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Author: Macie Melendez
Publisher: Hyperink Inc
ISBN: 1614647682
Category : Biography & Autobiography
Languages : en
Pages : 22
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Book Description
ABOUT THE BOOK To me, living in San Francisco, California means eating at new restaurants, trying microbrews at dive bars, discovering new parks, seeing up-and-coming bands, and paying an extremely high monthly rent. Aside from the final part, I love that about San Francisco. But it wasn't until the introduction of Groupon to my life that I was able to enjoy these things...and at half the cost, no less. Since it began to appear in my daily email inbox, Groupon has brought nothing but good: more beers with friends, more local comedians, more great food, and more getting out of the house because I can afford to do so. Watching "60 Minutes: The Real Deal With Groupon" confirmed my love for the company and its revolutionary idea, but made me question whether Groupon is doing any good for the businesses it represents. This "60 Minutes" segment doesn't just show the fun side of Groupon founder and CEO Andrew Mason; it also questions whether all that fun is going anywhere Regardless, the "60 Minutes" segment is worth the watch. If nothing else, it will show you where your money is going the next time you hit that bright green "Buy!" button. MEET THE AUTHOR Macie Melendez has been a professional writer since 2005 and has been published in various publications, including Home Energy and San Francisco magazine, among others. She graduated with a Bachelor of Arts in English from San Diego State University, and currently lives in San Francisco with her husband and their dog.
Author: Macie Melendez
Publisher: Hyperink Inc
ISBN: 1614647682
Category : Biography & Autobiography
Languages : en
Pages : 22
Get Book Here
Book Description
ABOUT THE BOOK To me, living in San Francisco, California means eating at new restaurants, trying microbrews at dive bars, discovering new parks, seeing up-and-coming bands, and paying an extremely high monthly rent. Aside from the final part, I love that about San Francisco. But it wasn't until the introduction of Groupon to my life that I was able to enjoy these things...and at half the cost, no less. Since it began to appear in my daily email inbox, Groupon has brought nothing but good: more beers with friends, more local comedians, more great food, and more getting out of the house because I can afford to do so. Watching "60 Minutes: The Real Deal With Groupon" confirmed my love for the company and its revolutionary idea, but made me question whether Groupon is doing any good for the businesses it represents. This "60 Minutes" segment doesn't just show the fun side of Groupon founder and CEO Andrew Mason; it also questions whether all that fun is going anywhere Regardless, the "60 Minutes" segment is worth the watch. If nothing else, it will show you where your money is going the next time you hit that bright green "Buy!" button. MEET THE AUTHOR Macie Melendez has been a professional writer since 2005 and has been published in various publications, including Home Energy and San Francisco magazine, among others. She graduated with a Bachelor of Arts in English from San Diego State University, and currently lives in San Francisco with her husband and their dog.
Author: Kerry Murphy Healey
Publisher: DIANE Publishing
ISBN: 0788178695
Category : Abusive men
Languages : en
Pages : 216
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Book Description
"Batterer Intervention: Program Approaches and Criminal Justice Strategies" is a publication of the National Criminal Justice Reference Service (NCJRS) in Rockville, Maryland. The publication provides judges, prosecutors, and probation officers with the information they need to better understand batterer intervention and make appropriate decisions regarding programming.
Author: Stephen J. Skripak
Publisher:
ISBN: 9780997920116
Category :
Languages : en
Pages : 442
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Book Description
(Black & White version) Fundamentals of Business was created for Virginia Tech's MGT 1104 Foundations of Business through a collaboration between the Pamplin College of Business and Virginia Tech Libraries. This book is freely available at: http://hdl.handle.net/10919/70961 It is licensed with a Creative Commons-NonCommercial ShareAlike 3.0 license.
Author: Amy Gallo
Publisher: Harvard Business Review Press
ISBN: 1633692167
Category : Business & Economics
Languages : en
Pages : 157
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Book Description
Learn to assess the situation, manage your emotions, and move on. While some of us enjoy a lively debate with colleagues and others prefer to suppress our feelings over disagreements, we all struggle with conflict at work. Every day we navigate an office full of competing interests, clashing personalities, limited time and resources, and fragile egos. Sure, we share the same overarching goals as our colleagues, but we don't always agree on how to achieve them. We work differently. We rub each other the wrong way. We jockey for position. How can you deal with conflict at work in a way that is both professional and productive--where it improves both your work and your relationships? You start by understanding whether you generally seek or avoid conflict, identifying the most frequent reasons for disagreement, and knowing what approaches work for what scenarios. Then, if you decide to address a particular conflict, you use that information to plan and conduct a productive conversation. The HBR Guide to Dealing with Conflict will give you the advice you need to: Understand the most common sources of conflict Explore your options for addressing a disagreement Recognize whether you--and your counterpart--typically seek or avoid conflict Prepare for and engage in a difficult conversation Manage your and your counterpart's emotions Develop a resolution together Know when to walk away Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.
Author: Mateer, Dirk
Publisher: W.W. Norton & Company
ISBN: 0393872270
Category : Business & Economics
Languages : en
Pages : 23
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Book Description
Students and instructors are living through a pandemic that has changed how and what they teach, and how and where they learn. The COVID-19 Update of Principles of Economics, Third Edition, provides the information that students need to make sense of the impacts COVID-19 has had on the economy. The Update Edition has been completely revised to include new examples, new data, new policies, and more. All of NortonÕs digital resources fully integrate with most learning management systems, providing the flexibility instructors need in this changed world.
Author: A. Karim Feroz
Publisher: Taylor & Francis
ISBN: 1003821782
Category : Business & Economics
Languages : en
Pages : 310
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Book Description
This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity and implement best practices when using data to inform marketing strategy. It is the first text of its kind to introduce students to analytics platforms from a practical marketing perspective. Demonstrating how to integrate large amounts of data from web, digital, social, and search platforms, this helpful guide offers actionable insights into data analysis, explaining how to "connect the dots" and "humanize" information to make effective marketing decisions. The authors cover timely topics, such as social media, web analytics, marketing analytics challenges, and dashboards, helping students to make sense of business measurement challenges, extract insights, and take effective actions. The book’s experiential approach, combined with chapter objectives, summaries, and review questions, will engage readers, deepening their learning by helping them to think outside the box. Filled with engaging, interactive exercises and interesting insights from industry experts, this book will appeal to undergraduate and postgraduate students of digital marketing, online marketing, and analytics. Online support materials for this book include an instructor’s manual, test bank, and PowerPoint slides.
Author: Jeffrey Bussgang
Publisher: Harvard Business Press
ISBN: 1633693856
Category : Business & Economics
Languages : en
Pages : 303
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Book Description
"Whether you're just getting started, or you’re ten years into your career, Entering StartUpLand will be a useful tool to enhance your startup knowledge, accelerate your career, and navigate your way to StartUpLand success." -- Huffington Post Many professionals aspire to work for startups. Executives from large companies view them as models to help them adapt to today's dynamic innovation economy, while freshly minted MBAs see magic in founding something new. Yes, startups look magical, but they can also be chaotic and inaccessible. Many books are written for those who aspire to be founders, but a company only has one or two of those. What's needed is something that deconstructs the typical startup organization for the thousands of employees who join a fledgling company and do the day-to-day work required to grow it into something of value. Entering StartUpLand is a practical, step-by-step guide that provides an insider's analysis of various startup roles and responsibilities--including product management, marketing, growth, and sales--to help you figure out if you want to join a startup and what to expect if you do. You'll gain insight into how successful startups operate and learn to assess which ones you might want to join--or emulate. Inside this book you'll find: A tour of typical startup roles to help you determine which one might be the best fit for you Profiles of startup executives across many different functions who share their stories and describe their responsibilities A methodology to identify and evaluate startups and position yourself to find the opportunity that's right for you Written by an experienced venture capitalist, entrepreneur, and Harvard Business School professor, Entering StartUpLand will guide you as you seek your ideal entry point into this popular, cutting-edge organizational paradigm.
Author: T. Christopher Greenwell
Publisher: Human Kinetics
ISBN: 1718217633
Category : Sports & Recreation
Languages : en
Pages : 402
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Book Description
Running a sport event—whether it’s an international competition or local youth tournament—requires acute knowledge and the ability to plan, organize, promote, lead, and communicate effectively. And no other text prepares students for the task as effectively as Managing Sport Events, Third Edition With HKPropel Access. While other texts in this space stray into the area of facility management, Managing Sport Events keeps its focus where it should be by providing a thorough grounding of the entire event management process. Beginning with an overview of event conception and development, the text then moves into the principal planning areas of budgeting, marketing, promotion, sponsorships, and legal and risk management. Later chapters focus on key operational areas such as staffing, event services and logistics, and event-day management, and it closes with postevent details and evaluation. The third edition includes new and updated content that incorporates plenty of contemporary real-life examples: Insights into how event management has been affected by COVID-19 and by the emergence of social media, sustainability efforts, and diversity, equity, and inclusion (DEI) initiatives All-new content addressing the role of brand ambassadors, social media influencers, and nontraditional media in promoting events and encouraging fan engagement An updated discussion of event sponsorships and how sport organizations are implementing creative activation strategies, pre-event and game-day deliverables, and the latest technologies to maximize exposure and measure effectiveness An expanded discussion of contracts and other legal considerations such as compliance with the Americans with Disabilities Act (ADA) An expanded section outlining how principles of project management can be used to effectively plan events New industry profiles that provide insights into key players and noteworthy happenings in event management Related online activities, delivered through HKPropel, provide robust learning opportunities for students: A brand-new semester-long project in which students plan, prepare, produce, and evaluate a fictional pickleball tournament as well as compile a formal event management plan handbook Scenario-based activities in which students make a decision and then see the implications of their choice Mini case studies for each chapter with questions to test comprehension Sample contracts that represent common agreements encountered in event management Practicing and aspiring professionals working in parks and recreation, tourism, hospitality, and sport organizations at all levels—youth, high school, college, amateur, minor league, professional, and international—will find this book a valuable reference in their roles as event managers. Blending traditional business tenets of sport management with the distinct aspects of event management, Managing Sport Events, Third Edition, prepares readers to manage events with efficiency and ease so that fans and participants alike have lasting game-day memories. Note: A code for accessing HKPropel is not included with this ebook but may be purchased separately.
Author: Azat Mardan
Publisher: Apress
ISBN: 1484217519
Category : Computers
Languages : en
Pages : 208
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Book Description
This is a hands-on book which introduces you to agile JavaScript web and mobile software development using the latest cutting-edge front-end and back-end technologies including: Node.js, MongoDB, Backbone.js, Parse.com, Heroku and Windows Azure. Practical examples include building multiple versions of the Chat app:•jQuery + Parse.com JS REST API•Backbone and Parse.com JS SDK•Backbone and Node.js•Backbone and Node.js + MongoDB The Chat application has all the foundation of a typical web/mobile application: fetching data, displaying it, submitting new data. Other examples in the book are as follows:•jQuery + Twitter RESP API “Tweet Analyzer”•Parse.com “Save John”•MongoDB “Print Collections”•Backbone.js “Apple Database”•Monk + Express.js “REST API Server” This book will save you many hours by providing a hand-picked and tested collection of quick start guides. RPJS has practical examples that allow to spend less time learning and more time building your own applications. Prototype fast and ship code that matters! What You will Learn: You should expect a basic understanding from a collection of quick start guides, tutorials and suggestions for the devel0pment apps discussed in this book. In addition to coding examples, the book covers virtually all setup and deployment step-by-step. You’ll learn from the examples of Chat web/mobile applications starting with front-end components and by the end we’ll put front-end and back-end together and deploy to the production environment. Who This Book is For: The typical programmer who wants to learn more about effective JavaScript coding.
Author: Judy Strauss
Publisher:
ISBN: 9780132806466
Category : Internet marketing
Languages : en
Pages : 448
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Book Description
Traditional marketing coverage with an e-marketing twist. Strauss/Frost offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound effect on marketing. The sixth edition focuses more on e-marketing strategy and practice, and less on principles of marketing refresher material.
