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Author: George Kennedy
Publisher: London : Routledge and K. Paul
ISBN: 9780835760270
Category : Retórica antigua
Languages : en
Pages : 350
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Book Description
Author: George Kennedy
Publisher: London : Routledge and K. Paul
ISBN: 9780835760270
Category : Retórica antigua
Languages : en
Pages : 350
Get Book Here
Book Description
Author: George Kennedy
Publisher:
ISBN:
Category :
Languages : en
Pages : 350
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Book Description
Author: George A. Kennedy
Publisher: Princeton University Press
ISBN: 1400875722
Category : Language Arts & Disciplines
Languages : en
Pages : 362
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Book Description
A concern for the art of persuasion, as rhetoric was anciently defined, was a principal feature of Greek intellectual life. In this study of the complex of subjects labeled "rhetoric," the author explores rhetorical theory and practice from the fifth to the first centuries B.C. Beginning with the creative rhetoric of the pre-Socratic era, the study progresses through the time of Aristotle and the Attic orators and concludes with the ossification of rhetoric into a pedantic discipline during the Hellenistic period. Originally published in 1963. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.
Author: DOYLE ABRAHAM
Publisher: DOYLE ABRAHAM
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 188
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Book Description
This comprehensive exploration of rhetoric and persuasion spans from its early origins in ancient Greece to its modern-day applications in digital media and neuroscience. Beginning with the foundational contributions of Aristotle and the adaptation of Greek rhetoric by the Romans, the book traces the evolution of persuasive techniques through medieval education, Renaissance politics, Enlightenment philosophies, and the emergence of social psychology. It examines key theoretical frameworks such as the Elaboration Likelihood Model and Heuristics and Biases Approach, exploring their roles in cognitive shortcuts and influence theories. Contemporary issues including the impact of digital media, social influence online, and ethical considerations in persuasion are also critically analyzed, offering insights into emerging trends and interdisciplinary approaches shaping current persuasion research.
Author: Rosalind Thomas
Publisher: Cambridge University Press
ISBN: 9780521012416
Category : History
Languages : en
Pages : 340
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Book Description
An examination of Herodotus' Histories in the context of the intellectual developments of his time.
Author: George A. Kennedy
Publisher: Princeton University Press
ISBN: 1400821479
Category : Literary Criticism
Languages : en
Pages : 314
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Book Description
George Kennedy's three volumes on classical rhetoric have long been regarded as authoritative treatments of the subject. This new volume, an extensive revision and abridgment of The Art of Persuasion in Greece, The Art of Rhetoric in the Roman World, and Greek Rhetoric under Christian Emperors, provides a comprehensive history of classical rhetoric, one that is sure to become a standard for its time. Kennedy begins by identifying the rhetorical features of early Greek literature that anticipated the formulation of "metarhetoric," or a theory of rhetoric, in the fifth and fourth centuries b.c.e. and then traces the development of that theory through the Greco-Roman period. He gives an account of the teaching of literary and oral composition in schools, and of Greek and Latin oratory as the primary rhetorical genre. He also discusses the overlapping disciplines of ancient philosophy and religion and their interaction with rhetoric. The result is a broad and engaging history of classical rhetoric that will prove especially useful for students and for others who want an overview of classical rhetoric in condensed form.
Author: Scott Crider
Publisher:
ISBN: 9780985565985
Category :
Languages : en
Pages :
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Book Description
Introductory book on rhetoric
Author:
Publisher: BRILL
ISBN: 9004412557
Category : Literary Criticism
Languages : en
Pages : 424
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Book Description
Persuasion has long been one of the major fields of interest for researchers across a wide range of disciplines. The present volume aims to establish a framework to enhance the understanding of the features, manifestations and purposes of persuasion across all Greek and Roman genres and in various institutional contexts. The volume considers the impact of persuasion techniques upon the audience, and how precisely they help speakers/authors achieve their goals. It also explores the convergences and divergences in deploying persuasion strategies in different genres, such as historiography and oratory, and in a variety of topics. This discussion contributes towards a more complete understanding of persuasion that will help to advance knowledge of decision-making processes in varied institutional contexts in antiquity.
Author: George A. Kennedy
Publisher: Univ of North Carolina Press
ISBN: 0807861138
Category : Language Arts & Disciplines
Languages : en
Pages : 358
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Book Description
Since its original publication by UNC Press in 1980, this book has provided thousands of students with a concise introduction and guide to the history of the classical tradition in rhetoric, the ancient but ever vital art of persuasion. Now, George Kennedy offers a thoroughly revised and updated edition of Classical Rhetoric and Its Christian and Secular Tradition. From its development in ancient Greece and Rome, through its continuation and adaptation in Europe and America through the Middle Ages and Renaissance, to its enduring significance in the twentieth century, he traces the theory and practice of classical rhetoric through history. At each stage of the way, he demonstrates how new societies modified classical rhetoric to fit their needs. For this edition, Kennedy has updated the text and the bibliography to incorporate new scholarship; added sections relating to women orators and rhetoricians throughout history; and enlarged the discussion of rhetoric in America, Germany, and Spain. He has also included more information about historical and intellectual contexts to assist the reader in understanding the tradition of classical rhetoric.
Author: Ruth Webb
Publisher: Routledge
ISBN: 1317145364
Category : History
Languages : en
Pages : 252
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Book Description
This is a study of ekphrasis, the art of making listeners and readers 'see' in their imagination through words alone, as taught in ancient rhetorical schools and as used by Greek writers of the Imperial period (2nd-6th centuries CE). The author places the practice of ekphrasis within its cultural context, emphasizing the importance of the visual imagination in ancient responses to rhetoric, poetry and historiography. By linking the theoretical writings on ekphrasis with ancient theories of imagination, emotion and language, she brings out the persuasive and emotive function of vivid language in the literature of the period. This study also addresses the contrast between the ancient and the modern definitions of the term ekphrasis, underlining the different concepts of language, literature and reader response that distinguish the ancient from the modern approach. In order to explain the ancient understanding of ekphrasis and its place within the larger system of rhetorical training, the study includes a full analysis of the ancient technical sources (rhetorical handbooks, commentaries) which aims to make these accessible to non-specialists. The concluding chapter moves away from rhetorical theory to consider the problems and challenges involved in 'turning listeners into spectators' with a particular focus on the role of ekphrasis within ancient fiction. Attention is also paid to texts that lie at the intersection of the modern and ancient definitions of ekphrasis, such as Philostratos' Imagines and the many ekphraseis of buildings and monuments to be found in Late Antique literature.
