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Author: The Faculty of Thunderbird, The American Graduate School of International Management
Publisher: John Wiley & Sons
ISBN: 9780471326069
Category : Business & Economics
Languages : en
Pages : 404
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Book Description
Thunderbird ist Amerikas führende Graduate School im Bereich globaler Unternehmen. Aufgrund ihres Ausbildungsprogramms für Manager in internationalen Unternehmen wurde sie von BusinessWeek zur Nummer 1 gewählt. Dies ist das erste Buch, das von Thunderbird-Experten herausgegeben wurde: Ein einzigartiger Leitfaden, der eine Reihe von Essays anerkannter Experten enthält und erläutert, wie man erfolgreich ein internationales Unternehmen leitet. Diskutiert wird ein breites Themenspektrum, angefangen bei globaler Unternehmensstrategie, Personalfragen, über Informationstechnologie und die Bedeutung von Informationsmanagement bis hin zum Schutz geistigen Eigentums und dynamischer Wettbewerbsstrategie.
Author: The Faculty of Thunderbird, The American Graduate School of International Management
Publisher: John Wiley & Sons
ISBN: 9780471326069
Category : Business & Economics
Languages : en
Pages : 404
Get Book Here
Book Description
Thunderbird ist Amerikas führende Graduate School im Bereich globaler Unternehmen. Aufgrund ihres Ausbildungsprogramms für Manager in internationalen Unternehmen wurde sie von BusinessWeek zur Nummer 1 gewählt. Dies ist das erste Buch, das von Thunderbird-Experten herausgegeben wurde: Ein einzigartiger Leitfaden, der eine Reihe von Essays anerkannter Experten enthält und erläutert, wie man erfolgreich ein internationales Unternehmen leitet. Diskutiert wird ein breites Themenspektrum, angefangen bei globaler Unternehmensstrategie, Personalfragen, über Informationstechnologie und die Bedeutung von Informationsmanagement bis hin zum Schutz geistigen Eigentums und dynamischer Wettbewerbsstrategie.
Author: Andrew C. Inkpen
Publisher: Oxford University Press
ISBN: 0195167201
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
Looking at the question of how firms can compete in a global environment, the authors examine the issues considered central to the study of strategic management in a global context. They deal with a diverse set of important strategic topics by integrating research with practical examples and case studies.
Author: Kamel Mellahi
Publisher: Oxford University Press, USA
ISBN: 0198868375
Category : Business & Economics
Languages : en
Pages : 519
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Book Description
Multinational enterprises must contend with increasingly challenging conditions in the international business environment. This Handbook explores how classic principles of international competitive strategy are transformed in today's markets and provides suggestions on how firms can develop effective strategies to respond to these transformations.
Author: Hwy-Chang Moon
Publisher: World Scientific
ISBN: 9814273201
Category : Business & Economics
Languages : en
Pages : 347
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Book Description
Given the rise of Asia in the global economy in recent decades, it is important to understand the uniqueness of Asian business. This book first introduces the core strategies prevalent in Western business, and then explains how they can be applied or adapted to Asian business. When necessary, modified or new business models (as developed by the author) are utilized to better explain Asian business. Furthermore, this book deals not just with the theory, but also with practice. Several real-life case studies and examples are discussed in order to compare and contrast the Asian and Western perspectives on global business strategy. Readers will therefore gain an enhanced understanding of Asian business and formulation of Asian business strategy.
Author: Cornelis A. de Kluyver
Publisher: Business Expert Press
ISBN: 1637420439
Category : Business & Economics
Languages : en
Pages : 340
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Book Description
Global Business Strategy looks at the opportunities and risks associated with staking out a global competitive presence and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally. Our framework includes a company’s business model, the strategic decisions a company needs to make as it globalizes its operations, and globalization strategies for creating a competitive advantage. A business model has four principal dimensions: market participation, the value proposition, the supply chain infrastructure, and its management model.
Author: Peter J Buckley
Publisher: Routledge
ISBN: 1317906640
Category : Business & Economics
Languages : en
Pages : 817
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Book Description
With stagnated demand in many home economies, the need to internationalize and exploit foreign market opportunities has never been more paramount for businesses to succeed at a global level. However, this process raises a number of questions, such as: can firms use their knowledge of one market in the next? Can firms pursue internationalization on several fronts at the same time? How should firms handle cultural and institutional differences between markets? This textbook provides students with the core research in international business and strategy, including organization, efficiency, external relationships and the challenges found in an increasingly multicultural world. Each part begins with a presentation of the issues and controversies faced in that particular area, followed by a synthesis of the research which provides avenues for future research. To facilitate and encourage further debate and learning, each part also includes at least one original case study. Compiled by two of the World's leading scholars of international business, and supplemented with critical commentaries and a range of integrative case studies, this comprehensive textbook provides advanced students of international business and strategy with a resource that will be invaluable in their studies and beyond.
Author: Shaoming Zou
Publisher: Emerald Group Publishing
ISBN: 1785602322
Category : Business & Economics
Languages : en
Pages : 305
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Book Description
Emerging markets, the euro crisis, and the push to reform global institutions have resulted in a fast changing world, creating opportunities and challenges for international marketing firms and academics. New players, phenomena, and challenges have emerged that demand new research to develop and expand innovative concepts and theories.
Author: Dennis Briscoe
Publisher: Routledge
ISBN: 1135269939
Category : Business & Economics
Languages : en
Pages : 540
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Book Description
This essential book provides a thorough foundation for anyone studying or working in international human resource management. Featuring data and examples from international business, consulting practice, academic research, and interviews with IHRM managers in multinational and global organizations, it covers almost everything that is currently known in the field. The approach offers both a theoretical and practical treatment of this important and evolving area, relying heavily on the authors’ varied and international backgrounds. Thoroughly updated and revised, this third edition includes learning objectives, key terms, discussion questions, and end-of-chapter vignettes for application of the ideas in the text. It is designed to lead readers through all of the key topics in a highly engaging and approachable way. The language is very ‘reader-friendly’ and it is global in scope and examples. The book focuses on IHRM within multinational enterprises (MNEs) from throughout the world, featuring topics including: globalization of business and HRM global strategy and structure global HR planning and forecasting global talent management global training and management development global compensation and benefits global employee performance management new trends in international HRM. Uncovering precisely why IHRM is important for success, this outstanding textbook provides an essential foundation for an understanding of the theory and practice of IHRM. It is essential reading for all students, lecturers and IHRM professionals.
Author: Alain Verbeke
Publisher: Cambridge University Press
ISBN: 0521862582
Category : Business & Economics
Languages : en
Pages : 507
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Book Description
This textbook shows how the key concepts from business strategy literature can be applied to create successful global business.
Author: Krassimir Todorov
Publisher: Emerald Group Publishing
ISBN: 1787433552
Category : Business & Economics
Languages : en
Pages : 504
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Book Description
This textbook focuses on strategic management in emerging market contexts. It delineates the border between business level strategy and corporate strategy to better align business level and corporate level strategy.
