The Economics of Quality, Grades and Brands (Routledge Revivals) PDF Download
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Author: Peter Bowbrick
Publisher: Routledge
ISBN: 1317645057
Category : Business & Economics
Languages : en
Pages : 364
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Book Description
Virtually every decision to produce, buy or sell is influenced by quality, yet until this book was first published in 1992, there had been very little attempt to produce a comprehensive and practical theory for this. Here, Peter Bowbrick brings together different traditions of quality analysis from economics, marketing economics and marketing itself to identify the limitations of the different traditions of quality economics and some approaches to its analysis. Beginning with a definition of the subject and the concepts involved, this comprehensive title will be of particular value to students of Economics, Marketing and Business Studies.
Author: Peter Bowbrick
Publisher: Routledge
ISBN: 1317645057
Category : Business & Economics
Languages : en
Pages : 364
Get Book Here
Book Description
Virtually every decision to produce, buy or sell is influenced by quality, yet until this book was first published in 1992, there had been very little attempt to produce a comprehensive and practical theory for this. Here, Peter Bowbrick brings together different traditions of quality analysis from economics, marketing economics and marketing itself to identify the limitations of the different traditions of quality economics and some approaches to its analysis. Beginning with a definition of the subject and the concepts involved, this comprehensive title will be of particular value to students of Economics, Marketing and Business Studies.
Author: Peter Bowbrick
Publisher: Other
ISBN: 9780415078481
Category : Brand choice.
Languages : en
Pages : 343
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Book Description
Author: Rose Arny
Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 882
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Book Description
Author: Arthur James Wells
Publisher:
ISBN:
Category : Bibliography, National
Languages : en
Pages : 1458
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Book Description
Author: Alan Branch
Publisher: Routledge
ISBN: 1134742673
Category : Business & Economics
Languages : en
Pages : 597
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Book Description
Now in its second edition Maritime Economics provides a valuable introduction to the organisation and workings of the global shipping industry. The author outlines the economic theory as well as many of the operational practicalities involved. Extensively revised for the new edition, the book has many clear illustrations and tables. Topics covered include: * an overview of international trade * Maritime Law * economic organisation and principles * financing ships and shipping companies * market research and forecasting.
Author: Adam Arvidsson
Publisher: Routledge
ISBN: 1134277873
Category : Business & Economics
Languages : en
Pages : 177
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Book Description
Brands are now a dominant feature of everyday life. Drawing on rich empirical material, this book builds up a critical theory, arguing that brands have become an important tool for transforming everyday life into economic value.
Author: Ahmed Hussen
Publisher: Routledge
ISBN: 1134476450
Category : Business & Economics
Languages : en
Pages : 386
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Book Description
Can economic growth be environmentally sustainable? This crucial question goes right to the heart of environmental economics and is a matter of increasing concern globally. The first edition of this popular title was the first introductory textbook in environmental economics that truly attempted to integrate economics with not only the environment but also ecology. This new version builds and improves upon the popular formula with new material, new examples, new pedagogical features and new questions for discussion. With international case-studies and examples, this book will prove an excellent choice for introducing both students and other academics to the world of environmental economics.
Author: Rhonda Phillips
Publisher: Routledge
ISBN: 1134482329
Category : Architecture
Languages : en
Pages : 682
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Book Description
Beginning with the foundations of community development, An Introduction to Community Development offers a comprehensive and practical approach to planning for communities. Road-tested in the authors’ own teaching, and through the training they provide for practicing planners, it enables students to begin making connections between academic study and practical know-how from both private and public sector contexts. An Introduction to Community Development shows how planners can utilize local economic interests and integrate finance and marketing considerations into their strategy. Most importantly, the book is strongly focused on outcomes, encouraging students to ask: what is best practice when it comes to planning for communities, and how do we accurately measure the results of planning practice? This newly revised and updated edition includes: increased coverage of sustainability issues, discussion of localism and its relation to community development, quality of life, community well-being and public health considerations, and content on local food systems. Each chapter provides a range of reading materials for the student, supplemented with text boxes, a chapter outline, keywords, and reference lists, and new skills based exercises at the end of each chapter to help students turn their learning into action, making this the most user-friendly text for community development now available.
Author: Barry Naughton
Publisher: MIT Press
ISBN: 0262640643
Category : Business & Economics
Languages : en
Pages : 545
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Book Description
The most comprehensive English-language overview of the modern Chinese economy, covering China's economic development since 1949 and post-1978 reforms--from industrial change and agricultural organization to science and technology.
Author: Andrew Holden
Publisher: Psychology Press
ISBN: 9780415207171
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
For many people, holidays are an increasingly central feature of contemporary western society. The tourism industry has expanded rapidly since 1950, but this book poses the significant question of consequent environmental impacts: are environments being benefited or damaged, by the tourist who visit them? A well-balanced introductory text, this topical book on the relationships between tourism, society and the environment, examines 'tourism' and 'environment' in detail, and gives a historical overview of the growth of the tourism industry. It discusses how the tourism industry markets physical and cultural environments to be consumed by the tourist, and the consequences of the tourism they then attract. It explores: * how the economics of tourism can be adopted in a positive way to aid conservation * whether the concept of sustainability can be applied to tourism * provides a critique of the 'new' forms of tourism, that have developed in recent years. An extensive range of international case studies from both the developed and developing world are used to illustrate the theoretical ideas presented, and to aid the student, it includes end of chapter summaries, further reading guides and boxed vignettes focusing on contemporary environmental issues and debates.
