Understanding the Global Spa Industry PDF Download
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Author: Gerry Bodeker
Publisher: Routledge
ISBN: 1136351248
Category : Business & Economics
Languages : en
Pages : 494
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Book Description
The spa industry is currently the fastest growing segment of the hospitality and leisure industry with revenues exceeding those from amusement parks, box office receipts, vacation ownership gross sales and ski resort ticket sales. Understanding the Global Spa Industry is the first book to examine management practices in this industry and offers a groundbreaking and comprehensive approach to global spa management, covering everything from the beginnings of the industry through to contemporary management and social and ethical issues. With contributions from internationally renowned business leaders, practitioners and academics, this unique book is packed with case studies, examples and advice for all those working in, and studying, the international spa industry. Understanding the Global Spa Industry brings an analytic lens to the spa movement, examining past, current and future trends and the potential for shaping wellness and health services in the 21st century.
Author: Graham Simpson
Publisher: Basic Health Publications, Inc.
ISBN: 9781591201281
Category : Health & Fitness
Languages : en
Pages : 330
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Book Description
Provides proven longevity strategies that restore balance to stressful lives and promote optimum health. The authors describe four wellness pillars, that are the foundation of the medi-spa approach.
Author: Karl E. Wood
Publisher:
ISBN: 9781443840996
Category : Health resorts
Languages : en
Pages : 0
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Book Description
The spa in nineteenth century European society was a place of intersections: of social class and of ideas, of social and of scientific concepts. As the social showcase for â oepoliteâ society, it embodied many of the desires and dreams of the increasingly fashionable middle-class world. As a place prominent in the medical world of its day, the heath spa contributed to the ongoing dialogue of the emergent science of medicine, where both mainstream and voices of medical dissent were to be heard. Thus, in the enclosed and limited space of a thermal health spa lie encapsulated significant historical trends and social dialogues. Over the course of the long nineteenth century, the doctor-patient relationship shifted from one in which the patient was the primary decision maker to one dominated by the â oeorder-givingâ professional physician over the â oecompliantâ patient. This process could not have occurred without a significant change in the attitude of the patients themselves. The spa, a place containing diverse and competing strands of medical thought and a wide range of middle-class patients, offers a unique research opportunity for a focused social history of German medicine that reaches beyond the world of the spa; or indeed, of medicine into the darker chapters of the twentieth century and the turn from liberalism toward authoritarianism.
Author: Gerry Bodeker
Publisher: Routledge
ISBN: 1136351248
Category : Business & Economics
Languages : en
Pages : 494
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Book Description
The spa industry is currently the fastest growing segment of the hospitality and leisure industry with revenues exceeding those from amusement parks, box office receipts, vacation ownership gross sales and ski resort ticket sales. Understanding the Global Spa Industry is the first book to examine management practices in this industry and offers a groundbreaking and comprehensive approach to global spa management, covering everything from the beginnings of the industry through to contemporary management and social and ethical issues. With contributions from internationally renowned business leaders, practitioners and academics, this unique book is packed with case studies, examples and advice for all those working in, and studying, the international spa industry. Understanding the Global Spa Industry brings an analytic lens to the spa movement, examining past, current and future trends and the potential for shaping wellness and health services in the 21st century.
Author: Sarah Rawlinson
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158712
Category : Business & Economics
Languages : en
Pages : 209
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Book Description
a sound and though guide for all future spa managers looking at all aspects on the successful running of a spa facility. Divided into four parts it discusses the following: • The spa industry • The spa consumer • The business of spas • Future directions
Author: Jane M. Adams
Publisher: Manchester University Press
ISBN: 0719098068
Category : Medical
Languages : en
Pages : 356
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Book Description
Healing with water provides a medical and social history of English spas and hydropathic centres from the early nineteenth to the mid-twentieth centuries. It argues that demand for healing rather than leisure drove the growth of a number of inland resorts which became renowned for expertise and treatment facilities. These aspects were actively marketed to doctors and patients. It assesses the influence of these centres on broader patterns of resort development, leisure and sociability in Britain. The study explores ideas about water’s healing potential and the varied ways it was used to maintain good health and treat a variety of illnesses. Water cures were endorsed by both orthodox and unorthodox practitioners and attracted growing numbers of patients into the twentieth century. It examines how institutions and skilled workers shaped the development of specialist resorts and considers why the NHS support for spa treatment declined from the 1960s.
Author: Judy Chapman
Publisher: Tuttle Publishing
ISBN: 1462906621
Category : Travel
Languages : en
Pages : 262
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Book Description
Asia is now at the forefront of the international spa movement with the creation of many of the world's finest luxury spas--most of which base their treatments on traditional Asian therapies and formulas. Drawing on the expertise of many of Asia's best therapists, doctors, and wellness experts from around the region, ultimate spa offers a comprehensive look at the finest spas in Asia and the unparalleled range of therapies they now offer. This spa pictorial not only describes Asia's best-known destination and day spas in detail, it delves deeply into the ancient wellness traditions of Ayurveda, TCM (Traditional Chinese Medicine), and other health and beauty secrets which are largely responsible for the phenomenal success of Asian spas today. The emphasis is on spiritual well-being and natural holistic curatives. All spas and photographs, many with extensive how-to sequences and detailed recipes and instructions. This book is a must-have for spa goers and spa professionals everywhere.
Author: Entrepreneur magazine
Publisher: Entrepreneur Press
ISBN: 1613082002
Category : Business & Economics
Languages : en
Pages : 721
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Book Description
Are you ready to take the plunge and start your own spa? Now's the perfect time. Spas have become one of the fastest-growing industries around the globe. Whether you're interested in day spas, medical spas, spiritual spas, yoga centers or another variety, the expert advice in this guide helps you get started today. Learn all the business information you need to succeed--from choosing a location to setting prices to attracting new clients.Plus, get the hottest trends in the spa industry and expert advice on the creative elements that turn an ordinary spa into an extraordinary relaxation center. Researching the market Identifying a niche and attracting a target audience Creating the right atmosphere to enhance the spa experience Offering the hottest spa services Hiring talented and trustworthy employees 25 marketing tactics under $50 And more! Pick up this guide to get started and succeed in this fun , profitable, and rewarding business. The First Three Years In addition to industry specific information, you’ll also tap into Entrepreneur’s more than 30 years of small business expertise via the 2nd section of the guide - Start Your Own Business. SYOB offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, you’ll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges. • Pin point your target market • Uncover creative financing for startup and growth • Use online resources to streamline your business plan • Learn the secrets of successful marketing • Discover digital and social media tools and how to use them • Take advantage of hundreds of resources • Receive vital forms, worksheets and checklists • From startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. We’ll teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success. BONUS: Entrepreneur’s Startup Resource Kit! Every small business is unique. Therefore, it’s essential to have tools that are customizable depending on your business’s needs. That’s why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more – all at your fingertips! You’ll find the following: The Small Business Legal Toolkit When your business dreams go from idea to reality, you’re suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, you’ll get answers to the “how do I get started?” questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business. Sample Business Letters 1000+ customizable business letters covering each type of written business communication you’re likely to encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style. Sample Sales Letters The experts at Entrepreneur have compliled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.
Author:
Publisher:
ISBN:
Category : Medicine
Languages : en
Pages : 1354
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Book Description
Author: Harish Naraindas
Publisher: Routledge
ISBN: 1317615107
Category : Social Science
Languages : en
Pages : 216
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Book Description
This volume on medical tourism includes contributions by anthropologists and historians on a variety of health-seeking modes of travel and leisure. It brings together analyses of recent trends of "medical tourism", such as underinsured middle-class Americans traveling to India for surgery, pious Middle Eastern couples seeking assisted reproduction outside their borders, or consumers of the exotic in search of alternative healing, with analyses of the centuries-old Euro-American tradition of traveling to spas. Rather than seeing these two forms of medical travel as being disparate, the book demonstrates that, as noted in the introduction ‘what makes patients itinerant in both the old and new kind of medical travel is either a perceived shortage or constraint at ‘home’, or the sense of having reached a particular kind of therapeutic impasse, with the two often so intertwined that it is difficult to tell them apart. The constraint may stem from things as diverse as religious injunctions, legal hurdles, social approbation, or seasonal affliction; and the shortage can range from a lack of privacy, of insurance, technology, competence, or enough therapeutic resources that can address issues and conditions that patients have. If these two intertwined strands are responsible for most medical tourism, then which locales seem to have therapeutic resources are those that are either ‘natural,’ in the form of water or climate; legal, in the form of a culture that does not stigmatise patients; or technological and professional, in the form of tests, equipment, or expertise, unavailable or affordable at home; or in the form of novel therapeutic possibilities that promise to resolve irresolvable issues’. This book was originally published as a special issue of Anthropology & Medicine.
Author: Adam T. Rosenbaum
Publisher: Cambridge University Press
ISBN: 1108685609
Category : History
Languages : en
Pages : 477
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Book Description
During the nineteenth and early twentieth centuries, the tourism industry of Bavaria consistently promoted an image of 'grounded modernity'. This romanticized version of the present reconciled continuity with change, tradition with progress, and nature with science. In an era of rapid and unprecedented change, simultaneously nostalgic and progressive grounded modernity produced an illusion of continuity. It helped make the experience of modernity more tangible by linking impersonal and abstract ideas, like national identity, with familiar experiences and concrete sights. Bavarian Tourism and the Modern World, 1800–1950 examines the connections between Bavarian tourism and the turbulent experience of German modernity during this period. It gauges Germany's long and often unsettling journey to modernity using Bavarian tourism and travel as a lens. Closely examining guidebooks, brochures, postcards and other tourist propaganda, Adam Rosenbaum argues that by pointing visitors to the past, tourism illuminated the present, and produced signposts to the future.
