Author: Chris Phillips
Publisher: Arden Shakespeare
ISBN: 9780415124980
Category : Business & Economics
Languages : en
Pages : 250
Book Description
International Marketing Strategy
Author: Chris Phillips
Publisher: Arden Shakespeare
ISBN: 9780415124980
Category : Business & Economics
Languages : en
Pages : 250
Book Description
Publisher: Arden Shakespeare
ISBN: 9780415124980
Category : Business & Economics
Languages : en
Pages : 250
Book Description
Teacher's Manual for International Marketing
Author: Philip R. Cateora
Publisher:
ISBN:
Category : Export marketing
Languages : en
Pages : 325
Book Description
Publisher:
ISBN:
Category : Export marketing
Languages : en
Pages : 325
Book Description
Instructor's Manual
Author: Johansson
Publisher:
ISBN: 9780256160529
Category : Business & Economics
Languages : en
Pages : 276
Book Description
Publisher:
ISBN: 9780256160529
Category : Business & Economics
Languages : en
Pages : 276
Book Description
Teachers' Manual ForCase Studies in International Marketing
Author: Peter Doyle
Publisher:
ISBN: 9780434903719
Category : Export marketing
Languages : en
Pages : 111
Book Description
Publisher:
ISBN: 9780434903719
Category : Export marketing
Languages : en
Pages : 111
Book Description
International Marketing
Author: Vern Terpstra
Publisher:
ISBN: 9780030065071
Category : Export marketing
Languages : en
Pages : 315
Book Description
Publisher:
ISBN: 9780030065071
Category : Export marketing
Languages : en
Pages : 315
Book Description
International Marketing
Author: Vern Terpstra
Publisher:
ISBN: 9780030327681
Category : Export marketing
Languages : en
Pages : 423
Book Description
Publisher:
ISBN: 9780030327681
Category : Export marketing
Languages : en
Pages : 423
Book Description
Instructor's Manual for Strategic Marketing Cases in Emerging Markets
Author: Atanu Adhikari
Publisher: Springer
ISBN: 3319526979
Category : Business & Economics
Languages : en
Pages : 94
Book Description
This is a teaching companion to the case studies provided in the book 'Strategic Marketing Cases in Emerging Markets' and is intended to help teachers and trainers follow a pedagogic line by using the case studies to develop a critical understanding of the service business scenarios and strategies for marketing in emerging markets. The authors provide extensive teaching notes for each of the cases, covering the pedagogy of the case study, the prerequisites to understanding it, case-specific teaching objectives, a suggested teaching approach, and a case synopsis. Each case is then rounded out with suggested discussion questions and concise answers, as well as additional reading to enhance the teaching and learning experience in the classroom.
Publisher: Springer
ISBN: 3319526979
Category : Business & Economics
Languages : en
Pages : 94
Book Description
This is a teaching companion to the case studies provided in the book 'Strategic Marketing Cases in Emerging Markets' and is intended to help teachers and trainers follow a pedagogic line by using the case studies to develop a critical understanding of the service business scenarios and strategies for marketing in emerging markets. The authors provide extensive teaching notes for each of the cases, covering the pedagogy of the case study, the prerequisites to understanding it, case-specific teaching objectives, a suggested teaching approach, and a case synopsis. Each case is then rounded out with suggested discussion questions and concise answers, as well as additional reading to enhance the teaching and learning experience in the classroom.
Marketing in the International Environment
Author: Edward W. Cundiff
Publisher:
ISBN: 9780135574553
Category :
Languages : en
Pages : 222
Book Description
Publisher:
ISBN: 9780135574553
Category :
Languages : en
Pages : 222
Book Description
Instructor's Manual to Accompany International Marketing
Author: Philip R. Cateora
Publisher:
ISBN:
Category : Export marketing
Languages : en
Pages : 480
Book Description
Publisher:
ISBN:
Category : Export marketing
Languages : en
Pages : 480
Book Description
Instructor's Manual for International Marketing
Author: Vern Terpstra
Publisher:
ISBN: 9780030393013
Category :
Languages : en
Pages : 210
Book Description
Publisher:
ISBN: 9780030393013
Category :
Languages : en
Pages : 210
Book Description