically, the highly social nature of humankind complicates the extent to which we can live in a society united solely by electronic media. Stretching well beyond social media, this book documents disparate tendencies in the ways people learn and share information about health and science. By reviewing a wide array of existing research—ranging from a survey of New Orleans residents in the weeks after Hurricane Katrina to analysis of Twitter posts related to H1N1 to a physician-led communication campaign explaining the benefits of vaginal birth—Brian G. Southwell explains why some types of information are more likely to be shared than others and how some people never get exposed to seemingly widely available information. This book will appeal to social science students and citizens interested in the role of social networks in information diffusion and yet it also serves as a cautionary tale for communication practitioners and policymakers interested in leveraging social ties as an inexpensive method to spread information.
Author: Rachel Cusk
Publisher: Picador
ISBN: 1466891645
Category : Fiction
Languages : en
Pages : 227
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Book Description
The acclaimed winner of the Whitbread First Novel Award, by the author of The Country Life Chronically confused, terminally middle class, hopelessly romantic, Agnes Day lives with her two best friends in the London suburbs and works at an obscure trade magazine. Life and love seem to go on without her. But she gives a convincing performance that everything is alright--that is, until she learns that her roommates and her boyfriend are keeping secrets from her, and that her boss is quitting and leaving her in charge. In great despair, she decides to make it her business to set things straight. Rachel Cusk explores the business of growing up and moving on with a deftly comic, surprisingly moving touch, confirming her reputation as one of England's smartest and most entertaining young writers.
Author: Jane Gregory
Publisher: Basic Books
ISBN: 0465024505
Category : Science
Languages : en
Pages : 318
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Book Description
Does the general public need to understand science? And if so, is it scientists' responsibility to communicate? Critics have argued that, despite the huge strides made in technology, we live in a "scientifically illiterate" society--one that thinks about the world and makes important decisions without taking scientific knowledge into account. But is the solution to this "illiteracy" to deluge the layman with scientific information? Or does science news need to be focused around specific issues and organized into stories that are meaningful and relevant to people's lives? In this unprecedented, comprehensive look at a new field, Jane Gregory and Steve Miller point the way to a more effective public understanding of science in the years ahead.
Author: Chris Hackett
Publisher: Weldon Owen International
ISBN: 1681881616
Category : Technology & Engineering
Languages : en
Pages : 562
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Book Description
This ultimate guide for tech makers covers everything from hand tools to robots plus essential techniques for completing almost any DIY project. Makers, get ready: This is your must-have guide to taking your DIY projects to the next level. Legendary fabricator and alternative engineer Chris Hackett teams up with the editors of Popular Science to offer detailed instruction on everything from basic wood- and metalworking skills to 3D printing and laser-cutting wizardry. Hackett also explains the entrepreneurial and crowd-sourcing tactics needed to transform your back-of-the-envelope idea into a gleaming finished product. In The Big Book of Maker Skills, readers learn tried-and-true techniques from the shop classes of yore—how to use a metal lathe, or pick the perfect drill bit or saw—and get introduced to a whole new world of modern manufacturing technologies, like using CAD software, printing circuits, and more. Step-by-step illustrations, helpful diagrams, and exceptional photography make this book an easy-to-follow guide to getting your project done.
Author: Aileen Fyfe
Publisher: University of Chicago Press
ISBN: 0226276481
Category : History
Languages : en
Pages : 341
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Book Description
Threatened by the proliferation of cheap, mass-produced publications, the Religious Tract Society issued a series of publications on popular science during the 1840s. The books were intended to counter the developing notion that science and faith were mutually exclusive, and the Society's authors employed a full repertoire of evangelical techniques—low prices, simple language, carefully structured narratives—to convert their readers. The application of such techniques to popular science resulted in one of the most widely available sources of information on the sciences in the Victorian era. A fascinating study of the tenuous relationship between science and religion in evangelical publishing, Science and Salvation examines questions of practice and faith from a fresh perspective. Rather than highlighting works by expert men of science, Aileen Fyfe instead considers a group of relatively undistinguished authors who used thinly veiled Christian rhetoric to educate first, but to convert as well. This important volume is destined to become essential reading for historians of science, religion, and publishing alike.
Author: Doug Cantor
Publisher: Weldon Owen International
ISBN: 1616289465
Category : Science
Languages : en
Pages : 468
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Book Description
Ingenious (and hilarious) projects that aspiring makers will love, brought to you by the tinkerers at Popular Science magazine. From useful, doable gadgets to outlandish contraptions that you’d likely be wise to avoid, this showcase of ingenuity is an entertaining tribute to the inventive spirit. In this book from the science and technology magazine that’s been inspiring everyday people for nearly 150 years, you’ll discover: Geek Toys: Be the life of any party with rad gaming hacks, amazing pyrotechnics, quirky DIY robots, wow-inducing projectiles, and lots of ways to make beer even better. Home Improvements: Pimp out your pad with a laser-security system, an improvised sous-vide cooker, and a life-sized cardboard display of anyone you want. Gadget Upgrades: Want to stash a flash drive in an old cassette? Use a DIY stylus on a touchscreen? Improvise a fisheye lens for your camera? With this book, you can. Things That Go: Give your motorbike a Tron vibe, deck out your car with an action-figure hood ornament, and keep gadgets charged on the go with a solar-powered backpack. …and much more!
Author: Sigrid Schmalzer
Publisher: University of Chicago Press
ISBN: 0226738612
Category : History
Languages : en
Pages : 368
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Book Description
In the 1920s an international team of scientists and miners unearthed the richest evidence of human evolution the world had ever seen: Peking Man. After the communist revolution of 1949, Peking Man became a prominent figure in the movement to bring science to the people. In a new state with twin goals of crushing “superstition” and establishing a socialist society, the story of human evolution was the first lesson in Marxist philosophy offered to the masses. At the same time, even Mao’s populist commitment to mass participation in science failed to account for the power of popular culture—represented most strikingly in legends about the Bigfoot-like Wild Man—to reshape ideas about human nature. The People’s Peking Man is a skilled social history of twentieth-century Chinese paleoanthropology and a compelling cultural—and at times comparative—history of assumptions and debates about what it means to be human. By focusing on issues that push against the boundaries of science and politics, The People’s Peking Man offers an innovative approach to modern Chinese history and the history of science.
