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Author: Zvi Band
Publisher: McGraw Hill Professional
ISBN: 1260452840
Category : Business & Economics
Languages : en
Pages : 240
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Book Description
A proven step-by-step approach to leveraging the unique power of relationships to your best business advantage. Our professional relationships are the most important asset we have when it comes to growing our careers and our businesses. Most people think of this as “networking.” But in today’s hyperconnected market, the most cost-effective and high-return route to new, repeat, and referral business is through our existing networks, not through adding more social media “friends” and “connections.” This transformative guide from relationship marketing expert Zvi Band shows you how to deepen your personal connections to achieve your professional goals—using the CAPITAL strategy of relationship-building techniques: •Consistency: develop good habits to form stronger relationships •Aggregate: build a personal database of professional contacts•Prioritize: order your network based on who can help•Investigate: collect intelligence on the people who are most important to you•Timely Engagement: create a steady cadence in your outreach•Adding Value: offer more than a simple follow-up•Leverage: execute more effectively The basic idea behind these powerful tools is simple: Effective relationship building is not about acquiring new contacts. It’s about strengthening your connections with the key people who will help you drive your business forward. Through a combination of personal research, best practices, and case studies, Band provides a prescriptive strategy you can customize and follow every day. You’ll find cost-effective, high-yield tools that can be implemented via social media and other digital platforms. You’ll discover the best-kept secrets of the most popular companies in the world—and time-saving techniques for achieving similar results with your own customers. Most important, you can make the most of what you already have: the simple human connections that make everything worthwhile. In business, as in life, it all comes down to the quality of your relationships. When the right people are on your side, Success Is in Your Sphere.
Author: Zvi Band
Publisher: McGraw Hill Professional
ISBN: 1260452840
Category : Business & Economics
Languages : en
Pages : 240
Get Book
Book Description
A proven step-by-step approach to leveraging the unique power of relationships to your best business advantage. Our professional relationships are the most important asset we have when it comes to growing our careers and our businesses. Most people think of this as “networking.” But in today’s hyperconnected market, the most cost-effective and high-return route to new, repeat, and referral business is through our existing networks, not through adding more social media “friends” and “connections.” This transformative guide from relationship marketing expert Zvi Band shows you how to deepen your personal connections to achieve your professional goals—using the CAPITAL strategy of relationship-building techniques: •Consistency: develop good habits to form stronger relationships •Aggregate: build a personal database of professional contacts•Prioritize: order your network based on who can help•Investigate: collect intelligence on the people who are most important to you•Timely Engagement: create a steady cadence in your outreach•Adding Value: offer more than a simple follow-up•Leverage: execute more effectively The basic idea behind these powerful tools is simple: Effective relationship building is not about acquiring new contacts. It’s about strengthening your connections with the key people who will help you drive your business forward. Through a combination of personal research, best practices, and case studies, Band provides a prescriptive strategy you can customize and follow every day. You’ll find cost-effective, high-yield tools that can be implemented via social media and other digital platforms. You’ll discover the best-kept secrets of the most popular companies in the world—and time-saving techniques for achieving similar results with your own customers. Most important, you can make the most of what you already have: the simple human connections that make everything worthwhile. In business, as in life, it all comes down to the quality of your relationships. When the right people are on your side, Success Is in Your Sphere.
Author: Leggett-Robinson, Pamela M.
Publisher: IGI Global
ISBN: 1799848590
Category : Social Science
Languages : en
Pages : 199
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Book Description
Despite a plethora of initiatives, policies, and procedures to increase their representation in STEM, women of color still remain largely underrepresented. In the face of institutional and societal bias, it is important to understand the various methods women of color use to navigate the STEM landscape as well as the role of their personal and professional identities in overcoming the systemic (intentional or unintentional) barriers placed before them. Overcoming Barriers for Women of Color in STEM Fields: Emerging Research and Opportunities is a collection of innovative research depicting the challenges of women of color professionals in STEM and identifying strategies used to overcome these barriers. The book examines the narrative of these difficulties through a reflective lens that also showcases how both the professional and personal lives of these women were changed in the process. Additionally, the text connects the process to the Butterfly Effect, a metamorphosis that brings about a dramatic change in character and perspective to those who go through it, which in the case of women of color is about rebirth, evolution, and renewal. While highlighting topics including critical race theory, institutional racism, and educational inequality, this book is ideally designed for administrators, researchers, students, and professionals working in the STEM fields.
Author: Sierra Bailey
Publisher: Doers Shakers Makers
ISBN: 1737478803
Category : Business & Economics
Languages : en
Pages : 418
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Book Description
Do you imagine yourself owning a business doing the work you love and are great at every day? Is managing people a part of that dream? For most of us who set out to start and build a business, managing people is not part of our plan, yet it’s what most business books focus on. Not this one. In Smarter Starting, you’ll learn how to start and build a “tiny business.” You can build a great business making six figures while doing the work you love while making your dream come true. You don’t have to scale and expand to prosper. In fact, staying tiny gives you the freedom to run your business the way you want. Written for those who have a glimmer of a business idea and those who already began, this book will make sure you are set up right and have a solid foundation to build upon. What are you waiting for? Let’s get started!
Author: Janine Garner
Publisher: John Wiley & Sons
ISBN: 0730336840
Category : Business & Economics
Languages : en
Pages : 208
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Book Description
Meet the twelve people that can accelerate your success – in business and in life It's Who You Know is the long-awaited handbook to effective, productive and influential networking. Having the right relationships is more important than ever before, but digital connectivity and social media has changed the landscape. Social media has made networking easy, but has it made it better? In an age of digital disconnect, having the right relationships is more important than ever before with more and more of us reporting we feel disconnected from social media. Networking is no longer about collecting business cards and meeting thousands of people online or offline; it's about knowing the right people, and nurturing those relationships. You only need 12 – or even just four. Approached strategically, this comparatively small network will provide the strength, diversity and opportunities to help you achieve your personal and professional goals. This book shows you who you need to know, how to get to know them and how to make value a two-way street. Action plans, checklists and an online diagnostic tool help you start taking steps right away, and the emphasis on "doing" over endless planning gives you the motivation you need to get up and go. The old adage "It's not what you know; it's who you know" has never been more applicable than it is today. The problem is that many of us "know" thousands of people across social networks, but how many of those people truly know you and how many of them are truly connected to you? It's time to clear out the network clutter and identify those who actually add value to your professional and personal development. Master the art of real and influential strategic networking in a noisy and disconnected online world Learn who you need in your circle, and how to find them Nurture and maintain your professional relationships Leverage your power network to accelerate your career Today, jobs are filled before they're advertised and previously unthought-of collaborations appear out of nowhere. Networking has become a critical factor for success. It's Who You Know brings networking into the modern era, and shows you a strategic approach to making it work for you.
Author: Keith Ferrazzi
Publisher: Currency
ISBN: 0385521332
Category : Self-Help
Languages : en
Pages : 338
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Book Description
Disregard the myth of the lone professional “superman” and the rest of our culture’s go-it alone mentality. The real path to success in your work and in your life is through creating an inner circle of “lifeline relationships” – deep, close relationships with a few key trusted individuals who will offer the encouragement, feedback, and generous mutual support every one of us needs to reach our full potential. Whether your dream is to lead a company, be a top producer in your field, overcome the self-destructive habits that hold you back, lose weight or make a difference in the larger world, Who’s Got Your Back will give you the roadmap you’ve been looking for to achieve the success you deserve. Keith Ferrazzi, the internationally renowned thought leader, consultant, and bestselling author of Never Eat Alone, shows us that becoming a winner in any field of endeavor requires a trusted team of advisors who can offer guidance and help to hold us accountable to achieving our goals. It is the reason PH.D candidates have advisor teams, top executives have boards, world class athletes have fitness coaches, and presidents have cabinets. In this step-by-step guide to the powerful principles behind personal growth and change, you’ll learn how to: · Master the mindsets that will help you to build deeper, more trusting “lifeline relationships” · Overcome the career-crippling habits that hold you back, once and for all · Get further, faster by setting goals in a dramatically more powerful way · Use “sparring” as a productive tool to make the decisions that will fuel personal success · Replace the yes men in your life with those who get it and care – and will hold you accountable to achieving your goals · Lower your guard and let others help! None of us can do it alone. We need the perspective and advice of a trusted team. And in Who’s Got Your Back, Keith Ferrazzi shows us how to put our own “dream team” together.
Author: Ed Wallace
Publisher: Amacom
ISBN: 9780814437131
Category : Business communication
Languages : en
Pages : 0
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Book Description
You can't do it all on your own. Learn how to invest in the relationships that will drive sustainable success.
Author: Teresa Amabile
Publisher: Harvard Business Press
ISBN: 1422142736
Category : Business & Economics
Languages : en
Pages : 270
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Book Description
What really sets the best managers above the rest? It’s their power to build a cadre of employees who have great inner work lives—consistently positive emotions; strong motivation; and favorable perceptions of the organization, their work, and their colleagues. The worst managers undermine inner work life, often unwittingly. As Teresa Amabile and Steven Kramer explain in The Progress Principle, seemingly mundane workday events can make or break employees’ inner work lives. But it’s forward momentum in meaningful work—progress—that creates the best inner work lives. Through rigorous analysis of nearly 12,000 diary entries provided by 238 employees in 7 companies, the authors explain how managers can foster progress and enhance inner work life every day. The book shows how to remove obstacles to progress, including meaningless tasks and toxic relationships. It also explains how to activate two forces that enable progress: (1) catalysts—events that directly facilitate project work, such as clear goals and autonomy—and (2) nourishers—interpersonal events that uplift workers, including encouragement and demonstrations of respect and collegiality. Brimming with honest examples from the companies studied, The Progress Principle equips aspiring and seasoned leaders alike with the insights they need to maximize their people’s performance.
Author: Michael A. Stelzner
Publisher: John Wiley & Sons
ISBN: 1118102789
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
If you've been let down by the undelivered promises of marketing, this book is for you. Launch reveals a new way to grow your business that involves focusing on the needs of others, giving gifts, working with outsiders, and restraining your marketing messages. These principles are precisely the opposite of traditional marketing. Yet they work. And they are the future. If you follow the formula outlined in this book, you can attract countless customers and prospects, resulting in amazing business growth. This book will show you how to: Create highly sharable content that meets people's needs Identify and work with outside experts, many of whom will gladly promote your content Attract and retain raving fans that will help your business grow Creatively market and sell to people who will gladly purchase your products and services Launch isn't like other marketing books. Rather than making keen observations about others who’ve achieved success, the ideas and principles in this book were developed, refined, and practiced by the author to great success. Pick up a copy for yourself and one for a friend.
Author: Jerry Acuff
Publisher: John Wiley & Sons
ISBN: 1118044827
Category : Business & Economics
Languages : en
Pages : 232
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Book Description
Get the relationship edge The Relationship Edge shows you exactly how to build valuable business relationships with people you don't naturally connect with. It presents a straightforward, three-step process that is easy to apply to your work and business. Jerry Acuff provides real-world principles for developing strong and lasting personal relationships with the key people in your business life, helping you become more effective and persuasive while maintaining meaningful, truthful dialogues with those around you. Acuff shows how the more truthful and direct you are with customers and colleagues, the more truthful they'll be with you-and the more likely you are to find meaningful solutions to the business challenges you share. This revised edition includes new information on building and leveraging healthy business relationships, especially how to maintain them over the long term. With real case studies and step-by-step guidance, The Relationship Edge offers the tools and advice you need to develop strong, rewarding relationships with customers, coworkers, and managers. With practical, concrete information on the mechanics of interpersonal relationships in the business world, you'll be well on your way to doing business better and more productively. "A great coaching tool for every sales manager-finally, a book that outlines step by step how to build both strong customer and personal relationships." —John M. Woychick, Senior Vice President, Training, Pfizer Pharmaceuticals "Time and time again, Jerry Acuff's approach to selling has been proven to work. A must-read for those who believe that successful selling is a part of their everyday life." —Georges Gemayel, Executive Vice President, Genzyme Corporation
Author: Eric Johnson
Publisher:
ISBN:
Category :
Languages : en
Pages : 155
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Book Description
It doesn't matter what business you're in, lead generation is important - how else will you grow your business and get new wonderful people to serve? As a small business owner, it's clear you need a system to follow that helps you generate new customers and team members so you can grow your business. After all, lead generation systems help pique consumer interest in your products and services. However, so many people, especially network marketers, don't have a system to generate new leads. And they wonder why their business isn't growing.When relationships are your business - and they are, regardless of the type of business you're in - the standard go-for-no approach just won't cut it. If you're reading this book, you've probably experienced this first-hand and may be feeling frustrated that 1) you feel as if your business isn't getting anywhere, 2) your family, friends, and acquaintances are making an effort to see you less and less in fear that you're going to try to sell them something, and 3) you have to start back at square one whenever you want to make a sale. It's so frustrating! It's also no way to build a strong, lasting business.That's where relationship marketing comes in. Relationship marketing is a proven lead generation system intended to grow your business by leveraging your relationships. That's right; instead of damaging relationships and burning bridges, relationship marketing encourages you to nurture and grow your relationships. In other words, you don't ever have to be an "icky salesperson"! If you seek to build a business that allows you to work from your heart, that doesn't compromise your personal core principles, and that encourages you to help and serve more people, relationship marketing may be for you.Over the last few years, I've built Teamzy, a CRM system intended to turn traditional network marketing on its head. How? It's based on relationships, specifically growing and developing relationships with your favorite people so you can serve and help them meet their needs, which is oh so often contrary to the sales status quo. The more you connect with them, the more likely they are to recommend your business to their family and friends who could use a bit of your help.The results speak for themselves. People who are turned off by traditional selling methods love our relationship-oriented system that encourages them to make people's days instead of always trying to sell to them. They're watching their businesses grow exponentially, beyond what they could've imagined when they started in the business. That's right; by maintaining consistent contact with their customers, seeking to meet their needs and following up, they're building solid businesses that last, all in less than an hour a day. The best part is, it doesn't feel like work. After all, you're doing what you do best - connecting with your customers - and along the way, you'll build trust and long-term business advocates. What's better than that? Nothing.I'm excited to share this strategy with more people. In this book, you'll learn:* Why Relationship Marketing provides more joy for you AND better results for your business* How to discover your WHY and use it to build meaning into your day* How to create goals you can't wait to achieve* Why your business is more than a job and should be treated as such* How to slay your business in less than an hour a day* How to have great conversations with your network and transition it into talking about your business* Why following up is an act of love (and one that is critical to growing your business)* Where to find new customers* How to meet new people and add them to your network* The best way to overcome objections, straight from the heart* How to use and leverage social media to build trust* How to boost your chances for success* How to master the entire system and become a PRO
