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Author: M. Bjørn Rimscha
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110589540
Category : Language Arts & Disciplines
Languages : en
Pages : 524
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Book Description
This handbook combines the perspectives of communication studies, economics and management, and psychology in order to provide a comprehensive economic view on personal and mass communication. It is divided into six parts that comprise: 1. an overarching introduction that defines the field and provides a brief overview of its history (1 chapter) 2. the most commonly used theoretic frameworks for the analysis of communication economics and management (4 chapters) 3. the peculiarities of the quantitative and qualitative methods and data used in the field (3 chapters) 4. key issues of the field such as the economics of language, labor in creative industries, media concentration, branding etc. (10 chapters) 5. descriptions of the development, trends and peculiarities of the field in different parts of the world, written by scholars from the respective region (10 chapters) 6. reflections on future directions for the field, both from a managerial and from an economics perspective (1 chapter). The authors of the individual chapters represent different academic disciplines, research traditions, and geographic backgrounds. The reader will thus gain multifaceted insights into the management and economics of communication.
Author: M. Bjørn Rimscha
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110589540
Category : Language Arts & Disciplines
Languages : en
Pages : 524
Get Book Here
Book Description
This handbook combines the perspectives of communication studies, economics and management, and psychology in order to provide a comprehensive economic view on personal and mass communication. It is divided into six parts that comprise: 1. an overarching introduction that defines the field and provides a brief overview of its history (1 chapter) 2. the most commonly used theoretic frameworks for the analysis of communication economics and management (4 chapters) 3. the peculiarities of the quantitative and qualitative methods and data used in the field (3 chapters) 4. key issues of the field such as the economics of language, labor in creative industries, media concentration, branding etc. (10 chapters) 5. descriptions of the development, trends and peculiarities of the field in different parts of the world, written by scholars from the respective region (10 chapters) 6. reflections on future directions for the field, both from a managerial and from an economics perspective (1 chapter). The authors of the individual chapters represent different academic disciplines, research traditions, and geographic backgrounds. The reader will thus gain multifaceted insights into the management and economics of communication.
Author: Karen P. Middleton
Publisher: Elsevier
ISBN: 1483147894
Category : Reference
Languages : en
Pages : 273
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Book Description
The Economics of Communication: A Selected Bibliography with Abstracts lists several texts that focus on economics of communication. The book also provides description of every text. The texts are organized according to section. The first section contains texts that discuss the definition of the information/communications aspect of the economy, while the second section deals with various communication industries. Section 3 contains texts that provide economic analysis of some aspects of communications. The fourth section deals with the impact of communications on economic systems, while the fifth section contains texts about international exchange of communications goods and services. The last section contains texts that discuss some political implication of the economics of communication. The book will appeal to readers, professionals, and researchers who are concerned with several issues pertaining to economics and communications.
Author: Donald McLean Lamberton
Publisher: Edward Elgar Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 600
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Book Description
A collection of 31 reprinted articles written from 1962 to 1991, charting the responses of economists to information technology in the advancement of economic development. The contributors consider topics in the areas of information and organizational efficiency, the macrorealities of the information economy including credit and currency issues, management and technology in corporate innovations, the development of information policy, particular concerns relating to international information, and the new directions in techno-economics including changing notions of investment theory and modern manufacturing. Lacks an index. Annotation copyright by Book News, Inc., Portland, OR
Author: Robert E Babe
Publisher: Routledge
ISBN: 0429981155
Category : Social Science
Languages : en
Pages : 496
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Book Description
This book proposes that infusing mainline economics with more expansive and realistic conceptions of information/communication transforms static neoclassicism into evolutionary political economy. It results in modes of analysis that, when applied through policy, can lead to a sustainable future.
Author: Nicholas Garnham
Publisher: Sage Publications (CA)
ISBN:
Category : Business & Economics
Languages : en
Pages : 232
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Book Description
A leading exponent of the political economy approach to mass communication poses an intellectual challenge to the currently dominant postmodernist and information-society theories. His essays investigate the role of the media and cultural institutions in contemporary capitalist societies.
Author: Alison Alexander
Publisher: Routledge
ISBN: 1135623783
Category : Language Arts & Disciplines
Languages : en
Pages : 351
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Book Description
Media Economics: Theory and Practice focuses on the basic principles of economics in the business sector and applies them to contemporary media industries. This text examines the process of media economics decision making through an exploration of key topics, such as industrial restructuring, regulatory constraints upon media operations, and changing economic value, providing key insights into media business activities. With the structure and value of media industries changing rapidly and sometimes dramatically, this text moves beyond a basic documentation of historical patterns to help readers understand the mechanics of change, offering insight into the processes reproducing contemporary trends in media economics. Thoroughly updated in this third edition, Media Economics focuses on the primary concerns of media economics, the techniques of economic and business analysis, and the overall characteristics of the media environment; and explores contemporary business practices within specific media industries, including newspaper, magazine, television, cable, movie, radio advertising, music, and online industries. New for this edition are chapters on the advertising, book publishing, and magazine publishing industries. Chapters contributed by expert scholars and researchers provide substantial discussions of the crucial topics and issues in the media industry sectors, and emphasize both domestic and international businesses. Offering a thorough examination of the economic factors and forces concerning the media industries, Media Economics is appropriate for use as a course text for advanced media management and economics students. It also serves as an indispensable reference for scholars and researchers in media business arenas.
Author: Chris Roush
Publisher: Routledge
ISBN: 1136946993
Category : Language Arts & Disciplines
Languages : en
Pages : 678
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Book Description
Show Me the Money is the definitive business journalism textbook that offers hands-on advice and examples on doing the job of a business journalist. Author Chris Roush draws on his experience as a business journalist and educator to explain how to cover businesses, industries and the economy, as well as where to find sources of information for stories. He demonstrates clearly how reporters take financial information and turn it into relevant facts that explain a topic to readers. This definitive business journalism text: provides real-world examples of business articles presents complex topics in a form easy to read and understand offers examples of where to find news stories in SEC filings gives comprehensive explanations and reviews of corporate financial, balance sheet, and cash flow statements provides tips on finding sources, such as corporate investors and hard-to-find corporate documents gives a comprehensive listing of websites for business journalists to use. Key updates for the second edition include: tips from professional business journalists provided throughout the text new chapters on personal finance reporting and covering specific business beats expanded coverage of real estate reporting updates throughout to reflect significant changes in SEC, finance, and economics industries. With numerous examples of documents and stories in the text, Show Me the Money is an essential guide for students and practitioners doing business journalism.
Author: Antonis M. Hadjiantonis
Publisher: Springer
ISBN: 364230382X
Category : Computers
Languages : en
Pages : 251
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Book Description
This book constitutes a collaborative and selected documentation of the scientific outcome of the European COST Action IS0605 Econ@Tel "A Telecommunications Economics COST Network" which run from October 2007 to October 2011. Involving experts from around 20 European countries, the goal of Econ@Tel was to develop a strategic research and training network among key people and organizations in order to enhance Europe's competence in the field of telecommunications economics. Reflecting the organization of the COST Action IS0605 Econ@Tel in working groups the following four major research areas are addressed: - evolution and regulation of communication ecosystems; - social and policy implications of communication technologies; - economics and governance of future networks; - future networks management architectures and mechanisms.
Author: Colin Hoskins
Publisher: SAGE Publications
ISBN: 1452264333
Category : Language Arts & Disciplines
Languages : en
Pages : 369
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Book Description
Media Economics: Applying Economics to New and Traditional Media differs from ordinary media economic texts by taking a conceptual approach to economic issues. As the book progresses through economic principles, authors Colin Hoskins, Stuart McFadyen, and Adam Finn use cases and examples to demonstrate how these principles can be used to analyze media issues and problems. Media Economics emphasizes economic concepts that have distinct application within media industries, including corporate media strategies and mergers, public policy within media industries, how industry structure and changing technologies affect the conduct and performance of media industries, and why the United States dominates trade in information and entertainment.
Author: Swati Bhatt
Publisher: Springer
ISBN: 331947250X
Category : Science
Languages : en
Pages : 162
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Book Description
This Palgrave Pivot explores how communication technology such as the Internet has changed the nature of trade, focusing especially on economy-wide reductions in company size (granularity) and the role of retailers (disintermediation). By increasing access to comparative data, influencing conceptions of time, and reducing the number of intermediaries between creator and consumer, technological connectivity is changing the very definition of competition. In the new network economy, disintermediation and granularity are turning cooperative information gathering and sharing into a vital market institution. To exemplify the effects of communication technology, Bhatt focuses on two markets with particularly powerful effects on the economy: labor and education, and CIME (communication, information services, media, and entertainment). Mobile connectivity is radically changing the extent, capabilities, and operations of these markets, both in terms of the services they provide and how they interact with consumers. Bhatt also explores how these benefits intersect with new concerns about privacy and security when the line between public and private information is becoming ever more fluid.
