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Author: Keach Hagey
Publisher: HarperCollins
ISBN: 006265411X
Category : Biography & Autobiography
Languages : en
Pages : 402
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Book Description
The remarkable story of Sumner Redstone, his family legacy, and the battles for all he controlled. Sumner Murray Redstone (1923–2020), who lived by the credo "content is king," leveraged his father’s chain of drive-in movie theaters into one of the world’s greatest media empires through a series of audacious takeovers designed to ensure his permanent control. Over the course of this meteoric rise, he made his share of enemies and feuded with nearly every member of his family. In The King of Content, Keach Hagey deconstructs Redstone’s rise from Boston’s West End through Harvard Law School to the highest echelons of American business. The ninety-seven-year-old mogul’s life became a tabloid soap opera, the center of acrimonious legal battles throughout his vast holdings, which included Paramount Pictures and two of the largest public media companies, Viacom and CBS. At the heart of these lawsuits was Redstone’s tumultuous love life and complicated relationship with his children. Redstone’s daughter, Shari, has emerged as his de facto successor, but only after she ousted his closest confidant in a fierce power struggle. Yet Redstone’s assets face an existential threat that goes beyond his family, disgruntled ex-girlfriends, or even the management of his companies: the changing nature of media consumption. As more and more people cut their cable cords, CBS, with its focus on sports and broadcast TV, has held steady, while Viacom, with its once-great cable channels like MTV and Nickelodeon, has suffered a precipitous fall. As their rivals merge, the question is whether Shari’s push to undo her father’s last big strategic maneuver and recombine CBS and Viacom will be enough to shore up their future. A biography and corporate whodunit filled with surprising details, The King of Content investigates Redstone’s impact on business and popular culture, as well as the family feuds, corporate battles, and questionable alliances that go back decades—all laid bare in this authoritative book.
Author: Keach Hagey
Publisher: HarperCollins
ISBN: 006265411X
Category : Biography & Autobiography
Languages : en
Pages : 402
Get Book
Book Description
The remarkable story of Sumner Redstone, his family legacy, and the battles for all he controlled. Sumner Murray Redstone (1923–2020), who lived by the credo "content is king," leveraged his father’s chain of drive-in movie theaters into one of the world’s greatest media empires through a series of audacious takeovers designed to ensure his permanent control. Over the course of this meteoric rise, he made his share of enemies and feuded with nearly every member of his family. In The King of Content, Keach Hagey deconstructs Redstone’s rise from Boston’s West End through Harvard Law School to the highest echelons of American business. The ninety-seven-year-old mogul’s life became a tabloid soap opera, the center of acrimonious legal battles throughout his vast holdings, which included Paramount Pictures and two of the largest public media companies, Viacom and CBS. At the heart of these lawsuits was Redstone’s tumultuous love life and complicated relationship with his children. Redstone’s daughter, Shari, has emerged as his de facto successor, but only after she ousted his closest confidant in a fierce power struggle. Yet Redstone’s assets face an existential threat that goes beyond his family, disgruntled ex-girlfriends, or even the management of his companies: the changing nature of media consumption. As more and more people cut their cable cords, CBS, with its focus on sports and broadcast TV, has held steady, while Viacom, with its once-great cable channels like MTV and Nickelodeon, has suffered a precipitous fall. As their rivals merge, the question is whether Shari’s push to undo her father’s last big strategic maneuver and recombine CBS and Viacom will be enough to shore up their future. A biography and corporate whodunit filled with surprising details, The King of Content investigates Redstone’s impact on business and popular culture, as well as the family feuds, corporate battles, and questionable alliances that go back decades—all laid bare in this authoritative book.
Author: David Chaffey
Publisher: Routledge
ISBN: 1136414398
Category : Business & Economics
Languages : en
Pages : 229
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Book Description
A growing number of information providers are now online, and as a result being able to produce copy that is suitable for an online readership is of increasing importance. In this text the basic principles of copywriting are covered, along with more specific guidance on writing for online sources. The differences between writing for online and offline are highlighted to enable the reader to distinguish between the two and consequently write the best form of copy for the end source. Different sources of online content require different approaches, and therefore the author takes a structured approach, taking each of these channels in turn, for example writing for web sites, writing for email, ezines and newsletters, writing for search engines, and writing for online ads. By approaching each topic individually, specific guidance is provided enabling the reader to be properly equipped with the tools required to write the most appropriate copy for the task in hand.
Author: Jon Hinderliter
Publisher:
ISBN: 9781943226542
Category :
Languages : en
Pages : 196
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Book Description
The Death of Content as King is a methodically researched guide that helps you embrace data, not as the new king, but as the voice and vote.
Author: Stephen King
Publisher: Penguin
ISBN: 9780451197962
Category : Fiction
Languages : en
Pages : 340
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Book Description
Welcome to America in 2025 when the best men don't run for president. They run for thier lives--in the ultimate death game.
Author: Daniel Alarcón
Publisher: Penguin
ISBN: 1594631727
Category : Fiction
Languages : en
Pages : 258
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Book Description
LONGLISTED for the 2017 NATIONAL BOOK AWARD FOR FICTION An urgent, essential collection of stories about immigration, broken dreams, Los Angeles gang members, Latin American families, and other tales of high stakes journeys, from the award-winning author of War by Candlelight and At Night We Walk in Circles. Migration. Betrayal. Family secrets. Doomed love. Uncertain futures. In Daniel Alarcón's hands, these are transformed into deeply human stories with high stakes. In "The Thousands," people are on the move and forging new paths; hope and heartbreak abound. A man deals with the fallout of his blind relatives' mysterious deaths and his father's mental breakdown and incarceration in "The Bridge." A gang member discovers a way to forgiveness and redemption through the haze of violence and trauma in "The Ballad of Rocky Rontal." And in the tour de force novella, "The Auroras", a man severs himself from his old life and seeks to make a new one in a new city, only to find himself seduced and controlled by a powerful woman. Richly drawn, full of unforgettable characters, The King is Always Above the People reveals experiences both unsettling and unknown, and yet eerily familiar in this new world.
Author: Dario Caiazzo
Publisher: Ledizioni
ISBN: 8867050982
Category : Computers
Languages : en
Pages : 160
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Book Description
Viral Video, Content is King, Distribution is Queen is the first publication that examines the techniques and the methodologies to be used to become experts in online advertising, but above all reveals what are the 7 golden rules that you must follow to make a video become viral: to make sure it spreads, it propagate through the network attracting an increasing number of contacts, views and shares.From the choice of content, distribution channel, the right engagement time to reachdifferent audiences to the confidential "Techniques Jedi" and the ingredients of the "Mojito Mix" this book offers five valuable tips for optimizing video distribution and to reach that tipping point beyond which one can speak of viral-hit and interaction between brands, messages, and online and offline public Viral Video is a user manual for media agencies, clients and creative or just curious who want to understand what are the secrets to promote a branded content on the Internet or to understand the World of Viral Videos.
Author: Aileen Friedman
Publisher: Heinemann Educational Books
ISBN: 9780590489898
Category : Juvenile Nonfiction
Languages : en
Pages : 36
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Book Description
While trying to keep track of his many royal commissioners, the king learns some new ways of counting.
Author: J.R. Ward
Publisher: Penguin
ISBN: 110160218X
Category : Fiction
Languages : en
Pages : 640
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Book Description
J.R. Ward's # 1 New York Times bestselling Black Dagger Brotherhood continues as a royal bloodline is compromised by a grave threat to the throne. Long live the King… After turning his back on the throne for centuries, Wrath, son of Wrath, finally assumed his father’s mantle--with the help of his beloved mate. But the crown sets heavily on his head. As the war with the Lessening Society rages on, and the threat from the Band of Bastards truly hits home, he is forced to make choices that put everything--and everyone--at risk. Beth Randall thought she knew what she was getting into when she mated the last pure blooded vampire on the planet: An easy ride was not it. But when she decides she wants a child, she’s unprepared for Wrath’s response--or the distance it creates between them. The question is, will true love win out... or tortured legacy take over?
Author: Bil Lepp
Publisher: National Geographic Books
ISBN: 1682633918
Category : Juvenile Fiction
Languages : en
Pages : 0
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Book Description
Only the King of Little Things stands between King Normous and his goal of conquering the world. And little things can wield great power. In a world of vast kingdoms lives a king who is happy and content to reign over all things small. Not so King Normous. He wants to be Ruler of All the World. After having erased every empire and raided every realm, Normous is enraged to learn that the King of Little Things still rules over his tiny kingdom. He sends his army to defeat this upstart, but he finds he cannot outfight or outwit a king who holds sway over the small things of the world. After all, it is the small things that keep the big things going. Bil Lepp's imaginative tale of the beauty and importance of all things small is perfectly paired with illustrator David T. Wenzel's bright watercolor paintings.
Author: Norman Feuti
Publisher: Graphix
ISBN: 9780545770880
Category : JUVENILE FICTION
Languages : en
Pages : 0
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Book Description
Something's stirring at the top of Mount Kazoo, and King Cornelius and his daughter Bing are going to get to the bottom of it! Scatterbrained Cornelius, King of Kazoo, and his resourceful daughter, Bing, explore a mysterious cave at the top of Mount Kazoo. There they discover a famous alchemist named Quaf is planning a dangerous and forbidden experiment. Now Cornelius, Bing, and the brilliant royal inventor Torq must go all out to stop Quaf before his crazy undertaking threatens the entire kingdom.
