The Customer Excellence Enterprise PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Customer Excellence Enterprise PDF full book. Access full book title The Customer Excellence Enterprise by Wayne Simmons. Download full books in PDF and EPUB format.
Author: Wayne Simmons
Publisher: John Wiley & Sons
ISBN: 1394253680
Category : Business & Economics
Languages : en
Pages : 294
Get Book Here
Book Description
Make customer-centricity tangible, sustainable, and real by implementing structural and systemic changes to the DNA of your company. Businesses need to do more than sell to customers—they need to help them live their best lives. This superior experience is what customers expect and deserve from companies and it’s possible to deliver just that with the framework provided in The Customer Excellence Enterprise: A Playbook for Creating Customers for Life. An enlightening and pragmatic guide, The Customer Excellence Enterprise is for everyone who needs to elevate the customer experience to a fundamental revenue accelerator and value driver. With this fresh perspective on customer-centricity, companies can address the persistent disconnect between their customer-first claims and an often disappointing reality. Wayne Simmons and Tom DeWitt are practitioners and professors of customer excellence. Wayne is a leader in customer excellence and customer experience management at Pfizer, the Fortune 50 global leader in health care and life sciences. Tom is the founder of CXM@MSU, an industry-facing entity designed to advance customer experience management thought and practice, and the founder and architect of North America’s first master’s degree in Customer Experience Management (CXM) at the Broad College of Business, Michigan State University. Together, they expertly frame the complexities of consistently delivering a superior customer experience at enterprise and global scale and provide a compelling case for urgency for companies to take the journey to become a Customer Excellence Enterprise (CXE). Outlining the leadership, organizational, operational, and commercial facets essential for sustained success, The Customer Excellence Enterprise is a comprehensive playbook for any company seeking to differentiate deeply from competitors and win preferred positions in the hearts and minds of today’s discerning customers. With insights into how companies can become structurally and systemically predisposed to deliver exceptional experiences, the authors draw on real-world practice and examples from customer experience “outliers”―companies renowned for consistently improving their customers' lives. Readers will also find: Practical strategies for building a case for urgency and mobilizing all levels of the enterprise to deliver tangible results. Winning methods to build deep emotional connections that lead to lifelong customer relationships. Insights into the habits and ways of working from customer experience industry outliers. The Customer Excellence Enterprise: A Playbook for Creating Customers for Life is a must-have for the boards of directors, C-Suite executives, line of business leaders and managers, marketers, sales teams, product leaders, human resources, customer experience, operations and other customer-facing professionals tasked with answering pressing questions like, Why are exceptional customer experiences still so rare? and If customers are truly the most valuable of corporate assets, why are they consistently being treated so poorly? This book serves as an invaluable tool and urgent call to action for anyone committed to elevating how customers are viewed, treated, and valued—the keys to creating customers for life.
Author: Wayne Simmons
Publisher: John Wiley & Sons
ISBN: 1394253680
Category : Business & Economics
Languages : en
Pages : 294
Get Book Here
Book Description
Make customer-centricity tangible, sustainable, and real by implementing structural and systemic changes to the DNA of your company. Businesses need to do more than sell to customers—they need to help them live their best lives. This superior experience is what customers expect and deserve from companies and it’s possible to deliver just that with the framework provided in The Customer Excellence Enterprise: A Playbook for Creating Customers for Life. An enlightening and pragmatic guide, The Customer Excellence Enterprise is for everyone who needs to elevate the customer experience to a fundamental revenue accelerator and value driver. With this fresh perspective on customer-centricity, companies can address the persistent disconnect between their customer-first claims and an often disappointing reality. Wayne Simmons and Tom DeWitt are practitioners and professors of customer excellence. Wayne is a leader in customer excellence and customer experience management at Pfizer, the Fortune 50 global leader in health care and life sciences. Tom is the founder of CXM@MSU, an industry-facing entity designed to advance customer experience management thought and practice, and the founder and architect of North America’s first master’s degree in Customer Experience Management (CXM) at the Broad College of Business, Michigan State University. Together, they expertly frame the complexities of consistently delivering a superior customer experience at enterprise and global scale and provide a compelling case for urgency for companies to take the journey to become a Customer Excellence Enterprise (CXE). Outlining the leadership, organizational, operational, and commercial facets essential for sustained success, The Customer Excellence Enterprise is a comprehensive playbook for any company seeking to differentiate deeply from competitors and win preferred positions in the hearts and minds of today’s discerning customers. With insights into how companies can become structurally and systemically predisposed to deliver exceptional experiences, the authors draw on real-world practice and examples from customer experience “outliers”―companies renowned for consistently improving their customers' lives. Readers will also find: Practical strategies for building a case for urgency and mobilizing all levels of the enterprise to deliver tangible results. Winning methods to build deep emotional connections that lead to lifelong customer relationships. Insights into the habits and ways of working from customer experience industry outliers. The Customer Excellence Enterprise: A Playbook for Creating Customers for Life is a must-have for the boards of directors, C-Suite executives, line of business leaders and managers, marketers, sales teams, product leaders, human resources, customer experience, operations and other customer-facing professionals tasked with answering pressing questions like, Why are exceptional customer experiences still so rare? and If customers are truly the most valuable of corporate assets, why are they consistently being treated so poorly? This book serves as an invaluable tool and urgent call to action for anyone committed to elevating how customers are viewed, treated, and valued—the keys to creating customers for life.
Author: C. M. Chang
Publisher: Business Expert Press
ISBN: 1606495453
Category : Business & Economics
Languages : en
Pages : 152
Get Book Here
Book Description
As the service sectors play an increasingly important role in all economies worldwide, service executives and professionals are well advised to recognize two main pathways to achieving sustainable success in services. The first path requires enhancing the strategic differentiation and operational excellence of their service enterprises; the second requires that these executives and their employees develop the knowledge and skills needed to achieve such success. Specifically, this book discusses actionable methodologies needed to generate creative ideas, including deciding on which ones to pursue; on how to justify projects financially; on how to manage the development projects for innovative services; and on how to reach out to customers and offer them superior service support.
Author: Nick Vyas
Publisher:
ISBN: 9781793576408
Category :
Languages : en
Pages : 0
Get Book Here
Book Description
Enterprise Excellence: A Modern Approach to Organizational Change and Leadership using Blended Quality Management prepares students to utilize strategic thinking and Lean Six Sigma (LSS) practices and techniques to improve operations and reduce inefficiencies. Using Six Sigma's DMAIC-define, measure, analyze, improve, control-process, students apply concepts and tools by leading and participating in an actual LSS project. The book is organized so that it walks students, practitioners, and leaders through each step of the LSS DMAIC process through interactive, hands-on modules. In the opening module, students select a project and describe the process, opportunity, and goal (Define). Additional chapters guide students through collecting data and defining metrics (Measure); identifying potential solutions (Analyze); testing theories, piloting solutions, and rolling out solutions (Improve); and monitoring results to assess and maintain the overall gain (Control). The text includes a project guide and a collection of case studies to help students connect critical concepts with practical application. Enterprise Excellence helps students build their understanding of process improvement, practice running a team project, achieve meaningful results, and apply their new skills and tools in real-world projects. The book is an exemplary resource for courses and programs in business and organizational change/management.
Author: Kirk Kazanjian
Publisher: Broadway Business
ISBN: 0385518323
Category : Business & Economics
Languages : en
Pages : 233
Get Book Here
Book Description
The best-selling author of Making Dough examines the simple business philosophy espoused by Enterprise Rent-A-Car, which places an emphasis on both the customer and the employee, and how such principles as customer service, employee rewards, a friendly workplace, and other lessons can be applied to promote profitabililty. 30,000 first printing.
Author: Kevin L. Meyer
Publisher: iUniverse
ISBN: 0595417086
Category : Business & Economics
Languages : en
Pages : 460
Get Book Here
Book Description
A categorized compilation of favorite posts from the Evolving Excellence blog, Evolving Excellence: Thoughts on Lean Enterprise Leadership offers different-even outright contradictory-viewpoints that explore various aspects of lean enterprise excellence. In the shared desire to see American manufacturing thrive, authors Kevin Meyer and Bill Waddell have poured their knowledge, opinions, and ideas into their blog for the past two years. Sometimes tongue in cheek, usually provocative, occasionally humorous, but always passionate, they point out the failures of companies, organizations, and individuals in the manufacturing industry while also lauding those that understand true excellence. In Evolving Excellence, you'll find a bevy of different topics including: - Learning from the masters of lean manufacturing - Life, liberty, and the pursuit of manufacturing - The false god of the almighty algorithm - Looking lean vs. being lean - The impending global struggle between workers and management "If you love manufacturing then we hope you're reading Evolving Excellence. It's a must-read for manufacturers and those who dream."-Pat Cleary, Senior Vice President, National Association of Manufacturers "The authors are knowledgeable and they tell it like it is."-Bob Emiliani, author of Shingo Prize winning Better Thinking, Better Results Evolving Excellence also includes a glossary of popular terms and a list of resources to help further your knowledge of excellence in manufacturing. Delve into this amazing collection, and discover the different facets of lean enterprise leadership!
Author: Claudia Imhoff
Publisher: Wiley
ISBN: 9780471319818
Category : Computers
Languages : en
Pages : 516
Get Book Here
Book Description
Strategies for leveraging information technologies to improve customer relationships With E-business comes the opportunity for companies to really get to know their customers--who they are and their buying patterns. Business managers need an integrated strategy that supports customers from the moment they enter the front door--or Web site--right through to fulfillment, support, and promotion of new products and services. Along the way, IT managers need an integrated set of technologies--from Web sites to databases and data mining tools--to make all of this work. This book shows both IT and business managers how to match business strategies to the technologies needed to make them work. Claudia Imhoff helped pioneer this set of technologies, called the Corporate Information Factory (CIF). She and her coauthors take readers step-by-step through the process of using the CIF for creating a customer-focused enterprise in which the end results are increased market share and improved customer satisfaction and retention. They show how the CIF can be used to ensure accuracy, identify customer needs, tailor promotions, and more.
Author: Dennis Snow
Publisher: John Wiley & Sons
ISBN: 0470564199
Category : Business & Economics
Languages : en
Pages : 261
Get Book Here
Book Description
A step-by-step guide to designing and implementing an amazing customer service culture In today's competitive business environment, keeping customers happy is the key to long-term success. But some businesses provide much better customer service than others. It's not always clear what works and what doesn't, and implementing new customer service practices midstream can be a difficult, chaotic task. Business leaders who want to transform their business culture into one of customer service excellence need reliable, proven guidance. Unleashing Excellence gives you practical tools and step-by-step guidance tailored to your company's individual customer service needs. It shows you how to navigate your teams through every step of the implementation process to achieve true customer service excellence. The book covers the training and education of your group, how to measure the quality of your service, how to build a culture of personal accountability, and how to recognize excellence and reward it. Fully revised to include updated information on the latest tools and best practices, as well as the stories and lessons learned from those organizations that have used the process described in the book. Offers proven best practices for designing and implementing an excellent customer service culture Simple format divides content into nine "leadership actions" that guide you through a step-by-step process Shows you how to build a common customer service vision for your entire organization Customer service is vital to the survival of your business. If you want to move your organization's customer service practices from good to great, Unleashing Excellence is the key.
Author: Bee Khong
Publisher:
ISBN: 9789810504953
Category : Customer services
Languages : en
Pages : 150
Get Book Here
Book Description
Author: Seth Earley
Publisher: LifeTree Media
ISBN: 1928055524
Category : Business & Economics
Languages : en
Pages : 203
Get Book Here
Book Description
Learn how to develop and employ an ontology, the secret weapon for successfully using artificial intelligence to create a powerful competitive advantage in your business. The AI-Powered Enterprise examines two fundamental questions: First, how will the future be different as a result of artificial intelligence? And second, what must companies do to stake their claim on that future? When the Web came along in the mid-90s, it transformed the behavior of customers and remade whole industries. Now, as part of its promise to bring revolutionary change in untold ways to human activity, artificial intelligence—AI—is about to create another complete transformation in how companies create and deliver value to customers. But despite the billions spent so far on bots and other tools, AI continues to stumble. Why can't it magically use all the data organizations generate to make them run faster and better? Because something is missing. AI works only when it understands the soul of the business. An ontology is a holistic digital model of every piece of information that matters to the business, from processes to products to people, and it's what makes the difference between the promise of AI and delivering on that promise. Business leaders who want to catch the AI wave—rather than be crushed by it—need to read The AI-Powered Enterprise. The book is the first to combine a sophisticated explanation of how AI works with a practical approach to applying AI to the problems of business, from customer experience to business operations to product development.
Author: Ruth N. Bolton
Publisher: Business Expert Press
ISBN: 1631573721
Category : Business & Economics
Languages : en
Pages : 181
Get Book Here
Book Description
The Customer Experience is the sensory, cognitive, emotional, social and behavioral dimensions of all activities that connect the customer and the organization over time across touch points and channels. It encompasses all activities involving the customer where the organization is the focal object, including pre-purchase activities (such as exposure to a website ad), and purchase, consumption, and engagement behaviors (blogging, sharing photos). This book analyzes the challenges of creating excellent customer experiences, including the management of technology and new media. It describes how customers co-produce and co-create their experiences, and how these activities influence business revenues and costs. The book takes a deep dive into the psychology of customers, revealing the conceptual building blocks of customer experiences and how they build relationships over time. These ideas provide a business perspective on how to manage relationships with customers to generate cash flows and profitability, including the role of pricing.
