Author: Charles A. Ingene
Publisher: Edward Elgar Publishing
ISBN: 0857938606
Category : Business & Economics
Languages : en
Pages : 599
Book Description
Distribution channels are the most complex element of the marketing mix to fully grasp and to profitably manage. In this Handbook the authors present cutting-edge research on channel management and design from analytical, conceptual, and empirical perspectives. The breadth of this Handbook makes it appropriate for use in a doctoral course on distribution channels, or as a knowledge-broadening resource for faculty and researchers who wish to understand types of channels research that are outside the scope of their own approach to distribution.
Handbook of Research on Distribution Channels
Author: Charles A. Ingene
Publisher: Edward Elgar Publishing
ISBN: 0857938606
Category : Business & Economics
Languages : en
Pages : 599
Book Description
Distribution channels are the most complex element of the marketing mix to fully grasp and to profitably manage. In this Handbook the authors present cutting-edge research on channel management and design from analytical, conceptual, and empirical perspectives. The breadth of this Handbook makes it appropriate for use in a doctoral course on distribution channels, or as a knowledge-broadening resource for faculty and researchers who wish to understand types of channels research that are outside the scope of their own approach to distribution.
Publisher: Edward Elgar Publishing
ISBN: 0857938606
Category : Business & Economics
Languages : en
Pages : 599
Book Description
Distribution channels are the most complex element of the marketing mix to fully grasp and to profitably manage. In this Handbook the authors present cutting-edge research on channel management and design from analytical, conceptual, and empirical perspectives. The breadth of this Handbook makes it appropriate for use in a doctoral course on distribution channels, or as a knowledge-broadening resource for faculty and researchers who wish to understand types of channels research that are outside the scope of their own approach to distribution.
Essays on neural network sampling methods and instrumental variables
Author: Lennart Hoogerheide
Publisher: Rozenberg Publishers
ISBN: 9051708262
Category :
Languages : en
Pages : 191
Book Description
Publisher: Rozenberg Publishers
ISBN: 9051708262
Category :
Languages : en
Pages : 191
Book Description
New Essays in Marketing Theory
Author: George Fisk
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 486
Book Description
Includes index 449-460 pp.
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 486
Book Description
Includes index 449-460 pp.
Essays On Trading Strategy
Author: Graham L Giller
Publisher: World Scientific
ISBN: 9811273839
Category : Business & Economics
Languages : en
Pages : 217
Book Description
This book directly focuses on finding optimal trading strategies in the real world and supports that with a well-defined theoretical foundation that allows trading strategy problems to be solved. Critically, it also delivers a menu of actual solutions that can be applied by traders with various risk profiles and objectives in markets that exhibit substantial tail risk. It shows how the Markowitz approach leads to excessive risk taking, and trader underperformance, in the real world. It summarizes the key features of Utility Theory, the deficiencies of the Sharpe Ratio as a statistic, and develops an optimal decision theory with fully developed examples for both 'Normal' and leptokurtotic distributions.
Publisher: World Scientific
ISBN: 9811273839
Category : Business & Economics
Languages : en
Pages : 217
Book Description
This book directly focuses on finding optimal trading strategies in the real world and supports that with a well-defined theoretical foundation that allows trading strategy problems to be solved. Critically, it also delivers a menu of actual solutions that can be applied by traders with various risk profiles and objectives in markets that exhibit substantial tail risk. It shows how the Markowitz approach leads to excessive risk taking, and trader underperformance, in the real world. It summarizes the key features of Utility Theory, the deficiencies of the Sharpe Ratio as a statistic, and develops an optimal decision theory with fully developed examples for both 'Normal' and leptokurtotic distributions.
Supply Chain Engineering
Author: Marc Goetschalckx
Publisher: Springer Science & Business Media
ISBN: 1441965122
Category : Business & Economics
Languages : en
Pages : 684
Book Description
The focus of Supply Chain Engineering is the engineering design and planning of supply chain systems. There exists a very large variety of supply chain system types, all with different goals, constraints, and decisions, but a systematic approach for the design and planning of any supply chain can be based on the principles and methods of system engineering. In this book, author Marc Goetschalckx presents material developed at the Georgia Tech Supply Chain and Logistics Institute, the largest supply chain and logistics research and education program in the world. The book can be roughly divided into four sections. The first section focuses on data management. Since most of planning and design requires making decisions today so that supply chain functions can be executed efficiently in the future, this section introduces forecasting principles and techniques. The second section of the book focuses on transportation systems. First, the characteristics of transportation assets and infrastructure are shown. Then four chapters focus on the planning of transportation activities depending on who controls the transportation assets. The third section of the book is focused on storing goods, and the last section of the book is focused on supply chain systems that consider simultaneously procurement, production, and transportation and inventory as well as the design of the supply chain infrastructure or network design. In each chapter, first a model of the process being studied is developed followed by a description of practical solution algorithms. More advanced material is typically described in appendices. This makes it possible to use an integrated, breath-first treatment of supply chain systems by using the initial material in each chapter. A more in depth treatment of a specific topic or process can be found towards the end of each chapter. End-of-chapter exercises are included throughout. This text is suitable for several target audiences. The first target is a course for upper-level undergraduate students on supply chains. The second target is the use in a capstone senior design project in the supply chain area. The third target is an introductory course on supply chains either in a master of engineering or a master of business administration program, and the final audience consists of students attending logistics or supply chain post-graduate or continuing education courses.
Publisher: Springer Science & Business Media
ISBN: 1441965122
Category : Business & Economics
Languages : en
Pages : 684
Book Description
The focus of Supply Chain Engineering is the engineering design and planning of supply chain systems. There exists a very large variety of supply chain system types, all with different goals, constraints, and decisions, but a systematic approach for the design and planning of any supply chain can be based on the principles and methods of system engineering. In this book, author Marc Goetschalckx presents material developed at the Georgia Tech Supply Chain and Logistics Institute, the largest supply chain and logistics research and education program in the world. The book can be roughly divided into four sections. The first section focuses on data management. Since most of planning and design requires making decisions today so that supply chain functions can be executed efficiently in the future, this section introduces forecasting principles and techniques. The second section of the book focuses on transportation systems. First, the characteristics of transportation assets and infrastructure are shown. Then four chapters focus on the planning of transportation activities depending on who controls the transportation assets. The third section of the book is focused on storing goods, and the last section of the book is focused on supply chain systems that consider simultaneously procurement, production, and transportation and inventory as well as the design of the supply chain infrastructure or network design. In each chapter, first a model of the process being studied is developed followed by a description of practical solution algorithms. More advanced material is typically described in appendices. This makes it possible to use an integrated, breath-first treatment of supply chain systems by using the initial material in each chapter. A more in depth treatment of a specific topic or process can be found towards the end of each chapter. End-of-chapter exercises are included throughout. This text is suitable for several target audiences. The first target is a course for upper-level undergraduate students on supply chains. The second target is the use in a capstone senior design project in the supply chain area. The third target is an introductory course on supply chains either in a master of engineering or a master of business administration program, and the final audience consists of students attending logistics or supply chain post-graduate or continuing education courses.
Research in Organizational Behavior
Author: Barry Staw
Publisher: Elsevier
ISBN: 0080480675
Category : Business & Economics
Languages : en
Pages : 409
Book Description
This twenty-seventh volume of Research in Organizational Behavior carries forward the tradition of high-level scholarship on a broad array of organizational topics. Like many previous volumes, this collection is truly interdisciplinary, with chapters ranging from personality and decision making in organizations, to interpersonal dynamics such as helping and group process, to organizational-level analyses of legitimization and change. Each of the essays is well-reasoned, thoughtful, and provocative-- proving, once again, that the field of organizational behavior is flourishing in both its depth and scope.*Interdisciplinary with a wide range of subjects discussed by experts in their fields*Addresses personality development, empowerment, creativity, dysfunctional groups, institutionalization, and more
Publisher: Elsevier
ISBN: 0080480675
Category : Business & Economics
Languages : en
Pages : 409
Book Description
This twenty-seventh volume of Research in Organizational Behavior carries forward the tradition of high-level scholarship on a broad array of organizational topics. Like many previous volumes, this collection is truly interdisciplinary, with chapters ranging from personality and decision making in organizations, to interpersonal dynamics such as helping and group process, to organizational-level analyses of legitimization and change. Each of the essays is well-reasoned, thoughtful, and provocative-- proving, once again, that the field of organizational behavior is flourishing in both its depth and scope.*Interdisciplinary with a wide range of subjects discussed by experts in their fields*Addresses personality development, empowerment, creativity, dysfunctional groups, institutionalization, and more
GRE Analytical Writing Supreme: Solutions to the Real Essay Topics
Author: Vibrant Publishers
Publisher: Vibrant Publishers
ISBN: 1636511449
Category : Study Aids
Languages : en
Pages : 777
Book Description
Find everything that you need to know about writing GRE-compliant essays in GRE Analytical Writing Supreme: Solutions to Real Essay Topics! This book includes: · 145 Issue and Argument Tasks · Expert Tips and Strategies · Scoring Guide · Overview of the GRE (updated after Covid-19) · Overview of Analyze an Issue and Analyze an Argument Tasks · Printable Answer Sheets (online) · GRE Stress Management book (online) · 6-month and 8-week study plans (online) To get a comprehensive practice of the Analytical Writing section of the GRE, this book is all you need. The book is filled with official 72 Analyze an Issue and 73 Analyze an Argument prompts with sample essays. The sample essays, written on a wide variety of topics, show what high-scoring essays in the GRE look like. Before the sample essays, elaborate strategies for deconstructing the prompts, weighing their pros and cons to form an opinion, and considering alternative opinions are also given. These strategies will enhance your critical thinking skills and give your brain a healthy workout. Apart from this, the book contains all the information about the GRE General Test and the two tasks. A detailed scoring guide containing information on the areas checked in the essays is also given. Lastly, tips and tricks are also provided to practice writing your own essays on printable answer sheets provided online. Additional Online Resources You can access a GRE Stress Management ebook that is available online. This book is filled with tips, strategies, and study plans to help you crack the GRE! About Test Prep Series The focus of the Test Prep Series is to make test preparation streamlined and fruitful for competitive exam aspirants. Students preparing for the entrance exams now have access to the most comprehensive series of prep guides for GRE, GMAT, and SAT preparation. All the books in this series are thoroughly researched, frequently updated, and packed with relevant content that has been prepared by authors with more than a decade of experience in the field.
Publisher: Vibrant Publishers
ISBN: 1636511449
Category : Study Aids
Languages : en
Pages : 777
Book Description
Find everything that you need to know about writing GRE-compliant essays in GRE Analytical Writing Supreme: Solutions to Real Essay Topics! This book includes: · 145 Issue and Argument Tasks · Expert Tips and Strategies · Scoring Guide · Overview of the GRE (updated after Covid-19) · Overview of Analyze an Issue and Analyze an Argument Tasks · Printable Answer Sheets (online) · GRE Stress Management book (online) · 6-month and 8-week study plans (online) To get a comprehensive practice of the Analytical Writing section of the GRE, this book is all you need. The book is filled with official 72 Analyze an Issue and 73 Analyze an Argument prompts with sample essays. The sample essays, written on a wide variety of topics, show what high-scoring essays in the GRE look like. Before the sample essays, elaborate strategies for deconstructing the prompts, weighing their pros and cons to form an opinion, and considering alternative opinions are also given. These strategies will enhance your critical thinking skills and give your brain a healthy workout. Apart from this, the book contains all the information about the GRE General Test and the two tasks. A detailed scoring guide containing information on the areas checked in the essays is also given. Lastly, tips and tricks are also provided to practice writing your own essays on printable answer sheets provided online. Additional Online Resources You can access a GRE Stress Management ebook that is available online. This book is filled with tips, strategies, and study plans to help you crack the GRE! About Test Prep Series The focus of the Test Prep Series is to make test preparation streamlined and fruitful for competitive exam aspirants. Students preparing for the entrance exams now have access to the most comprehensive series of prep guides for GRE, GMAT, and SAT preparation. All the books in this series are thoroughly researched, frequently updated, and packed with relevant content that has been prepared by authors with more than a decade of experience in the field.
GRE Analytical Writing: Solutions to the Real Essay Topics - Book 2
Author: Vibrant Publishers
Publisher: Vibrant Publishers
ISBN: 1636510701
Category : Study Aids
Languages : en
Pages : 349
Book Description
• 72 Solved Issue and Argument topics solved using simple methods and expert strategies • New Essays included • Topics sorted by categories • Online access to printable Answer sheets Take your writing from prepared and correct to flawless when practicing with more essay writing strategies and sample essays in GRE Analytical Writing: Solutions to the Real Essay Topics Book 2 (Seventh Edition). With 36 Analyze an Issue Essays and 36 Analyze an Argument Essays picked up from the official pool of topics, be prepared on what to write in the actual test and get closer to a perfect essay score. All the essay tasks in the book provide plenty of statement examples for practice and then go into detail about how to think about the statements and turn them into an essay. Downloadable answer sheets for every essay help to implement outcomes of strategies given throughout the book. Practising these essays in a timed manner will give you a feel of the actual test day conditions. Use this book for your long-term or last-minute essay writing prep. About Test Prep Series The focus of the Test Prep Series is to make test preparation streamlined and fruitful for competitive exam aspirants. Students preparing for the entrance exams now have access to the most comprehensive series of prep guides for GRE, GMAT and SAT preparation. All the books in this series are thoroughly researched, frequently updated, and packed with relevant content that has been prepared by authors with more than a decade of experience in the field.
Publisher: Vibrant Publishers
ISBN: 1636510701
Category : Study Aids
Languages : en
Pages : 349
Book Description
• 72 Solved Issue and Argument topics solved using simple methods and expert strategies • New Essays included • Topics sorted by categories • Online access to printable Answer sheets Take your writing from prepared and correct to flawless when practicing with more essay writing strategies and sample essays in GRE Analytical Writing: Solutions to the Real Essay Topics Book 2 (Seventh Edition). With 36 Analyze an Issue Essays and 36 Analyze an Argument Essays picked up from the official pool of topics, be prepared on what to write in the actual test and get closer to a perfect essay score. All the essay tasks in the book provide plenty of statement examples for practice and then go into detail about how to think about the statements and turn them into an essay. Downloadable answer sheets for every essay help to implement outcomes of strategies given throughout the book. Practising these essays in a timed manner will give you a feel of the actual test day conditions. Use this book for your long-term or last-minute essay writing prep. About Test Prep Series The focus of the Test Prep Series is to make test preparation streamlined and fruitful for competitive exam aspirants. Students preparing for the entrance exams now have access to the most comprehensive series of prep guides for GRE, GMAT and SAT preparation. All the books in this series are thoroughly researched, frequently updated, and packed with relevant content that has been prepared by authors with more than a decade of experience in the field.
Ethical Branding and Marketing
Author: Hagai Gringarten
Publisher: Routledge
ISBN: 0429809336
Category : Business & Economics
Languages : en
Pages : 214
Book Description
Ethical Branding and Marketing: Cases and Lessons provides current perspectives on fascinating global cases focusing on the specific combination of the two fields of "ethics" and "branding," on their relationship, and on how that joint perspective shapes brands, companies, business strategies, and the market itself. In a contemporary environment of "truthiness" and fake news, it is more important than ever to review core principles of ethics and to reassess how these principles apply to today’s branding and marketing practices. This book addresses practices in ethical branding and corporate culture. It includes such topics as truth, integrity, value, vulnerability, and differentiation. Collectively, these cases provide a contemporary overview of intriguing scenarios and best practices in ethical branding. The book provides the reader with real, updated insight into ethical decision making; helps students integrate ethics, branding strategy, and real life, complex situations into an effective learning process; and provides the reader with up-to-date ethical branding cases from around the world.
Publisher: Routledge
ISBN: 0429809336
Category : Business & Economics
Languages : en
Pages : 214
Book Description
Ethical Branding and Marketing: Cases and Lessons provides current perspectives on fascinating global cases focusing on the specific combination of the two fields of "ethics" and "branding," on their relationship, and on how that joint perspective shapes brands, companies, business strategies, and the market itself. In a contemporary environment of "truthiness" and fake news, it is more important than ever to review core principles of ethics and to reassess how these principles apply to today’s branding and marketing practices. This book addresses practices in ethical branding and corporate culture. It includes such topics as truth, integrity, value, vulnerability, and differentiation. Collectively, these cases provide a contemporary overview of intriguing scenarios and best practices in ethical branding. The book provides the reader with real, updated insight into ethical decision making; helps students integrate ethics, branding strategy, and real life, complex situations into an effective learning process; and provides the reader with up-to-date ethical branding cases from around the world.
Essays on Supply Chain Management in Emerging Markets
Author: Micha Hirschinger
Publisher: Springer
ISBN: 3658119462
Category : Business & Economics
Languages : en
Pages : 135
Book Description
Micha Hirschinger emphasizes the importance of foresight on logistics and institutions in particular for effective decision making as distinct research in this context is limited. He applies a systematic and transferable multi-method approach based on Delphi studies and fuzzy c-means cluster analysis to develop profound scenarios for the future. He uses the relevance of information-processing requirements to investigate whether centralization of purchasing organizations increases functional efficiency. The author finally shows how a sharing-economy business model transfer could help to overcome the limited access to factor markets, especially trucks, at the base of the pyramid.
Publisher: Springer
ISBN: 3658119462
Category : Business & Economics
Languages : en
Pages : 135
Book Description
Micha Hirschinger emphasizes the importance of foresight on logistics and institutions in particular for effective decision making as distinct research in this context is limited. He applies a systematic and transferable multi-method approach based on Delphi studies and fuzzy c-means cluster analysis to develop profound scenarios for the future. He uses the relevance of information-processing requirements to investigate whether centralization of purchasing organizations increases functional efficiency. The author finally shows how a sharing-economy business model transfer could help to overcome the limited access to factor markets, especially trucks, at the base of the pyramid.