Author: Knud Erik Jorgensen
Publisher: SAGE
ISBN: 1473914426
Category : Political Science
Languages : en
Pages : 1715
Book Description
During the last two decades the study of European foreign policy has experienced remarkable growth, presumably reflecting a more significant international role of the European Union. The Union has significantly expanded its policy portfolio and though empty symbolic politics still exists, the Union’s international relations have become more substantial and its foreign policy more focused. European foreign policy has become a dynamic policy area, being adapted to changing challenges and environments, such as the Arab Spring, new emerging economies/powers; the crisis of multilateralism and much more. The SAGE Handbook of European Foreign Policy, Two-Volume set, is a major reference work for Foreign Policy Programmes around the world. The Handbook is designed to be accessible to graduate and postgraduate students in a wide variety of disciplines across the humanities and social sciences. Both volumes are structured to address areas of critical concern to scholars at the cutting edge of all major dimensions of foreign policy. The volumes are composed of original chapters written specifically to the following themes: · Research traditions and historical experience · Theoretical perspectives · EU actors · State actors · Societal actors · The politics of European foreign policy · Bilateral relations · Relations with multilateral institutions · Individual policies · Transnational challenges The Handbook will be an essential reference for both advanced students and scholars.
The SAGE Handbook of European Foreign Policy
Author: Knud Erik Jorgensen
Publisher: SAGE
ISBN: 1473914426
Category : Political Science
Languages : en
Pages : 1715
Book Description
During the last two decades the study of European foreign policy has experienced remarkable growth, presumably reflecting a more significant international role of the European Union. The Union has significantly expanded its policy portfolio and though empty symbolic politics still exists, the Union’s international relations have become more substantial and its foreign policy more focused. European foreign policy has become a dynamic policy area, being adapted to changing challenges and environments, such as the Arab Spring, new emerging economies/powers; the crisis of multilateralism and much more. The SAGE Handbook of European Foreign Policy, Two-Volume set, is a major reference work for Foreign Policy Programmes around the world. The Handbook is designed to be accessible to graduate and postgraduate students in a wide variety of disciplines across the humanities and social sciences. Both volumes are structured to address areas of critical concern to scholars at the cutting edge of all major dimensions of foreign policy. The volumes are composed of original chapters written specifically to the following themes: · Research traditions and historical experience · Theoretical perspectives · EU actors · State actors · Societal actors · The politics of European foreign policy · Bilateral relations · Relations with multilateral institutions · Individual policies · Transnational challenges The Handbook will be an essential reference for both advanced students and scholars.
Publisher: SAGE
ISBN: 1473914426
Category : Political Science
Languages : en
Pages : 1715
Book Description
During the last two decades the study of European foreign policy has experienced remarkable growth, presumably reflecting a more significant international role of the European Union. The Union has significantly expanded its policy portfolio and though empty symbolic politics still exists, the Union’s international relations have become more substantial and its foreign policy more focused. European foreign policy has become a dynamic policy area, being adapted to changing challenges and environments, such as the Arab Spring, new emerging economies/powers; the crisis of multilateralism and much more. The SAGE Handbook of European Foreign Policy, Two-Volume set, is a major reference work for Foreign Policy Programmes around the world. The Handbook is designed to be accessible to graduate and postgraduate students in a wide variety of disciplines across the humanities and social sciences. Both volumes are structured to address areas of critical concern to scholars at the cutting edge of all major dimensions of foreign policy. The volumes are composed of original chapters written specifically to the following themes: · Research traditions and historical experience · Theoretical perspectives · EU actors · State actors · Societal actors · The politics of European foreign policy · Bilateral relations · Relations with multilateral institutions · Individual policies · Transnational challenges The Handbook will be an essential reference for both advanced students and scholars.
Handbook of Research on Effective Advertising Strategies in the Social Media Age
Author: Ta?k?ran, Nurdan Öncel
Publisher: IGI Global
ISBN: 1466681268
Category : Business & Economics
Languages : en
Pages : 539
Book Description
Social media pervades people’s awareness and everyday lives while also influencing societal and cultural patterns. In response to the social media age, advertising agents are creating new strategies that best suit changing consumer relationships. The Handbook of Research on Effective Advertising Strategies in the Social Media Age focuses on the radically evolving field of advertising within the new media environment. Covering new strategies, structural transformation of media, and changing advertising ethics, this book is a timely publication for policymakers, government officials, academicians, researchers, and school practitioners interested in furthering their research exposure and analyzing the rapidly evolving advertising sector and its reflection on social media.
Publisher: IGI Global
ISBN: 1466681268
Category : Business & Economics
Languages : en
Pages : 539
Book Description
Social media pervades people’s awareness and everyday lives while also influencing societal and cultural patterns. In response to the social media age, advertising agents are creating new strategies that best suit changing consumer relationships. The Handbook of Research on Effective Advertising Strategies in the Social Media Age focuses on the radically evolving field of advertising within the new media environment. Covering new strategies, structural transformation of media, and changing advertising ethics, this book is a timely publication for policymakers, government officials, academicians, researchers, and school practitioners interested in furthering their research exposure and analyzing the rapidly evolving advertising sector and its reflection on social media.
Handbook on European data protection law
Author: Council of Europe
Publisher: Council of Europe
ISBN: 9287198497
Category : Political Science
Languages : en
Pages : 402
Book Description
The rapid development of information technology has exacerbated the need for robust personal data protection, the right to which is safeguarded by both European Union (EU) and Council of Europe (CoE) instruments. Safeguarding this important right entails new and significant challenges as technological advances expand the frontiers of areas such as surveillance, communication interception and data storage. This handbook is designed to familiarise legal practitioners not specialised in data protection with this emerging area of the law. It provides an overview of the EU’s and the CoE’s applicable legal frameworks. It also explains key case law, summarising major rulings of both the Court of Justice of the European Union and the European Court of Human Rights. In addition, it presents hypothetical scenarios that serve as practical illustrations of the diverse issues encountered in this ever-evolving field.
Publisher: Council of Europe
ISBN: 9287198497
Category : Political Science
Languages : en
Pages : 402
Book Description
The rapid development of information technology has exacerbated the need for robust personal data protection, the right to which is safeguarded by both European Union (EU) and Council of Europe (CoE) instruments. Safeguarding this important right entails new and significant challenges as technological advances expand the frontiers of areas such as surveillance, communication interception and data storage. This handbook is designed to familiarise legal practitioners not specialised in data protection with this emerging area of the law. It provides an overview of the EU’s and the CoE’s applicable legal frameworks. It also explains key case law, summarising major rulings of both the Court of Justice of the European Union and the European Court of Human Rights. In addition, it presents hypothetical scenarios that serve as practical illustrations of the diverse issues encountered in this ever-evolving field.
The Routledge Handbook on the European Neighbourhood Policy
Author: Tobias Schumacher
Publisher: Routledge
ISBN: 1317429524
Category : Political Science
Languages : en
Pages : 788
Book Description
The Routledge Handbook on the European Neighbourhood Policy provides a comprehensive overview of the EU’s most important foreign policy instrument, provided by leading experts in the field. Coherently structured and adopting a multidisciplinary approach, this handbook covers the most important themes, developments and dynamics in the EU’s neighbourhood policy framework through a series of cutting-edge contributions. With chapters from a substantial number of scholars who have been influential in shaping the study of the ENP, this handbook serves to encourage debates which will hopefully produce more conceptual as well as neighbourhood-specific perspectives leading to enriching future studies on the EU’s policies towards its neighbourhood. It will be a key reference point both for advanced-level students, scholars and professionals developing knowledge in the fields of EU/European Studies, European Foreign Policy Analysis, Area studies, EU law, and more broadly in political economy, political science, comparative politics and international relations.
Publisher: Routledge
ISBN: 1317429524
Category : Political Science
Languages : en
Pages : 788
Book Description
The Routledge Handbook on the European Neighbourhood Policy provides a comprehensive overview of the EU’s most important foreign policy instrument, provided by leading experts in the field. Coherently structured and adopting a multidisciplinary approach, this handbook covers the most important themes, developments and dynamics in the EU’s neighbourhood policy framework through a series of cutting-edge contributions. With chapters from a substantial number of scholars who have been influential in shaping the study of the ENP, this handbook serves to encourage debates which will hopefully produce more conceptual as well as neighbourhood-specific perspectives leading to enriching future studies on the EU’s policies towards its neighbourhood. It will be a key reference point both for advanced-level students, scholars and professionals developing knowledge in the fields of EU/European Studies, European Foreign Policy Analysis, Area studies, EU law, and more broadly in political economy, political science, comparative politics and international relations.
The SAGE Handbook of Marketing Ethics
Author: Lynne Eagle
Publisher: SAGE
ISBN: 1529738571
Category : Business & Economics
Languages : en
Pages : 975
Book Description
The SAGE Handbook of Marketing Ethics draws together an exhaustive overview of research into marketing’s many ethical conundrums, while also promoting more optimistic perspectives on the ways in which ethics underpins organizational practices. Marketing ethics has emerged in recent years as the key and collective concern within the ever-divergent fields of marketing and consumer research. This handbook brings together a rich and diverse body of scholarly research, with chapters on all major topics relevant to the field of marketing ethics, whilst also outlining future research directions. PART 1: Foundations of Marketing Ethics PART 2: Theoretical and Research Approaches to Marketing Ethics PART 3: Marketing Ethics and Social Issues PART 4: Issues in Consumer Ethics PART 5: Ethical Issues in Specific Sectors PART 6: Ethical Issues in the Marketing Mix PART 7: Concluding Comments and Reflections
Publisher: SAGE
ISBN: 1529738571
Category : Business & Economics
Languages : en
Pages : 975
Book Description
The SAGE Handbook of Marketing Ethics draws together an exhaustive overview of research into marketing’s many ethical conundrums, while also promoting more optimistic perspectives on the ways in which ethics underpins organizational practices. Marketing ethics has emerged in recent years as the key and collective concern within the ever-divergent fields of marketing and consumer research. This handbook brings together a rich and diverse body of scholarly research, with chapters on all major topics relevant to the field of marketing ethics, whilst also outlining future research directions. PART 1: Foundations of Marketing Ethics PART 2: Theoretical and Research Approaches to Marketing Ethics PART 3: Marketing Ethics and Social Issues PART 4: Issues in Consumer Ethics PART 5: Ethical Issues in Specific Sectors PART 6: Ethical Issues in the Marketing Mix PART 7: Concluding Comments and Reflections
The Oxford Handbook of the European Bronze Age
Author: Harry Fokkens
Publisher: Oxford University Press
ISBN: 0199572860
Category : History
Languages : en
Pages : 1012
Book Description
The Oxford Handbook of the European Bronze Age is a wide-ranging survey of a crucial period in prehistory during which many social, economic, and technological changes took place. Written by expert specialists in the field, the book provides coverage both of the themes that characterize the period, and of the specific developments that took place in the various countries of Europe. After an introduction and a discussion of chronology, successive chapters deal with settlement studies, burial analysis, hoards and hoarding, monumentality, rock art, cosmology, gender, and trade, as well as a series of articles on specific technologies and crafts (such as transport, metals, glass, salt, textiles, and weighing). The second half of the book covers each country in turn. From Ireland to Russia, Scandinavia to Sicily, every area is considered, and up to date information on important recent finds is discussed in detail. The book is the first to consider the whole of the European Bronze Age in both geographical and thematic terms, and will be the standard book on the subject for the foreseeable future.
Publisher: Oxford University Press
ISBN: 0199572860
Category : History
Languages : en
Pages : 1012
Book Description
The Oxford Handbook of the European Bronze Age is a wide-ranging survey of a crucial period in prehistory during which many social, economic, and technological changes took place. Written by expert specialists in the field, the book provides coverage both of the themes that characterize the period, and of the specific developments that took place in the various countries of Europe. After an introduction and a discussion of chronology, successive chapters deal with settlement studies, burial analysis, hoards and hoarding, monumentality, rock art, cosmology, gender, and trade, as well as a series of articles on specific technologies and crafts (such as transport, metals, glass, salt, textiles, and weighing). The second half of the book covers each country in turn. From Ireland to Russia, Scandinavia to Sicily, every area is considered, and up to date information on important recent finds is discussed in detail. The book is the first to consider the whole of the European Bronze Age in both geographical and thematic terms, and will be the standard book on the subject for the foreseeable future.
The Oxford Handbook of the European Union
Author: Erik Jones
Publisher: Oxford University Press
ISBN: 0199546282
Category : Political Science
Languages : en
Pages : 924
Book Description
The Oxford Handbook of the European Union brings together numerous acknowledged specialists in their field to provide a comprehensive and clear assessment of the nature, evolution, workings, and impact of European integration.
Publisher: Oxford University Press
ISBN: 0199546282
Category : Political Science
Languages : en
Pages : 924
Book Description
The Oxford Handbook of the European Union brings together numerous acknowledged specialists in their field to provide a comprehensive and clear assessment of the nature, evolution, workings, and impact of European integration.
Handbook on the EU and International Trade
Author: Sangeeta Khorana
Publisher: Edward Elgar Publishing
ISBN: 1785367471
Category : Business & Economics
Languages : en
Pages : 433
Book Description
The Handbook on the EU and International Trade presents a multidisciplinary overview of the major perspectives, actors and issues in contemporary EU trade relations. Changes in institutional dynamics, Brexit, the politicisation of trade, competing foreign policy agendas, and adaptation to trade patterns of value chains and the digital and knowledge economy are reshaping the European Union's trade policy. The authors tackle how these challenges frame the aims, processes and effectiveness of trade policy making in the context of the EU's trade relations with developed, developing and emerging states in the global economy.
Publisher: Edward Elgar Publishing
ISBN: 1785367471
Category : Business & Economics
Languages : en
Pages : 433
Book Description
The Handbook on the EU and International Trade presents a multidisciplinary overview of the major perspectives, actors and issues in contemporary EU trade relations. Changes in institutional dynamics, Brexit, the politicisation of trade, competing foreign policy agendas, and adaptation to trade patterns of value chains and the digital and knowledge economy are reshaping the European Union's trade policy. The authors tackle how these challenges frame the aims, processes and effectiveness of trade policy making in the context of the EU's trade relations with developed, developing and emerging states in the global economy.
Handbook of Market Research
Author: Christian Homburg
Publisher: Springer
ISBN: 9783319574110
Category : Business & Economics
Languages : en
Pages : 0
Book Description
In this handbook, internationally renowned scholars outline the current state-of-the-art of quantitative and qualitative market research. They discuss focal approaches to market research and guide students and practitioners in their real-life applications. Aspects covered include topics on data-related issues, methods, and applications. Data-related topics comprise chapters on experimental design, survey research methods, international market research, panel data fusion, and endogeneity. Method-oriented chapters look at a wide variety of data analysis methods relevant for market research, including chapters on regression, structural equation modeling (SEM), conjoint analysis, and text analysis. Application chapters focus on specific topics relevant for market research such as customer satisfaction, customer retention modeling, return on marketing, and return on price promotions. Each chapter is written by an expert in the field. The presentation of the material seeks to improve the intuitive and technical understanding of the methods covered.
Publisher: Springer
ISBN: 9783319574110
Category : Business & Economics
Languages : en
Pages : 0
Book Description
In this handbook, internationally renowned scholars outline the current state-of-the-art of quantitative and qualitative market research. They discuss focal approaches to market research and guide students and practitioners in their real-life applications. Aspects covered include topics on data-related issues, methods, and applications. Data-related topics comprise chapters on experimental design, survey research methods, international market research, panel data fusion, and endogeneity. Method-oriented chapters look at a wide variety of data analysis methods relevant for market research, including chapters on regression, structural equation modeling (SEM), conjoint analysis, and text analysis. Application chapters focus on specific topics relevant for market research such as customer satisfaction, customer retention modeling, return on marketing, and return on price promotions. Each chapter is written by an expert in the field. The presentation of the material seeks to improve the intuitive and technical understanding of the methods covered.
The Handbook of International Advertising Research
Author: Hong Cheng
Publisher: John Wiley & Sons
ISBN: 1118378458
Category : Language Arts & Disciplines
Languages : en
Pages : 574
Book Description
This timely handbook brings academic excellence to international advertising research in the form of 28 contributions from over 40 leading scholars. The handbook’s comprehensive treatment highlights existing knowledge, reports major findings across the subject, and recommends directions and agendas for future research. Fills the existing gap between the rapid growth in scholarly research on international advertising and the pressing need for more high-quality research in the area Covers 28 major areas in international advertising research, with contributions from more than 40 international advertising scholars based in over 10 countries or territories Comprehensive treatment includes the history of international advertising, audiences and media, strategy and execution, content effects, regulation, ethics, and advertising education Highlights existing knowledge in international advertising, reports major findings on a broad range of topics, and offers expert recommendations on directions for future research Contributors represent the most highly respected academics among international advertising researchers
Publisher: John Wiley & Sons
ISBN: 1118378458
Category : Language Arts & Disciplines
Languages : en
Pages : 574
Book Description
This timely handbook brings academic excellence to international advertising research in the form of 28 contributions from over 40 leading scholars. The handbook’s comprehensive treatment highlights existing knowledge, reports major findings across the subject, and recommends directions and agendas for future research. Fills the existing gap between the rapid growth in scholarly research on international advertising and the pressing need for more high-quality research in the area Covers 28 major areas in international advertising research, with contributions from more than 40 international advertising scholars based in over 10 countries or territories Comprehensive treatment includes the history of international advertising, audiences and media, strategy and execution, content effects, regulation, ethics, and advertising education Highlights existing knowledge in international advertising, reports major findings on a broad range of topics, and offers expert recommendations on directions for future research Contributors represent the most highly respected academics among international advertising researchers