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Author: James Arthur Ward
Publisher:
ISBN: 9780804731652
Category : Business & Economics
Languages : en
Pages : 309
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Book Description
This is the compelling story of the puzzling decline and fall of one of America's most prestigious automobile manufacturers, a company that for most of the fifty-nine years of its history was a synonym for luxury, excellence, and corporate stability. Although many books have extolled the long, glamorous history of Packard, this book focuses on the dark, post-World War II years that led to its dissolution in 1956. For the first time, this book gives an authoritative, deeply researched, and convincing explanation of why the Packard Motor Car Company died in the midst of one of the greatest automotive booms in history.
Author: James Arthur Ward
Publisher:
ISBN: 9780804731652
Category : Business & Economics
Languages : en
Pages : 309
Get Book Here
Book Description
This is the compelling story of the puzzling decline and fall of one of America's most prestigious automobile manufacturers, a company that for most of the fifty-nine years of its history was a synonym for luxury, excellence, and corporate stability. Although many books have extolled the long, glamorous history of Packard, this book focuses on the dark, post-World War II years that led to its dissolution in 1956. For the first time, this book gives an authoritative, deeply researched, and convincing explanation of why the Packard Motor Car Company died in the midst of one of the greatest automotive booms in history.
Author: Evan P. Ide
Publisher: Arcadia Publishing
ISBN: 9780738512082
Category : History
Languages : en
Pages : 132
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Book Description
Founded in 1899, the Packard Motor Car Company grew into one of America's finest automobile companies, producing cars that exemplified American quality and innovation. Packards were the cars of presidents, movie stars, and those with an appreciation for high quality. The company is known for producing a variety of automobiles, as well as marine engines for PT boats. The Packard represents the classic era of automobile manufacturing and remains one of the most sought-after collector cars. The Packard Motor Car Company was in existence from 1899 to 1957, but the golden era of Packard cars came to a close in the late 1930s. The images featured in this book represent the early years at the Warren, Ohio and Detroit, Michigan factories. The first Packard was built in 1899, and the company then went on to build the fifth car to climb Mount Washington and some of the finest record-setting racecars in the history of automobile racing. Packard Motor Car Company contains rare images from the Larz Anderson Auto Museum that were saved from the Packard factory and the personal collection of James Ward Packard when the company closed.
Author: Beverly Rae Kimes
Publisher: Automobile Quarterly Publications
ISBN: 9780971146815
Category : Automobile industry and trade
Languages : en
Pages : 0
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Book Description
Only the legendary Packard could command a book of such scope and expense. This monumental work has required ten years of research, documentation and photography. It represents many more decades of collecting Packard automobiles, facts, photographs, technical data and information to record for all time every aspect, every model, every achievement of the Packard motor car and the men who made its name an emblem and international byword for taste and refinement in automotive design and engineering. Over three years were spent in intensive writing, checking, cross-checking, rewriting, coordinating, editing, and winnowing thousands of rare and unpublished historic photographs. This volume represents the scholarly efforts of sixteen contributors and was written by ten highly qualified authorities on Packard lore.Winner of a Cugnot Award.
Author: Robert Frederick Croll
Publisher:
ISBN:
Category : Automobiles
Languages : en
Pages : 204
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Book Description
Author: Packard Motor Car Company
Publisher:
ISBN:
Category :
Languages : en
Pages : 16
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Book Description
Author: Packard Motor Car Company
Publisher:
ISBN:
Category :
Languages : en
Pages :
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Book Description
Author: Arthur W. Einstein, Jr.
Publisher: McFarland
ISBN: 0786456612
Category : Transportation
Languages : en
Pages : 283
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Book Description
A major force in the American automobile scene through the 1950s, Packard made a mark on American advertising as well. The cars themselves seemed built for promotion--the red hexagon in the hubcap, the yoke grille, and the half-arrow belt-line molding acted as a logo of sorts, setting a new standard in visual continuity and branding. The company's image became so firmly established, in fact, that Packard eventually ran advertisements which pictured the cars but purposely omitted the name, instead asking readers to "guess what name it bears." This book traces Packard's advertising history from 1900 through 1958, based on original research that includes several first-hand interviews with the people who made it happen. Filled with reproductions of Packard ads (some in color), the book looks beyond the surface to examine how the advertisements reflect and interpret the company's management and business convictions, how they were influenced by business conditions and competitive pressure, and how they changed with the times.
Author: Matthew Christopher
Publisher: Jonglez Photo Books
ISBN: 9782361950941
Category : Photography
Languages : en
Pages : 0
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Book Description
Originally intended as an examination of the rise and fall of the state hospital system, Matthew Christopher's Abandoned America rapidly grew to encompass derelict factories and industrial sites, schools, churches, power plants, hospitals, prisons, military installations, hotels, resorts, homes, and more.
Author: Robert E. Turnquist
Publisher:
ISBN:
Category : Transportation
Languages : en
Pages : 304
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Book Description
Author: Patrick R. Foster
Publisher: Enthusiast Books
ISBN: 9781583883464
Category : Transportation
Languages : en
Pages : 0
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Book Description
In the long and exciting history of the American automobile business one name stands out above others: Packard! For many years the cars produced by the Packard Motor Car Company were considered the best; a line of sedans, coupes, convertibles and limousines in a wide variety of factory body styles and a seemingly endless array of Custom coachwork. It wasn't because they were the most costly; a Duesenberg cost more. And it wasn't because they were the fastest; Stutz usually took that honor. The reason why Packard was so universally admired was because they built an entire range of luxury cars that were fast, sleek, luxurious, stylish, tasteful, wonderfully quiet, durable, reliable and rode well. Packard combined the finest attributes luxury buyers wanted in one beautiful package, and built them with pride. Packard quality was legendary, its engineering considered among the best in the world. And they were built by a company that was known as one of the best-run businesses in the world, solid, profitable, conservative and dependable. Packard stock was the envy of the market, its management was widely admired. Packards, it was sometimes said, were built by gentlemen for gentlemen. From the 1920s to the early 1950s Packard cars were among the most coveted in the world and was the luxury car market sales leader by a wide margin. Cadillac and Lincoln struggled to compete. In this new book author Patrick Foster details the history of a great marque, from its triumphant rise to its sad ending, detailing the tremendous cars it produced and the legend it created.
