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Author: N. Venkatraman
Publisher:
ISBN: 9781332269204
Category : Business & Economics
Languages : en
Pages : 44
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Book Description
Excerpt from The Market Share Profitability Relationship: Testing Temporal Stability Across Business Cycles The Market Share - Profitability Relationship: Testing Temporal Stability Across Business Cycles was written by N. Venkatraman and John E. Prescott in 1989. This is a 46 page book, containing 8706 words and 2 pictures. Search Inside is enabled for this title. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: N. Venkatraman
Publisher:
ISBN: 9781332269204
Category : Business & Economics
Languages : en
Pages : 44
Get Book Here
Book Description
Excerpt from The Market Share Profitability Relationship: Testing Temporal Stability Across Business Cycles The Market Share - Profitability Relationship: Testing Temporal Stability Across Business Cycles was written by N. Venkatraman and John E. Prescott in 1989. This is a 46 page book, containing 8706 words and 2 pictures. Search Inside is enabled for this title. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author: Allan S. Hagin
Publisher:
ISBN:
Category :
Languages : en
Pages : 170
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Book Description
This thesis determines whether market share serves as an efficiency or price raising measure in its positive relation with profitability for manufacturing firm in the U.S. This thesis also investigates whether or not public firm segment data and industry data available from Standard and Poor's Compustat Services and the Census Bureau, respectively, allow precise market shares to be defined for use in a market share-profitability study. Statistical estimation with linear regression is used to estimate both an additive and an interaction model to test the market share role. Return on assets and return on sales are used as profitability measures. Efficiency measures that market share is compared with include the firm cost to sales ratio, sales to employee ratio, and the industry cost advantage ratio. The impact on the results of using segments with a market share greater than seven percent is tested. Size, growth, and product differentiation measures are used as control variables to test their effect on the market share strength in the profitability relation. C4 is used as a measure of industry price raising ability and the advertising expense to sales ratio is used as a measure of firm price raising ability.
Author: birger wernerfelt
Publisher:
ISBN:
Category :
Languages : en
Pages : 21
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Book Description
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages :
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Book Description
Author: N. Venkatraman
Publisher:
ISBN:
Category : Business cycles
Languages : en
Pages : 34
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Book Description
Author: John Cameron Tamblyn
Publisher:
ISBN:
Category : Commerce
Languages : en
Pages : 368
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Book Description
Author: Joachim Schwalbach
Publisher:
ISBN:
Category :
Languages : en
Pages : 40
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Book Description
Author: Panayotis Peter Yannopoulos
Publisher: St. Catharines, Ont. : Brock University, School of Administrative Studies
ISBN:
Category :
Languages : en
Pages : 38
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Book Description
Author: David C. Hallmark
Publisher:
ISBN:
Category :
Languages : en
Pages : 68
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Book Description
Author: Hermann Simon
Publisher: Harvard Business Press
ISBN: 9781591395263
Category : Business & Economics
Languages : en
Pages : 232
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Book Description
How do companies in mature markets--where savings from cost-cutting have been exhausted and breakthrough innovations are hard to come by--achieve sustainable increases in profits? For decades, managers have been told the answer lies in pursuing high market share. But Hermann Simon, Frank F. Bilstein, and Frank Luby argue that this misguided advice has destroyed, rather than created, an additional profit potential. In Manage for Profit, Not for Share, the authors contend that companies can extract a profit potential of 1%-3 % of revenue by pursuing a profit, rather than a market share, orientation. Based on their extensive consulting work, the authors lay out a practical, proven program for making significantly more money by reconfiguring the marketing mix to sell existing products and services in different ways. The book offers practical strategies managers can use to differentiate mature products, raise prices effectively, time promotional activities properly, better understand consumer preferences, and more. A convincing counterargument to the reigning market share dogma, this book outlines the new mind-set and tools managers will need to bring their companies closer to peak profit performance.
