Spear Selling: The Ultimate Account-Based Sales Guide for the Modern Digital Sales Professional

Spear Selling: The Ultimate Account-Based Sales Guide for the Modern Digital Sales Professional PDF Author: Jamie Shanks
Publisher: Independently Published
ISBN: 9781793941268
Category : Business & Economics
Languages : en
Pages : 142

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Book Description
The ultimate Account-based Sales guide for the modern, digital seller. SPEAR Selling is the battle-tested process for both sales leaders and sales professionals to leverage in their pursuit for greater account-based sales results. Author Jamie Shanks has trained and advised 100's of companies on SPEAR Selling to increase sales pipeline in all types of sales functions (inside sales, field sales, customer success, channel sales). The key to account-based sales results is the focus on upfront planning that leverage key competitive differentiators, used to significantly improve account activation and opportunity creation. Combine this focus on account planning, with a relentless accountability to structured sales activity, and this account-based motion will: - Increase the volume of opportunities in a territory- Shorten the timeline to opportunity creation in key accounts- Increase the conversion of prospective accounts into customers- Select the right accounts - Plan & Storyboard the engagement strategy - Engage with a structured process - Activate & educate with a Bold & Different strategy than the competition - Run or Replace (build sales pipeline with an objective framework).If you or your sales organization is running an account-centric sales motion, and you're not leveraging social proximity as a key competitive differentiator in your account selection process - you've already lost your competitive advantage. Let this book be your guide to being first, bold and different in your service of the modern, digital buyer

Spear Selling: The Ultimate Account-Based Sales Guide for the Modern Digital Sales Professional

Spear Selling: The Ultimate Account-Based Sales Guide for the Modern Digital Sales Professional PDF Author: Jamie Shanks
Publisher: Independently Published
ISBN: 9781793941268
Category : Business & Economics
Languages : en
Pages : 142

Get Book Here

Book Description
The ultimate Account-based Sales guide for the modern, digital seller. SPEAR Selling is the battle-tested process for both sales leaders and sales professionals to leverage in their pursuit for greater account-based sales results. Author Jamie Shanks has trained and advised 100's of companies on SPEAR Selling to increase sales pipeline in all types of sales functions (inside sales, field sales, customer success, channel sales). The key to account-based sales results is the focus on upfront planning that leverage key competitive differentiators, used to significantly improve account activation and opportunity creation. Combine this focus on account planning, with a relentless accountability to structured sales activity, and this account-based motion will: - Increase the volume of opportunities in a territory- Shorten the timeline to opportunity creation in key accounts- Increase the conversion of prospective accounts into customers- Select the right accounts - Plan & Storyboard the engagement strategy - Engage with a structured process - Activate & educate with a Bold & Different strategy than the competition - Run or Replace (build sales pipeline with an objective framework).If you or your sales organization is running an account-centric sales motion, and you're not leveraging social proximity as a key competitive differentiator in your account selection process - you've already lost your competitive advantage. Let this book be your guide to being first, bold and different in your service of the modern, digital buyer

SPEAR Selling

SPEAR Selling PDF Author: Shanks Jamie
Publisher:
ISBN: 9781999009410
Category :
Languages : en
Pages :

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Book Description


Outbound Sales, No Fluff: Written by Two Millennials Who Have Actually Sold Something This Decade.

Outbound Sales, No Fluff: Written by Two Millennials Who Have Actually Sold Something This Decade. PDF Author: Ryan Reisert
Publisher: Independently Published
ISBN: 9781973470755
Category : Business & Economics
Languages : en
Pages : 58

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Book Description
Recognized on SalesHacker's "Best Sales Books: 30 Elite Picks to Step Up Your Sales Game" This book can be read in less than 45 minutes and covers the fundamentals for anyone getting started in sales or for anyone looking to brush up on their skills. There is no shortage of books or content today to help you learn about sales. In the past 30 years, there has been an incredible amount of research and growth in the sales profession to help modern sales professionals better serve their customers. However, after reading Rory Vaden's New York Times Bestseller "Take The Stairs" and learning that "95% of all books that are purchased are never completely read" and "70% of all books ever purchased are never even opened" we wanted to write a book that everyone could read and take action on immediately. This book is a step-by-step guide for the modern sales professional. We want to give you the framework, knowledge, and skills to fill a sales pipeline with highly qualified opportunities. It's all practical advice - no cutesy stories, no rants, and no product pitches. There are really only two ways to fill a funnel: inbound leads or outbound prospecting. We focus this book exclusively on outbound prospecting, because it's the half of the formula that an individual sales rep can control (that's why so many sales job descriptions include the phrase "we're looking for a hunter").

Sales Engagement

Sales Engagement PDF Author: Manny Medina
Publisher: John Wiley & Sons
ISBN: 1119584345
Category : Business & Economics
Languages : en
Pages : 246

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Book Description
Engage in sales—the modern way Sales Engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified leads for B2B companies. This book explores why a Sales Engagement strategy is so important, and walks you through the modern sales process to ensure you’re effectively connecting with customers every step of the way. • Find common factors holding your sales back—and reverse them through channel optimization • Humanize sales with personas and relevant information at every turn • Understand why A/B testing is so incredibly critical to success, and how to do it right • Take your sales process to the next level with a rock solid, modern Sales Engagement strategy This book is essential reading for anyone interested in up-leveling their game and doing more than they ever thought possible.

Cross-selling Success

Cross-selling Success PDF Author: Ford Harding
Publisher:
ISBN: 9781580627054
Category : Business & Economics
Languages : en
Pages : 260

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Book Description
Ford Harding, author of "Rain Making: The Professional's Guide to Attracting New Clients, " now takes readers into exciting new sales territory, showing how to sell multiple services to the same client, and how to sell business services to different divisions of the same account.

The Ultimate Sales Training Success Guide

The Ultimate Sales Training Success Guide PDF Author: Miranda Martin
Publisher:
ISBN: 9781734748505
Category :
Languages : en
Pages :

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Book Description


The Sales Plan

The Sales Plan PDF Author: Carlos Horner
Publisher:
ISBN: 9781092831864
Category :
Languages : en
Pages : 204

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Book Description
In every industry and sector, you'll find a handful of businesses that are on top of their game. They have the best clients, charge the highest fees and seem to be everywhere. Then, there are the rest. Those who are mostly under the radar, have flat-lined in terms of sales and are all quite alike. The only real difference between the two is the successful ones know how to sell, and the others don't.In The Sales Plan you will discover the five key strategies needed to produce a sales engine to make your selling effective and efficient and become a business at the top of your game.By following the steps in this book you will learn to:*Position yourself so clients see your unique value*Build a sales framework based on processes and metrics rather than gut-feel*Employ a simple practical sales system for uniform, consistent selling*Manage your sales activities with visibility and accountability*Create long-term, loyal clients who help your business grow*And ultimately, build a valuable organisation that can consistently find leads, win new business and grow accounts

Software Sales

Software Sales PDF Author: Michael Herlache Mba
Publisher:
ISBN:
Category :
Languages : en
Pages : 154

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Book Description
As I decided to build a career in sales, I wanted to learn everything that I could about the profession so I turned to the leading literature on selling. The issue that I encountered is that the majority of sales books were made for industries in the 20th century, and were not tailored for a software driven 21st century. According to Inc, if you look at the top sales authors/books of all time, not one has to do with software sales. From here, I set out to write a sales book specifically for the 21st century where the leading sales careers are in software.This text is based upon the learning from my career as a Elite Franchise Account Executive at a leading software sales company.For those interested in going through a formal software sales training program associated with this text, the Software Sales University (www.SoftwareSalesU.com) course's syllabus is based upon the content of this book.

Sales 2.0

Sales 2.0 PDF Author: Anneke Seley
Publisher: John Wiley & Sons
ISBN: 047048280X
Category : Business & Economics
Languages : en
Pages : 270

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Book Description
Two Silicon Valley insiders reveal the emerging Sales 2.0 trend and how companies can profit from it Sales 2.0 explores the emerging Sales 2.0 phenomenon, how it is characterized, why it is imperative for a company’s long-term success, and how anyone can get started with this new approach to generating revenue. Driven by an explosion of online products and changing customer buying preferences, Sales 2.0 is the marriage of Web 2.0 technologies with innovative sales processes. The book shows readers how to redeploy their sales teams for greater bottom-line results and reveals all the differences between Sales 2.0 and traditional selling. Through real world case studies, readers will learn how industry leaders achieved phenomenal results and a competitive advantage. Applicable to sales teams in any industry, Sales 2.0 presents the future of sales today.

Social Selling Mastery

Social Selling Mastery PDF Author: Jamie Shanks
Publisher: John Wiley & Sons
ISBN: 1119280869
Category : Business & Economics
Languages : en
Pages : 224

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Book Description
A concrete framework for engaging today's buyer and building relationships Social Selling Mastery provides a key resource for sales and marketing professionals seeking a better way to connect with today's customer. Author Jamie Shanks has personally built Social Selling solutions in nearly every industry, and in this book, he shows you how to capture the mindshare of business leadership and turn relationships into sales. The key is to reach the buyer where they're conducting due diligence—online. The challenge is then to strike the right balance, and be seen as a helpful resource that can guide the buyer toward their ideal solution. This book presents a concrete Social Selling curriculum that teaches you everything you need to know in order to leverage the new business environment into top sales figures. Beginning with the big picture and gradually honing the focus, you'll learn the techniques that will change your entire approach to the buyer. Social Selling is not social media marketing. It's a different approach, more one-to-one rather than one-to-many. It's these personal relationships that build revenue, and this book helps you master the methods today's business demands. Reach and engage customers online Provide value and insight into the buying process Learn more effective Social Selling tactics Develop the relationships that lead to sales Today's buyers are engaging sales professionals much later in the buying process, but 74 percent of deals go to the sales professional who was first to engage the buyer and provide helpful insight. The sales community has realized the need for change—top performers have already leveraged Social Selling as a means of engagement, but many more are stuck doing "random acts of social," unsure of how to proceed. Social Selling Mastery provides a bridge across the skills gap, with essential guidance on selling to the modern buyer.