There's a Sucker Born Every Minute

There's a Sucker Born Every Minute PDF Author: Jeffrey Robinson
Publisher: Penguin
ISBN: 110118812X
Category : True Crime
Languages : en
Pages : 220

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Book Description
One in nine Americans will lose money as a victim of fraud • Every man and woman in the country (and every child with an email address) will be targeted by professional fraudsters-multiple times. • Seven out of every eight frauds go unreported. • Most fraudsters will get away with their crime. • Government agencies and crime watchdogs suggest that there could be up to $100 billion worth of fraud in this country in any given year. A jaw-dropping exposé of fraud in America today-who's doing it, how it's done, and how you can protect yourself-the world of fraud is laid bare: from personal finance and investment schemes to Internet scams and identity theft, to pyramid cons and the infamous Nigerian advance fee frauds. Jeffrey Robinson gets inside the heads of the most notorious scam artists to uncover the psychological weapons they use to entice victims. With uncanny clarity and insight, he shows how to spot a scam and how to limit your exposure to fraudsters. There's a Sucker Born Every Minute levels the playing field, arming consumers with the knowledge they need to combat even the most insidious conmen. Watch a Video

There's a Sucker Born Every Minute

There's a Sucker Born Every Minute PDF Author: Jeffrey Robinson
Publisher: Penguin
ISBN: 110118812X
Category : True Crime
Languages : en
Pages : 220

Get Book

Book Description
One in nine Americans will lose money as a victim of fraud • Every man and woman in the country (and every child with an email address) will be targeted by professional fraudsters-multiple times. • Seven out of every eight frauds go unreported. • Most fraudsters will get away with their crime. • Government agencies and crime watchdogs suggest that there could be up to $100 billion worth of fraud in this country in any given year. A jaw-dropping exposé of fraud in America today-who's doing it, how it's done, and how you can protect yourself-the world of fraud is laid bare: from personal finance and investment schemes to Internet scams and identity theft, to pyramid cons and the infamous Nigerian advance fee frauds. Jeffrey Robinson gets inside the heads of the most notorious scam artists to uncover the psychological weapons they use to entice victims. With uncanny clarity and insight, he shows how to spot a scam and how to limit your exposure to fraudsters. There's a Sucker Born Every Minute levels the playing field, arming consumers with the knowledge they need to combat even the most insidious conmen. Watch a Video

Barnum

Barnum PDF Author: Robert Wilson
Publisher: Simon & Schuster
ISBN: 1501118714
Category : Biography & Autobiography
Languages : en
Pages : 368

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Book Description
“Robert Wilson’s Barnum, the first full-dress biography in twenty years, eschews clichés for a more nuanced story…It is a life for our times, and the biography Barnum deserves.” —The Wall Street Journal P.T. Barnum is the greatest showman the world has ever seen. As a creator of the Barnum & Baily Circus and a champion of wonder, joy, trickery, and “humbug,” he was the founding father of American entertainment—and as Robert Wilson argues, one of the most important figures in American history. Nearly 125 years after his death, the name P.T. Barnum still inspires wonder. Robert Wilson’s vivid new biography captures the full genius, infamy, and allure of the ebullient showman, who, from birth to death, repeatedly reinvented himself. He learned as a young man how to wow crowds, and built a fortune that placed him among the first millionaires in the United States. He also suffered tragedy, bankruptcy, and fires that destroyed his life’s work, yet willed himself to recover and succeed again. As an entertainer, Barnum courted controversy throughout his life—yet he was also a man of strong convictions, guided in his work not by a desire to deceive, but an eagerness to thrill and bring joy to his audiences. He almost certainly never uttered the infamous line, “There’s a sucker born every minute,” instead taking pride in giving crowds their money’s worth and more. Robert Wilson, editor of The American Scholar, tells a gripping story in Barnum, one that’s imbued with the same buoyant spirit as the man himself. In this “engaging, insightful, and richly researched new biography” (New York Journal of Books), Wilson adeptly makes the case for P.T. Barnum’s place among the icons of American history, as a figure who represented, and indeed created, a distinctly American sense of optimism, industriousness, humor, and relentless energy.

P.T. Barnum

P.T. Barnum PDF Author: A. H. Saxon
Publisher: Columbia University Press
ISBN: 9780231056878
Category : Biography & Autobiography
Languages : en
Pages : 512

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Book Description
I believe hugely in advertising and blowing my own trumpet, beating the gongs, drums, to attract attention to a show, Phineas Taylor Barnum wrote to a publisher in 1860. "I don't believe in 'duping the public,' but I believe in first attracting and then pleasing them." The name P.T. Barnum is virtually synonymous with the fine art of self-advertisement and the apocryphal statement, "There's a sucker born every minute." Nearly a century after his death, Barnum remains one of America's most celebrated figures. In the Selected Letters of P.T. Barnum, A.H. Saxon brings together more than 300 letters written by the self-styled "Prince of Humbugs." Here we see him, opinionated and exuberant, with only the rarest flashes of introspection and self-doubt, haggling with business partners, blustering over politics, and attempting to get such friends as Mark Twain to endorse his latest schemes. Always the king of showmen, Barnum considered himself a museum man first and was forever on the lookout for "curiosities," whether animate or inanimate. His early career included such outright frauds as Joice Heth, the "161-year-old nurse of George Washington," and the Fejee Mermaid-the desiccated head and torso of a monkey sewn to the body of a fish. Although in later years he projected a more solid, respectable image-managing the irreproachable "legitimate" attraction Jenny Lind, becoming a leading light in the temperance crusade, founding the Barnum & Bailey Circus-much of his daily existence continued to be unabashedly devoted to manipulating public opinion so as to acquire for himself and his enterprises what he delightedly termed "notoriety." His famous autobiography, The Life of P.T. Barnum, which he regularly augmented during the last quarter century of his life, was itself a masterpiece of self-promotion. "Will you have the kindness to announce that I am writing my life & that fifty-seven different publishers have applied for the chance of publishing it," he wrote to a newspaper editor, adding, "Such is the fact-and if it wasn't, why still it ain't a bad announcement." The Selected Letters of P.T. Barnum captures the magic of this consummate showman's life, truly his own "greatest show on earth."

There's a Customer Born Every Minute

There's a Customer Born Every Minute PDF Author: Joe Vitale
Publisher: John Wiley & Sons
ISBN: 1118040767
Category : Business & Economics
Languages : en
Pages : 293

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Book Description
Praise for THERE'S A CUSTOMER BORN EVERY MINUTE "Joe Vitale has created an entertaining, educational, and motivational manual-with the help of P.T. Barnum-that belongs in every hotel room alongside the Bible. Then, guests might read his inspirational book first, and give thanks to God for this worthy discovery." —Alan Abel, media hoaxer, author, consultantand lecturer on "Using Your Wits to Win" "If you're going to excel in business, learning about a showman like Barnum and applying some of the lessons he taught can give you valuable insights. Joe Vitale has captured ten of these lessons (he calls them 'rings of power') and shows how you can apply them in a way that will open your eyes and stretch your imagination. There's a lot of money-making and fun wisdom here." —Joseph Sugarman, Chairman, BluBlocker Corporation "Finally someone does it!!! Joe Vitale reveals the REAL P.T. Barnum! Vitale highlights the outrageously astute marketing of Barnum. Barnum's driving belief certainly was that there IS a customer 'born' every minute. You will glean a number of useful 'new' marketing ideas that you can instantly use in your business. And you will learn about one of the savviest marketers of a time gone by. Fun, exciting, insightful, and packed with ideas! Genius!" —Kevin Hogan, author of The Science of Influence and The Psychology of Persuasion "I love this book. If you'd like to know the real story about one of the most fascinating characters in American history, told by a master storyteller (and the person who probably knows more about him than anyone else), read this book. Barnum is not the guy portrayed by the legend attached to his name. He is much, much more, and Vitale tells his story with the can't-put-it-down passion and excitement he's become so well known for." —Bill Harris, President, Centerpointe Research Institute

Selected Letters of P.T. Barnum

Selected Letters of P.T. Barnum PDF Author: Phineas Taylor Barnum
Publisher: New York : Columbia University Press
ISBN: 9780231054126
Category : Biography & Autobiography
Languages : en
Pages : 351

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Book Description
Gathers correspondence by the famous American showman to his family, friends, writers, businessmen, and other public figures

Essential Sports Nutrition

Essential Sports Nutrition PDF Author: Marni Sumbal
Publisher: Rockridge Press
ISBN: 9781641521697
Category : Health & Fitness
Languages : en
Pages : 192

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Book Description
Essential Sports Nutrition is the new authoritative reference to eat right for an active lifestyle. Sports nutrition is a vital element for reaching peak physical performance. To maximize workouts and athletic ability, Essential Sports Nutrition offers the most up-to-date nutritional guidance along with delicious recipes to make eating right for an active lifestyle, easy. Marni Sumbal, MS, RD, CSSD, a board-certified dietitian who specializes in fueling endurance athletes, breaks down the science of nutrition with easy-to-follow explanations on the right things to eat and the right time to eat them. Complete with 24 recipes for before, after, and during exercise, Essential Sports Nutrition is a user-friendly reference on fueling to meet your fullest potential. Essential Sports Nutrition teaches you how to nourish your body for energy with: A nutritional overview that includes new research on sources of nutrition and components of an ideal diet. Nutrient timing that teaches you what and when to eat before, during, and immediately after exercise for the best results. 24 recipes for before exercise or competition, during and after exercise, plus recipes for rest days. Whether you practice an endurance sport or engage in recreational exercise, Essential Sports Nutrition offers the guidance and recipes you need to eat, compete, and succeed.

Life of P. T. Barnum

Life of P. T. Barnum PDF Author: Phineas Taylor Barnum
Publisher:
ISBN:
Category :
Languages : en
Pages : 426

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Book Description


There's a Customer Born Every Minute

There's a Customer Born Every Minute PDF Author: Joe Vitale
Publisher: Amacom Books
ISBN: 9780814479537
Category : Business & Economics
Languages : en
Pages : 217

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Book Description
This text explores Barnum's genius for making money. It follows his career, revealing business tactics along the way and outlining marketing strategy for "Barnumizing" a business to achieve higher visibility and profits.

The Great and Only Barnum: The Tremendous, Stupendous Life of Showman P. T. Barnum

The Great and Only Barnum: The Tremendous, Stupendous Life of Showman P. T. Barnum PDF Author: Candace Fleming
Publisher: Schwartz & Wade
ISBN: 0375841970
Category : Juvenile Nonfiction
Languages : en
Pages : 162

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Book Description
Discover the true story of P.T. Barnum, the man who created the world-famous Barnum & Bailey Circus, as featured in the movie The Greatest Showman! The award-winning author of The Lincolns: A Scrapbook Look at Abraham and Mary, Amelia Lost, and Our Eleanor brings us the larger-than-life biography of showman P. T. Barnum. Known far and wide for his jumbo elephants, midgets, and three-ring circuses, here’ s a complete and captivating look at the man behind the Greatest Show on Earth. Readers can visit Barnum’s American Museum; meet Tom Thumb, the miniature man (only 39 inches tall) and his tinier bride (32 inches); experience the thrill Barnum must have felt when, at age 60, he joined the circus; and discover Barnum’s legacy to the 19th century and beyond. Drawing on old circus posters, photographs, etchings, ticket stubs—and with incredible decorative art by Ray Fenwick—this book presents history as it’s never been experienced before—a show-stopping event!

Talking to 'Crazy'

Talking to 'Crazy' PDF Author: Mark Goulston
Publisher: AMACOM
ISBN: 0814439594
Category : Business & Economics
Languages : en
Pages : 272

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Book Description
“[Goulston’s]ideas are a bit counter-intuitive but they really do shift the dynamic and help people diffuse and disarm the irrational person leading to more positive outcomes.” -- Online MBA Because some people are beyond difficult... Let’s face it, we all know people who are irrational. No matter how hard you try to reason with them, it never works. So what’s the solution? How do you talk to someone who’s out of control? What can you do with a boss who bullies, a spouse who yells, or a friend who frequently bursts into tears? In his book, Just Listen, Mark Goulston shared his bestselling formula for getting through to the resistant people in your life. Now, in his breakthrough new book Talking to Crazy, he brings his communication magic to the most difficult group of all—the downright irrational. As a psychiatrist, Goulston has seen his share of crazy and he knows from experience that you can’t simply argue it away. The key to handling irrational people is to learn to lean into the crazy—to empathize with it. That radically changes the dynamic and transforms you from a threat into an ally. Talking to Crazy explains this counterintuitive Sanity Cycle and reveals: Why people act the way they do • How instinctive responses can exacerbate the situation—and what to do instead • When to confront a problem and when to walk away • How to use a range of proven techniques including Time Travel, the Fish-bowl, and the Belly Roll • And much more You can’t reason with unreasonable people—but you can reach them. This powerful and practical book shows you how.