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Author: Nigel Morgan
Publisher: John Wiley & Sons
ISBN:
Category : Business & Economics
Languages : en
Pages : 280
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Book Description
Tourism is an enormously important industry, but the nature of the tourism product is elusive and the task of marketing and promoting tourism is difficult. Informed by modern marketing theory this book offers a unique approach by taking a comprehensive, synthesised and integrated sociological and cultural approach to tourism marketing. It focuses on controversial issues of tourism imagery, highlighting issues such as gender, sexuality and race as key determinants of tourism power dimensions. The authors take their experience in the tourism industry, combined with their academic knowledge, to produce a deep insight into the cultural role of tourism imagery. The key concepts and procedures are illustrated by case studies of good practice. Students of tourism will find this book a thought-provoking and conceptual evaluation of the subject. Practitioners will find value in the discussion of how the issues raised have been integrated throughout the case studies.
Author: Nigel Morgan
Publisher: John Wiley & Sons
ISBN:
Category : Business & Economics
Languages : en
Pages : 280
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Book Description
Tourism is an enormously important industry, but the nature of the tourism product is elusive and the task of marketing and promoting tourism is difficult. Informed by modern marketing theory this book offers a unique approach by taking a comprehensive, synthesised and integrated sociological and cultural approach to tourism marketing. It focuses on controversial issues of tourism imagery, highlighting issues such as gender, sexuality and race as key determinants of tourism power dimensions. The authors take their experience in the tourism industry, combined with their academic knowledge, to produce a deep insight into the cultural role of tourism imagery. The key concepts and procedures are illustrated by case studies of good practice. Students of tourism will find this book a thought-provoking and conceptual evaluation of the subject. Practitioners will find value in the discussion of how the issues raised have been integrated throughout the case studies.
Author: Andrew Church
Publisher: Psychology Press
ISBN: 0415329523
Category : Leisure industry
Languages : en
Pages : 310
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Book Description
This book considers how leisure and tourism acts as a major focus by which power may be understood in a geographical context.
Author: Donald V. L. Macleod
Publisher: Channel View Publications
ISBN: 1845411242
Category : Social Science
Languages : en
Pages : 232
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Book Description
Power and culture are inextricably bound up with tourism. The anthropological case studies in this groundbreaking book explore this relationship in Latin America, the Caribbean, Europe, Africa, Australia and South East Asia. Two sections deal with tourism and the power struggle for resources; and tourism and culture: presentation, promotion and the manipulation of image. A concluding chapter investigates the relationship between tourism and power.
Author: Lesley Pender
Publisher: SAGE
ISBN: 9780761940227
Category : Business & Economics
Languages : en
Pages : 380
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Book Description
This text provides detailed coverage of the breadth of issues involved in the management of tourism businesses. It explains and supports fundamental business management aspects whilst examining specific techniques required for the successful management of a variety of tourism businesses.
Author: Diego Bonelli
Publisher: Springer Nature
ISBN: 9811664102
Category : Social Science
Languages : en
Pages : 274
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Book Description
This book deploys the concept of ‘audiovisual tourism promotion’ to account for the promotional functions performed by a vast array of diverse media texts including tourism films, feature films, digital videos conceived for online circulation, video games and TV commercials. From this point of view, this volume fills a major gap in the literature by providing the first comprehensive critical overview of audiovisual tourism promotion as a distinct media field. In this book, the study of audiovisual tourism promotion is characterised by an interdisciplinary approach which combines film studies, media studies, human geography, sociology, tourism studies, history, postcolonial and gender studies. This book will appeal to a wide range of students and scholars from different disciplines.
Author: Brent W. Ritchie
Publisher: CABI
ISBN: 9781845930967
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
Within the tourism industry there is a growing consensus on the need for research to investigate the economic, social and environmental impacts of tourism. However, existing research methods texts are based solely on either the business approach or the social science approach to tourism. They often fail to provide real world examples of how to plan, implement or analyse tourism related research. This book aims to address this divide by integrating theory with practice through the inclusion of specific tourism research case studies alongside research theory. It considers a wide range of research issues, approaches and techniques with contributions from both experienced and new researchers.
Author: Xianghong Feng
Publisher: Lexington Books
ISBN: 1498509967
Category : Social Science
Languages : en
Pages : 211
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Book Description
In Tourism and Prosperity in Miao Land, Xianghong Feng focuses on the intersection of tourism, power, and inequality in the southern interior of China. In this region, capital-intensive and elite-directed tourism has reshaped the social and cultural patterns of the ethnic Miao and other local residents. Using ethnographic fieldwork conducted over the course of a decade, Feng examines the cultural reconstructions of space, ethnicity, gender, and morality within changing power structures. This book is recommended for scholars of anthropology, sociology, economics, political science, Asian studies, and tourism studies. For more information, check out A Conversation with Xianghong Feng.
Author: Tazim Jamal
Publisher: Routledge
ISBN: 1000478432
Category : Business & Economics
Languages : en
Pages : 536
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Book Description
Research related to justice and tourism is at an early stage in tourism studies. Challenges abound due to the complex scope and scale of tourism, and thus the need to transcend disciplinary boundaries to inform a phenomenon that is intricately interwoven with place and people from local to global. The contributors to this book have drawn from diverse knowledge domains including but not limited to sociology, geography, business studies, urban planning and architecture, anthropology, philosophy and management studies, to inform their research. From case-based empirical research to descriptive and theoretical approaches to justice and tourism, they tackle critical issues such as social justice and gender, discrimination and racism, minority and worker rights, indigenous, cultural and heritage justice (including special topics like food sovereignty), while post-humanistic perspectives that call us to attend to non-human others, to climate justice and sustainable futures. A rich array of principles is woven within and between the chapters. The various contributions illustrate the need for continuing collaboration among researchers in the Global North and Global South to enable diverse voices and worldviews to inform the pluralism of justice and tourism, as arises in this book. The chapters in this book were originally published as a special issue of the Journal of Sustainable Tourism.
Author: Alan A. Lew
Publisher: John Wiley & Sons
ISBN: 0470752262
Category : Business & Economics
Languages : en
Pages : 643
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Book Description
This groundbreaking Companion offers readers an opportunity to reassess key themes in contemporary tourism studies in the light of recent theoretical developments in tourism studies and the social sciences, as well as dramatic changes in the operating environment for tourism. A critical overview of current research in tourism studies. Offers readers an opportunity to reassess key themes in tourism studies in the light of recent developments, such as terrorist attacks, SARS and the financial failure of airlines. Comprises 48 specially commissioned essays, written by more than 50 acknowledged experts from around the world. Covers cutting-edge perspectives and topics, including tourism’s role in globalization, sustainable tourism, and the state’s role in tourism development. Sets an agenda for future tourism research. Includes a wealth of bibliographic references.
Author:
Publisher: CABI
ISBN: 1845932722
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
While contemporary popular discourses dismiss gender and feminism as passe, patriarchy and sexism continue to limit human possibilities around the globe. This collection of studies seeks to advance feminist and gender tourism studies with its focus on embodiment.
