Author: Mark A. Miller
Publisher: John Wiley & Sons
ISBN: 0471723916
Category : Technology & Engineering
Languages : en
Pages : 987
Book Description
A comprehensive reference that addresses the need for solid understanding of the operation of IP networks, plus optimization and management techniques to keep those networks running at peak performance Uniquely distinguished from other books on IP networks, as it focuses on operation and management support, and is not just another treatise on protocol theory Includes many practical case studies as further illustration of the concepts discussed
IT Manager's Handbook
Author: Bill Holtsnider
Publisher: Morgan Kaufmann
ISBN: 9781558606463
Category : Business & Economics
Languages : en
Pages : 376
Book Description
Provides a guide to help create budgets, manage projects, evaluate technology, and hire and motivate personnel.
Publisher: Morgan Kaufmann
ISBN: 9781558606463
Category : Business & Economics
Languages : en
Pages : 376
Book Description
Provides a guide to help create budgets, manage projects, evaluate technology, and hire and motivate personnel.
The International Handbook of Electronic Commerce
Author: Jae K. Shim
Publisher: Routledge
ISBN: 1135962014
Category : Business & Economics
Languages : en
Pages : 326
Book Description
The International Handbook of Electronic Commerce covers that hot topic - e-commerce! It is designed to assist managers in implementing electronic commerce in their organizations, improving its efficiency and viability, and safeguarding and maintaining e-commerce systems. The book is designed as a practical how to guide, offering extensive examples to illustrate practical applications. The tools and techniques in this handbook can be adapted outright or modified to suit individual needs. Checklists, email and website addresses, exhibits, illustrations, and step-by-step instructions enhance the handbook's practical use. Among the topics discussed are: what electronic commerce is all about; the Internet and access provider industry; Intranets and Extranets; marketing and advertising; electronic data interchange; electronic banking and payment systems; network security; legal, taxation, and accounting issues of e-commerce. The combination of growth in the commercial utilization of the Internet, the rapid changes in technology, and the complexity of management have expanded the scope of duties of business managers. To remain competitive, businesses and their managers must maintain a presence on the Internet. The International Handbook of Electronic Commerce provides readers with a compendium of the latest in current technologies and applications.
Publisher: Routledge
ISBN: 1135962014
Category : Business & Economics
Languages : en
Pages : 326
Book Description
The International Handbook of Electronic Commerce covers that hot topic - e-commerce! It is designed to assist managers in implementing electronic commerce in their organizations, improving its efficiency and viability, and safeguarding and maintaining e-commerce systems. The book is designed as a practical how to guide, offering extensive examples to illustrate practical applications. The tools and techniques in this handbook can be adapted outright or modified to suit individual needs. Checklists, email and website addresses, exhibits, illustrations, and step-by-step instructions enhance the handbook's practical use. Among the topics discussed are: what electronic commerce is all about; the Internet and access provider industry; Intranets and Extranets; marketing and advertising; electronic data interchange; electronic banking and payment systems; network security; legal, taxation, and accounting issues of e-commerce. The combination of growth in the commercial utilization of the Internet, the rapid changes in technology, and the complexity of management have expanded the scope of duties of business managers. To remain competitive, businesses and their managers must maintain a presence on the Internet. The International Handbook of Electronic Commerce provides readers with a compendium of the latest in current technologies and applications.
Computer Buyer's Guide and Handbook
Author:
Publisher:
ISBN:
Category : Computer industry
Languages : en
Pages : 882
Book Description
Publisher:
ISBN:
Category : Computer industry
Languages : en
Pages : 882
Book Description
Internet Technologies Handbook
Author: Mark A. Miller
Publisher: John Wiley & Sons
ISBN: 0471723916
Category : Technology & Engineering
Languages : en
Pages : 987
Book Description
A comprehensive reference that addresses the need for solid understanding of the operation of IP networks, plus optimization and management techniques to keep those networks running at peak performance Uniquely distinguished from other books on IP networks, as it focuses on operation and management support, and is not just another treatise on protocol theory Includes many practical case studies as further illustration of the concepts discussed
Publisher: John Wiley & Sons
ISBN: 0471723916
Category : Technology & Engineering
Languages : en
Pages : 987
Book Description
A comprehensive reference that addresses the need for solid understanding of the operation of IP networks, plus optimization and management techniques to keep those networks running at peak performance Uniquely distinguished from other books on IP networks, as it focuses on operation and management support, and is not just another treatise on protocol theory Includes many practical case studies as further illustration of the concepts discussed
Adobe PageMill
Author:
Publisher: Hayden Books
ISBN: 9781568303192
Category : Computers
Languages : en
Pages : 208
Book Description
Covers features, tools and techniques of Adobe PageMill 2.0 or later. CD-ROM includes files to use with Adobe PageMill software, to work through lessons in the book.
Publisher: Hayden Books
ISBN: 9781568303192
Category : Computers
Languages : en
Pages : 208
Book Description
Covers features, tools and techniques of Adobe PageMill 2.0 or later. CD-ROM includes files to use with Adobe PageMill software, to work through lessons in the book.
The Copywriter's Handbook
Author: Robert W. Bly
Publisher: Holt Paperbacks
ISBN: 1250238005
Category : Business & Economics
Languages : en
Pages : 302
Book Description
The classic guide to copywriting, now in an entirely updated fourth edition This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed: * 8 headlines that work--and how to use them * The 5-step “Motivating Sequence” for generating more sales and profits * 10 tips for boosting landing page conversion rates * 15 techniques to ensure your emails get high open and click-through rates * How to create powerful “lead magnets” that double response rates * The “4 S” formula for making your copy clear, concise, and compelling This thoroughly revised fourth edition includes all new essential information for mastering copywriting in the digital age, including advice on content marketing, online videos, and high-conversion landing pages, as well as entirely updated resources. Now more indispensable than ever, Robert W. Bly's The Copywriter's Handbook remains the ultimate guide for people who write or work with copy.
Publisher: Holt Paperbacks
ISBN: 1250238005
Category : Business & Economics
Languages : en
Pages : 302
Book Description
The classic guide to copywriting, now in an entirely updated fourth edition This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed: * 8 headlines that work--and how to use them * The 5-step “Motivating Sequence” for generating more sales and profits * 10 tips for boosting landing page conversion rates * 15 techniques to ensure your emails get high open and click-through rates * How to create powerful “lead magnets” that double response rates * The “4 S” formula for making your copy clear, concise, and compelling This thoroughly revised fourth edition includes all new essential information for mastering copywriting in the digital age, including advice on content marketing, online videos, and high-conversion landing pages, as well as entirely updated resources. Now more indispensable than ever, Robert W. Bly's The Copywriter's Handbook remains the ultimate guide for people who write or work with copy.
Web Publishing with Adobe PageMill 2
Author: Daniel Gray
Publisher: Ventana Communications Group
ISBN: 9781566044585
Category : Computers
Languages : en
Pages : 674
Book Description
The tutorial approach in Web Publishing With Adobe PageMill makes designing Web pages easy. Bestselling author Daniel Gray teaches readers step by step about Adobe PageMill--far surpassing the documentation that comes with the program. This package includes CD-ROM and an online component.
Publisher: Ventana Communications Group
ISBN: 9781566044585
Category : Computers
Languages : en
Pages : 674
Book Description
The tutorial approach in Web Publishing With Adobe PageMill makes designing Web pages easy. Bestselling author Daniel Gray teaches readers step by step about Adobe PageMill--far surpassing the documentation that comes with the program. This package includes CD-ROM and an online component.
The Adobe PageMill 2.0 Handbook
Author: Rita Lewis
Publisher: Adobe Press
ISBN: 9781568303130
Category : Computers
Languages : en
Pages : 436
Book Description
The PageMill Handbook 2.0 illustrates how error free Web pages can be created with a user friendly interface. It includes introductory material about Web authoring, Internet publishing and HTML scripting, followed by a tutorial of each of PageMill's modes and features, chapter ending exercises, advanced features section, appendixes, glossary and index.
Publisher: Adobe Press
ISBN: 9781568303130
Category : Computers
Languages : en
Pages : 436
Book Description
The PageMill Handbook 2.0 illustrates how error free Web pages can be created with a user friendly interface. It includes introductory material about Web authoring, Internet publishing and HTML scripting, followed by a tutorial of each of PageMill's modes and features, chapter ending exercises, advanced features section, appendixes, glossary and index.
Fundamental Photoshop
Author: Adele Droblas Greenberg
Publisher: Osborne Publishing
ISBN: 9780078822773
Category : Computers
Languages : en
Pages : 916
Book Description
Adobe Photoshop is the world's bestselling image editing program. In this guide, the authors use step-by-step procedures to illustrate basic intermediate and advanced tasks, teaching in clear, easy-to-grasp language about color theory, color separation, in-depth printing and prepress concepts, hardware, digitizing images, editing, file formats, and more.
Publisher: Osborne Publishing
ISBN: 9780078822773
Category : Computers
Languages : en
Pages : 916
Book Description
Adobe Photoshop is the world's bestselling image editing program. In this guide, the authors use step-by-step procedures to illustrate basic intermediate and advanced tasks, teaching in clear, easy-to-grasp language about color theory, color separation, in-depth printing and prepress concepts, hardware, digitizing images, editing, file formats, and more.
Subject Guide to Books in Print
Author:
Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 3126
Book Description
Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 3126
Book Description