The Psychology of Food Marketing and (over)eating

The Psychology of Food Marketing and (over)eating PDF Author: Frans Folkvord
Publisher: Routledge
ISBN: 9780367223168
Category : Eating disorders
Languages : en
Pages : 0

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Book Description
This book integrates recent research and existing knowledge on food marketing and its effects on the eating behaviour of children, adolescents, and adults, examining the important factors and psychological processes that explain the effects of food marketing in a range of contexts.

The Psychology of Food Marketing and (over)eating

The Psychology of Food Marketing and (over)eating PDF Author: Frans Folkvord
Publisher: Routledge
ISBN: 9780367223168
Category : Eating disorders
Languages : en
Pages : 0

Get Book

Book Description
This book integrates recent research and existing knowledge on food marketing and its effects on the eating behaviour of children, adolescents, and adults, examining the important factors and psychological processes that explain the effects of food marketing in a range of contexts.

The Psychology of Food Marketing and Overeating

The Psychology of Food Marketing and Overeating PDF Author: Frans Folkvord
Publisher: Routledge
ISBN: 1000527344
Category : Psychology
Languages : en
Pages : 215

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Book Description
Integrating recent research and existing knowledge on food marketing and its effects on the eating behaviour of children, adolescents, and adults, this timely collection explores how food promotion techniques can be used to promote healthier foods. Numerous factors influence what, when, and how we eat, but one of the main drivers behind the unhealthy dietary intake of people is food marketing. Bringing together important trends from different areas of study, with state-of-the-art insights from multiple disciplines, the book examines the important factors and psychological processes that explain the effects of food marketing in a range of contexts, including social media platforms. The book also provides guidelines for future research by critically examining interventions and their effectiveness in reducing the impact of food marketing on dietary intake, in order to help develop new research programs, legislation, and techniques about what can be done about unhealthy food marketing. With research conducted by leading scholars from across the world, this is essential reading for students and academics in psychology and related areas, as well as professionals interested in food marketing and healthy eating.

The Psychology of Overeating

The Psychology of Overeating PDF Author: Kima Cargill
Publisher: Bloomsbury Publishing
ISBN: 1472581105
Category : Psychology
Languages : en
Pages : 217

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Book Description
Drawing on empirical research, clinical case material and vivid examples from modern culture, The Psychology of Overeating demonstrates that overeating must be understood as part of the wider cultural problem of consumption and materialism. Highlighting modern society's pathological need to consume, Kima Cargill explores how our limitless consumer culture offers an endless array of delicious food as well as easy money whilst obscuring the long-term effects of overconsumption. The book investigates how developments in food science, branding and marketing have transformed Western diets and how the food industry employs psychology to trick us into eating more and more – and why we let them. Drawing striking parallels between 'Big Food' and 'Big Pharma', Cargill shows how both industries use similar tactics to manufacture desire, resist regulation and convince us that the solution to overconsumption is further consumption. Real-life examples illustrate how loneliness, depression and lack of purpose help to drive consumption, and how this is attributed to individual failure rather than wider culture. The first book to introduce a clinical and existential psychology perspective into the field of food studies, Cargill's interdisciplinary approach bridges the gulf between theory and practice. Key reading for students and researchers in food studies, psychology, health and nutrition and anyone wishing to learn more about the relationship between food and consumption.

The Psychology of Food Marketing and Overeating

The Psychology of Food Marketing and Overeating PDF Author: Frans Folkvord
Publisher: Routledge
ISBN: 1000517667
Category : Psychology
Languages : en
Pages : 130

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Book Description
Integrating recent research and existing knowledge on food marketing and its effects on the eating behaviour of children, adolescents, and adults, this timely collection explores how food promotion techniques can be used to promote healthier foods. Numerous factors influence what, when, and how we eat, but one of the main drivers behind the unhealthy dietary intake of people is food marketing. Bringing together important trends from different areas of study, with state-of-the-art insights from multiple disciplines, the book examines the important factors and psychological processes that explain the effects of food marketing in a range of contexts, including social media platforms. The book also provides guidelines for future research by critically examining interventions and their effectiveness in reducing the impact of food marketing on dietary intake, in order to help develop new research programs, legislation, and techniques about what can be done about unhealthy food marketing. With research conducted by leading scholars from across the world, this is essential reading for students and academics in psychology and related areas, as well as professionals interested in food marketing and healthy eating.

Mindless Eating

Mindless Eating PDF Author: Brian Wansink
Publisher: Bantam
ISBN: 0345526880
Category : Health & Fitness
Languages : en
Pages : 304

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Book Description
A food psychologist identifies hidden factors, motivations, and cues that cause overeating and offers practical solutions to help avoid these hidden traps and enjoy food without putting on excess pounds.

Is Food Marketing Making Us Fat?

Is Food Marketing Making Us Fat? PDF Author: Pierre Chandon
Publisher:
ISBN: 9781601984661
Category : Business & Economics
Languages : en
Pages : 86

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Book Description
Is Food Marketing Making Us Fat? reviews the literature in marketing, nutrition, psychology, economics and related disciplines that investigate the link between marketing activity, food intake and obesity, with a particular emphasis on the effects of marketing on overeating. The authors bring together streams of research which have so far been largely disconnected. To limit the scope of the review, this monograph focuses on the direct effects of marketing activity under the direct control of food marketers and on consumption volume because of its direct impact on food/energy intake. It also reviews studies on food choice to the extent that it obviously impacts energy intake but exclude studies of the effects of marketing on energy expenditure.

Marketing Nutrition

Marketing Nutrition PDF Author: Brian Wansink
Publisher: University of Illinois Press
ISBN: 0252092791
Category : Health & Fitness
Languages : en
Pages : 226

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Book Description
Although encouraging people to eat more nutritiously can promote better health, most efforts by companies, health professionals, and even parents are disappointingly ineffective. Brian Wansink’s Marketing Nutrition focuses on why people eat the foods they do, and what can be done to improve their nutrition. Wansink argues that the true challenge in marketing nutrition lies in leveraging new tools of consumer psychology (which he specifically demonstrates) and by applying lessons from other products’ failures and successes. The key problem with marketing nutrition remains, after all, marketing.

Never Binge Again(tm)

Never Binge Again(tm) PDF Author: Glenn Livingston, Ph.d.
Publisher:
ISBN: 9781515162940
Category :
Languages : en
Pages : 120

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Book Description
If you're a man who struggles with binge eating, emotional eating, stress eating, or if you repeatedly manage to lose weight only to gain it all back, you may be approaching things with the wrong mindset. Most contemporary thought on overeating and bingeing focuses on healing and self-love-a very feminine approach. But men who've overcome food and weight issues often report it was more like capturing and caging a rabid dog than learning to love their inner child... Open the cage even an inch-or show that dog an ounce of fear-and it'll quickly burst out to shred your healthy eating plans, undoing all your progress in a heartbeat. From his perspective as a formerly food-obsessed psychologist-and previous consultant to major food manufacturers-Dr. Livingston shares specific techniques for isolating and permanently dis-empowering your "fat thinking self." He reveals much of his own personal journey in the process. If despite your best intentions you find yourself in one or more of the following situations then this book is for you... You've tried diet after diet with no permanent success... You constantly think about food and/or your weight... You feel driven to eat when you're not hungry (emotional overeating)... You sometimes feel you can't stop eating even though you're full... You sometimes feel guilty or ashamed of what you've eaten... You behave differently with food in private than you do when you're with other people... You feel the need to fast and/or severely restrict your food to "make up" for serious bouts of overeating... Never Binge Again can help you: Dramatically improve your ability to stick to ANY healthy food plan so you can achieve your weight loss and/or fitness goals... Quickly recover from mistakes without self judgement or unnecessary guilt... Free yourself from the prison of food obsession so you can enjoy a satisfying, delicious, and healthy diet for the rest of your life! "What the Hades is this? It can't be this simple. But I'm closer to my goal weight than I've been in decades!" - Peter Borromeo "A powerful, thought provoking, and very un-ladylike approach to the problem of bingeing!" - Stephanie King "A unique and brilliant way to leverage will power; passionate, convincing, defiant and inspiring - all at the same time" - Richard Guy "Never Binge Again squelched that awful voice in the back of my mind which says 'you'll backslide eventually, no matter what.' Thanks to this book failure is no longer an option!" - Warren Start "I'm still reeling with the revelation I have the ability to Never Binge Again, just like my ability to never rob a bank, never push and old lady into traffic, or never jump off of a perfectly good cliff! [...] This book is THE TOOL I need to conquer ever attempting to satisfy emotional feelings with carbo-laden calories again!" - Traci Rickards "If you follow this simple program, you CAN see results without the 'normal' struggle. No eating foods you don't like. No fancy rules, schedules or psychotic workouts. It puts you fully in charge of your eating...and it's sustainable." - Keith Duncan CPT (Certified Personal Trainer) "Refreshingly unlike any other nutrition/healthy-eating/wellbeing title I've ever read...and I've read quite a few! The total absence of charts, food diaries, calorie counters and so on is fabulous." - Celia Almeida

The End of Overeating

The End of Overeating PDF Author: David A. Kessler
Publisher: Rodale
ISBN: 1605294578
Category : Health & Fitness
Languages : en
Pages : 354

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Book Description
Uncovers the influences that have conditioned people to overeat, explaining how combinations of fat, sugar, and sa

The Appetite Awareness Workbook

The Appetite Awareness Workbook PDF Author: Linda W. Craighead
Publisher: New Harbinger Publications
ISBN: 1608822958
Category : Self-Help
Languages : en
Pages : 200

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Book Description
People with normal eating patterns eat when they are hungry and stop when they are full. But people struggling with binge eating relate very differently to this most basic need, often risking depression, gastrointestinal problems, and even death because of their problems with food. The Appetite Awareness Workbook offers an eight-week, cognitively based program to help you learn to pay attention to hunger cues, keep track of your feelings about food, and develop an eating schedule that discourages binge eating. In a series of easy exercises, the book guides you toward taking control of eating habits. First, gradual changes help you eat only when hungry or when a mealtime is scheduled. Then, awareness exercises help you stop eating when moderately full. Finally, by using cognitive techniques to control the tendency to eat for emotional reasons and journaling exercises to stay motivated and on track, you'll learn how to retrain yourself to maintain normal and healthy eating habits for life.