The Relative Merit of Advertisements, Vol. 19

The Relative Merit of Advertisements, Vol. 19 PDF Author: Edward K. Strong
Publisher: Forgotten Books
ISBN: 9780484195706
Category : Business & Economics
Languages : en
Pages : 112

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Book Description
Excerpt from The Relative Merit of Advertisements, Vol. 19: A Psychological and Statistical Study Starch3 also considered the relative attention-value of the various pages and quarter-pages of a magazine. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

The Relative Merit of Advertisements, Vol. 19

The Relative Merit of Advertisements, Vol. 19 PDF Author: Edward K. Strong
Publisher: Forgotten Books
ISBN: 9780484195706
Category : Business & Economics
Languages : en
Pages : 112

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Book Description
Excerpt from The Relative Merit of Advertisements, Vol. 19: A Psychological and Statistical Study Starch3 also considered the relative attention-value of the various pages and quarter-pages of a magazine. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

The Relative Merit of Advertisements

The Relative Merit of Advertisements PDF Author: Edward Kellogg Strong
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 81

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Historical Perspectives in Industrial and Organizational Psychology

Historical Perspectives in Industrial and Organizational Psychology PDF Author: Laura L. Koppes
Publisher: Psychology Press
ISBN: 1317824482
Category : Psychology
Languages : en
Pages : 555

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Book Description
This unique book is the first to contain a comprehensive history of industrial and organizational psychology, covering numerous topics in the discipline. The history presented offers various perspectives, including the contributions of individuals, organizations, and contextual or situational forces, as well as an international viewpoint. The authors, all highly regarded experts in their respective topics, use a range of approaches to examine history, demonstrating to readers that there are multiple ways to understand history. This volume will be of interest to industrial and organizational psychologists, business and management academics and professionals, historians of psychology, business, science and science and technology, undergraduate, and graduate students.

Handbook of Consumer Psychology

Handbook of Consumer Psychology PDF Author: Curtis P. Haugtvedt
Publisher: Routledge
ISBN: 113667621X
Category : Psychology
Languages : en
Pages : 1296

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Book Description
This Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts. The Handbook presents state-of-the-art research as well as providing a place for authors to put forward suggestions for future research and practice. The Handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising.

The Memory Value of Advertisements

The Memory Value of Advertisements PDF Author: Edith Roberts Brandt
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 576

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The Relative Merit of Advertisements

The Relative Merit of Advertisements PDF Author: Edward K. Strong (Jr.)
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 81

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Book Description


A Study in Incidental Memory, by Garry C. Myers

A Study in Incidental Memory, by Garry C. Myers PDF Author: Garry Cleveland Myers
Publisher:
ISBN:
Category : Memory
Languages : en
Pages : 702

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The Relative Merit of Advertisements, a Psychological and Statistical Study

The Relative Merit of Advertisements, a Psychological and Statistical Study PDF Author: Edward K. 1884-1963 Strong
Publisher: Sagwan Press
ISBN: 9781340218270
Category :
Languages : en
Pages : 110

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Book Description
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work.This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.

The Relative Merit of Advertisements, a Psychological and Statistical Study

The Relative Merit of Advertisements, a Psychological and Statistical Study PDF Author: Edward K. Strong
Publisher: Sagwan Press
ISBN: 9781376833089
Category : History
Languages : en
Pages : 110

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Book Description
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.

The Great Psychologists

The Great Psychologists PDF Author: Robert Irving Watson
Publisher: Prentice Hall
ISBN:
Category : Biography & Autobiography
Languages : en
Pages : 696

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Book Description