Author: Robin Dreeke
Publisher: BenBella Books
ISBN: 1637745931
Category : Business & Economics
Languages : en
Pages : 241
Book Description
Unbreakable Alliances
Author: Robin Dreeke
Publisher: BenBella Books
ISBN: 1637745931
Category : Business & Economics
Languages : en
Pages : 241
Book Description
Publisher: BenBella Books
ISBN: 1637745931
Category : Business & Economics
Languages : en
Pages : 241
Book Description
Be Visible Or Vanish
Author: Inger Mewburn
Publisher: Taylor & Francis
ISBN: 1000841936
Category : Education
Languages : en
Pages : 162
Book Description
The world of the academic researcher is changing; it used to be enough to work hard, do your research and get your results published. Not so these days. Universities now expect researchers to share their work with the world, as widely as possible. ‘Publish or perish’ has been replaced by a new mantra, and the pressure is on. In this insightful book, Inger Mewburn and Simon Clews look at some of the most common presentation scenarios that researchers will face when talking about their work. Starting in academia with the deceptively simple art of writing a good email and working through lectures, conference presentations and lightning talks, the book then moves ‘off campus’ and explores talking to the media, making elevator pitches and creating an effective digital presence on social media. Offering detailed looks at 19 different presentation formats, Mewburn and Clews tap into their vast experience in the field to analyse the challenges and opportunities aligned with each case study and to map out the route to success. With a lightness of touch and an often humorous approach, Be Visible Or Vanish: Engage, Influence and Ensure Your Research Has Impact will show you what it takes to achieve that holy grail of modern academia... impact. This text will be invaluable for students, academics and researchers hoping to effectively communicate complex information in a way that can be understood and appreciated by their peers, colleagues and the wider world. The 'Insider Guides to Success in Academia' offers support and practical advice to doctoral students and early-career researchers. Covering the topics that really matter, but which often get overlooked, this indispensable series provides practical and realistic guidance to address many of the needs and challenges of trying to operate, and remain, in academia. These neat pocket guides fill specific and significant gaps in current literature. Each book offers insider perspectives on the often implicit rules of the game -- the things you need to know but usually aren't told by institutional postgraduate support, researcher development units, or supervisors -- and will address a practical topic that is key to career progression. They are essential reading for doctoral students, early-career researchers, supervisors, mentors, or anyone looking to launch or maintain their career in academia.
Publisher: Taylor & Francis
ISBN: 1000841936
Category : Education
Languages : en
Pages : 162
Book Description
The world of the academic researcher is changing; it used to be enough to work hard, do your research and get your results published. Not so these days. Universities now expect researchers to share their work with the world, as widely as possible. ‘Publish or perish’ has been replaced by a new mantra, and the pressure is on. In this insightful book, Inger Mewburn and Simon Clews look at some of the most common presentation scenarios that researchers will face when talking about their work. Starting in academia with the deceptively simple art of writing a good email and working through lectures, conference presentations and lightning talks, the book then moves ‘off campus’ and explores talking to the media, making elevator pitches and creating an effective digital presence on social media. Offering detailed looks at 19 different presentation formats, Mewburn and Clews tap into their vast experience in the field to analyse the challenges and opportunities aligned with each case study and to map out the route to success. With a lightness of touch and an often humorous approach, Be Visible Or Vanish: Engage, Influence and Ensure Your Research Has Impact will show you what it takes to achieve that holy grail of modern academia... impact. This text will be invaluable for students, academics and researchers hoping to effectively communicate complex information in a way that can be understood and appreciated by their peers, colleagues and the wider world. The 'Insider Guides to Success in Academia' offers support and practical advice to doctoral students and early-career researchers. Covering the topics that really matter, but which often get overlooked, this indispensable series provides practical and realistic guidance to address many of the needs and challenges of trying to operate, and remain, in academia. These neat pocket guides fill specific and significant gaps in current literature. Each book offers insider perspectives on the often implicit rules of the game -- the things you need to know but usually aren't told by institutional postgraduate support, researcher development units, or supervisors -- and will address a practical topic that is key to career progression. They are essential reading for doctoral students, early-career researchers, supervisors, mentors, or anyone looking to launch or maintain their career in academia.
Presenting Science Concisely
Author: Bruce Kirchoff
Publisher: CABI
ISBN: 1789246997
Category : Science
Languages : en
Pages : 134
Book Description
Imagine you are a scientist faced with presenting your research clearly and concisely. Where would you go for help? This book provides the answer. It shows how to use story structure to craft clear, credible presentations. In it you will find exercises to help you give both short and long presentations. Elevator pitches, lightning talks, Three Minute Thesis (3MT®), and conference presentations are all covered as are suggestions for longer presentations. Separate chapters address good poster design, how to tailor your talk to an audience, and presentation skills. Throughout the book the focus is on creating surprising, memorable stories. Scientific presentations are true stories about new discoveries. They are surprising because every new discovery changes our understanding of the world, and memorable because they move audiences. With light-hearted illustrations by Jon Wagner this book will appeal to researchers and graduate students in all areas of science, and other disciplines too.
Publisher: CABI
ISBN: 1789246997
Category : Science
Languages : en
Pages : 134
Book Description
Imagine you are a scientist faced with presenting your research clearly and concisely. Where would you go for help? This book provides the answer. It shows how to use story structure to craft clear, credible presentations. In it you will find exercises to help you give both short and long presentations. Elevator pitches, lightning talks, Three Minute Thesis (3MT®), and conference presentations are all covered as are suggestions for longer presentations. Separate chapters address good poster design, how to tailor your talk to an audience, and presentation skills. Throughout the book the focus is on creating surprising, memorable stories. Scientific presentations are true stories about new discoveries. They are surprising because every new discovery changes our understanding of the world, and memorable because they move audiences. With light-hearted illustrations by Jon Wagner this book will appeal to researchers and graduate students in all areas of science, and other disciplines too.
The UnNoticed Entrepreneur, Book 2
Author: Jim James
Publisher: John Wiley & Sons
ISBN: 1394195346
Category : Business & Economics
Languages : en
Pages : 373
Book Description
THE UNNOTICED ENTREPRENEUR THE VISIBILITY TOOLBOX: ESSENTIAL TOOLS FOR GETTING NOTICED If you don’t want to waste any more money on marketing guru’s, this book is for you. Stacked with 50 real-world case studies, entrepreneurs explain in their words how they are getting noticed. Each article is concise, short, and can be read stand alone or taken as a holistic approach. Discover the mindset, tools and techniques that business owners are using to: Craft stories that resonate emotionally with customers. Maintain genuine connections, even as they scale. Create engaging content to drive lead generation. Amplify their message with easy-to-use tech. Communicate with their teams. Includes special insights on podcasting, AI, and measurement. This is the book that the guru’s don’t want you to read. The UnNoticed Entrepreneur is the marketing toolbox that you need.
Publisher: John Wiley & Sons
ISBN: 1394195346
Category : Business & Economics
Languages : en
Pages : 373
Book Description
THE UNNOTICED ENTREPRENEUR THE VISIBILITY TOOLBOX: ESSENTIAL TOOLS FOR GETTING NOTICED If you don’t want to waste any more money on marketing guru’s, this book is for you. Stacked with 50 real-world case studies, entrepreneurs explain in their words how they are getting noticed. Each article is concise, short, and can be read stand alone or taken as a holistic approach. Discover the mindset, tools and techniques that business owners are using to: Craft stories that resonate emotionally with customers. Maintain genuine connections, even as they scale. Create engaging content to drive lead generation. Amplify their message with easy-to-use tech. Communicate with their teams. Includes special insights on podcasting, AI, and measurement. This is the book that the guru’s don’t want you to read. The UnNoticed Entrepreneur is the marketing toolbox that you need.
Gym Bodies
Author: James Brighton
Publisher: Routledge
ISBN: 1317214110
Category : Health & Fitness
Languages : en
Pages : 221
Book Description
Drawing on empirical research, this fascinating new book explores the embodied experiences of ‘gym goers’ and the fitness cultures that are constructed within gyms and fitness spaces. Gym Bodies offers a personal, interactive, ethnographic account of the multiplicity of contemporary gym practices, spaces and cultures, including bodybuilding, CrossFit and Spinning. It argues that gym bodies are historically constructed, social, sensual, emotional and political; that experience intersects with multiple embodied identities; and that fitness cultures are profoundly important in shaping the body in wider contemporary culture. This is important reading for students, tutors and researchers working in sport and exercise studies, sociology of the body, health studies, leisure, cultural studies, gender and education. It is also a valuable resource for policy makers and practitioners within the fields of sport, leisure, health and education.
Publisher: Routledge
ISBN: 1317214110
Category : Health & Fitness
Languages : en
Pages : 221
Book Description
Drawing on empirical research, this fascinating new book explores the embodied experiences of ‘gym goers’ and the fitness cultures that are constructed within gyms and fitness spaces. Gym Bodies offers a personal, interactive, ethnographic account of the multiplicity of contemporary gym practices, spaces and cultures, including bodybuilding, CrossFit and Spinning. It argues that gym bodies are historically constructed, social, sensual, emotional and political; that experience intersects with multiple embodied identities; and that fitness cultures are profoundly important in shaping the body in wider contemporary culture. This is important reading for students, tutors and researchers working in sport and exercise studies, sociology of the body, health studies, leisure, cultural studies, gender and education. It is also a valuable resource for policy makers and practitioners within the fields of sport, leisure, health and education.
The Global Gym
Author: J. Andreasson
Publisher: Springer
ISBN: 1137346620
Category : Social Science
Languages : en
Pages : 312
Book Description
By participating in the everyday life of fitness professionals, gym-goers and bodybuilders, The Global Gym explores fitness centres as sites of learning. The authors consider how physical, psychological and cultural knowledge about health and the body is incorporated into people's identity in a local and global gym and fitness context.
Publisher: Springer
ISBN: 1137346620
Category : Social Science
Languages : en
Pages : 312
Book Description
By participating in the everyday life of fitness professionals, gym-goers and bodybuilders, The Global Gym explores fitness centres as sites of learning. The authors consider how physical, psychological and cultural knowledge about health and the body is incorporated into people's identity in a local and global gym and fitness context.
God's Gym
Author: Stephen D. Moore
Publisher: Psychology Press
ISBN: 9780415917568
Category : Art
Languages : en
Pages : 202
Book Description
In this strikingly original work, Stephen Moore considers God's male bodies--the body of Yahweh in the Hebrew Bible, and the Father of Jesus Christ, and Jesus himself in the New Testament--and our obsessive earthly quest for a perfect human form. God's Gym is about divinity, physical pain, and the visions of male perfectability. Weaving together his obsession with human anatomy and dissection, an interest in the technologies of torture, the cult of physical culture, and an expert knowledge of biblical criticism, Moore explains the male narcissism at the heart of the biblical God. God's Gym is an intensely personal book, brimming with our culture's phobias and fascinations about male perfectability.
Publisher: Psychology Press
ISBN: 9780415917568
Category : Art
Languages : en
Pages : 202
Book Description
In this strikingly original work, Stephen Moore considers God's male bodies--the body of Yahweh in the Hebrew Bible, and the Father of Jesus Christ, and Jesus himself in the New Testament--and our obsessive earthly quest for a perfect human form. God's Gym is about divinity, physical pain, and the visions of male perfectability. Weaving together his obsession with human anatomy and dissection, an interest in the technologies of torture, the cult of physical culture, and an expert knowledge of biblical criticism, Moore explains the male narcissism at the heart of the biblical God. God's Gym is an intensely personal book, brimming with our culture's phobias and fascinations about male perfectability.
Deconstructing the Fitness-Industrial Complex
Author: Justice Roe Williams
Publisher: North Atlantic Books
ISBN: 1623177278
Category : Health & Fitness
Languages : en
Pages : 242
Book Description
Perspectives from QTBIPOC, fat, and disabled trainers, bodyworkers, and coaches on reimagining fitness for all bodies. For readers of Belly of the Beast, Care Work, and The Body is Not an Apology Fit is subjective. Who our society designates as fit--and who gets to be fit in our society--is predefined by the coaches, gyms, and systems at large that uphold and reproduce the Fitness Industrial Complex for their own structural and material gain. The Fitness Industrial Complex uplifts some bodies while denigrating others. Bodies that are Black, Brown, queer, trans, poor, fat, and disabled--bodies that don't conform, that resist and disrupt--are excluded from being "fit." Through the stories and experiences of activist trainers, coaches, and bodyworkers of diverse identities and experiences, this anthology interrogates: The ideas and beliefs we’ve internalized about health, fitness, and our own and others’ bodies How to deconstruct and re-envision fitness as a practice for all bodies The fitness industry’s role in upholding and reinforcing oppression Exclusivity, unsafety, and harm in mainstream fitness spaces How to empower ourselves and our communities to push back against the FIC Speaking directly to sick, queer, trans, disabled, and BIPOC readers, Deconstructing the Fitness Industrial Complex is part urgent inquiry, part radical deconstruction, and part call to action: to build spaces that welcome and work for all; to reclaim movement as a vital and liberatory practice; and to embody a model of joy and community care outside the mainstream fitness culture.
Publisher: North Atlantic Books
ISBN: 1623177278
Category : Health & Fitness
Languages : en
Pages : 242
Book Description
Perspectives from QTBIPOC, fat, and disabled trainers, bodyworkers, and coaches on reimagining fitness for all bodies. For readers of Belly of the Beast, Care Work, and The Body is Not an Apology Fit is subjective. Who our society designates as fit--and who gets to be fit in our society--is predefined by the coaches, gyms, and systems at large that uphold and reproduce the Fitness Industrial Complex for their own structural and material gain. The Fitness Industrial Complex uplifts some bodies while denigrating others. Bodies that are Black, Brown, queer, trans, poor, fat, and disabled--bodies that don't conform, that resist and disrupt--are excluded from being "fit." Through the stories and experiences of activist trainers, coaches, and bodyworkers of diverse identities and experiences, this anthology interrogates: The ideas and beliefs we’ve internalized about health, fitness, and our own and others’ bodies How to deconstruct and re-envision fitness as a practice for all bodies The fitness industry’s role in upholding and reinforcing oppression Exclusivity, unsafety, and harm in mainstream fitness spaces How to empower ourselves and our communities to push back against the FIC Speaking directly to sick, queer, trans, disabled, and BIPOC readers, Deconstructing the Fitness Industrial Complex is part urgent inquiry, part radical deconstruction, and part call to action: to build spaces that welcome and work for all; to reclaim movement as a vital and liberatory practice; and to embody a model of joy and community care outside the mainstream fitness culture.
Press Start
Author: Daniel Griffin
Publisher: Bloomsbury Publishing
ISBN: 1472970489
Category : Business & Economics
Languages : en
Pages : 289
Book Description
Shortlisted for the 2020 Business Book Awards Do you know someone obsessed with a mobile game like Candy Crush? Have you ever felt a rush when you completed a task... and perhaps another when you crossed it off your to-do list? Or maybe you have that one running-obsessed friend who has to log everything on their fitness app? The fact is, these obsessions and 'highs' affect all of us, and they can be powerful drivers in terms of how we behave. In an increasingly commoditized world, marketers are always looking for new ways to influence or motivate us to be better engaged with their products, services, and brands. This is marketing gamification: the practice of taking the motivational elements of games (like challenges, achievements and teams) and applying them intelligently in real-life situations to improve engagement and performance. With many success stories from the likes of LinkedIn, Delta Airlines, Starbucks, and Duolingo, marketing gamification is already a well-established practice, but many businesses are wary of jumping in without a guide - especially as there have been so many high-profile failures. Written specifically for marketing professionals, Press Start explores the benefits and uses of gamification, and ties together motivational psychology and case studies with popular game mechanics and design principles. More importantly, the book will provide readers with a step-by-step guide for successfully designing their own marketing gamification solutions.
Publisher: Bloomsbury Publishing
ISBN: 1472970489
Category : Business & Economics
Languages : en
Pages : 289
Book Description
Shortlisted for the 2020 Business Book Awards Do you know someone obsessed with a mobile game like Candy Crush? Have you ever felt a rush when you completed a task... and perhaps another when you crossed it off your to-do list? Or maybe you have that one running-obsessed friend who has to log everything on their fitness app? The fact is, these obsessions and 'highs' affect all of us, and they can be powerful drivers in terms of how we behave. In an increasingly commoditized world, marketers are always looking for new ways to influence or motivate us to be better engaged with their products, services, and brands. This is marketing gamification: the practice of taking the motivational elements of games (like challenges, achievements and teams) and applying them intelligently in real-life situations to improve engagement and performance. With many success stories from the likes of LinkedIn, Delta Airlines, Starbucks, and Duolingo, marketing gamification is already a well-established practice, but many businesses are wary of jumping in without a guide - especially as there have been so many high-profile failures. Written specifically for marketing professionals, Press Start explores the benefits and uses of gamification, and ties together motivational psychology and case studies with popular game mechanics and design principles. More importantly, the book will provide readers with a step-by-step guide for successfully designing their own marketing gamification solutions.
The Workshop for Morality
Author: Dindin Solahudin
Publisher: ANU E Press
ISBN: 1921313684
Category : Religion
Languages : en
Pages : 136
Book Description
"This ethnographic study attempts to portray Pesantren Daarut Tauhid in Bandung, Java, in terms of its emergence, its nature and structure, and the role it plays in the reinforcement of Islamic morality in a Muslim community. The initial stages and the foundation of the pesantren are first discussed in order to understand a number of events which were crucial to the emergence of the pesantren. The thesis then examines the nature of the leader and his followers and the structure of interrelationships between them. Next, the practice of Islam at the pesantren is discussed in order to consider its creativity in expressing Islam. Finally, the thesis discusses the ways by which the pesantren reinforces religious morality."--Provided by publisher.
Publisher: ANU E Press
ISBN: 1921313684
Category : Religion
Languages : en
Pages : 136
Book Description
"This ethnographic study attempts to portray Pesantren Daarut Tauhid in Bandung, Java, in terms of its emergence, its nature and structure, and the role it plays in the reinforcement of Islamic morality in a Muslim community. The initial stages and the foundation of the pesantren are first discussed in order to understand a number of events which were crucial to the emergence of the pesantren. The thesis then examines the nature of the leader and his followers and the structure of interrelationships between them. Next, the practice of Islam at the pesantren is discussed in order to consider its creativity in expressing Islam. Finally, the thesis discusses the ways by which the pesantren reinforces religious morality."--Provided by publisher.