A Long Stride

A Long Stride PDF Author: Nicholas Morgan
Publisher: Canongate Books
ISBN: 1838852085
Category : Cooking
Languages : en
Pages : 439

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Book Description
The history of Johnnie Walker, tracing its roots back to 1820, is also the history of Scotch whisky. But who was John Walker – the man who started the story? And how did his business grow from the shelves of a small grocery shop in Kilmarnock to become the world’s No. 1 Scotch? A Long Stride tells the story of how John Walker and a succession of ingenious and progressive business leaders embraced their Scottish roots to walk confidently on an international stage. By doing things their own way, Johnnie Walker overturned the conventions of late Victorian and Edwardian Britain, survived two world wars and the Great Depression, coming back stronger each time, to become the first truly global whisky brand, revolutionising the world of advertising along the way. Ultimately the story is a testament to how an obsession with quality and a relentless drive to always move forward created a Scotch whisky loved in every corner of the world

A Long Stride

A Long Stride PDF Author: Nicholas Morgan
Publisher: Canongate Books
ISBN: 1838852085
Category : Cooking
Languages : en
Pages : 439

Get Book Here

Book Description
The history of Johnnie Walker, tracing its roots back to 1820, is also the history of Scotch whisky. But who was John Walker – the man who started the story? And how did his business grow from the shelves of a small grocery shop in Kilmarnock to become the world’s No. 1 Scotch? A Long Stride tells the story of how John Walker and a succession of ingenious and progressive business leaders embraced their Scottish roots to walk confidently on an international stage. By doing things their own way, Johnnie Walker overturned the conventions of late Victorian and Edwardian Britain, survived two world wars and the Great Depression, coming back stronger each time, to become the first truly global whisky brand, revolutionising the world of advertising along the way. Ultimately the story is a testament to how an obsession with quality and a relentless drive to always move forward created a Scotch whisky loved in every corner of the world

The Story of Scotch Whisky

The Story of Scotch Whisky PDF Author: Tom Bruce-Gardyne
Publisher: Carlton Books
ISBN: 9781787390201
Category : Cooking
Languages : en
Pages : 0

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Book Description
Journey into the world of Scotch whisky, led by an expert author whose love for the subject shines through. The Gaelic word for whisky translates literally as "the water of life"--and this beautifully produced volume will enhance your enjoyment of the beloved drink. It takes you on an incredible journey around Scotland and back in time. You'll learn about the history of whisky distillation; meet the famous men who poured their passion into their special malts; tour the main whisky regions, including the Western Isles, Speyside, Highlands, Lowlands, and Campbeltown; and visit some of the greatest names in the production of Scotch: The Glenlivet, Ardbeg, Glenmorangie, Balvenie, Talisker. Written with passion and love, The Story of Scotch Whisky features stunning photographs, maps, and illustrations. Reissue. Previously offered in a box set.

Scotch

Scotch PDF Author: Margarett Waterbury
Publisher: Sterling Epicure
ISBN: 9781454934059
Category :
Languages : en
Pages : 336

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Book Description
The incredible array of Scotch available in a bar or liquor store can be overwhelming--but this comprehensive book is your crash course in Scotch whisky history, production, and appreciation. It covers the land, distilleries, and the different styles, with profiles of more than 200 easily findable bottles including everything from popular blends to coveted single malts. Plus, there's information on touring distilleries. Whether you're a whisky newbie, a die-hard fan, or simply curious, Scotch will be your go-to resource for finding a great dram. The whiskies profiled include: Aberfeldy * anCnoc * Balvenie * Big Peat * Chivas Regal * Dewar's * Douglas Laing * Edradour * GlenAllachie * Glenfiddich * Isle of Arran * J&B * Johnnie Walker * Kilkerran * Lagavulin * Old Pulteney * Royal Lochnagar * Timorous Beastie * Usquaebach * Wemyss Malts

A Double Scotch

A Double Scotch PDF Author: F. Paul Pacult
Publisher: John Wiley & Sons
ISBN: 1118045831
Category : Business & Economics
Languages : en
Pages : 312

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Book Description
A Double Scotch tells the intertwined success stories of Chivas Regal and The Glenlivet—two Scotch whisky brands recognized the world-over for their unparalleled quality. Founded by Scottish grocers from Aberdeen, Chivas Regal stands as the world’s most popular prestige blended Scotch. First distilled by a pistol-packing Highlander, The Glenlivet is today the top-selling single-malt Scotch in America. F. Paul Pacult explores these two iconic spirits and tells the remarkable story of the two families who endured numerous hardships to build their brands. A business book that goes down easy, A Double Scotch tells the story of the world’s favorite whiskies, and the story of the nation and families that made them so.

Scotch Whisky

Scotch Whisky PDF Author: Charles MacLean
Publisher: Weidenfeld & Nicolson
ISBN: 9781844034017
Category : Cooking
Languages : en
Pages : 288

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Book Description
New in Paper Whisky is widely considered the finest spirit in the world--and this is the definitive history of the "water of life." Written by the editor of Whisky magazine, and Scotland's leading writer on the subject, it's the perfect blend of anecdotes and pioneering research. Superb illustrations help tell an intriguing story that goes back as far as 2000 B.C., and that includes a cast of fascinating characters who smuggled, bribed, conspired, and advertised with a vengeance to turn whisky from a common man's drink into a proud part of the Scottish national heritage. Unfolding decade by decade, it presents names such as John Walker and Sons, Glenlivet, and Macallan, providing a treasure trove for the whisky connoisseur or anyone interested in a really good read.

Whiskey Women

Whiskey Women PDF Author: Fred Minnick
Publisher: Potomac Books, Inc.
ISBN: 1612345654
Category : Business & Economics
Languages : en
Pages : 301

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Book Description
The women who made & bootlegged whiskey

The Scotch Whisky Book

The Scotch Whisky Book PDF Author: Tom Bruce-Gardyne
Publisher: Lomond Publications, Incorporated
ISBN: 9781842040218
Category : Whiskey
Languages : en
Pages : 240

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Book Description


Whisky: The Manual

Whisky: The Manual PDF Author: Dave Broom
Publisher: Mitchell Beazley
ISBN: 1845338669
Category : Cooking
Languages : en
Pages : 502

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Book Description
This highly accessible and enjoyable guide is full of practical and fascinating information about how to enjoy whisky. All whisky styles are covered, including (just whisper it) blends. Along the way a good few myths are exploded, including the idea that whisky has to be taken neat. In 'What to Drink', world-renowned expert Dave Broom explores flavour camps - how to understand a style of whisky - and moves on to provide extensive tasting notes of the major brands, demonstrating whisky's extraordinary diversity. In 'How to Drink', he sets out how to enjoy whisky in myriad ways - using water and mixers, from soda to green tea; and in cocktails, from the Manhattan to the Rusty Nail. He even looks at pairing whisky and food. Whisky: The Manual is a spirited, entertaining and no-nonsense guide, dispelling the mysteries of whisky and unlocking a whole host of exciting possibilities for this magical drink.

Jim Murray's Complete Book of Whisky

Jim Murray's Complete Book of Whisky PDF Author: Jim Murray
Publisher: Carlton Publishing Group
ISBN: 9781858681849
Category : Whiskey
Languages : en
Pages : 224

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Book Description
This text provides a single-volume illustrated work of reference on the subject of whisky. It gives information on what whiskies to drink country by country, covering the best products of the major distilleries and the exciting output of the independents.

A Journeyman's Journey - The Story of Jim McEwan

A Journeyman's Journey - The Story of Jim McEwan PDF Author: Jim McEwan
Publisher: Plassen Verlag
ISBN: 3864707668
Category : Biography & Autobiography
Languages : en
Pages : 416

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Book Description
For whisky professionals, connoisseurs and lovers, Jim McEwan is an icon like Steve Jobs, Paul McCartney and Pelé. Growing up in the small village of Bowmore on the "whisky island" of Islay, he started his career in 1963 at the age of 15 as a cask maker in the Bowmore distillery. This developed into an unprecedented career in which Jim was to shape and revolutionise the world of whisky like no other. The worldwide success of single malt whisky is inextricably linked to him. The highlight of his work was the revival of the Bruichladdich distillery, today one of the most innovative and respected representatives of the whisky world. How a journey began with two men and a dog that would lead to new universes of whisky is only part of the story that Jim McEwan tells here anecdotally and with much humour. Lavishly designed, lavishly illustrated and sumptuously appointed - a delight for lovers of wonderful books and wonderful drinks alike.