The Rise and Fall of the New Deal Order, 1930-1980 PDF Download
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Author: Steve Fraser
Publisher: Princeton University Press
ISBN: 0691216258
Category : History
Languages : en
Pages : 338
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Book Description
The description for this book, The Rise and Fall of the New Deal Order, 1930-1980, will be forthcoming.
Author: Steve Fraser
Publisher: Princeton University Press
ISBN: 0691216258
Category : History
Languages : en
Pages : 338
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Book Description
The description for this book, The Rise and Fall of the New Deal Order, 1930-1980, will be forthcoming.
Author: Heon Stevenson
Publisher: McFarland
ISBN: 0786452315
Category : Transportation
Languages : en
Pages : 295
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Book Description
This book provides a comprehensive history of American print automobile advertising over a half-century span, beginning with the entrenchment of the "Big Three" automakers during the Depression and concluding with the fuel crises of the 1970s and early 1980s. Advances in general advertising layouts and graphics are discussed in Part One, together with the ways in which styling, mechanical improvements, and convenience features were highlighted. Part Two explores ads that were concerned less with the attributes of the cars themselves than with shaping the way consumers would perceive and identify with them. Part Three addresses ads oriented toward the practical aspects of automobile ownership, concluding with an account of how advertising responded to the advance of imported cars after World War II. Illustrations include more than 250 automobile advertisements, the majority of which have not been seen in print since their original publication.
Author: United States. Department of Transportation
Publisher:
ISBN:
Category : Automobile industry and trade
Languages : en
Pages : 138
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Book Description
Author: George S. May
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 552
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Book Description
A chronicle of the American automobile industry through its business figures and companies.
Author: Richard M. Langworth
Publisher:
ISBN: 9780881762037
Category : Automobiles
Languages : en
Pages : 672
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Book Description
Author: Dick Nesbitt
Publisher:
ISBN: 9780881762839
Category : Automobiles
Languages : en
Pages : 64
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Book Description
Author: Heon Stevenson
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 296
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Book Description
Author: Jeffrey Allen Hunker
Publisher:
ISBN:
Category :
Languages : en
Pages :
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Book Description
Author: Dick Nesbitt
Publisher:
ISBN:
Category : Automobiles
Languages : en
Pages : 64
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Book Description
Author: Clay McShane
Publisher: Taylor & Francis
ISBN: 1351666681
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Originally published in 1997 and now re-issued with some updated material, this chronology lists the major events in the history of the automobile. The automobile cannot be understood without knowing about its pre-history, including technologies such as railroads, carriages and trolley cars. Material on these is included to the extent that they represented preludes to the modern car culture. The volume also includes material about the technology, design and production of cars and their manufacturers. The ancillary fields of oil production and refining and road building are also covered. Focussed mainly, but not exclusively on the USA this chronology discusses the car and its role in social, geographical and political change.
