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Author: Paul J. Lavrakas
Publisher: SAGE Publications
ISBN: 150631788X
Category : Social Science
Languages : en
Pages : 1073
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Book Description
To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.
Author: Paul J. Lavrakas
Publisher: SAGE Publications
ISBN: 150631788X
Category : Social Science
Languages : en
Pages : 1073
Get Book Here
Book Description
To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.
Author: Reginald P. Baker
Publisher: John Wiley & Sons
ISBN: 9780471178484
Category : Mathematics
Languages : en
Pages : 684
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Book Description
The latest computer assisted methods for survey research Computer assisted survey information collection (CASIC) methods arerapidly replacing traditional "paper and pencil" survey procedures.Researchers now apply computer technologies at every step of thesurvey process, from automating interviews and computerizing datacollection to data capture and preparation. CASIC techniques arereshaping today's survey research and methodology --and redefiningtomorrow's. Computer Assisted Survey Information Collection is the mostup-to-date and authoritative resource available on CASIC methodsand issues. Its comprehensive treatment provides the scope neededto evaluate past development and implementation of CASIC designs,to anticipate its future directions, and to identify new areas forresearch and development. Written in an array of evidentiary stylesby more than 60 leading CASIC practitioners from numerousdisciplines, this coherently organized volume: * Covers CASIC development and its integration into existingdesigns and organizations * Discusses instrument development and design * Examines survey design issues, including the incorporation ofexperiments * Discusses case management of automated survey systems * Evaluates training and supervision of computer assistedinterviewers * Reviews self-administered surveys, including optically scannablemail surveys * Considers emerging technologies, such as voice recognition,pen-CASIC, and the Web as a data collection tool. Supplemented with copious tables, figures, and references as wellas an extensive glossary, Computer Assisted Survey InformationCollection provides a solid foundation in CASIC for seasonedresearch-survey practitioners and graduate students across a broadspectrum of social science disciplines.
Author: Robert M. Groves
Publisher: John Wiley & Sons
ISBN: 9780471209560
Category : Mathematics
Languages : en
Pages : 608
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Book Description
- Thema des Buches sind methodische Ansätze für telefonische Umfragen - geschrieben von international tätigen Fachleuten aus Privatwirtschaft, Behörden und Forschungseinrichtungen (USA, Europa, Australien) - alle wichtigen Teilbereiche einer Umfrage werden ausführlich abgehandelt: Wahl der Zielgruppe, Zusammenstellung des Fragebogens, Interviewverfahren, Fehlerabschätzung usw. - ausführliche Literaturübersicht - Angaben zu gesetzlichen Rahmenbedingungen sowie zur Nutzung des Computers beim Interview (Computer Assisted Telephone Interviewing)
Author:
Publisher:
ISBN:
Category : Census
Languages : en
Pages : 1196
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Book Description
Author: Bruce Garrison
Publisher: Psychology Press
ISBN: 9780805830217
Category : Language Arts & Disciplines
Languages : en
Pages : 518
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Book Description
An essential up-to-date resource for journalists and students who need to know how to use computers, data bases, and online resources for research and reporting.
Author: Ray Lee University of London.
Publisher: Routledge
ISBN: 1134218141
Category : Social Science
Languages : en
Pages : 241
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Book Description
Accessible and practical overview to help social reseachers make the most of information technology in relation to research design and selection, management and analysis of research data. The book pinpoints current and future trends in computer-assisted methods.; This book is intended for postgraduate and undergraduate social research methods courses and professional social researchers in sociology, social policy and administration, social psychology and geography. Particular appeal to courses in computer applications for social scientists and researchers.
Author: Graham R. Walden
Publisher: Bloomsbury Publishing USA
ISBN: 0313077371
Category : Social Science
Languages : en
Pages : 454
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Book Description
Survey research is one of the most widely used research methodologies across the social and behavioral sciences. Two trends that have had a major impact on the development of survey methods over the last decade are (1) the application of techniques and theories from cognitive psychology to the understanding and reduction of survey measurement error, and (2) the application of new computer and telephony technologies to data collection and analysis. These trends and other emerging issues from the 1990's literature on survey research methods are captured here in 617 detailed annotations to monographs, journals, government documents, dissertations, and ERIC documents. Annotations include examples from business, criminology, education, health and medicine, law, library science, mass media, military science, political science, psychology, sociology, social work, religion, and women's studies. The bibliographic entries provide every useful element, including series names, complete subtitles, and overall text page numbers as well as chapter page numbers. The extensive annotations are more complete, and more detailed than is typical for annotated bibliographies. The descriptions include highlights of the study data and sufficient detail to enable the reader to make an informed choice as to whether to seek the full text. Appendices include journals cited and the major survey research organizations. The annotations are easily accessed through author and subject indexes.
Author: Paul J. Lavrakas
Publisher: SAGE
ISBN: 1412918081
Category : Reference
Languages : en
Pages : 1073
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Book Description
In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint.
Author: Paul P. Biemer
Publisher: John Wiley & Sons
ISBN: 0471458724
Category : Mathematics
Languages : en
Pages : 420
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Book Description
Peruse the history of survey research and the essential conceptsfor data quality. With an emphasis on total survey error, theauthors review principles and concepts in the field and examineimportant unresolved issues in survey methods. Spanning a range oftopics dealing with the quality of data collected through thesurvey process, they focus on such key issues as: * Major sources of survey error, examining the origins of eacherror source most successful methods for reducing errors from thosesources * Methods most often used in practice for evaluating the effectsof the source on total survey error * Implications of improving survey quality for organizationalmanagement and costs
Author: Nigel G Fielding
Publisher: SAGE
ISBN: 1446206602
Category : Social Science
Languages : en
Pages : 594
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Book Description
This handbook is the first to provide comprehensive, up-to-the-minute coverage of contemporary and developing Internet and online social research methods, spanning both quantitative and qualitative research applications. The editors have brought together leading names in the field of online research to give a thoroughly up to date, practical coverage, richly illustrated with examples. The chapters cover both methodological and procedural themes, offering readers a sophisticated treatment of the practice and uses of Internet and online research that is grounded in the principles of research methodology. Beginning with an examination of the significance of the Internet as a research medium, the book goes on to cover research design, data capture, online surveys, virtual ethnography, and the internet as an archival resource, and concludes by looking at potential directions for the future of Internet and online research. The SAGE Handbook of Internet and Online Research Methods will be welcomed by anyone interested in the contemporary practice of computer-mediated research and scholarship. Postgraduates, researchers and methodologists from disciplines across the social sciences will find this an invaluable source of reference.
