The Manager Who Became an Influencer

The Manager Who Became an Influencer PDF Author: Harish Shivdasani
Publisher:
ISBN: 9788129149527
Category : Self-Help
Languages : en
Pages : 0

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Book Description
He was among the first handful of journalists to be in Kabul, just before the fall of the Soviet-propped regime, he was the first Indian journalist to arrive in Moscow (that too without a valid passport!) as the Soviet regime withered away, he was in Islamabad to cover the Rajiv Gandhi-Benazir Bhutto agreement, he was in the United States covering P.V. Narasimha Rao's historic visit to that country, which finally set the seal marking the beginning of India's economic reforms, he covered the demolition of the Babri mosque, he has covered every major Lok Sabha and Bidhan Sabha polls since 1983, across India. Suman had and still has close personal relations some of the leading figures of Indian politics, including, Pranab Mukherjee (who was his father's student), Jyoti Basu, Priyaranjan Dasmunsi, Mamata Banerjee and Anil Biswas, the architect of the CPI(M)'s stranglehold over Bengal.

The Manager Who Became an Influencer

The Manager Who Became an Influencer PDF Author: Harish Shivdasani
Publisher:
ISBN: 9788129149527
Category : Self-Help
Languages : en
Pages : 0

Get Book Here

Book Description
He was among the first handful of journalists to be in Kabul, just before the fall of the Soviet-propped regime, he was the first Indian journalist to arrive in Moscow (that too without a valid passport!) as the Soviet regime withered away, he was in Islamabad to cover the Rajiv Gandhi-Benazir Bhutto agreement, he was in the United States covering P.V. Narasimha Rao's historic visit to that country, which finally set the seal marking the beginning of India's economic reforms, he covered the demolition of the Babri mosque, he has covered every major Lok Sabha and Bidhan Sabha polls since 1983, across India. Suman had and still has close personal relations some of the leading figures of Indian politics, including, Pranab Mukherjee (who was his father's student), Jyoti Basu, Priyaranjan Dasmunsi, Mamata Banerjee and Anil Biswas, the architect of the CPI(M)'s stranglehold over Bengal.

Influencer: The New Science of Leading Change, Second Edition

Influencer: The New Science of Leading Change, Second Edition PDF Author: Joseph Grenny
Publisher: McGraw Hill Professional
ISBN: 0071808876
Category : Business & Economics
Languages : en
Pages : 320

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Book Description
CHANGE YOUR COMPANY. CHANGE THE LIVES OF OTHERS. CHANGE THE WORLD. An INFLUENCER leads change. An INFLUENCER replaces bad behaviors with powerful new skills. An INFLUENCER makes things happen. This is what it takes to be an INFLUENCER. Whether you're a CEO, a parent, or merely a person who wants to make a difference, you probably wish you had more influence with the people in your life. But most of us stop trying to make change happen because we believe it is too difficult, if not impossible. We learn to cope rather than learning to influence. From the bestselling authors who taught the world how to have Crucial Conversations comes the new edition of Influencer, a thought-provoking book that combines the remarkable insights of behavioral scientists and business leaders with the astonishing stories of high-powered influencers from all walks of life. You'll be taught each and every step of the influence process--including robust strategies for making change inevitable in your personal life, your business, and your world. You'll learn how to: Identify high-leverage behaviors that lead to rapid and profound change Apply strategies for changing both thoughts and actions Marshal six sources of influence to make change inevitable Influencer takes you on a fascinating journey from San Francisco to Thailand to South Africa, where you'll see how seemingly "insignificant" people are making incredibly significant improvements in solving problems others would think impossible. You'll learn how savvy folks make change not only achievable and sustainable, but inevitable. You'll discover breakthrough ways of changing the key behaviors that lead to greater safety, productivity, quality, and customer service. No matter who you are or what you do, you'll never learn a more valuable or important set of principles and skills. Once you tap into the power of influence, you can reach out and help others work smarter, grow faster, live, look, and feel better--and even save lives. The sky is the limit . . . for an Influencer. PRAISE FOR INFLUENCER: "AN INSTANT CLASSIC! Whether you're leading change or changing your life, this book delivers." -- Stephen R. Covey, author of The 7 Habits of Highly Effective People "Ideas can change the world—but only when coupled with influence--the ability to change hearts, minds, and behavior. This book provides a practical approach to lead change and empower us all to make a difference." -- Muhammad Yunus, Nobel Peace Prize Winner "Influencing human behavior is one of the most difficult challenges faced by leaders. This book provides powerful insight into how to make behavior change that will last." -- Sidney Taurel, Chairman and Chief Executive Officer, Eli Lilly and Company "If you are truly motivated to make productive changes in your life, don't put down this book until you reach the last page. Whether dealing with a recalcitrant teen, doggedly resistant coworkers, or a personal frustration that 'no one ever wants to hear my view,' Influencer can help guide you in making the changes that put you in the driver's seat." -- Deborah Norville, anchor of Inside Edition and bestselling author

The Age of Influence

The Age of Influence PDF Author: Neal Schaffer
Publisher: HarperCollins Leadership
ISBN: 1400216370
Category : Business & Economics
Languages : en
Pages : 288

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Book Description
The Age of Influence is an essential guide for marketing professionals and business owners who want to create and implement a highly effective, sustainable influencer marketing plan in order for their brands to succeed. We are amid an unprecedented digital transformation and tapping into this change is vital to any brand in today’s climate. Social media has democratized authority and influence, and information is created and consumed in ways that are constantly evolving. Internationally-recognized social media marketing expert Neal Schaffer explains how that shift plays a significant role in online marketing in the Influencer Era. Influencer marketing is about establishing relationships, turning fans into influencers, and leveraging that influence to share your message in a credible and authentic way. In The Age of Influence, Schaffer teaches entrepreneurs, marketing executives, and cutting-edge agencies how to: Identify,?approach, and engage the right influencers for their brand or product. Determine?what resources to put behind influencer campaigns. Manage the business side of influencer marketing, including tools that will help?measure ROI. Develop?their brand’s social media voice to become an influencer in its own right. This book is the definitive guide to addressing the issues disrupting marketing trends, including declining television viewership, growing social media audiences, effectively spreading their message digitally, and increasing usage of ad-blocking technology.

Influence

Influence PDF Author: Sara McCorquodale
Publisher: Bloomsbury Publishing
ISBN: 1472972007
Category : Business & Economics
Languages : en
Pages : 224

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Book Description
Highly Commended by the 2020 Business Book Awards Digital influencing is one of the most exciting and disruptive new media industries, forecast to be worth over £10bn by 2020. Influencers now dominate the digital world and, when it comes to growth, they are consistently outperforming traditional media and brand advertising. Despite their prominence, digital influencers continue to be misunderstood and undervalued by many people, as those charged with incorporating the influencer space into their digital strategy rarely comprehend how this extremely powerful industry works. As one of the leading authorities on the influencer space, Sara McCorquodale demystifies exactly how it operates, as she interrogates the phenomenon, analyses its problems and forecasts its future. Influence draws upon first-hand interviews with world-renowned influencers, providing an invaluable insight into the inner-workings of digital culture and how it can best be used as an effective marketing and branding platform. This compelling guide on how to effectively identify and utilise the power of influencers is a must-read for anyone who wants their business to succeed and prosper online.

An Influencer's World

An Influencer's World PDF Author: Caroline Baker
Publisher: University of Iowa Press
ISBN: 160938895X
Category : Business & Economics
Languages : en
Pages : 303

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Book Description
How do influencers win their fight for relevance and create a brand that catches fire, while still leading an authentic, healthy life? An Influencer's World pulls back the curtain and shines a light on the often-misunderstood realities of this dynamic industry. Featuring dozens of interviews with trending influencers, CEOs, leading industry insiders, brands, mental health professionals, and celebrities, this book provides an unconventional look at both the business side of influencing and the personal lives of influencers and creators.

The Influencer Wife to Master Lu

The Influencer Wife to Master Lu PDF Author: Qu Zhouzhou
Publisher: Funstory
ISBN: 1647816882
Category : Fiction
Languages : en
Pages : 565

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Book Description
After a night of lovemaking, she was ruthlessly abandoned by her new husband.Luo Ke decided to be self-reliant. When he was broadcasting and singing live, he had accidentally become a big fan of the internet.One day during a live broadcast, a certain rich person threw a million yuan as a reward!Luo Ke was so scared that she almost turned off the live broadcast. She just wanted to earn some money to support her family. She didn't want to sell herself!He carefully asked, "Who are you, tycoon? I only sing and I don't sell myself."The tycoon answered faintly, "Your husband!"Luo Ke was instantly scared out of her wits, that irresponsible husband actually snuck into her broadcast room!AHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHH! They wanted to beat their husband to death in order to avenge being humiliated in the first place.

Become an influencer

Become an influencer PDF Author: Elma Smit
Publisher: Penguin Random House South Africa
ISBN: 0799399868
Category : Business & Economics
Languages : en
Pages : 155

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Book Description
Do you need to be popular to make money from social media? No! There are, however, a few important lessons verified influencers (those with the blue ticks and paying clients) have learnt through trial and error. As traditional media keeps losing eyeballs and revenue to digital and indeed social media, this content revolution presents unprecedented opportunities for those who know how to make the most of their interests and smartphones. In 2019, Elma Smit was hand-picked by two global governing bodies as the face of their World Cup content campaigns, in the space of only six months. Yet, she generated more revenue from influencer work in that same period than from anything else. In Become an Influencer, one of South Africa’s leading content creators and influencers spills the beans on how to build a loyal audience, how to charge for paid campaigns and how to avoid running into a social media meltdown. Maps Maponyane, Rachel Kolisi, Nadia Jaftha and Liesl Laurie and a whole host of other leading influencers also reveal their influencer secrets, tips and hard-won lessons to Elma, while leading strategists who select influencers for global and local campaigns share what they look for in an influencer.

Become an Influencer

Become an Influencer PDF Author: Simone Janson
Publisher: Best of HR - Berufebilder.de®
ISBN: 3965961357
Category : Business & Economics
Languages : en
Pages : 132

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Book Description
Also in the 6th revised and improved edition, published by a government-funded publisher involved in EU programs and a partner of the Federal Ministry of Education, you receive the concentrated expertise of renowned experts (overview in the book preview), as well as tailored premium content and access to travel deals with discounts of up to 75%. At the same time, you do good and support sustainable projects. Because being successful as an influencer, not as a model or actor, is the dream job of many young people today, which is often dismissed as superficial. What exactly does it mean to earn your money as an influencer and what do you have to consider? And why are the colorful illusory world of the Internet or the perfect picture on Instagram so important? Without a doubt: If you want to be successful as an influencer, you have to make yourself heard and become visible. Nothing helps more than brilliant pictures, videos and rhetoric that arouse emotions and inspire and carry others away. This book helps to build up the appropriate appearance. With its "Info on Demand" concept, the publisher not only participated in an EU-funded program but was also awarded the Global Business Award as Publisher of the Year. Therefore, by purchasing this book, you are also doing good: The publisher is financially and personally involved in socially relevant projects such as tree planting campaigns, the establishment of scholarships, sustainable living arrangements, and many other innovative ideas. The goal of providing you with the best possible content on topics such as career, finance, management, recruiting, or psychology goes far beyond the static nature of traditional books: The interactive book not only imparts expert knowledge but also allows you to ask individual questions and receive personal advice. In doing so, expertise and technical innovation go hand in hand, as we take the responsibility of delivering well-researched and reliable content, as well as the trust you place in us, very seriously. Therefore, all texts are written by experts in their field. Only for better accessibility of information do we rely on AI-supported data analysis, which assists you in your search for knowledge. You also gain extensive premium services: Each book includes detailed explanations and examples, making it easier for you to successfully use the consultation services, freeky available only to book buyers. Additionally, you can download e-courses, work with workbooks, or engage with an active community. This way, you gain valuable resources that enhance your knowledge, stimulate creativity, and make your personal and professional goals achievable and successes tangible. That's why, as part of the reader community, you have the unique opportunity to make your journey to personal success even more unforgettable with travel deals of up to 75% off. Because we know that true success is not just a matter of the mind, but is primarily the result of personal impressions and experiences. Publisher and editor Simone Janson is also a bestselling author and one of the 10 most important German bloggers according to the Blogger Relevance Index. Additionally, she has been a columnist and author for renowned media such as WELT, Wirtschaftswoche, and ZEIT - you can learn more about her on Wikipedia.

The Influencer: 107 Lessons on Being Effective Without Being a Jerk

The Influencer: 107 Lessons on Being Effective Without Being a Jerk PDF Author: Nick Wolff
Publisher: Nicholas P. Wolff
ISBN:
Category : Business & Economics
Languages : en
Pages : 118

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Book Description
The Influencer: 107 Lessons on Being Effective without Being a Jerk The Influencer is filled with powerful tips, hilarious stories, and useful recommendations on how to be more effective at winning people to your cause. It will empower you to move past impasses and create the world of your dreams. By reading this book you will... gain insight into why people disagree, become familiar with the 12 facets of human values that define one's worldview, learn to visualize influence in a team environment, discover how to cultivate a reputation that increases your influence, and execute a plan to allow you to intervene effectively to advance your goals.

The Influencer Industry

The Influencer Industry PDF Author: Emily Hund
Publisher: Princeton University Press
ISBN: 0691234078
Category : Social Science
Languages : en
Pages : 232

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Book Description
A critical history of the social media influencer’s rise to global prominence Before there were Instagram likes, Twitter hashtags, or TikTok trends, there were bloggers who seemed to have the passion and authenticity that traditional media lacked. The Influencer Industry tells the story of how early digital creators scrambling for work amid the Great Recession gave rise to the multibillion-dollar industry that has fundamentally reshaped culture, the flow of information, and the way we relate to ourselves and each other. Drawing on dozens of in-depth interviews with leading social media influencers, brand executives, marketers, talent managers, trend forecasters, and others, Emily Hund shows how early industry participants focused on creating and monetizing digital personal brands as a means of exerting control over their professional destinies in a time of acute economic uncertainty. Over time, their activities coalesced into an industry whose impact has reached far beyond the dreams of its progenitors—and beyond their control. Hund illustrates how the methods they developed for creating, monetizing, and marketing social media content have permeated our lives and untangles the unforeseen cultural and economic costs. The Influencer Industry reveals how, in an increasingly fractured and profit-driven communications environment, the people we think of as “real” are merely those who have learned to exploit the industry’s ever-shifting constructions of authenticity.