Health Care Market Strategy

Health Care Market Strategy PDF Author: Steven G. Hillestad
Publisher: Jones & Bartlett Learning
ISBN: 1284181618
Category : Medical
Languages : en
Pages : 338

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Book Description
Health Care Market Strategy: From Planning to Action, Fifth Edition, a standard reference for nearly 20 years, bridges the gap between marketing theory and implementation by showing you, step-by-step, how to develop and execute successful marketing strategies using appropriate tactics. Put the concepts you learned in introductory marketing courses into action using the authors’ own unique model—called the strategy/action match—from which you will learn how to determine exactly which tactics to employ in a variety of settings.

The Affordable Care Act

The Affordable Care Act PDF Author: Tamara Thompson
Publisher: Greenhaven Publishing LLC
ISBN: 0737771496
Category : Young Adult Nonfiction
Languages : en
Pages : 130

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Book Description
The Patient Protection and Affordable Care Act (ACA) was designed to increase health insurance quality and affordability, lower the uninsured rate by expanding insurance coverage, and reduce the costs of healthcare overall. Along with sweeping change came sweeping criticisms and issues. This book explores the pros and cons of the Affordable Care Act, and explains who benefits from the ACA. Readers will learn how the economy is affected by the ACA, and the impact of the ACA rollout.

America's Health Care Safety Net

America's Health Care Safety Net PDF Author: Institute of Medicine
Publisher: National Academies Press
ISBN: 030906497X
Category : Medical
Languages : en
Pages : 304

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Book Description
America's Health Care Safety Net explains how competition and cost issues in today's health care marketplace are posing major challenges to continued access to care for America's poor and uninsured. At a time when policymakers and providers are urgently seeking guidance, the committee recommends concrete strategies for maintaining the viability of the safety netâ€"with innovative approaches to building public attention, developing better tools for tracking the problem, and designing effective interventions. This book examines the health care safety net from the perspectives of key providers and the populations they serve, including: Components of the safety netâ€"public hospitals, community clinics, local health departments, and federal and state programs. Mounting pressures on the systemâ€"rising numbers of uninsured patients, decline in Medicaid eligibility due to welfare reform, increasing health care access barriers for minority and immigrant populations, and more. Specific consequences for providers and their patients from the competitive, managed care environmentâ€"detailing the evolution and impact of Medicaid managed care. Key issues highlighted in four populationsâ€"children with special needs, people with serious mental illness, people with HIV/AIDS, and the homeless.

Coverage Matters

Coverage Matters PDF Author: Institute of Medicine
Publisher: National Academies Press
ISBN: 0309076099
Category : Medical
Languages : en
Pages : 204

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Book Description
Roughly 40 million Americans have no health insurance, private or public, and the number has grown steadily over the past 25 years. Who are these children, women, and men, and why do they lack coverage for essential health care services? How does the system of insurance coverage in the U.S. operate, and where does it fail? The first of six Institute of Medicine reports that will examine in detail the consequences of having a large uninsured population, Coverage Matters: Insurance and Health Care, explores the myths and realities of who is uninsured, identifies social, economic, and policy factors that contribute to the situation, and describes the likelihood faced by members of various population groups of being uninsured. It serves as a guide to a broad range of issues related to the lack of insurance coverage in America and provides background data of use to policy makers and health services researchers.

Health Benefits Coverage Under Federal Law--.

Health Benefits Coverage Under Federal Law--. PDF Author:
Publisher:
ISBN:
Category : Employer-sponsored health insurance
Languages : en
Pages : 88

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Book Description


Health Care Marketing Plans

Health Care Marketing Plans PDF Author: Steven G. Hillestad
Publisher: Jones & Bartlett Learning
ISBN: 9780834201880
Category : Business & Economics
Languages : en
Pages : 282

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Book Description
Health Care Marketing Plans offers health care managers & marketeers step-by-step advice on how to develop & implement a successful marketing strategy for their facility.

Essential Health Benefits

Essential Health Benefits PDF Author: Institute of Medicine
Publisher: National Academies Press
ISBN: 0309219175
Category : Medical
Languages : en
Pages : 256

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Book Description
In 2010, an estimated 50 million people were uninsured in the United States. A portion of the uninsured reflects unemployment rates; however, this rate is primarily a reflection of the fact that when most health plans meet an individual's needs, most times, those health plans are not affordable. Research shows that people without health insurance are more likely to experience financial burdens associated with the utilization of health care services. But even among the insured, underinsurance has emerged as a barrier to care. The Patient Protection and Affordable Care Act (ACA) has made the most comprehensive changes to the provision of health insurance since the development of Medicare and Medicaid by requiring all Americans to have health insurance by 2016. An estimated 30 million individuals who would otherwise be uninsured are expected to obtain insurance through the private health insurance market or state expansion of Medicaid programs. The success of the ACA depends on the design of the essential health benefits (EHB) package and its affordability. Essential Health Benefits recommends a process for defining, monitoring, and updating the EHB package. The book is of value to Assistant Secretary for Planning and Evaluation (ASPE) and other U.S. Department of Health and Human Services agencies, state insurance agencies, Congress, state governors, health care providers, and consumer advocates.

Strategies for a BEA Satellite Health Care Account

Strategies for a BEA Satellite Health Care Account PDF Author: National Research Council
Publisher: National Academies Press
ISBN: 0309178355
Category : Medical
Languages : en
Pages : 108

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Book Description
In March 2008, the Committee on National Statistics of the National Academies held a workshop to assist the Bureau of Economic Analysis (BEA) with next steps as it develops plans to produce a satellite health care account. This account, designed to improve its measurement of economic activity in the medical care sector, will benefit health care policy. The purpose of the workshop, summarized in this volume, was to elicit expert guidance on strategies to implement the objectives of the BEA program. The ultimate objectives of the program are to: compile medical care spending information by type of disease-a system more directly useful for measuring health care inputs, outputs, and productivity than current estimates of spending by type of provider; produce a comprehensive set of accounts for health care-sector income, expenditure, and product; develop medical care price and real output measures that will help analysts to break out changes in the delivery of health care from changes in the prices of that care; and coordinate BEA and Centers for Medicare and Medicaid Services (CMS) health expenditure statistics.

Managed Competition

Managed Competition PDF Author:
Publisher: DIANE Publishing
ISBN: 9780788100260
Category : Medical
Languages : en
Pages : 120

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Book Description
Pamphlet from the vertical file.

An Employee's Guide to Health Benefits Under COBRA

An Employee's Guide to Health Benefits Under COBRA PDF Author:
Publisher:
ISBN:
Category : Employer-sponsored health insurance
Languages : en
Pages : 36

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Book Description