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Author: Vic Stizzi
Publisher: YUMYODA
ISBN:
Category : Self-Help
Languages : en
Pages : 37
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Book Description
This book will show you how to create a mock-up, sell that mock-up as a pre-order, order the real merchandise, utilize that merchandise to keep growing, and more. Just like that first sentence, you'll make your first dollar before you even notice. The book focuses on execution, practical moves, information, and sources. Cut and to the point to save you time and money.
Author: Vic Stizzi
Publisher: YUMYODA
ISBN:
Category : Self-Help
Languages : en
Pages : 37
Get Book Here
Book Description
This book will show you how to create a mock-up, sell that mock-up as a pre-order, order the real merchandise, utilize that merchandise to keep growing, and more. Just like that first sentence, you'll make your first dollar before you even notice. The book focuses on execution, practical moves, information, and sources. Cut and to the point to save you time and money.
Author: Pui-Sze Chow
Publisher: Springer
ISBN: 9811070075
Category : Business & Economics
Languages : en
Pages : 245
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Book Description
This book adopts a case study based research approach to examine the contemporary issues in the fashion industry. It documents real-world practices in fashion business from production, marketing to operations. Founded on an extensive review of literature, these case studies discuss the challenges that are pertinent to the current business environment in this important industry, provide benchmarks and generate insights to practitioners as well as suggest future directions to researchers. The book serves as a nexus of the theories and the industrial practices that advances knowledge for both the academia and the private sector in fashion business.
Author: Jochen Strähle
Publisher: Springer
ISBN: 9811056374
Category : Business & Economics
Languages : en
Pages : 266
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Book Description
This book will broaden readers’ understanding of the links between the music and fashion industries. It highlights the challenges currently facing the fashion industry in terms of hyper-competition, definition of ever-faster trends, changing consumer demands etc. In fact, the fashion industry is heavily influenced by the digital revolution in the music industry, which has changed the face of individual music consumption and social reference, and therefore, also has impacts on fashion consumption and social reference. This understanding is crucial in order to realign any fashion company’s strategies to the demands of modern fashion consumers. In terms of content, the book first discusses the social perspective of fashion and music. This includes an analysis of music as a key influencer of fashion trends, both theoretically and on the basis of a case study on grunge music. Then the role of music in the fashion business is addressed, and covers in-store music and the role of music in fashion communication. Following up, the role of fashion in the music business is analyzed. This includes the trend of co-design of fashion collections, music artists’ role of differentiation by style, and the market for music fashion merchandise articles (both theoretically and drawing on a case study). In closing, potential lessons learned from the music industry are developed for the fashion industry. This includes an analysis of the digital revolution and the advent of the crowdfunding idea (both theoretically and in a case study).
Author: T.C. Weber
Publisher: See Sharp Press
ISBN: 1937276821
Category : Fiction
Languages : en
Pages : 498
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Book Description
The first book in the BetterWorld Trilogy, Sleep State Interrupt centers around Waylee Freid, an unemployed journalist and musician with ever-worsening bipolar disorder, and her countercultural friends in the decaying city of Baltimore. Frustrated by the injustice of a system that benefits only a few, and the apathy of a population content to lose themselves in a virtual reality called BetterWorld, the group busts a notorious teenage hacker out of jail and sneaks into a closed election fundraiser at the Smithsonian castle, where they record incriminating admissions by a corrupt president and a power-mad CEO. Hunted by Homeland Security, Waylee and her friends must reach a substantial audience by broadcasting their video during the Super Bowl. But to do so, they will have to break into one of the most secure facilities ever built.
Author: Michael Levine
Publisher: Harper Collins
ISBN: 0887306640
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
The manifesto for waging a street-smart publicity campaign with no- or low-cost strategies from one of Hollywood's most successful publicists.
Author: Peter McClaud
Publisher:
ISBN: 9788182471191
Category : Fashion
Languages : en
Pages : 208
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Book Description
Author: Kerry Taylor
Publisher: Bloomsbury Publishing
ISBN: 147427787X
Category : Design
Languages : en
Pages : 396
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Book Description
Galliano: Spectacular Fashion is the first detailed guide to the work of one of fashion's greatest talents. Though the designer's otherwise glittering career has been punctured by years out of the limelight, his catalogue of work remains astonishing. Written by internationally renowned fashion expert Kerry Taylor, this beautifully illustrated and meticulously researched book looks in depth at John Galliano's collections from his 1984 graduate show at Saint Martins to his triumphant renaissance at Maison Margiela in 2015. With never-before-seen images of rare designs from private couture archives, close ups revealing the intricacies of garments, and iconic runway shots showing the designer's most innovative creations in motion, this visually rich book examines his revolutionary designs in unprecedented depth. In addition, original interviews with the designer as well as the people who worked closely with him throughout his career shed new light on both the clothes and the context in which they were created. A must-have for fashion lovers, collectors and researchers alike, Galliano: Spectacular Fashion is the ultimate overview of the work of a design genius.
Author: Tanner Guzy
Publisher: Createspace Independent Publishing Platform
ISBN: 9781979138406
Category :
Languages : en
Pages : 150
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Book Description
Power has an appearance and appearance has power. Ideally those two would line up together and the world would be full of good, masculine men who dress and look like good masculine men. But all too often, reality is something different. There are good men and strong leaders out there who dress and look like children or bums. There are awful, lazy men in the world who dress in a way that hides their vices from those around them and makes them appear better than they truly are. In an attempt to correct for these disparities, our current culture tries to rob both appearance of its power and power of its appearance - to say that the way a person dresses or looks doesn't - or at least shouldn't matter. We're given platitudes like, "don't judge a book by its cover" and there's a often a cultural rush to prove ourselves as non-judgmental as we can. But a man's appearance has been an integral part of humanity since before the dawn of civilization. As human beings we use mental shortcuts when assessing our surroundings and the people within them. It is inefficient and dangerous to treat every object, scenario, and person as a blank slate or an unknown. And, because it is our tendency to judge according to visual stimuli, we use physicality, body language, grooming, and clothing to quickly and effectively communicate who we are and how we want other people to perceive us. Some men dress to appear more physically threatening, others to convey status and power within social spheres, some attempt to fit in and not draw attention to themselves, and others will use their clothing to show their disdain for the social norms around them. Regardless of what your intentions are, your clothing says something about you. And no, this doesn't just apply to you, but to every man who has ever interacted with another human being. From the ancient shaman, to the Wall Street banker, the Pope to the gutter punk, all men use clothing and appearance to tell the world who we are. Which means it's worthwhile for you to understand how to use this tool effectively. The purpose of this book is to outline the underlying principles of how clothing affects men and masculinity. Understanding and applying those principles will take you far beyond looking like you've been dressed by an image consultant, in one of his five variations of acceptable clothing, and into the realm of being well-dressed all the time.
Author: Matt Mason
Publisher: Simon and Schuster
ISBN: 141653220X
Category : Business & Economics
Languages : en
Pages : 289
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Book Description
Explores the influence of youth culture on transforming mainstream society through innovative cooperative venues and modern "do-it-yourself" values, in a report that reveals what can be learned through the indirect social experiments being performed by today's young artists and entrepreneurs. Reprint.
Author: Rob Fitzpatrick
Publisher: Robfitz Ltd
ISBN: 1492180742
Category : Business & Economics
Languages : en
Pages : 133
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Book Description
The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.
