Billboard Appraisal

Billboard Appraisal PDF Author: Paul Wright
Publisher:
ISBN: 9780937828052
Category : Advertising, Outdoor
Languages : en
Pages : 0

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Book Description

Billboard Appraisal

Billboard Appraisal PDF Author: Paul Wright
Publisher:
ISBN: 9780937828052
Category : Advertising, Outdoor
Languages : en
Pages : 0

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Book Description


The Valuation of Billboards

The Valuation of Billboards PDF Author: Marvin L. Wolverton
Publisher:
ISBN: 9780922154906
Category : Billboards
Languages : en
Pages : 187

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Book Description


The Billboard Guide to Writing and Producing Songs that Sell

The Billboard Guide to Writing and Producing Songs that Sell PDF Author: Eric Beall
Publisher: Billboard Books
ISBN: 0307875180
Category : Music
Languages : en
Pages : 288

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Book Description
The Billboard Guide to Writing and Producing Songs that Sell unveils the secrets to climbing the charts and reaching success in today’s ultracompetitive music industry. Eric Beall supplies his firsthand knowledge of today’s record business, as well as interviews with successful writers, producers, and executives from the worlds of pop, hip-hop, country, adult contemporary, and R&B. The result: a proven approach to constructing songs that open doors, create careers, and communicate to listeners around the world. Key areas explored include: •How does a song become a hit? •What makes a song a single? •Is there a formula for creating a hit? Fun and practical exercises provide opportunities to hone skills and expose specific talents, helping songwriters combine their unique voices to the demands of the commercial marketplace. Filled with fresh ideas that will spark beginners and veterans alike, this book will lead the way toward the industry’s ultimate challenge: the creation of that chart-topping hit song.

Beyond the Billboards

Beyond the Billboards PDF Author: Michael J. Crain
Publisher: AuthorHouse
ISBN: 1434326624
Category : Business & Economics
Languages : en
Pages : 109

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Book Description
Guaranteed to Cut & Soothe is a book of poetry put together by Razors & Bandaids Poetry Guild. It is the music of the hearts and souls of its authors. The fact that it is guaranteed to cut and soothe is indicative of the kind of poetry therein. Some of the poems cause a soothing reaction in the reader while others cut deep and to the core. The book itself is designed to affirm the fact that life sometimes affords those who live experiences that soothe and make life worth living. Other times, life can be brutal as it ushers in experiences that try the hearts of mankind. The light and humorous poems were written with the intent to provide a time for laughter and pleasure while the cutting poems were written not to cut in the literal sense but to provide a cynical look at that side of life often void of pleasantry. The ultimate goal of the book is to provide entertainment for its readers.

Big Bucks From Big Signs

Big Bucks From Big Signs PDF Author: Frank Rolfe
Publisher: David Reynolds
ISBN: 9780615169057
Category : Advertising, Outdoor
Languages : en
Pages : 156

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Book Description
Everything you need to know about investment in Outdoor Media.

Ogilvy on Advertising

Ogilvy on Advertising PDF Author: David Ogilvy
Publisher: Vintage
ISBN: 0804170053
Category : Social Science
Languages : en
Pages : 613

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Book Description
A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business." Told with brutal candor and prodigal generosity, David Ogilvy reveals: • How to get a job in advertising • How to choose an agency for your product • The secrets behind advertising that works • How to write successful copy—and get people to read it • Eighteen miracles of research • What advertising can do for charities And much, much more.

The Appraisal of Outdoor Advertising Signs

The Appraisal of Outdoor Advertising Signs PDF Author: Donald T. Sutte
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 108

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Book Description


Kiss & Sell: Writing for Advertising

Kiss & Sell: Writing for Advertising PDF Author: Robert Sawyer
Publisher: Bloomsbury Publishing
ISBN: 1350035289
Category : Design
Languages : en
Pages : 186

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Book Description
Kiss & Sell: Writing for Advertising discusses different subjects and media, from print and broadcast to interactive media, as well as tactics and strategies employed by copywriters. Commentary, example and advice from leading players in the advertising world offer the aspiring professional important insight and meaningful guidance. Detailed explanations outline the aims of various work and how it was achieved. As a copywriter, your job is not to amuse or entertain, but rather to sell products. By examining the campaigns here, youll see why writing copy is as much a craft as it is an art, and, along the way, you'll learn how to succeed in this glamorous but cutthroat industry.

Digital Signage

Digital Signage PDF Author: Jimmy Schaeffler
Publisher: CRC Press
ISBN: 1136031545
Category : Language Arts & Disciplines
Languages : en
Pages : 296

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Book Description
Digital Signage gives you macro and micro views of the burgeoning digital signage industry. Whether you are looking for new opportunities or to expand your business, with this book you will be able to clearly understand and accurately analyze the developments, trends and projections. As part of the NAB Executive Technology Briefing series, this book features the future impact of the technology across many different industries and platforms. Explanations of hardware such as displays, servers, and PCs, software such as dynamic on-screen content and software management programs, and technologies like systems integrations and network infrastructures are all covered.

Contagious

Contagious PDF Author: Jonah Berger
Publisher: Simon and Schuster
ISBN: 1451686587
Category : Business & Economics
Languages : en
Pages : 256

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Book Description
Upper Saddle River, N.J. : Creative Homeowner,