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Author: Gideon Markman
Publisher: Edward Elgar Publishing
ISBN: 0857936417
Category : Business & Economics
Languages : en
Pages : 553
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Book Description
Research on general market entry usually focuses on large enterprises. Often, however, small entrants can alter the competitive dynamics of an industry. This volume brings together the most prominent thought leaders and the best research on the asymmetric entrant-incumbent dynamics. The ideas presented offer a more nuanced perspective on how, when, where and with what consequences small, single-product firms enter markets that are dominated by large, multiproduct and multimarket incumbents. Large enterprises often enjoy a number of advantages that young, small ventures (as well as matured, but still small firms) lack. These differences manifest not only in how large and small firms operate and in their resource-capability mix, but also in how they compete and interact with each other. Research on general market entry and competitive dynamics is extensive yet it focuses on entrants and incumbents that are of similar profile - similar size, comparable asset mixes, related product strategies, and equivalent organizational capabilities. The unique contribution of this volume is its concentration on asymmetric entrant-incumbent dynamics. Scholars and students in entrepreneurship, strategy, international business and related fields will find this excellent collection of key published and original material illuminating.
Author: Gideon Markman
Publisher: Edward Elgar Publishing
ISBN: 0857936417
Category : Business & Economics
Languages : en
Pages : 553
Get Book Here
Book Description
Research on general market entry usually focuses on large enterprises. Often, however, small entrants can alter the competitive dynamics of an industry. This volume brings together the most prominent thought leaders and the best research on the asymmetric entrant-incumbent dynamics. The ideas presented offer a more nuanced perspective on how, when, where and with what consequences small, single-product firms enter markets that are dominated by large, multiproduct and multimarket incumbents. Large enterprises often enjoy a number of advantages that young, small ventures (as well as matured, but still small firms) lack. These differences manifest not only in how large and small firms operate and in their resource-capability mix, but also in how they compete and interact with each other. Research on general market entry and competitive dynamics is extensive yet it focuses on entrants and incumbents that are of similar profile - similar size, comparable asset mixes, related product strategies, and equivalent organizational capabilities. The unique contribution of this volume is its concentration on asymmetric entrant-incumbent dynamics. Scholars and students in entrepreneurship, strategy, international business and related fields will find this excellent collection of key published and original material illuminating.
Author: Jagdish Sheth
Publisher: Simon and Schuster
ISBN: 0743234308
Category : Business & Economics
Languages : en
Pages : 296
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Book Description
Name any industry and more likely than not you will find that the three strongest, most efficient companies control 70 to 90 percent of the market. Here are just a few examples: McDonald's, Burger King, and Wendy's General Mills, Kellogg, and Post Nike, Adidas, and Reebok Bank of America, Chase Manhattan, and Banc One American, United, and Delta Merck, Johnson & Johnson, and Bristol-Myers Squibb Based on extensive studies of market forces, the distinguished business school strategists and corporate advisers Jagdish Sheth and Rajendra Sisodia show that natural competitive forces shape the vast majority of companies under "the rule of three." This stunning new concept has powerful strategic implications for businesses large and small alike. Drawing on years of research covering hundreds of industries both local and global, The Rule of Three documents the evolution of markets into two complementary sectors -- generalists, which cater to a large, mainstream group of customers; and specialists, which satisfy the needs of customers at both the high and low ends of the market. Any company caught in the middle ("the ditch") is likely to be swallowed up or destroyed. Sheth and Sisodia show how most markets resemble a shopping mall with specialty shops anchored by large stores. Drawing wisdom from these markets, The Rule of Three offers counterintuitive insights, with suggested strategies for the "Big 3" players, as well as for mid-sized companies that may want to mount a challenge and for specialists striving to flourish in the shadow of industry giants. The book explains how to recognize signs of market disruptions that can result in serious reversals and upheavals for companies caught unprepared. Such disruptions include new technologies, regulatory shifts, innovations in distribution and packaging, demographic and cultural shifts, and venture capital as well as other forms of investor funding. Years in the making and sweeping in scope, The Rule of Three provides authoritative, research-based insights into market dynamics that no business manager should be without.
Author: Kim Warren
Publisher: Wiley
ISBN: 9780471899495
Category : Business & Economics
Languages : en
Pages : 366
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Book Description
This book offers a practical, fact-based approach to explain how enterprises deliver performance over time. Rigorous methods explain how to quantify the growth, decline and interdependence within the organisation's resources and capabilities as well as the continuous interactions with competitors and other external factors. These methods create clear and practical pictures of the strategic architecture driving earnings and other performance outcomes, not just for commercial firms, but for non-profit cases too. Management is then well-equipped to answer three crucial questions in their strategy development : why has the business performed as it has to date? where is performance headed in the future if we carry on as now? and how can we alter this future for the better? The book provides the basis for an entire course on the time-based perspective on competitive strategy, connecting strongly to established static frameworks. Alternatively it offers a vital missing component for existing courses in strategy and general management, as well as a key reference text for professionals in corporate development, consulting and business analysis.
Author: Mario Glowik
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110653117
Category : Business & Economics
Languages : en
Pages : 180
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Book Description
This entirely revised and updated third edition of Market Entry Strategies continues to combine the profound explanation of internationalization theories and concepts with real-life firm cases. Reviewing the readers’ valuable feedback from successful previous editions this version targets to improve the readability. New firm cases of Delivery Hero and Tesla contribute to broaden the books’ industry focus. Particular attention is paid on the case studies developed to exercise in light of business practice what is theoretically taught and explained in the textbook. Through its link to digital learning tools such as charts available to the public at YouTube this new edition provides best pre-requisites for distance learning environments.
Author: John May
Publisher: Crown Currency
ISBN: 0609504479
Category : Business & Economics
Languages : en
Pages : 170
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Book Description
What’s the biggest problem most entrepreneurs face? Raising money: Without cash, you can’t get a business off the ground or keep it running. However, many entrepreneurs have a problem. On one hand, the traditional sources of financing—family, friends, personal savings, the local bank—are often inadequate. On the other, the venture capitalists who have played such an important role in the high-tech industry are interested only in investing much higher sums than most entrepreneurs need. Enter angels: a new type of investor looking to invest between $100,000 and $1,000,000 in a company. There are about three million angel investors, and there’s a huge market of entrepreneurs and would-be entrepreneurs who want to learn how to attract angels’ interest—and their money. John May and Cal Simmons are at the forefront of this trend. Not only do they have years of experience in advising, managing, and investing in early-stage companies, they are also the originators of The Dinner Club, a Washington, D.C.–based group of successful businesspeople who hear pitches by entrepreneurs seeking funding and then decide whether to invest their own or the club’s money in those entrepreneurial ideas. Every Business Needs an Angel offers a fly-on-the-wall look at how angel investors evaluate new entrepreneurial ideas, and provides a wealth of practical advice and insight for the countless entrepreneurs seeking help in their quest to find investors for their businesses. The book covers all phases of the process of finding angels and persuading them to invest, drawing on many examples of real-world companies that have pitched angels successfully—as well as unsuccessfully. These entrepreneurs are in a broad range of industries—from high-technology companies to more traditional businesses as diverse as breweries and concierge services—some quite well-known, like Nantucket Nectars and Preview Travel, whose founders had their own guardian angels. For entrepreneurs who need money and advice on how to find it, the authors offer enormous insight into this new breed of investor. As the title says, every business needs an angel; this book tells you how to find one.
Author: Michael E. Porter
Publisher: Simon & Schuster
ISBN: 9780684005775
Category : Medical
Languages : en
Pages : 396
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Book Description
In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals and forecast the direction of industry development.
Author: Academy of International Business .
Publisher: Springer
ISBN: 1137472316
Category : Business & Economics
Languages : en
Pages : 162
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Book Description
In recent years an extensive range of new research has been revisiting the topic of the location of international business activities, from a variety of different perspectives and background interests. This work has been inspired in part by two apparently quite different but actually related contemporary trends: on the one hand, an emergence or revitalization of clusters of activities co-located in or around selected global city regions or fast growing metropolitan areas; and on the other hand, an increased global dispersion of activities conducted within the value chains managed or coordinated by many large multinational enterprises and their business partners. The former trend has given rise to discussions of how the elite of the cultural-cognitive economy of the 21st century (in Allen Scott's terminology) or the creative class (Richard Florida's term) are now being drawn or brought back to major urban centers; while the latter trend is associated with debates over outsourcing, and the economic and social consequences of shifts in the ownership and location of distinct nodes of value chains once production systems become more fragmented and the component parts of such systems become more geographically dispersed. An increased interest in the subject of international business location has been shown by scholars in Strategic Management, in Economic Geography, and in Regional Science, as well as in our own interdisciplinary field of International Business Studies. However, as is often the case in academic research communities, these bodies of scholarship have tended to develop at something of a distance from one another, each conversing internally more than they have with one another. Location of International Business Activities aims to promote a greater conversation between those interested in the topic of Location from various different backgrounds or starting points. The articles are taken from a special issue on the theme of the Multinational in Geographic Space which was published by The Journal of International Business Studies in 2013.
Author: Andrew C. Corbett
Publisher: Emerald Group Publishing
ISBN: 1838675736
Category : Business & Economics
Languages : en
Pages : 288
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Book Description
In a world defined by increasing uncertainty and complexity, understanding the concept of Entrepreneurial Orientation (EO) is of critical importance. This volume convenes some of the world’s leading experts on EO to provide readers with an overview of the current state of EO research and set a compelling agenda for its future.
Author: Masouras, Andreas
Publisher: IGI Global
ISBN:
Category : Business & Economics
Languages : en
Pages : 624
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Book Description
Entrepreneurship, a dynamic force driving economic growth and innovation, faces multifaceted challenges in today's global landscape. Small firms, vital for economic diversity and innovation, need more resources and technological capabilities to compete with larger enterprises. Moreover, the rapid pace of technological advancement, while offering growth opportunities, also presents complexities in adoption and integration. Cultural, regulatory, and institutional differences further compound these challenges, hindering entrepreneurial success and regional development. Real-World Tools and Scenarios for Entrepreneurship Exploration offers a comprehensive solution to the complexity entrepreneurs and small businesses face. The book equips readers with the latest trends and insights into entrepreneurial practices worldwide by presenting real-world scenarios. Through comparative analyses, it provides a deep understanding of the institutional frameworks impacting entrepreneurship and offers strategies for overcoming technological burdens. The book also delves into the psychology of successful entrepreneurs, fostering an entrepreneurial mindset crucial for navigating challenges and seizing opportunities.
Author: Muhammad Ali
Publisher: Emerald Group Publishing
ISBN: 1836081065
Category : Business & Economics
Languages : en
Pages : 201
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Book Description
Investigating theoretical frameworks, identifying problems, and discussing implications for managers, entrepreneurs, and policymakers, regulatory changes and compliance challenges are dissected in this book, providing a timely guide for managers to navigate the evolving regulatory landscape.
