Author: Michael Wood
Publisher: Wicked Whale Publishing
ISBN: 1732192502
Category : Health & Fitness
Languages : en
Pages : 250
Book Description
Certified strength and conditioning specialist and nutrition coach Michael Wood offers readers an inside look at how he trains his private clients using a unique step-by-step approach that follows the same nutrition and exercise strategies that have made him a nationally recognized expert in the field.The TBC30 plan gives readers a game plan for teaching the same science-based approach that has worked for Michael and his clients for more than 30 years. His 6 step plan will help change your mindset and eventually your behavior. The TBC30 plan includes a high-quality exercise regime with nine nutritional strategies which are woven together with the use of today's technology. Empower yourself to reach your health and fitness goals with Michael's invaluable TBC30 plan.
TBC30: 6 Steps to a Stronger, Healthier You
Author: Michael Wood
Publisher: Wicked Whale Publishing
ISBN: 1732192502
Category : Health & Fitness
Languages : en
Pages : 250
Book Description
Certified strength and conditioning specialist and nutrition coach Michael Wood offers readers an inside look at how he trains his private clients using a unique step-by-step approach that follows the same nutrition and exercise strategies that have made him a nationally recognized expert in the field.The TBC30 plan gives readers a game plan for teaching the same science-based approach that has worked for Michael and his clients for more than 30 years. His 6 step plan will help change your mindset and eventually your behavior. The TBC30 plan includes a high-quality exercise regime with nine nutritional strategies which are woven together with the use of today's technology. Empower yourself to reach your health and fitness goals with Michael's invaluable TBC30 plan.
Publisher: Wicked Whale Publishing
ISBN: 1732192502
Category : Health & Fitness
Languages : en
Pages : 250
Book Description
Certified strength and conditioning specialist and nutrition coach Michael Wood offers readers an inside look at how he trains his private clients using a unique step-by-step approach that follows the same nutrition and exercise strategies that have made him a nationally recognized expert in the field.The TBC30 plan gives readers a game plan for teaching the same science-based approach that has worked for Michael and his clients for more than 30 years. His 6 step plan will help change your mindset and eventually your behavior. The TBC30 plan includes a high-quality exercise regime with nine nutritional strategies which are woven together with the use of today's technology. Empower yourself to reach your health and fitness goals with Michael's invaluable TBC30 plan.
Place Branding
Author: R. Govers
Publisher: Springer
ISBN: 0230247024
Category : Business & Economics
Languages : en
Pages : 429
Book Description
The topic of place branding is moving from infancy to adolescence. Many cities, and nations have already established their place brand and this well documented new book brings the fundamentals of place branding together in an academic format but is at the same time useful for practice.
Publisher: Springer
ISBN: 0230247024
Category : Business & Economics
Languages : en
Pages : 429
Book Description
The topic of place branding is moving from infancy to adolescence. Many cities, and nations have already established their place brand and this well documented new book brings the fundamentals of place branding together in an academic format but is at the same time useful for practice.
The 30-Minute Fitness Solution
Author: JoAnn Manson
Publisher: Harvard University Press
ISBN: 9780674004795
Category : Health & Fitness
Languages : en
Pages : 316
Book Description
Just 30 minutes a day of moderate exercise--even walking--can save your life. This is the powerful message that Dr. JoAnn Manson--of the lead investigators of both the Women's Health Initiative and the Nurses' Health Study--and her coauthor Patricia Amend want to send to American women. Regardless of the barriers you may face--too busy, too tired, too "down," or too old--with this four-step practical plan you'll find the excuses falling away and a happier, healthier self emerging. This book offers not only state-of-the-art information from recent medical research but step-by-step instructions on how to get started and maintain a physically active lifestyle. The authors will help you choose a "core" activity that doesn't disrupt your daily life. Then they will show you how to measure your fitness level at the start, how to monitor your progress over time, and how to reward yourself for your efforts. These four simple steps to fitness will work no matter who you are--25 or 75, harried mother or overworked professional (or both), in good health or living with a chronic disease. The authors have included a clearly illustrated program of stretching and strength-training exercises; sensible activities for women with health concerns; an intelligent weight-loss plan; guidelines for selecting home exercise equipment and choosing a health club; and much more. With over 100 illustrations, questionnaires, and checklists, this book has everything you need to feel good, look better, and live longer, starting today--it's all just 30 minutes away.
Publisher: Harvard University Press
ISBN: 9780674004795
Category : Health & Fitness
Languages : en
Pages : 316
Book Description
Just 30 minutes a day of moderate exercise--even walking--can save your life. This is the powerful message that Dr. JoAnn Manson--of the lead investigators of both the Women's Health Initiative and the Nurses' Health Study--and her coauthor Patricia Amend want to send to American women. Regardless of the barriers you may face--too busy, too tired, too "down," or too old--with this four-step practical plan you'll find the excuses falling away and a happier, healthier self emerging. This book offers not only state-of-the-art information from recent medical research but step-by-step instructions on how to get started and maintain a physically active lifestyle. The authors will help you choose a "core" activity that doesn't disrupt your daily life. Then they will show you how to measure your fitness level at the start, how to monitor your progress over time, and how to reward yourself for your efforts. These four simple steps to fitness will work no matter who you are--25 or 75, harried mother or overworked professional (or both), in good health or living with a chronic disease. The authors have included a clearly illustrated program of stretching and strength-training exercises; sensible activities for women with health concerns; an intelligent weight-loss plan; guidelines for selecting home exercise equipment and choosing a health club; and much more. With over 100 illustrations, questionnaires, and checklists, this book has everything you need to feel good, look better, and live longer, starting today--it's all just 30 minutes away.
Smarter Workouts
Author: McCall, Pete
Publisher: Human Kinetics
ISBN: 1492567884
Category : Sports & Recreation
Languages : en
Pages : 312
Book Description
Smarter Workouts: The Science of Exercise Made Simple gives you the solution you need with efficient and effective workout programs that use only one piece of equipment. You can work out in a short period of time without spending a lot of money on expensive equipment or gym memberships—all while targeting your personal goals.
Publisher: Human Kinetics
ISBN: 1492567884
Category : Sports & Recreation
Languages : en
Pages : 312
Book Description
Smarter Workouts: The Science of Exercise Made Simple gives you the solution you need with efficient and effective workout programs that use only one piece of equipment. You can work out in a short period of time without spending a lot of money on expensive equipment or gym memberships—all while targeting your personal goals.
Athletic Body in Balance
Author: Gray Cook
Publisher: Human Kinetics
ISBN: 1492583774
Category : Sports & Recreation
Languages : en
Pages : 333
Book Description
Great athletes make difficult moves look effortless with a combination of skill, strength, and balance. Traditional conditioning builds a fitness base, but modern sports training takes into account athletic movement patterns. Athletic Body in Balance is the first guide of its kind to show you how to train for smooth, fluid movement and prevent muscle imbalances, mobility restrictions, stability problems, and injuries. Physical therapist and sports conditioning expert Gray Cook has proven the effectiveness of his approach through the performances of athletes in the NFL, NBA, NHL, WNBA, and Reebok® University's sports training system. Cook's methods will help you identify functional weaknesses; correct imbalances; explore your potential; and refine sport-specific movement skills such as jumping, kicking, cutting, and turning. You will see where conditioning is breaking down and how to get your body back on track. Whereas other books concentrate on maximizing your strengths, Athletic Body in Balance focuses on exposing and overcoming your weaknesses to form a foundation for long-term training gains. Learn how to maintain what you gain and build on your improvements. Make this comprehensive assessment tool your training guide. Prepare and repair your body for ultimate athletic performance with Athletic Body in Balance.
Publisher: Human Kinetics
ISBN: 1492583774
Category : Sports & Recreation
Languages : en
Pages : 333
Book Description
Great athletes make difficult moves look effortless with a combination of skill, strength, and balance. Traditional conditioning builds a fitness base, but modern sports training takes into account athletic movement patterns. Athletic Body in Balance is the first guide of its kind to show you how to train for smooth, fluid movement and prevent muscle imbalances, mobility restrictions, stability problems, and injuries. Physical therapist and sports conditioning expert Gray Cook has proven the effectiveness of his approach through the performances of athletes in the NFL, NBA, NHL, WNBA, and Reebok® University's sports training system. Cook's methods will help you identify functional weaknesses; correct imbalances; explore your potential; and refine sport-specific movement skills such as jumping, kicking, cutting, and turning. You will see where conditioning is breaking down and how to get your body back on track. Whereas other books concentrate on maximizing your strengths, Athletic Body in Balance focuses on exposing and overcoming your weaknesses to form a foundation for long-term training gains. Learn how to maintain what you gain and build on your improvements. Make this comprehensive assessment tool your training guide. Prepare and repair your body for ultimate athletic performance with Athletic Body in Balance.
Phototherapy in the Newborn
Author: Gerard B. Odell
Publisher: National Academies
ISBN:
Category : Health & Fitness
Languages : en
Pages : 204
Book Description
Publisher: National Academies
ISBN:
Category : Health & Fitness
Languages : en
Pages : 204
Book Description
Immunotherapy in Asthma
Author: Jean Bousquet
Publisher: CRC Press
ISBN: 9780824701765
Category : Medical
Languages : en
Pages : 0
Book Description
This massive reference thoroughly analyzes the mechanisms implicated in the pathophysiology of asthma, such as T helper lymphocyte subsets, and the consequences of various extrinsic and intrinsic factors, and IgE receptor expression-reviewing current concepts in immunotherapeutic approaches for the treatment of this and other allergic diseases. Investigates the only category of treatment showing the potential to affect the natural course of allergic diseases and prevent the onset of asthma. Written by more than 80 internationally renowned pulmonary experts, allergic disease specialists, and basic researchers, Immunotherapy in Asthma discusses the efficacy of new medications examines the role of metachromatic cells, lymphocytes, macrophages, and other cell types present in bronchial biopsies presents basic topics such as the functional and phenotypic properties of Th1 and Th2 cells and their role in allergic disease and the regulation of IgE-mediated inflammatory responses addresses the deleterious effects of smoking and passive exposure to cigarette smoke in children and adults assesses differences and similarities between intrinsic and antigen-induced asthma describes the effects of immunogenic peptides on the cytokine production profile of allergen-specific CD4+ T cells explains the different clinical aspects of allergic responses, such as bronchial hyperreactivity and eosinophilic inflammation of the airways reviews the genetic basis of allergy, as well as risk factors for asthma explores oral, sublingual, local nasal, and local bronchial routes for noninjective immunotherapies evaluates various agents with modulatory effects on normal and pathogenic immune responses focuses on strategies for the prevention of childhood asthma and more! Containing over 3000 references, drawings, and tables, Immunotherapy in Asthma is an indispensable resource for pulmonologists, immunologists, allergists, and medical school students in these disciplines.
Publisher: CRC Press
ISBN: 9780824701765
Category : Medical
Languages : en
Pages : 0
Book Description
This massive reference thoroughly analyzes the mechanisms implicated in the pathophysiology of asthma, such as T helper lymphocyte subsets, and the consequences of various extrinsic and intrinsic factors, and IgE receptor expression-reviewing current concepts in immunotherapeutic approaches for the treatment of this and other allergic diseases. Investigates the only category of treatment showing the potential to affect the natural course of allergic diseases and prevent the onset of asthma. Written by more than 80 internationally renowned pulmonary experts, allergic disease specialists, and basic researchers, Immunotherapy in Asthma discusses the efficacy of new medications examines the role of metachromatic cells, lymphocytes, macrophages, and other cell types present in bronchial biopsies presents basic topics such as the functional and phenotypic properties of Th1 and Th2 cells and their role in allergic disease and the regulation of IgE-mediated inflammatory responses addresses the deleterious effects of smoking and passive exposure to cigarette smoke in children and adults assesses differences and similarities between intrinsic and antigen-induced asthma describes the effects of immunogenic peptides on the cytokine production profile of allergen-specific CD4+ T cells explains the different clinical aspects of allergic responses, such as bronchial hyperreactivity and eosinophilic inflammation of the airways reviews the genetic basis of allergy, as well as risk factors for asthma explores oral, sublingual, local nasal, and local bronchial routes for noninjective immunotherapies evaluates various agents with modulatory effects on normal and pathogenic immune responses focuses on strategies for the prevention of childhood asthma and more! Containing over 3000 references, drawings, and tables, Immunotherapy in Asthma is an indispensable resource for pulmonologists, immunologists, allergists, and medical school students in these disciplines.
Ultrametabolism
Author: Mark Hyman
Publisher: Simon and Schuster
ISBN: 0743272560
Category : Family & Relationships
Languages : en
Pages : 372
Book Description
Presents an eight-week plan for weight loss that can be tailored to individual needs, examines common myths that thwart weight loss, and includes recipes that aid in detoxifying and balancing the metabolism.
Publisher: Simon and Schuster
ISBN: 0743272560
Category : Family & Relationships
Languages : en
Pages : 372
Book Description
Presents an eight-week plan for weight loss that can be tailored to individual needs, examines common myths that thwart weight loss, and includes recipes that aid in detoxifying and balancing the metabolism.
Movement
Author: Gray Cook
Publisher: Lotus Pub.
ISBN: 9781905367337
Category : Human beings
Languages : en
Pages : 0
Book Description
By using systematic logic and revisiting the natural developmental principals all infants employ as they learn to walk, run, and climb, this book forces a new look at motor learning, corrective exercise and modern conditioning practices. -- Publisher description.
Publisher: Lotus Pub.
ISBN: 9781905367337
Category : Human beings
Languages : en
Pages : 0
Book Description
By using systematic logic and revisiting the natural developmental principals all infants employ as they learn to walk, run, and climb, this book forces a new look at motor learning, corrective exercise and modern conditioning practices. -- Publisher description.
Wally Olins on Brand
Author: Wally Olins
Publisher: Thames & Hudson
ISBN: 0500770859
Category : Business & Economics
Languages : en
Pages : 341
Book Description
"Wise, witty, readable, and very, very useful. A tour de force from the world's leading authority on branding." —Anthony Hopwood, Said Business School, Oxford Brands are a cultural phenomenon of our time. Yet, whether praised or derided, they have suffered from a critical debate characterized by routine thinking, glib assumptions, or mere prejudice. Wally Olins draws on a lifetime of marketing experience to explain why it is time to throw the old mission statements away, what happens when a brand goes global, when we shouldn't automatically assume that the customer comes first, and how it might be good news that branding is set to spread even further. Above all, Olins provides a positive rejoinder to the new orthodoxies of the "No Logo" critics of branding by showing how they confuse their views about brands with their views about capitalism. As he argues, brands are no longer just about corporations, products, and services. In fact, all the significant institutions in our lives—the towns, cities, regions, or countries in which we live, our sports teams and museums, our consumer groups and charities—are given strength, identity, a defining role, and a satisfying cohesion via branding, one of the most significant social—as well as business—developments of modern times. Always wise, questioning, and iconoclastic, Wally Olins takes us to the literal heart of the matter: our crucial neglect of the way in which consumer decisions about brands are as emotional as all the other important decisions in our lives. For everyone in marketing, advertising, design, and business, and for anyone who wants to understand how the world works in the early twenty-first century, this is one of those rare books that breaks the mold.
Publisher: Thames & Hudson
ISBN: 0500770859
Category : Business & Economics
Languages : en
Pages : 341
Book Description
"Wise, witty, readable, and very, very useful. A tour de force from the world's leading authority on branding." —Anthony Hopwood, Said Business School, Oxford Brands are a cultural phenomenon of our time. Yet, whether praised or derided, they have suffered from a critical debate characterized by routine thinking, glib assumptions, or mere prejudice. Wally Olins draws on a lifetime of marketing experience to explain why it is time to throw the old mission statements away, what happens when a brand goes global, when we shouldn't automatically assume that the customer comes first, and how it might be good news that branding is set to spread even further. Above all, Olins provides a positive rejoinder to the new orthodoxies of the "No Logo" critics of branding by showing how they confuse their views about brands with their views about capitalism. As he argues, brands are no longer just about corporations, products, and services. In fact, all the significant institutions in our lives—the towns, cities, regions, or countries in which we live, our sports teams and museums, our consumer groups and charities—are given strength, identity, a defining role, and a satisfying cohesion via branding, one of the most significant social—as well as business—developments of modern times. Always wise, questioning, and iconoclastic, Wally Olins takes us to the literal heart of the matter: our crucial neglect of the way in which consumer decisions about brands are as emotional as all the other important decisions in our lives. For everyone in marketing, advertising, design, and business, and for anyone who wants to understand how the world works in the early twenty-first century, this is one of those rare books that breaks the mold.