Strategies of Competition in the Bank Card Business PDF Download
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Author: Jarunee Wonglimpiyarat
Publisher: Liverpool University Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 144
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Book Description
This is the first book to describe the history of the innovation of the bank card, from development to commercialization. It describes the strategies employed by innovators in order to achieve competitive advantage, and the use of technology to manage implementation. Interviews and questionnaire surveys are conducted with all the major players in the bank card industry - Barclays, Citibank, American Express, Diners Club, Visa International, Mondex International and Europay. The result is a clear and penetrating insight into all aspects of the bank card market. Innovations in bank cards - ATM/cash cards, credit cards, EFTPOS/debit cards and smart cards - are analyzed; as are the collaborative strategies employed by the banks to realize the benefits of bank card technology. Strategies of Competition has been written for bankers and those who work in the financial service industry, students undertaking courses in technology/strategic management, and MBA students. It provides a detailed and up-to-date analysis of the logic that banks and bankers adopt in setting bank card strategies under a complex socio-economic environment and competitive conditions. The book is essential reading for all who need to understand the strategic integration and management of banking products and innovations as they relate to the bank card business. Specific topics addressed include: the use of technology in providing banking products/services; strategies in securing the benefits of innovations; and banking sector capability in the innovation and launch of smart cards.
Author: Jarunee Wonglimpiyarat
Publisher: Liverpool University Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 144
Get Book Here
Book Description
This is the first book to describe the history of the innovation of the bank card, from development to commercialization. It describes the strategies employed by innovators in order to achieve competitive advantage, and the use of technology to manage implementation. Interviews and questionnaire surveys are conducted with all the major players in the bank card industry - Barclays, Citibank, American Express, Diners Club, Visa International, Mondex International and Europay. The result is a clear and penetrating insight into all aspects of the bank card market. Innovations in bank cards - ATM/cash cards, credit cards, EFTPOS/debit cards and smart cards - are analyzed; as are the collaborative strategies employed by the banks to realize the benefits of bank card technology. Strategies of Competition has been written for bankers and those who work in the financial service industry, students undertaking courses in technology/strategic management, and MBA students. It provides a detailed and up-to-date analysis of the logic that banks and bankers adopt in setting bank card strategies under a complex socio-economic environment and competitive conditions. The book is essential reading for all who need to understand the strategic integration and management of banking products and innovations as they relate to the bank card business. Specific topics addressed include: the use of technology in providing banking products/services; strategies in securing the benefits of innovations; and banking sector capability in the innovation and launch of smart cards.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages :
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Book Description
Charge / Credit card market is very competitive in Taiwan which grew from nothing in 1989 to 44 Million cards by the end of 2004. With the brutal competition in this industry, issuers tend to lower their profit margin to trade for the higher market share. What is their ultimate objective? How they prioritize their business strategy and finance strategy in different competition stage? Understand the credit card market and prospect segmentation definitely play a big role for issuers to scope their target prospects then design the right product to fit their selected cardmembers' needs. Compare the world leading card issuer Citibank with the largest issuer in Taiwan Chinatrust Commercial Bank, what make the world's largest issuer can not be the number one in Taiwan? What is the impact on different business strategy and financial strategy? How regulator should react to proper discipline the over-heated credit card market? From financial analytical method perspective, what should be the right measurement to be used in the credit card market? ROI, NPV or RORC? In this thesis, I also cover the discussion between "Niche Market but High Margin Approach" and the "Mass Market but Low Margin Approach" together with the importance of the organizational impact. To provide a insight on the different strategy to be used in the different business developed stage. With all the above, I put together the conclusion and suggestion of my own to the Charge / Credit Card business.
Author: Jeff H. Slawsky
Publisher: Gower Publishing, Ltd.
ISBN: 9780566086489
Category : Business & Economics
Languages : en
Pages : 224
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Book Description
Developing and Managing a Successful Payment Cards Business offers information, analysis, observations, perspectives and advice on developing and managing a card business. There is comprehensive coverage of all areas including card business strategy, product development, customer acquisition and retention strategies, and product marketing techniques.
Author: Donald M. T. Gibson
Publisher:
ISBN:
Category : Bank loans
Languages : en
Pages : 372
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Book Description
Author: Donald Morton Tait Gibson
Publisher:
ISBN:
Category : Bank credit cards
Languages : en
Pages : 488
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Book Description
Author: United States. Congress. Senate. Committee on Banking, Housing, and Urban Affairs. Subcommittee on Financial Institutions
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 114
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Book Description
Author: Sau-Tung Leung
Publisher: Open Dissertation Press
ISBN: 9781361178171
Category :
Languages : en
Pages :
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Book Description
This dissertation, "A Study of the Competition in the Credit Card Business" by Sau-tung, Leung, 梁秀棟, was obtained from The University of Hong Kong (Pokfulam, Hong Kong) and is being sold pursuant to Creative Commons: Attribution 3.0 Hong Kong License. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation. All rights not granted by the above license are retained by the author. DOI: 10.5353/th_b3126384 Subjects: Credit cards - China - Hong Kong
Author: United States. Congress. Senate. Committee on Banking, Housing, and Urban Affairs. Subcommittee on Financial Institutions
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 112
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Book Description
Author: Michael E. Porter
Publisher: Simon & Schuster
ISBN: 9780684005775
Category : Medical
Languages : en
Pages : 396
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Book Description
In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals and forecast the direction of industry development.
Author: Iron Dane Richards
Publisher: CreateSpace
ISBN: 9781496149114
Category :
Languages : en
Pages : 172
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Book Description
Advanced Business Credit Tactics 2014 Will Teach You How To Build Massive Business Credit: (This Book's contents are also included within a newer version Credit Mastery 2014 for Both Personal and Business Credit Solutions ISBN-10: 1500975680 - Also the Latest Book by Iron Dane Richards is Credit Mastery: Business Credit - Personal Credit first printing Feb 6,2015 ISBN-13: 978-1507650417.) Creating the Structure for building your business credit fast. Establishing Key Components that validate your business for funding. Then we move you into the actual process to where you are building business credit. Registration for reporting with all business credit agencies; Dun & Bradstreet and Experian Business. Obtaining five key vendor lines of credit that report to the agencies. Obtaining at least three business credit cards that report to the agencies. How to get high dollar trade lines of credit that report to the agencies for pennies on the dollar. Obtaining your first business bank loan that reports to the business credit agencies. Inside secrets are shared from industry leaders in business coaching and banking for building massive amounts of business credit in an easy to read and understand format. Using these insider secrets allows you to expedite the development in the most cost effective and efficient process for obtaining $100,000 Fast. This is updated from our 2012 Advanced Business Tactics Business Credit Manual that sold over 100,000 Digital and Softcover copies through our seminars and website. Chapters Include: Company Business Structures, Legal Entities, Nevada Companies, Wyoming Companies, New Mexico Companies, Colorado Companies, Beginning the Credit Building System, Dunn & Bradstreet - Paydex, Rating & Score, Initial Credit Building for Each Company, Golden Rules for Business Credit Building, Credit Building Core Accounts, Reporting Credit Vendors and Current Funding Sources as of 2014, Credit Building Plan to over $100,000, Bank Loans, Business Plans and Credit Planning. #businesscredit #credit #creditmastery Strategy Guide for writing a business plan for obtaining funding: Executive Summary, Business Details, Products and Services, Business Structure, SWOT, PP& E, Information Systems, Insurance, Goals, Achievements & Strategies, Marketing, Sales Goals, Customer Management & Retention, Pricing Strategies, Competitive Overview, Target Market, The Competition, Credit Reporting Agencies! Advanced Options: Business Trust Deposit Loans, Leased Bank Instruments, Leasing Certificates of Deposits. 300 Lenders Added from Advanced Business Tactics: Business Credit Manual 2013 Edition! Plus a Lenders List that includes the exact credit reporting agency they use! Includes Credit Card Vendors, Line of Credit and Hard Money Lenders! Suggessted Retail $197 USA
