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Author: BusinessNews Publishing,
Publisher: Primento
ISBN: 2806224918
Category : Business & Economics
Languages : en
Pages : 28
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Book Description
The must-read summary of Steve Kaplan's book: "Bag the Elephant: How to Win and Keep Big Customers". This complete summary of the ideas from Steve Kaplan's book "Bag the Elephant" shows the merits of acquiring and retaining big clients to grow your business. In fact, working with fewer big customers has many advantages over working with many small ones, ranging from being more cost effective, being more focused, being able to build lasting relationships and reduce advertising spend. These 'elephants’ of the business world are hard to acquire, and a successful contract is contingent on an effective game plan which must contain the following four elements: 1) Develop the right business mindset, 2) Have an appropriate sales strategy, 3) Leverage your big business clients and take full advantage of them, 4) Avoid the five killer mistakes which could mitigate your success. The summary is logically divided into the above key points, ending with the five mistakes which should be avoided all costs – from biting off more than you can chew, to keeping all your eggs in one basket. Added-value of this summary: • Save time • Understand key concepts • Increase your business knowledge To learn more, read "Bag the Elephant" and discover a series of simple checklists and structured guidelines, that will help anyone who wishes to acquire and retain the best clients for their company.
Author: BusinessNews Publishing,
Publisher: Primento
ISBN: 2806224918
Category : Business & Economics
Languages : en
Pages : 28
Get Book Here
Book Description
The must-read summary of Steve Kaplan's book: "Bag the Elephant: How to Win and Keep Big Customers". This complete summary of the ideas from Steve Kaplan's book "Bag the Elephant" shows the merits of acquiring and retaining big clients to grow your business. In fact, working with fewer big customers has many advantages over working with many small ones, ranging from being more cost effective, being more focused, being able to build lasting relationships and reduce advertising spend. These 'elephants’ of the business world are hard to acquire, and a successful contract is contingent on an effective game plan which must contain the following four elements: 1) Develop the right business mindset, 2) Have an appropriate sales strategy, 3) Leverage your big business clients and take full advantage of them, 4) Avoid the five killer mistakes which could mitigate your success. The summary is logically divided into the above key points, ending with the five mistakes which should be avoided all costs – from biting off more than you can chew, to keeping all your eggs in one basket. Added-value of this summary: • Save time • Understand key concepts • Increase your business knowledge To learn more, read "Bag the Elephant" and discover a series of simple checklists and structured guidelines, that will help anyone who wishes to acquire and retain the best clients for their company.
Author: Steve Kaplan
Publisher: Better Business Selling
ISBN: 9781885167620
Category : Business & Economics
Languages : en
Pages : 228
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Book Description
A business consultant shares his insights into sales, presenting techniques and strategies designed to help readers land the "Elephant" client by crafting winning presentations and cultivating contacts.
Author: Jennifer Jacobson
Publisher: Candlewick Press
ISBN: 0763641553
Category : Juvenile Fiction
Languages : en
Pages : 284
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Book Description
Abandoned by his mother in an Acadia National Park campground, Jack tries to make his way back to Boston before anyone figures out what is going on, with only a small toy elephant for company.
Author: Steve Kaplan
Publisher: Better Business Selling
ISBN: 9780761144489
Category : Business & Economics
Languages : en
Pages : 252
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Book Description
Kaplan's latest book combines dynamic advice, deep real-life experience, and a friendly, no-nonsense writing style to take the mystery and fear out of achieving significant business growth.
Author: Michelle Robinson
Publisher: HarperCollins UK
ISBN: 0007580045
Category : Juvenile Fiction
Languages : en
Pages : 35
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Book Description
Sleepovers have never been so silly! A hilarious animal story from award winning children’s author, Michelle Robinson and debut picture book illustrator, Emily Fox.
Author: Kathryn Jackson
Publisher: Golden Books
ISBN: 0307759490
Category : Juvenile Fiction
Languages : en
Pages : 28
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Book Description
After a parrot makes fun of Sooki’s big ears, long nose, and wrinkled skin, the “saggy baggy” elephant isn’t too sure of himself. But once he meets some beautiful creatures who look just like him, Sooki celebrates with a joyful “one-two-three-kick.” For over 50 years, parents and children have treasured this tale, with gorgeous art by Gustaf Tenggren, the illustrator of The Poky Little Puppy.
Author: Tommy Tomlinson
Publisher: Simon & Schuster
ISBN: 1501111620
Category : Biography & Autobiography
Languages : en
Pages : 256
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Book Description
ONE OF NPR’S BEST BOOKS OF 2019 A “warm and funny and honest…genuinely unputdownable” (Curtis Sittenfeld) memoir chronicling what it’s like to live in today’s world as a fat man, from acclaimed journalist Tommy Tomlinson, who, as he neared the age of fifty, weighed 460 pounds and decided he had to change his life. When he was almost fifty years old, Tommy Tomlinson weighed an astonishing—and dangerous—460 pounds, at risk for heart disease, diabetes, and stroke, unable to climb a flight of stairs without having to catch his breath, or travel on an airplane without buying two seats. Raised in a family that loved food, he had been aware of the problem for years, seeing doctors and trying diets from the time he was a preteen. But nothing worked, and every time he tried to make a change, it didn’t go the way he planned—in fact, he wasn’t sure that he really wanted to change. In The Elephant in the Room, Tomlinson chronicles his lifelong battle with weight in a voice that combines the urgency of Roxane Gay’s Hunger with the intimacy of Rick Bragg’s All Over but the Shoutin’. He also hits the road to meet other members of the plus-sized tribe in an attempt to understand how, as a nation, we got to this point. From buying a Fitbit and setting exercise goals to contemplating the Heart Attack Grill in Las Vegas, America’s “capital of food porn,” and modifying his own diet, Tomlinson brings us along on a candid and sometimes brutal look at the everyday experience of being constantly aware of your size. Over the course of the book, he confronts these issues head-on and chronicles the practical steps he has to take to lose weight by the end. “What could have been a wallow in memoir self-pity is raised to art by Tomlinson’s wit and prose” (Rolling Stone). Affecting and searingly honest, The Elephant in the Room is an “inspirational” (The New York Times) memoir that will resonate with anyone who has grappled with addiction, shame, or self-consciousness. “Add this to your reading list ASAP” (Charlotte Magazine).
Author: Kevin Simler
Publisher: Oxford University Press
ISBN: 0190495995
Category : Psychology
Languages : en
Pages : 417
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Book Description
Human beings are primates, and primates are political animals. Our brains, therefore, are designed not just to hunt and gather, but also to help us get ahead socially, often via deception and self-deception. But while we may be self-interested schemers, we benefit by pretending otherwise. The less we know about our own ugly motives, the better - and thus we don't like to talk or even think about the extent of our selfishness. This is "the elephant in the brain." Such an introspective taboo makes it hard for us to think clearly about our nature and the explanations for our behavior. The aim of this book, then, is to confront our hidden motives directly - to track down the darker, unexamined corners of our psyches and blast them with floodlights. Then, once everything is clearly visible, we can work to better understand ourselves: Why do we laugh? Why are artists sexy? Why do we brag about travel? Why do we prefer to speak rather than listen? Our unconscious motives drive more than just our private behavior; they also infect our venerated social institutions such as Art, School, Charity, Medicine, Politics, and Religion. In fact, these institutions are in many ways designed to accommodate our hidden motives, to serve covert agendas alongside their "official" ones. The existence of big hidden motives can upend the usual political debates, leading one to question the legitimacy of these social institutions, and of standard policies designed to favor or discourage them. You won't see yourself - or the world - the same after confronting the elephant in the brain.
Author: Ernest Hemingway
Publisher: Open Road Media
ISBN: 1504083768
Category : Fiction
Languages : en
Pages : 15
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Book Description
A couple’s future hangs in the balance as they wait for a train in a Spanish café in this short story by a Nobel and Pulitzer Prize–winning author. At a small café in rural Spain, a man and woman have a conversation while they wait for their train to Madrid. The subtle, casual nature of their talk masks a more complicated situation that could endanger the future of their relationship. First published in the 1927 collection Men Without Women, “Hills Like White Elephants” exemplifies Ernest Hemingway’s style of spare, tight prose that continues to win readers over to this day.
Author: Douglas Jackson Channell
Publisher: CreateSpace
ISBN: 9781453652008
Category :
Languages : en
Pages : 152
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Book Description
Elephant Summer is a contemporary look at an age-old problem (Elephant Conservation) through the eyes of three best friends from GeorgeAnn, Texas. Taylor Jackson, Jackie Cooper and Smiley O'Dell visit an uncle in Kenya for the summer and become interested in the elephants in the Amboseli region, and intimately involved with one particular elephant family led by an old matriarch they call Sweety Pie. "We had left our small town of GeorgeAnn, Texas, to spend the summer with my Uncle Keeno in the jungles of Kenya. As an archeologist, it was his job to explore the region for clues of pre-historic man. For Jackie, Smiley, and me, it was just supposed to be a lot of fun. Now we were running for our lives, our legs pumping up and down like pistons, my heart pounding in my chest like cannon-fire." The three friends join two elephant researchers on their day to day sojourns into the bush and across the savannas to learn all they can about the elephants they are falling in love with...and their complicated and endless array of problems. Authors' Note: Culling has been a means of elephant population control in various areas of Africa for over fifty years. However, Kenya has recently stopped the practice of culling and currently prohibits culling as a means of elephant population management. Nevertheless, the act of culling as a manner of elephant population control is still practiced within other countries of the African continent. Hopefully, other countries in Africa will soon follow Kenya's lead and prohibit culling as a means of wildlife management, within their own boundaries as well.
