The Olympic Movement and the Mass Media

The Olympic Movement and the Mass Media PDF Author: Thomas L. McPhail
Publisher: Calgary : Hurford Enterprises
ISBN:
Category : Mass media and sports
Languages : en
Pages : 414

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Book Description
Olympische-Bewegung, Massenmedium, Olympischer-Kongress, Sportjournalist, Sportpresse, Fernsehen, Marktforschung.

The Olympic Movement and the Mass Media

The Olympic Movement and the Mass Media PDF Author: Thomas L. McPhail
Publisher: Calgary : Hurford Enterprises
ISBN:
Category : Mass media and sports
Languages : en
Pages : 414

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Book Description
Olympische-Bewegung, Massenmedium, Olympischer-Kongress, Sportjournalist, Sportpresse, Fernsehen, Marktforschung.

The Olympic Movement and the Mass Media

The Olympic Movement and the Mass Media PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 215

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Book Description


The olympic movement and the mass media

The olympic movement and the mass media PDF Author: R. Jackson
Publisher:
ISBN:
Category :
Languages : en
Pages :

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The Olympic Movement and the Mass Media

The Olympic Movement and the Mass Media PDF Author: Fékrou Kidane
Publisher:
ISBN:
Category : Mass media and sports
Languages : en
Pages : 215

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Book Description
Papers by the participants in the XII Olympic Congress held Aug. 29-Sept. 3, 1994 in Paris--Cf. p. 207.

The Olympic Movement and the Mass Media

The Olympic Movement and the Mass Media PDF Author:
Publisher:
ISBN:
Category : Mass media and sports
Languages : en
Pages : 325

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Book Description


Olimpismo

Olimpismo PDF Author: Antonio Sotomayor
Publisher: University of Arkansas Press
ISBN: 1610756797
Category : Sports & Recreation
Languages : en
Pages : 276

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Book Description
The Olympic Games are a phenomenon of unparalleled global proportions. This book examines the rich and complex involvement of Latin America and the Caribbean peoples with the Olympic Movement, serving as an effective medium to explore the making of this region. The nine essays here investigate the influence, struggles, and contributions of Latin American and Caribbean societies to the Olympic Movement. By delving into nationalist political movements, post-revolutionary diplomacy, decolonization struggles, gender and disability discourses, and more, they define how the nations of this region have shaped and been shaped by the Olympic Movement.

The Olympics, Media and Society

The Olympics, Media and Society PDF Author: Kim Bissell
Publisher: Routledge
ISBN: 1317976886
Category : Social Science
Languages : en
Pages : 181

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Book Description
When the general public follow the Olympic Games on television, on the internet, even in the newspapers, they feel like they have themselves experienced the performances of the athletes. This book explores whether it is ever possible to experience the Olympic Games as an athletic event without considering the effect of the media. It addresses a multitude of ways in which the intermediary of media production alters the experience of the Olympics. Spectators watching Olympic events from the stands are less subjected to the language of the commentators, journalists, and even the athlete interviews as they form impressions and understandings of the games. However, even those who sit in the stands for the opening ceremonies or walk down the streets of the Olympic Village and the host city are treated to media spectacles that are intentionally produced to display the attitudes, values, and beliefs of the host country and its Olympic Committee. This book performs the important task of analysing ways in which the media serves as both an integral component and an arbiter of the Games for society. This book was originally published as a special issue of Mass Communication and Society.

Olympic Women and the Media

Olympic Women and the Media PDF Author: P. Markula
Publisher: Springer
ISBN: 0230233945
Category : Social Science
Languages : en
Pages : 272

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Book Description
This book examines how women athletes were represented in international media coverage during the 2004 Olympic Games. Through feminist theorizing and qualitative textual analysis, the contributors discuss sexualization, nationalism, success, failure and the [in]visibility of women athletes in newspaper reporting in Asia, Europe and the USA.

Watching the Olympics

Watching the Olympics PDF Author: John Peter Sugden
Publisher: Routledge
ISBN: 0415578337
Category : Business & Economics
Languages : en
Pages : 272

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Book Description
Explores the Olympic spectacle, from the multi-media bidding process and the branding and imaging of the Games, to security, surveillance and control of the Olympic product across all of its levels. Contributors argue that the process of commercialization, directed by the IOC itself, has enabled audiences to interpret its traditional objects in non-reverential ways and to develop oppositional interpretations of Olympism. The Olympics have become multi-voiced and many themed, and the spectacle of the contemporary Games raises important questions about institutionalization, the doctrine of individualism, the advance of market capitalism, performance, consumption and the consolidation of global society. With particular focus on the London Games in 2012, the book casts a critical eye over the bidding process, Olympic finance, promises of legacy and development, and the consequences of hosting the Games for the civil rights and liberties of those living in their shadow. --From publisher description.

Olympic Television

Olympic Television PDF Author: Andrew C. Billings
Publisher: Routledge
ISBN: 1317397673
Category : Social Science
Languages : en
Pages : 387

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Book Description
As the Olympic spectacle grows, broadcast coverage becomes bigger, more complex, and more sophisticated. Part sporting event, part reality show, and part global festival, the Olympics can be seen as both intensely nationalistic and a celebration of a shared sense of international community. This book sheds new light on how the Olympic experience has been shaped by television and expanded across multiple platforms and formats. Combining a multitude of approaches ranging from interviews to content analyses to audience surveys, the book explores the production, influence, and significance of Olympic media in contemporary society. Built on a central case study of NBC’s coverage of the Rio Games in 2016, which is then placed within 20 years of content analyses, the book focuses on the entire Olympic television process from production to content to effects. Touching on key themes such as race, gender, history, consumerism, identity, nationalism, and storytelling, Olympic Television: Broadcasting the Biggest Show on Earth is fascinating reading for any student or scholar with an interest in sport, media, and the global impact of mega-events.