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Author: Lone Albrecht
Publisher:
ISBN: 9788759311943
Category :
Languages : en
Pages : 144
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Book Description
Author: Lone Albrecht
Publisher:
ISBN: 9788759311943
Category :
Languages : en
Pages : 144
Get Book Here
Book Description
Author: Alan McKee
Publisher: SAGE
ISBN: 1412932904
Category : Social Science
Languages : en
Pages : 170
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Book Description
`Alan McKee presents a student friendly introduction to the analysis of cultural texts. The book highlights the cultural differences in interpretation with an array of fascinating examples. Textual Analysis is written in an accessible style with several useful case studies. Each chapter also includes exercises for classroom′ - Jane Stokes, London Metropolitan University `McKee is a gifted practitioner of the skills he would teach in this book, as well as a lively and engaging writer and one who has a real commitment to making his ideas available to a larger public′ - Henry Jenkins, Massachusetts Institute of Technology This book provides an indispensable basic introduction to textual analysis. McKee starts from the most basic philosophical foundations that underlie the practice and explains why texts are important and what they tell us about the world they represent. Textual Analysis guides students away from finding the `correct′ interpretation of a text and explains why we can′t simply ask audiences about the interpretations they make of texts. Textual Analysis: - points to the importance of context, genre and modality - uses excellent examples drawn from popular culture - provides students with a solid grounding on many of the important concepts underlying media and cultural studies Written in an accessible and straightforward style Textual Analysis: A Beginners Guide will be essential reading for all students of media, cultural and communication studies.
Author: Bodil Helder
Publisher: Samfundslitteratur
ISBN: 9788759315682
Category : Discourse analysis, Narrative
Languages : en
Pages : 244
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Book Description
Author: Mikko Lehtonen
Publisher: SAGE
ISBN: 1412932726
Category : Social Science
Languages : en
Pages : 186
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Book Description
Drawing upon a range of perspectives from textual and cultural studies, this book synthesizes textual, contextual and audience analysis into an overall picture of meaning making. Using examples ranging from Balzac to blonde jokes, modernist poetry to pop lyrics, the book discusses the factors that contribute to the fomation of meaning: language, media, texts, contexts and readers. In the cultural study of texts - texts, contexts and practices - are equally important, the author argues. Meaning making takes place in the articulation between these different elements. But how can one examine all three areas at the same time? In The Cultural Analysis of Texts, Mikko Lehtonen develops a model to enable just such an approach.
Author: Rebekka Schneider
Publisher: GRIN Verlag
ISBN: 3346256383
Category : Foreign Language Study
Languages : en
Pages : 22
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Book Description
Essay from the year 2019 in the subject Didactics for the subject English - Pedagogy, Literature Studies, grade: 1,7, AKAD University of Applied Sciences Stuttgart, language: English, abstract: A text is more than the bare listing of words in a row or the adding of various sentences randomly to each other. The knowledge of what components are included in a text and in which way these components interact with each other is the key in truly understanding a text, as well as it is essential for being able to fully receive its message. For many jobs – especially for language related jobs, for example interpreters and translators –the task to develope and enhance textual skills is undeniable crucial for employees.To have the knowledge of text competence includes the cognitive ability to analyze unknown text in order to receive ist useful information and to be able to create a text by oneself. Therefore, the main question to answer is: “What makes a text a text?“ Even if this might look at first sight very simple to answer, this topic is far more complex than originally expected. In fact, since the 1960s there has been a linguistic science field named “text linguistic“ which deals with this question in greater detail.
Author: Eva-Maria Jakobs
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110220679
Category : Language Arts & Disciplines
Languages : en
Pages : 436
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Book Description
Writing matters, and so does research into real-life writing. The shift from an industrial to an information society has increased the importance of writing and text production in education, in everyday life and in more and more professions in the fields of economics and politics, science and technology, culture and media. Through writing, we build up organizations and social networks, develop projects, inform colleagues and customers, and generate the basis for decisions. The quality of writing is decisive for social resonance and professional success. This ubiquitous real-life writing is what the present handbook is about. The de Gruyter Handbook of Writing and Text Production brings together and systematizes state-of-the-art research. The volume contains five sections, focussing on (I) the theory and methodology of writing and text production research, as well as on problem-oriented and problem-solving approaches related to (II) authors, (III) modes and media, (IV) genres, and (V) domains of writing and text production. Throughout the 21 chapters, exemplary research projects illustrate the theoretical perspectives from globally relevant research spaces and traditions. Both established and future scholars can benefit from the handbook’s fresh approach to writing in the context of multimodal, multi-semiotic text production.
Author: Alan McKee
Publisher: SAGE
ISBN: 9780761949930
Category : Business & Economics
Languages : en
Pages : 178
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Book Description
Textual analysis is a methodology - a way of gathering data - for researchers who are interested in the ways in which people make sense of the world.
Author: Andrew Burn
Publisher: Bloomsbury Publishing
ISBN: 1441169415
Category : Education
Languages : en
Pages : 103
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Book Description
Andrew Burn and David Parker outline how multi-modality theory can be used to analyze texts whicj employ multiple semiotic modes and media, in such a way that a balanced consideration is given to the characteristics of each mode, how they integrate, and how they distribute textual functions between them. The medthods are rooted in a view of significance as dependent on social context, and fulfilling the social and communicative interests of both producers of textual production and use contingent upon digital formats will also be a determining content of the analytical method.
Author: Rod Watson
Publisher: Routledge
ISBN: 1317181573
Category : Social Science
Languages : en
Pages : 153
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Book Description
Analysing Practical and Professional Texts focuses on texts as constituents of human usage, showing how written documents and other 'texts' are integral to social organization. It reveals social organization itself to be not only textually-mediated in nature, but also textually-constituted, showing how texts - professional, technical or otherwise - as well as various social-scientific methodologies employ the resources of ordinary language. Theoretically sophisticated and illustrated with empirical examples, this book will be of interest not only to those with interests in ethnomethodology and conversation analysis, but also to social scientists and anthropologists concerned with text analysis, textual sense and the 'linguistic turn' in the methods of their own disciplines.
Author: Paul Long
Publisher: Routledge
ISBN: 1317860780
Category : Social Science
Languages : en
Pages : 531
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Book Description
Media Studies: Texts, Production, Context, 2nd Edition is a comprehensive introduction to the various approaches in the field. From outlining what media studies is to encouraging active engagement in research and analysis, this book advocates media study as a participatory process and provides a framework and set of skills to help you develop critical thinking. Updated to reflect the changing media environment, Media Studies retains the highly praised approach and style of the first edition. Key Features: Five sections - media texts and meanings; producing media; media audiences; media and social contexts; histography - examine approaches to the field including new and web media, traditional print and broadcast media, popular music, computer games, photography, and film. An international perspective allows you to view media in a global context. Examines media audiences as consumers, listeners, readerships and members of communities. Guidance on analytical tools - language, a range of theories and analytical techniques - to give you the confidence to navigate, research and make sense of the field. New for the second edition: New case studies including Google, My Big Fat Gypsy Wedding, the life of a freelance journalist, phone hacking at News International, and collaborative journalism. 'New Media, New Media Studies' is an additional feature, which brings into focus ways of thinking about new media forms. Media Studies: Texts, Production, Context, 2nd Edition will be essential reading for undergraduate and postgraduate students of media studies, cultural studies, communication studies, film studies, the sociology of the media, popular culture and other related subjects.
