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Author: Cynthia Johnston
Publisher: University of London Press
ISBN: 9780992725747
Category : Books
Languages : en
Pages : 0
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Book Description
If we push the definition of a?book? beyond the traditional form of the codex to encompass cuneiform tablets, papyri, as well as the printed and digital book- just what is the essence of its purpose? Featuring contributors from a wide range of disciplines such as art history, medieval studies, ancient Near-Eastern history, information management and the history of the book, this ambitious new release explores the biography of the concept of the book, and its function across millennia. 0The volume analyses the role of the book as a tool of communication. It examines a broad conceptual range; from the evolution of medieval encyclopaedia, 17th century pamphlets on witchcraft trials, and the role of books produced as propaganda by the Ministry of Information in Britain during the Second World War. It covers an impressive timespan and geography, detailing accounting systems in ancient Assyria, the dissemination of Aristotelian texts in late medieval Europe, and the Penny Post in 19th-century England. This volume boldly demonstrates the functionality of the book to be as diverse as human endeavour.
Author: Cynthia Johnston
Publisher: University of London Press
ISBN: 9780992725747
Category : Books
Languages : en
Pages : 0
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Book Description
If we push the definition of a?book? beyond the traditional form of the codex to encompass cuneiform tablets, papyri, as well as the printed and digital book- just what is the essence of its purpose? Featuring contributors from a wide range of disciplines such as art history, medieval studies, ancient Near-Eastern history, information management and the history of the book, this ambitious new release explores the biography of the concept of the book, and its function across millennia. 0The volume analyses the role of the book as a tool of communication. It examines a broad conceptual range; from the evolution of medieval encyclopaedia, 17th century pamphlets on witchcraft trials, and the role of books produced as propaganda by the Ministry of Information in Britain during the Second World War. It covers an impressive timespan and geography, detailing accounting systems in ancient Assyria, the dissemination of Aristotelian texts in late medieval Europe, and the Penny Post in 19th-century England. This volume boldly demonstrates the functionality of the book to be as diverse as human endeavour.
Author: Gregory Murphy
Publisher: MIT Press
ISBN: 9780262250061
Category : Psychology
Languages : en
Pages : 574
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Book Description
Concepts embody our knowledge of the kinds of things there are in the world. Tying our past experiences to our present interactions with the environment, they enable us to recognize and understand new objects and events. Concepts are also relevant to understanding domains such as social situations, personality types, and even artistic styles. Yet like other phenomenologically simple cognitive processes such as walking or understanding speech, concept formation and use are maddeningly complex. Research since the 1970s and the decline of the "classical view" of concepts have greatly illuminated the psychology of concepts. But persistent theoretical disputes have sometimes obscured this progress. The Big Book of Concepts goes beyond those disputes to reveal the advances that have been made, focusing on the major empirical discoveries. By reviewing and evaluating research on diverse topics such as category learning, word meaning, conceptual development in infants and children, and the basic level of categorization, the book develops a much broader range of criteria than is usual for evaluating theories of concepts.
Author: Pete Barry
Publisher:
ISBN: 9780500516232
Category : Advertising
Languages : en
Pages : 296
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Book Description
Now thoroughly revised and updated, this systematically presented coursebook tells you everything you need to know about advertising, from how to write copy and choose a typeface, to how agencies work and the different strategies used for print, TV or cinema and other media, including interactive. Exercises throughout help the reader judge their own work and that of others. By getting to the heart of the creative process in a way that other guides dont, the book can help anyone produce better advertising. This new edition features a thoroughly revised and updated chapter on interactive advertising, with new exercises and some thirty new illustrations. 'Invaluable' Creative Review 'Enormously encouraging, practical and entertaining. If this book could stand in front of a class (of creative students) and talk, I'd be out of a job.' Tony Cullingham, Course Director, The Watford Creative Advertising Course, West Herts College
Author: Eric Schatzberg
Publisher: University of Chicago Press
ISBN: 022658397X
Category : History
Languages : en
Pages : 353
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Book Description
In modern life, technology is everywhere. Yet as a concept, technology is a mess. In popular discourse, technology is little more than the latest digital innovations. Scholars do little better, offering up competing definitions that include everything from steelmaking to singing. In Technology: Critical History of a Concept, Eric Schatzberg explains why technology is so difficult to define by examining its three thousand year history, one shaped by persistent tensions between scholars and technical practitioners. Since the time of the ancient Greeks, scholars have tended to hold technicians in low esteem, defining technical practices as mere means toward ends defined by others. Technicians, in contrast, have repeatedly pushed back against this characterization, insisting on the dignity, creativity, and cultural worth of their work. The tension between scholars and technicians continued from Aristotle through Francis Bacon and into the nineteenth century. It was only in the twentieth century that modern meanings of technology arose: technology as the industrial arts, technology as applied science, and technology as technique. Schatzberg traces these three meanings to the present day, when discourse about technology has become pervasive, but confusion among the three principal meanings of technology remains common. He shows that only through a humanistic concept of technology can we understand the complex human choices embedded in our modern world.
Author: Larry Brooks
Publisher: Penguin
ISBN: 1599632810
Category : Language Arts & Disciplines
Languages : en
Pages : 288
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Book Description
What makes a good story or a screenplay great? The vast majority of writers begin the storytelling process with only a partial understanding where to begin. Some labor their entire lives without ever learning that successful stories are as dependent upon good engineering as they are artistry. But the truth is, unless you are master of the form, function and criteria of successful storytelling, sitting down and pounding out a first draft without planning is an ineffective way to begin. Story Engineering starts with the criteria and the architecture of storytelling, the engineering and design of a story--and uses it as the basis for narrative. The greatest potential of any story is found in the way six specific aspects of storytelling combine and empower each other on the page. When rendered artfully, they become a sum in excess of their parts. You'll learn to wrap your head around the big pictures of storytelling at a professional level through a new approach that shows how to combine these six core competencies which include: • Four elemental competencies of concept, character, theme, and story structure (plot) • Two executional competencies of scene construction and writing voice The true magic of storytelling happens when these six core competencies work together in perfect harmony. And the best part? Anyone can do it!
Author: Hanna F. Pitkin
Publisher: Univ of California Press
ISBN: 0520340507
Category : Philosophy
Languages : en
Pages : 332
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Book Description
Being concerned with representation, this book is about an idea, a concept, a word. It is primarily a conceptual analysis, not a historical study of the way in which representative government has evolved, nor yet an empirical investigation of the behavior of contemporary representatives or the expectations voters have about them. Yet, although the book is about a word, it is not about mere words, not merely about words. For the social philosopher, for the social scientist, words are not "mere"; they are the tools of his trade and a vital part of his subject matter. Since human beings are not merely political animals but also language-using animals, their behavior is shaped by their ideas. What they do and how they do it depends upon how they see themselves and their world, and this in turn depends upon the concepts through which they see. Learning what "representation" means and learning how to represent are intimately connected. But even beyond this, the social theorist sees the world through a network of concepts. Our words define and delimit our world in important ways, and this is particularly true of the world of human and social things. For a zoologist may capture a rare specimen and simply observe it; but who can capture an instance of representation (or of power, or of interest)? Such things, too, can be observed, but the observation always presupposes at least a rudimentary conception of what representation (or power, or interest) is, what counts as representation, where it leaves off and some other phenomenon begins. Questions about what representation is, or is like, are not fully separable from the question of what "representation" means. This book approaches the former questions by way of the latter. This title is part of UC Press's Voices Revived program, which commemorates University of California Press's mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1972. Being concerned with representation, this book is about an idea, a concept, a word. It is primarily a conceptual analysis, not a historical study of the way in which representative government has evolved, nor yet an empirical investigation of the behavior
Author: Jorge Larraín
Publisher:
ISBN:
Category : Philosophy
Languages : en
Pages : 264
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Book Description
Author: Larry Brooks
Publisher: Penguin
ISBN: 1599639130
Category : Language Arts & Disciplines
Languages : en
Pages : 240
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Book Description
Reinvigorate Your Fiction! You've written the first draft of your novel or screenplay, and you've released it into the world: to your critique group, to your most trusted beta readers, or even to an agent or an editor. But something's wrong. You're not getting the glowing response you had expected, or you might have even received a rejection. Your story is getting a "Meh..." when you had hoped for an "Amazing!" But have no fear--the piece you've sweated and bled over isn't dead on arrival. It just needs fixing. Story Fix is the answer to your revision needs. With practical techniques from critically acclaimed author and story coach Larry Brooks, you will learn how to: • Develop a story-fixing mind-set • Navigate the two essential realms of revision: story and execution • Evaluate your novel or screenplay against twelve crucial storytelling elements and essences. • Strengthen your concept and premise. • Punch up the dramatic tension, pacing, thematic weight, characterization, and more. • Align your story with proven structural principles. Filled with candid advice on the realities of the publishing world and helpful case studies of real authors who fixed their own stories, Story Fix isn't just about revision--it's about resurrection. Infuse your fiction with a much-needed jolt of electricity, and bring it back to life. "Larry Brooks is a superb storyteller and teacher. If anyone can fix your novel, it's him. Put this one on your desk and read it often." --Robert Dugoni, #1 Amazon and New York Times best-selling author of My Sister's Grave "Story Fix is the ultimate writer's companion for taking any manuscript to the next level. A staple for the beginner, a refresher for the pro." --Joe Moore, #1 Amazon and international best-selling co-author of The Blade and The Shield
Author: Mark Vorobej
Publisher: Routledge
ISBN: 1317286030
Category : Philosophy
Languages : en
Pages : 217
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Book Description
This study focuses on conceptual questions that arise when we explore the fundamental aspects of violence. Mark Vorobej teases apart what is meant by the term ‘violence,’ showing that it is a surprisingly complex, unwieldy and highly contested concept. Rather than attempting to develop a fixed definition of violence, Vorobej explores the varied dimensions of the phenomenon of violence and the questions they raise, addressing the criteria of harm, agency, victimhood, instrumentality, and normativity. Vorobej uses this multifaceted understanding of violence to engage with and complicate existing approaches to the essential nature of violence: first, Vorobej explores the liberal tradition that ties violence to the intentional infliction of harm, and that grows out of a concern for protecting individual liberty or autonomy. He goes on to explore a more progressive tradition – one that is usually associated with the political left – that ties violence to the bare occurrence of harm, and that is more concerned with an equitable promotion of human welfare than with the protection of individual liberty. Finally, the book turns to a tradition that operates with a more robust normative characterization of violence as a morally flawed (or forbidden) response to the ontological fact of (human) vulnerability. This nuanced and in-depth study of the nature of violence will be especially relevant to researchers in applied ethics, peace studies and political philosophy.
Author: HLA Hart
Publisher: OUP Oxford
ISBN: 0191630071
Category : Law
Languages : en
Pages : 390
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Book Description
Fifty years on from its original publication, HLA Hart's The Concept of Law is widely recognized as the most important work of legal philosophy published in the twentieth century, and remains the starting point for most students coming to the subject for the first time. In this third edition, Leslie Green provides a new introduction that sets the book in the context of subsequent developments in social and political philosophy, clarifying misunderstandings of Hart's project and highlighting central tensions and problems in the work.
