Author: Chris Vogl
Publisher: iUniverse
ISBN: 059528132X
Category :
Languages : en
Pages : 260
Book Description
The Marketing Yellow Pages
Author: Chris Vogl
Publisher: iUniverse
ISBN: 059528132X
Category :
Languages : en
Pages : 260
Book Description
Publisher: iUniverse
ISBN: 059528132X
Category :
Languages : en
Pages : 260
Book Description
Getting the Most from Your Yellow Pages Advertising
Author: Barry Maher
Publisher: Barry Maher
ISBN: 0978732111
Category : Business & Economics
Languages : en
Pages : 299
Book Description
The completely revised and updated third edtion of the classic "bible on how to advertise in the Yellow Pages." The best and latest answers to all the questions telephone directory advertisers advertisers ask; and to those they never ask but should. As TIME said, "Barry Maher has helped thousands of small businesses get the most effective and cost-effective yellow pages advertising possible."How much should you be spending? In which directories? What kind of ads should you have and how big should those ads be? In what headings? How can you save money without hurting response? How important are Internet Yellow Pages and local search engines? Plus Maher provides a step by step program for designing ads that get the call. Even when surrounded by pages of other ads all selling the same thing.
Publisher: Barry Maher
ISBN: 0978732111
Category : Business & Economics
Languages : en
Pages : 299
Book Description
The completely revised and updated third edtion of the classic "bible on how to advertise in the Yellow Pages." The best and latest answers to all the questions telephone directory advertisers advertisers ask; and to those they never ask but should. As TIME said, "Barry Maher has helped thousands of small businesses get the most effective and cost-effective yellow pages advertising possible."How much should you be spending? In which directories? What kind of ads should you have and how big should those ads be? In what headings? How can you save money without hurting response? How important are Internet Yellow Pages and local search engines? Plus Maher provides a step by step program for designing ads that get the call. Even when surrounded by pages of other ads all selling the same thing.
Effective Yellow Pages Advertising for Lawyers
Author: Kerry Randall
Publisher: Lpm ABA
ISBN:
Category : Business & Economics
Languages : en
Pages : 222
Book Description
This book shows you how to create more powerful Yellow Pages advertising and attract new business to your practice by creating advertising that gets attention, and holds attention.
Publisher: Lpm ABA
ISBN:
Category : Business & Economics
Languages : en
Pages : 222
Book Description
This book shows you how to create more powerful Yellow Pages advertising and attract new business to your practice by creating advertising that gets attention, and holds attention.
Trademark Law
Author: Adam Brookman
Publisher: Wolters Kluwer
ISBN: 1454848693
Category : Law
Languages : en
Pages : 1130
Book Description
This is the first practical treatise of its kind to approach trademark law from a fully integrated legal and business perspective. It walks you through the major areas of trademark practice: Selecting and adopting trademarks Perfecting, exploiting, and maintaining trademark rights Asserting and defending against trademark claims Business issues in trademark ownership You'll find clear, concise explanations and illustrative case examples to help you take a course of action in the full range of business scenarios. This book covers every key area, including: Trademark selection and adoption Trademark registration Trade dress Conducting due diligence Fair use of the trademarks of others Enforcement letters and more
Publisher: Wolters Kluwer
ISBN: 1454848693
Category : Law
Languages : en
Pages : 1130
Book Description
This is the first practical treatise of its kind to approach trademark law from a fully integrated legal and business perspective. It walks you through the major areas of trademark practice: Selecting and adopting trademarks Perfecting, exploiting, and maintaining trademark rights Asserting and defending against trademark claims Business issues in trademark ownership You'll find clear, concise explanations and illustrative case examples to help you take a course of action in the full range of business scenarios. This book covers every key area, including: Trademark selection and adoption Trademark registration Trade dress Conducting due diligence Fair use of the trademarks of others Enforcement letters and more
Grassroots Marketing
Author: Shel Horowitz
Publisher: Chelsea Green Publishing Company
ISBN: 9781890132682
Category : Business & Economics
Languages : en
Pages : 324
Book Description
In this revised edition of Marketing Without Megabucks (1993), a Massachusetts-based consultant hawks key marketing and copywriting tricks for low-budget self-promotion via traditional media and cyberspace. Includes examples and resources. Annotation c. Book News, Inc., Portland, OR (booknews.com).
Publisher: Chelsea Green Publishing Company
ISBN: 9781890132682
Category : Business & Economics
Languages : en
Pages : 324
Book Description
In this revised edition of Marketing Without Megabucks (1993), a Massachusetts-based consultant hawks key marketing and copywriting tricks for low-budget self-promotion via traditional media and cyberspace. Includes examples and resources. Annotation c. Book News, Inc., Portland, OR (booknews.com).
Ultimate Guide to Local Business Marketing
Author: Perry Marshall
Publisher: Entrepreneur Press
ISBN: 1613083238
Category : Business & Economics
Languages : en
Pages : 333
Book Description
MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google local services ads returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords, new competitors and even legacy platforms such as Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results
Publisher: Entrepreneur Press
ISBN: 1613083238
Category : Business & Economics
Languages : en
Pages : 333
Book Description
MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google local services ads returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords, new competitors and even legacy platforms such as Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results
The ... Marketing News Marketing Yellow Pages and International Directory of the American Marketing Association
Author: American Marketing Association
Publisher:
ISBN:
Category : Direct marketing
Languages : en
Pages : 496
Book Description
Publisher:
ISBN:
Category : Direct marketing
Languages : en
Pages : 496
Book Description
Fly Fishing Memories of Angling Days
Author: J. R. Hartley
Publisher: Ishi Press
ISBN: 9784871876896
Category : Sports & Recreation
Languages : en
Pages : 130
Book Description
J. R. Hartley's best-known catch to date is the public imagination. Here are his elusive fishing recollections told in a series of sometimes vividly comic chronological cameos, ranging period and location from York school days in the early 1930s through memorable outings on stream, spate river and loch to startling conclusion half a lifetime later on a Scottish summer night. Complimented by his protege Patrick Benson's evocative illustrations and with his anglers expertise lightly threaded throughout, J. R.'s story will touch every fly fisherman's experience. But it is book too that will appeal to everyone even those who have never held a rod, for the engaging point that emerges of the ultimate reluctant hero.
Publisher: Ishi Press
ISBN: 9784871876896
Category : Sports & Recreation
Languages : en
Pages : 130
Book Description
J. R. Hartley's best-known catch to date is the public imagination. Here are his elusive fishing recollections told in a series of sometimes vividly comic chronological cameos, ranging period and location from York school days in the early 1930s through memorable outings on stream, spate river and loch to startling conclusion half a lifetime later on a Scottish summer night. Complimented by his protege Patrick Benson's evocative illustrations and with his anglers expertise lightly threaded throughout, J. R.'s story will touch every fly fisherman's experience. But it is book too that will appeal to everyone even those who have never held a rod, for the engaging point that emerges of the ultimate reluctant hero.
Marketing Your Clinical Practice
Author: Neil Baum
Publisher: Jones & Bartlett Learning
ISBN: 0763769835
Category : Business & Economics
Languages : en
Pages : 610
Book Description
This essential resource provides readers with the plans and real examples to market and grow a successful practice. The guide is filled with practical marketing tips and strategies based around the five components of a successful practice.
Publisher: Jones & Bartlett Learning
ISBN: 0763769835
Category : Business & Economics
Languages : en
Pages : 610
Book Description
This essential resource provides readers with the plans and real examples to market and grow a successful practice. The guide is filled with practical marketing tips and strategies based around the five components of a successful practice.
The 1-Page Marketing Plan
Author: Allan Dib
Publisher: Page Two
ISBN: 1989603688
Category : Business & Economics
Languages : en
Pages : 0
Book Description
WARNING: Do Not Read This Book If You Hate Money To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it, you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth. In this groundbreaking new book you'll discover: - How to get new customers, clients or patients and how to make more profit from existing ones. - Why "big business" style marketing could kill your business and strategies that actually work for small and medium-sized businesses. - How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money. - A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan. - How to annihilate competitors and make yourself the only logical choice. - How to get amazing results on a small budget using the secrets of direct response marketing. - How to charge high prices for your products and services and have customers actually thank you for it.
Publisher: Page Two
ISBN: 1989603688
Category : Business & Economics
Languages : en
Pages : 0
Book Description
WARNING: Do Not Read This Book If You Hate Money To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it, you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth. In this groundbreaking new book you'll discover: - How to get new customers, clients or patients and how to make more profit from existing ones. - Why "big business" style marketing could kill your business and strategies that actually work for small and medium-sized businesses. - How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money. - A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan. - How to annihilate competitors and make yourself the only logical choice. - How to get amazing results on a small budget using the secrets of direct response marketing. - How to charge high prices for your products and services and have customers actually thank you for it.