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Author: Constantine E. Scaros
Publisher:
ISBN:
Category : Mass media
Languages : en
Pages : 420
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Book Description
Author: Constantine E. Scaros
Publisher:
ISBN:
Category : Mass media
Languages : en
Pages : 420
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Book Description
Author: Antonio Lopez
Publisher: North Atlantic Books
ISBN: 1583944753
Category : Social Science
Languages : en
Pages : 209
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Book Description
In The Media Ecosystem, Antonio Lopez draws together the seemingly disparate realms of ecology and media studies to present a fresh and provocative interpretation of the current state of the mass media—and its potential future. Lopez explores the connections between media and the environment, arguing that just as the world's powers have seized and exploited the physical territories and natural resources of the earth, so, too, have they colonized the "cultural commons"—the space of ideas that everyone shares. He identifies the root of the problem in the privileging of "mechanistic" thinking over ecological intelligence, which recognizes that people live in a relationship with every other living thing on the planet. In order to create a more sustainable media ecosystem—just like the preservation of organic ecosystems—we must reconnect our daily media activities to their impact on others and the environment. To become "organic media practitioners," we must become aware of the impact of media use on the environment; recognize media's influence on our perception of time, space, and place; understand media's interdependence with the global economy; be conscious of media's interaction with cultural beliefs; and develop an ethical framework in order to act upon these understandings. Above all, Lopez calls for media producers and consumers alike to bring a sense of ritual and collaboration back to the process of communication, utilizing collective intelligence and supporting a new culture of participation. Containing both wide-reaching analysis and practical tips for more conscious media use, The Media Ecosystem is designed for all those who seek a more sustainable future. The Media Ecosystem is part of the EVOLVER EDITIONS Manifesto Series.
Author: Andrea L. Press
Publisher: Wiley-Blackwell
ISBN:
Category : Computers
Languages : en
Pages : 246
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Book Description
Media Studies examines the new and rapidly developing field of media studies to discover what insights it has to offer students and general readers as they negotiate their way through the new - and thoroughly saturated - media environment. Explores how recent changes in our media affect the way we watch older media like television, movies, and radio, and offer up rich new interactive media, like video games and the internet The perfect introduction to the field of media studies Chronicles the recent dramatic changes in communication technologies, arguing that most of life itself is now experienced as 'mediated' Discusses the development of cable and satellite television, VCRs, DVDs, the internet and personal computers Emphasizes the broader political, social, and economic context within which these important new technologies have developed
Author: Nripendra P. Rana
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337
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Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Author: Robert E. Gutsche, Jr.
Publisher: Routledge
ISBN: 1000706788
Category : Computers
Languages : en
Pages : 486
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Book Description
This book examines journalism’s ability to promote and foster cohesive and collective action while critically examining its place in the intensifying battle to maintain a society’s social order. From chapters discussing the challenges journalists face in covering populism and Donald Trump, to chapters about issues of race in the news, intersections of journalism and nationalism, and increased mobilities of audiences and communicators in a digital age, Reimagining Journalism and Social Order in a Fragmented Media World focuses on the pitfalls and promises of journalism in moments of social contestation. Rich with perspectives from across the globe, this book connects journalism studies to critical scholarship on social order and social control, nationalism, social media, geography, and the function of news as a social sphere. In a fragmented media world and in times of social contestation, Reimagining Journalism and Social Order in a Fragmented Media World provides readers with insights as to how journalism operates in order to highlight—and enhance—elements and actions that bring about order. This book was originally published as a special issue of Journalism Studies and a special issue of Journalism Practice.
Author: United States. General Accounting Office
Publisher:
ISBN:
Category : Administrative agencies
Languages : en
Pages : 900
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Book Description
Author: Henry Jenkins
Publisher: MIT Press
ISBN: 0262513625
Category : Technology & Engineering
Languages : en
Pages : 146
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Book Description
Many teens today who use the Internet are actively involved in participatory cultures—joining online communities (Facebook, message boards, game clans), producing creative work in new forms (digital sampling, modding, fan videomaking, fan fiction), working in teams to complete tasks and develop new knowledge (as in Wikipedia), and shaping the flow of media (as in blogging or podcasting). A growing body of scholarship suggests potential benefits of these activities, including opportunities for peer-to-peer learning, development of skills useful in the modern workplace, and a more empowered conception of citizenship. Some argue that young people pick up these key skills and competencies on their own by interacting with popular culture; but the problems of unequal access, lack of media transparency, and the breakdown of traditional forms of socialization and professional training suggest a role for policy and pedagogical intervention. This report aims to shift the conversation about the "digital divide" from questions about access to technology to questions about access to opportunities for involvement in participatory culture and how to provide all young people with the chance to develop the cultural competencies and social skills needed. Fostering these skills, the authors argue, requires a systemic approach to media education; schools, afterschool programs, and parents all have distinctive roles to play. The John D. and Catherine T. MacArthur Foundation Reports on Digital Media and Learning
Author: John Durham Peters
Publisher: University of Chicago Press
ISBN: 022625397X
Category : Philosophy
Languages : en
Pages : 419
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Book Description
“An ambitious re-writing—a re-synthesis, even—of concepts of media and culture . . . It is nothing less than an attempt at a history of Being.” —Los Angeles Review of Books When we speak of clouds these days, it is as likely that we mean data clouds or network clouds as cumulus or stratus. In their sharing of the term, both kinds of clouds reveal an essential truth: that the natural world and the technological world are not so distinct. In The Marvelous Clouds, John Durham Peters argues that though we often think of media as environments, the reverse is just as true—environments are media. Peters defines media expansively as elements that compose the human world. Drawing from ideas implicit in media philosophy, Peters argues that media are more than carriers of messages: they are the very infrastructures combining nature and culture that allow human life to thrive. Through an encyclopedic array of examples from the oceans to the skies, The Marvelous Clouds reveals the long prehistory of so-called new media. Digital media, Peters argues, are an extension of early practices tied to the establishment of civilization such as mastering fire, building calendars, reading the stars, creating language, and establishing religions. New media do not take us into uncharted waters, but rather confront us with the deepest and oldest questions of society and ecology: how to manage the relations people have with themselves, others, and the natural world. A wide-ranging meditation on the many means we have employed to cope with the struggles of existence—from navigation to farming, meteorology to Google—The Marvelous Clouds shows how media lie at the very heart of our interactions with the world around us.
Author: Charlene J. Brown
Publisher:
ISBN:
Category : Social Science
Languages : en
Pages : 488
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Book Description
Author: Henrik Bodker
Publisher: Routledge
ISBN: 1317850033
Category : Social Science
Languages : en
Pages : 238
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Book Description
Environmental journalism is an increasingly significant area for study within the broader field of journalism studies. It connects the concerns of politics, science, business, culture and the natural world whilst also exploring the boundaries between the local, regional and global. A central and typical focus for its concerns are the global summits convened to share scientific knowledge about global warming and to formulate policies to mitigate its consequences in particular locales. But reporting environmental change creates difficulties for journalists who are often ill equipped to resolve the uncertainties in the disputed scientific accounts of climate change. This research-based collection focuses on aspects of environmental journalism in Australia, France, Norway, Sweden, the UK and the USA. Contributors present case studies of media reporting of the environment, and explore considerations of objectivity and advocacy in journalistic coverage of the environment and climate change. This book was originally published as a special issue of Journalism Studies.
