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Author: Andres Angelani
Publisher: Roundtree Press
ISBN: 9781937359928
Category : Business & Economics
Languages : en
Pages : 216
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Book Description
The Never-Ending Digital Journey provides readers with the concepts and steps needed to create successful user experiences. The authors look ahead and explore digital scenarios of the future. They probe how technology is changing the way users interact with brands, and they address today's digital challenges with new ways of surprising consumers, integrating design and engineering. The authors leverage knowledge gleaned from working with renowned global companies to describe the recipe needed to build a Digital Journey. With a strong focus on Agile Pods, they dive into technolo- gies, processes, team building, motivation, and met- rics that enable businesses to construct and nurture the dynamic ecosystems necessary in this digital era to foster success. Over the last several years, customers, employees, and partners have become tech-savvy users whose expectations of "Give me more and deliver it faster" require manageable solutions. The desire to interact with digital ecosystems anywhere, anytime demands that today's businesses create personalized and frictionless experiences to create value for its end users. It's a recipe that must be followed exactly in order to remain relevant. When done correctly, enhancing consumer's daily lives with digital touch points goes far beyond creating a new website, a flashy app, or a "unified" omnichannel experience. The end goal is to construct memorable experiences in a never-ending cycle that increase the ability to retain, convert, and enrich the relationship between businesses and their users. Welcome toThe Never-Ending Digital Journey.
Author: Andres Angelani
Publisher: Roundtree Press
ISBN: 9781937359928
Category : Business & Economics
Languages : en
Pages : 216
Get Book Here
Book Description
The Never-Ending Digital Journey provides readers with the concepts and steps needed to create successful user experiences. The authors look ahead and explore digital scenarios of the future. They probe how technology is changing the way users interact with brands, and they address today's digital challenges with new ways of surprising consumers, integrating design and engineering. The authors leverage knowledge gleaned from working with renowned global companies to describe the recipe needed to build a Digital Journey. With a strong focus on Agile Pods, they dive into technolo- gies, processes, team building, motivation, and met- rics that enable businesses to construct and nurture the dynamic ecosystems necessary in this digital era to foster success. Over the last several years, customers, employees, and partners have become tech-savvy users whose expectations of "Give me more and deliver it faster" require manageable solutions. The desire to interact with digital ecosystems anywhere, anytime demands that today's businesses create personalized and frictionless experiences to create value for its end users. It's a recipe that must be followed exactly in order to remain relevant. When done correctly, enhancing consumer's daily lives with digital touch points goes far beyond creating a new website, a flashy app, or a "unified" omnichannel experience. The end goal is to construct memorable experiences in a never-ending cycle that increase the ability to retain, convert, and enrich the relationship between businesses and their users. Welcome toThe Never-Ending Digital Journey.
Author: Hubert Tardieu
Publisher: Springer Nature
ISBN: 3030379558
Category : Business & Economics
Languages : en
Pages : 324
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Book Description
The digital revolution is changing virtually every aspect of the business world. However, most attempts at the digital transformation of enterprises fail – largely because of a lack of comprehensive and coherent strategy. This book takes lessons learned from the rise of the digital platform giants and explores how they can be adapted and effectively applied to established businesses, allowing them to compete within the new digital business paradigm. Offering a holistic perspective on the business and technology landscape, the book describes the megatrends, evolution and impact of digital technologies and business models. It brings together what for many is a disjointed set of business transformation imperatives, to provide a practical guide to digital success. Drawing on the authors’ decades of experience in supporting transformation and innovation, the book lays out a path to a progressive iteration of business change and value realization, balancing the perspectives of revolutionary transformation and change-enabling optimization.
Author: Craig Shoemaker
Publisher: FriesenPress
ISBN: 1460244591
Category : Family & Relationships
Languages : en
Pages : 264
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Book Description
Seven years after his own first marriage has ended bitterly, happily remarried comedian Craig Shoemaker gets a Facebook message from Leah, a casual acquaintance, in which she tells him that her marriage of thirty years is ending. Something in Leah's deeply sorrowful message strikes a chord in Craig and he writes her back and offers to share some of his own hard-won wisdom on how to handle the dissolution of a marriage. But Craig's troubles with his ex-wife are far from over and he comes to need Leah's insights and support as much as she needs his. What evolves is a unique spiritual journey and an extraordinary friendship, conducted entirely through Facebook private-messaging. Through their correspondence, Leah and Craig struggle together through life's storms and eventually triumph over them, transcending into fully realized lives enriched by mindfulness, acceptance, and grace. Oftentimes painful, frequently funny, and always emotionally riveting, Lovemaster'd is a page-turner that imparts priceless lessons on spiritual awakening, in dramatic, can't-put-it-down style....
Author: Tony Ambrozie
Publisher: CRC Press
ISBN: 1003845967
Category : Business & Economics
Languages : en
Pages : 227
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Book Description
We have gone through one of the most disruptive societal changes, on a global scale, over the last three years due to COVID-19. Regardless of the personal and professional impact the pandemic had on us, we’ve all had to adapt to a different reality that continues today. The pandemic has also forced organizations large and small to adjust and rethink their normal business activities – sometimes in abrupt ways – in order to survive a global shutdown. Organizations that did adjust well applied five major principles that they’ll be wise to continue with for the long-term, both when facing extreme events or merely the new normal. First and foremost, successful organizations accelerated digital and the use of digital tools and business models as much as possible. For example, retail operations with modest digital presence suddenly had to sell through digital channels, rather than physical stores. Entertainment content creators had to push everything into streaming services instead of theaters. And healthcare providers moved patient encounters from in-person to telehealth as much as was feasible and safe. This accelerated the digital transformation movement and is the focus of this book. This thought-provoking book offers fundamental principles and a narrative about the entire journey to doing and ultimately being digital, with the view to help the reader build their own mental model on how to approach digital in their situations and organizations. The book also draws a story in which concepts and practices are introduced as needed and is based on the author’s own experiences at American Express and Disney. Presented in five parts, the author introduces the topics of digital, digitization, and digital transformation; discusses the fundamental concepts and building blocks of digital; describes who makes up the ideal digital team; the principles and processes of execution; and puts it all together in the context of the overall business. The author concludes his narrative with a case study from the healthcare industry – an industry that is still 10-15 years behind in their digital transformation. The book concludes with the author’s observations of what AI and ChatGPT means for digital transformations.
Author: Andres Angelani
Publisher: Roundtree Press
ISBN: 9781944903602
Category : Business & Economics
Languages : en
Pages : 192
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Book Description
In this new technological era in which modern companies must develop highly agile business ecosystems, digital transformations are changing the way companies confront the challenges of a globalized digital world.
Author: Jesper Simonsen
Publisher: MIT Press
ISBN: 0262544725
Category : Computers
Languages : en
Pages : 415
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Book Description
A handbook of situated design methods, with analyses and cases that range from designing study processes to understanding customer experiences to developing interactive installations. All design is situated—carried out from an embedded position. Design involves many participants and encompasses a range of interactions and interdependencies among designers, designs, design methods, and users. Design is also multidisciplinary, extending beyond the traditional design professions into such domains as health, culture, education, and transportation. This book presents eighteen situated design methods, offering cases and analyses of projects that range from designing interactive installations, urban spaces, and environmental systems to understanding customer experiences. Each chapter presents a different method, combining theoretical, methodological, and empirical discussions with accounts of actual experiences. The book describes methods for defining and organizing a design project, organizing collaborative processes, creating aesthetic experiences, and incorporating sustainability into processes and projects. The diverse and multidisciplinary methods presented include a problem- and project-based approach to design studies; a “Wheel of Rituals” intended to promote creativity; a pragmatist method for situated experience design that derives from empirical studies of film production and performance design; and ways to transfer design methods in a situated manner. The book will be an important resource for researchers, students, and practitioners of interdisciplinary design.
Author: PMI Project Management Institute
Publisher: Project Management Institute
ISBN: 1628257571
Category : Business & Economics
Languages : en
Pages : 245
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Book Description
Transformation is no longer a short-lived initiative. It is not a program.It is not linear.Instead, the world's leading organizations now embrace transformationas a a challenging, stretching, exciting and essential constant in theirlives. Welcome to the age of perpetual transformation.Now, the Brightline Initiative and Thinkers50 have collaborated to bringtogether some of the world's leading minds on the theme of perpetualtransformation. Curated by Thinkers50 cofounder Stuart Crainer andintroduced by PMI COO Michael DePrisco, Perpetual Transformationfeatures ideas and insights from Didier Bonnet, Susie Kennedy, KaihanKrippendorff, Jeffrey Kuhn, Habeeb Mahaboob, Tony O'Driscoll,Martin Reeves, Lars F&æste, Tom Deegan, April Rinne, Antonio Nieto-Rodriguez, Gabriele Rosani, Paolo Cervini, Robin Speculand, BehnamTabrizi and a host of others.
Author: Jace An
Publisher: eBook Partnership
ISBN: 1912924854
Category : Business & Economics
Languages : en
Pages : 190
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Book Description
In 2018, '77 Building Blocks of Digital Transformation: The Digital Capability Model' was published to help 'digital practitioners' working in the digital space. Since then, quite a few readers have suggested writing a book about digital transformation for 'the general public' interested in learning more than basics of digital transformation. That is how the book '77 Building Blocks of Digital Transformation: Simply Explained' has been created.This book is intended to deliver the key messages of 'the 77 Building Blocks' to the general public. It aims to help the general public understand 'actual practices' in the digital space. This is not a theory book that discusses the academical ideas and concepts of digital transformation, but a 'practical' field book that describes the proven digital capabilities as the building blocks of digital transformation. This book does however not fully cover the technical detail of the Maturity Model described in '77 Building Blocks of Digital transformation: The Digital Capability Model' that aims to help digital practitioners with measuring digital maturity. Instead, this book provides examples of higher maturity indicators as an introduction to the Maturity Model. If you are looking for a deep dive into the Maturity Model, refer to '77 Building Blocks of Digital transformation: The Digital Capability Model'.This book covers:1. Digital Customer Experience Management -Digital Customer Journey Management -User Research -Usability Analysis -User Experience Designing -User Experience Testing 2. Social Interaction -Social Listening -Social Media Marketing -Social Media Servicing -Online Community Management -Rating & Review Management -Content Moderation -Social Crisis Management3. Digital Marketing -Digital Brand Marketing -Search Engine Optimization -Paid Search -Content Targeting -Affiliate Marketing -Online Advertising -Digital Campaign Management -Lead Management -Marketing Offer Management -Email Marketing -Mobile Marketing -Marketing Automation -Conversion Rate Optimization4. Digital Commerce -Online Merchandising -Shopping Cart & Checkout -Payments & Reconciliation -Order Management & Fulfillment -Account Management & Self-Service5. Digital Channel Management -Channel Mix & Optimization -Cross-Business Integration -Cross-Channel Integration -Multi-Device Presentation6. Knowledge & Content Management -Knowledge Collaboration -Knowledge Base Management -Content Lifecycle Management -Digital Asset Management -Content Aggregation & Syndication -Web Content Management7. Customization & Personalization -Customer Preference Management -Customer Communication Management -Social Behaviour Management -Interaction Tracking & Management -Customer Loyalty Management -Digital Customer Services8. Digital Intelligence -Product Similarity Analytics -Customer Insights -Customer Segmentation -Conversion Analytics -Digital Marketing Effectiveness -Big Data Analytics -Web Analytics -Reporting & Dashboard9. Digital Data Management -Non-relational Data Management -Distributed Data Store Management -Enterprise Search -Master Data Management -Data Quality Management -Digital Data Policy Management10. Digital Infrastructure Management -On-Demand Provisioning -User Interaction Services -Process Integration Services -Parallel Processing Services -Federated Access Management -Digital Continuity Management11. Digital Alignment -Digital Innovation -Digital Planning -Digital Governance -Cross-Boundary Collaboration -Digital Journey Readiness12. Digital Development & Operations -Digital Program & Project Management -Digital Design Authority -Digital Capability Development -Digital Capability Introduction -Digital Service Operations -Digital Quality Management
Author: Krunoslav Ris
Publisher: CRC Press
ISBN: 1000936759
Category : Technology & Engineering
Languages : en
Pages : 252
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Book Description
Digital transformation has become more than a buzzword from the media since companies figured out the importance of rethinking business processes during global challenges. On its own, the term assumes integration of digital technology into all areas of a business, resulting in fundamental changes to how the company operates and delivers value to customers. Taking care of and choosing the optimal ICT tools is a constant struggle; the final decision may depend on the consultant’s experience. Including all business stakeholders in this process is a must. Creating innovative company culture, continuous learning, and developing new skills with flexible and open communication and willingness to experiment are a challenge. This complex, comprehensive approach can include implementing new systems, integrating existing systems, and using data analytics and artificial intelligence (AI) or machine learning to drive better outcomes. By adapting and exploiting digital technology in new ways, businesses can gain better and more detailed customer experiences and build stronger relationships with their clients. In addition, digital transformation can help organizations to be more agile and responsive, which can lead to less time needed for different processes or the ability to adapt quickly to changing conditions. In a time when change is the only constant – and it is hitting us every day not to forget about that – it is essential to think about digital transformation constantly. Technology improvement, availability, and scalability give us no room for excuses for not using them. Who can say that we are not living in dynamic and exciting times? The Authors have taken their 20 years of practical experience and put it into this handbook, in which many cases can be found where not every time is a success story. This book is prepared to provide some insights, give you a fresh overview of what such change can enable, and set up an environment for new technology that will arrive shortly.
Author: Jeffrey S. Brooks
Publisher: IAP
ISBN: 1648027148
Category : Education
Languages : en
Pages : 315
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Book Description
Globalization and Education: Teaching, Learning and Leading in the World Schoolhouse explores the various ways educators’ work is influenced by globalization. This book presents topics and contexts traditionally marginalized in mainstream education research discourses and shows how local and global education issues are intersecting and shaping the ways in which ideas and practices are shared around the world. Each chapter presents an educational issue in an understudied international context, such as Saudi Arabia, Guyana, Bangladesh, Malaysia, Indonesia, Brazil, and Nepal. Topics range from how the knowledge industry shapes education in schools to the impact of globalization on school leadership, teaching, and learning. We invite scholars and practitioners to join us in the world schoolhouse, a place where discussion about educational understanding and improvement is not bounded by national borders, school systems or language. This book will both challenge and expand thinking about the complexities of education during a time of globalization and change.
