Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 346

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Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 338

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Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 366

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Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 418

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ISBN:
Category : English newspapers
Languages : en
Pages : 448

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Publisher:
ISBN:
Category : English newspapers
Languages : en
Pages : 532

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"A guide to the press of the United Kingdom and to the principal publications of Europe, Australia, the Far East, Gulf States, and the U.S.A.

Author:
Publisher:
ISBN:
Category : Commerce
Languages : en
Pages : 84

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Author: John McDonough
Publisher: Routledge
ISBN: 1135949069
Category : Business & Economics
Languages : en
Pages : 1754

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For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The "Advertising Age" Encyclopedia of Advertising website. Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.

Author: David Grenfell
Publisher: London : Aslib
ISBN:
Category : Cataloging of serial publications
Languages : en
Pages : 250

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Author: Richard Abel & Company
Publisher:
ISBN:
Category : Monographic series
Languages : en
Pages : 918

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