The Art of Sales, Marketing and the Spokesperson PDF Download
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Author: Leon Dreimann
Publisher: Samantha Dreimann
ISBN: 9780692453810
Category :
Languages : en
Pages : 188
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Book Description
"Find out what happens when the ultimate entrepreneur meets one of the world's best knockout sales and marketing teams." George Foreman This book will tell you what led up to one of the biggest success stories in the history of celebrity endorsements, how it kept going for so long, the triumphs and struggles along the way and who made it all happen.
Author: Leon Dreimann
Publisher: Samantha Dreimann
ISBN: 9780692453810
Category :
Languages : en
Pages : 188
Get Book
Book Description
"Find out what happens when the ultimate entrepreneur meets one of the world's best knockout sales and marketing teams." George Foreman This book will tell you what led up to one of the biggest success stories in the history of celebrity endorsements, how it kept going for so long, the triumphs and struggles along the way and who made it all happen.
Author: Samantha Dreimann
Publisher: Createspace Independent Publishing Platform
ISBN: 9781514325896
Category :
Languages : en
Pages : 188
Get Book
Book Description
"Find out what happens when the ultimate entrepreneur meets one of the world's best knockout sales and marketing teams." George Foreman This book will tell you what led up to one of the biggest success stories in the history of celebrity endorsements, how it kept going for so long, the triumphs and struggles along the way and who made it all happen.
Author: Tom Hopkins
Publisher: Made For Success Publishing
ISBN: 1641464097
Category : Business & Economics
Languages : en
Pages :
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Book Description
Have you ever wondered why it’s so easy to talk with some people and not with others? It’s simple—you speak the same language! This doesn’t mean that you both speak English or have a similar dialect. It means that you connect with them on some level. In selling, building trusting relationships is all about understanding people who are different from you and being flexible enough in your communication skills to relate to them. This is a learned skill! In The Language of Sales, veteran sales professionals Tom Hopkins and Andrew Eilers teach you the nuances of how to effectively and powerfully communicate with buyers, associates, and loved ones to build long-term relationships. • Make the most of communication with the proper vocabulary • Improve relationships through the written word • Read (and speak) between the lines with body language skills • Use the language of sales to overcome objections and close more sales • Self-motivate with powerful internal communication If you’re dedicated to a lifelong career in the wonderful world of selling, why not master the skills to make it your dream job? What could be better than helping more client benefit from your products and services through more powerful communication skills?
Author: Richard Abraham
Publisher: John Wiley & Sons
ISBN: 0470923024
Category : Business & Economics
Languages : en
Pages : 121
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Book Description
Reorient your selling approach Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about “taking,” nor is it about “persuading.” Selling, believe it or not, is about “giving.” Mr. Shmooze gives for a living. He starts by listening and he quickly comes to understand what people really need. His customers love him because he gives more than he takes. They trust him because he is passionate about their interests. And, at the end of the day, they reward him handsomely for bringing joy, humor and wisdom into their lives. Woven into the story are several powerful lessons for salespeople in all industries who attempt to build relationships as the emotional bridge to their clients. • Bring extraordinary passion and energy to personal communications • Generate contagious, positive feelings, lifting spirits because people buy with their emotions • Make the small, positive gestures that can lead to huge, long-term results • Abraham has had a diverse business career that has established him as a well-known expert on what makes high-performing salespeople Mr. Shmooze gives you the new approach you need to sell like you’ve never sold before!
Author: John Jantsch
Publisher:
ISBN: 1591846331
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
This book teaches sales professionals how to apply the tactics of traditional marketing to their daily work. In Duct Tape Selling, salespeople will learn how to develop a marketing-based system to dramatically increase their effectiveness, stand above their competitors, and add value to their customer relationships. Jantsch flips the traditional business model--where marketers owned the message while sellers owned the relationships on its head. These days, he argues, marketers must get better at relationships and sales must perfect the message and delivery. A new paradigm gives salespeople the tools to think and act more like successful marketers. The art of selling has evolved tremendously over the last few years. Today's hectic pace demands that sales professionals rethink their strategies and practices. They must attract, teach, convert, serve, and measure while developing an individual brand that stands for trust and expertise. Now the popular author of Duct Tape Marketing teaches sales professionals how to apply the tactics of traditional marketing to their daily work. In Duct Tape Selling, salespeople will learn how to develop a marketing-based system to dramatically increase their effectiveness, stand above their competitors, and add value to their customer relationships. Jantsch flips the traditional business model-where marketers owned the message while sellers owned the relationships-on its head. These days, he argues, marketers must get better at relationships and sales must perfect the message and delivery.
Author: Philip Delves Broughton
Publisher: Penguin
ISBN: 1101561742
Category : Business & Economics
Languages : en
Pages : 304
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Book Description
A revelatory examination of the alchemy of successful selling and its essential role in just about every aspect of human experience. When Philip Delves Broughton went to Harvard Business School, an experience he wrote about in his New York Times bestseller Ahead of the Curve, he was baffled to find that sales was not on the curriculum. Why not, he wondered? Sales plays a part in everything we do—not just in clinching a deal but in convincing people of an argument, getting a job, attracting a mate, or getting a child to eat his broccoli. Well, he thought; he’d just have to assemble his own master class in the art of selling. And so he did, setting out on a remarkable pilgrimage to find the world’s great wizards of sales. Great selling is an art that demands creativity, mindfulness, selflessness, and resilience; but anyone who says you can become a great salesperson in 15 minutes is either a charlatan or a fool. The more Delves Broughton traveled and listened, the more he found a wealth of applicable insight. In Morocco, he found the master rug merchant who thrives in Kasbah by using age-old principles to read his customers. In Tampa, he met with Tony Sullivan, king of the infomercial, and learned the importance of creating a good narrative to selling effectively. In a sold-out seminar with sales guru Jeffrey Gitomer, he uncovered the ways successful selling approaches religion, inspiring faith and even a sense of duty in customers. From celebrity art dealer Larry Gagosian to the most successful saleswoman in Japan, Broughton tracked down anyone who would help him understand what it took to achieve greatness in sales. Though sales is the engine of commerce and industry—more Americans work in sales than in manufacturing, marketing, or finance—it remains shrouded in myth. The Art of the Sale is a powerful beam of light onto the field, a wise and winning tour of the best in show of this endeavor which is nothing less than the means by which all of us, one way or another, get our way in the world.
Author: Phil M. Jones
Publisher: John Wiley & Sons
ISBN: 1119473462
Category : Business & Economics
Languages : en
Pages : 176
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Book Description
The sales guide for non-sales professionals Exactly How to Sell walks you through a tried and true process that draws on time tested methods that are designed to attract and keep more customers. No matter what you are selling (yourself, your product or your services) this simple read is certain to provide you actionable strategies to deliver you more of the sales results you are looking for. Inside, Phil M. Jones writes from experience and explains how to get more customers and keep them all happy—while they’re spending more money, more often. Using simple, practical, and easy-to-implement methods in line with the modern business landscape, Phil educates and guides you, giving you the confidence you need to develop the skills you need to win more business. Boost your salesmanship to support your core profession Create intent in a buyer and scenarios where everybody wins Choose your words wisely and present like a pro Overcome the indecision in your customers and close more sales Manage your customer base and have them coming back for more If you want to up your sales game, Exactly How to Sell shows you how.
Author: Mark Tewart
Publisher: John Wiley & Sons
ISBN: 0470454423
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
Making the sale is tougher than. That's why sales professionals and business owners who want to be the best need more than just smooth talk to make it in the sales business. Selling is a job that requires an updated toolkit for real, lasting success. This practical guide teaches you all the specialized skills you need to be a sales superstar. You'll learn how to better understand prospects, master the skills to draw in new customers, and discover the secret to closing any deal.
Author: Harry Beckwith
Publisher: Balance
ISBN: 0759572860
Category : Self-Help
Languages : en
Pages : 190
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Book Description
In You, Inc. Beckwith provides practical tips, anecdotes and insights based on his 30 years of marketing and selling his advertising services. Beckwith learned early on in his career that no matter what product you're selling, the most important component of the product is you. In You, Inc.: A Field Guide to Selling Yourself, Beckwith relates tantalizing tidbits and real stories of how to harness your enthusiasm with an ability to impress your key accounts.Written in his traditional homespun style, Beckwith offers doses of humour and pithy knowledge to anyone who wants to seal the deal and thrive in business.
Author: Ardi Kolah
Publisher: Kogan Page Publishers
ISBN: 0749464496
Category : Business & Economics
Languages : en
Pages : 304
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Book Description
Whether you're new to sales or have at least one year's experience in selling, this book will leapfrog your selling skills and understanding of sales techniques to a more sophisticated, satisfying and more genuinely customer and client-oriented level. If you're more experienced, then this book provides a comprehensive refresher which uses fresh insights, the latest ideas and practical useable tools like checklists to help you sell more and sell better. Fully reference and researched, The Art of Influencing and Selling covers: The psychology of selling a product or service; the sales pipeline and how to ensure it's realistic; making an effective sales presentation; up-selling, cross-selling, cold-calling and warm calling; effective approaches to prospective customers and clients; how to interrogate a database of contacts to get more sales; how to write effective sales materials; the power of business networking; how to get senior level appointments in your diary and closing a sale and follow up. If you want to improve your sales performance by learning how to listen to your customer and client and collaborate with them profitably, The Art of Influencing and Selling is the book for you.
