Author: Jordan Connery
Publisher: Jordan Connery
ISBN:
Category : Business & Economics
Languages : en
Pages : 218
Book Description
Social Media Marketing Algorithms Social media is a rapidly growing arena for everything from the posting of videos to car sales, so it should come as no surprise that big business is growing on there, too. However, what can it actually do to help grow your business? Before selling any product, you have to get your name out there and spread the word of your new social media presence. By adding links to your social media accounts on your company website, you are encouraging people to follow you online in order to get the most up to date information as soon as you release it. When you put your company website on your social media profile, it gives your clients a way to go directly to your website. This will allow your customers to contact your company for more information, and it is more likely to create online buyers. Social media is the main way that companies are beginning to show involvement with their customers and community by promoting events they are sponsoring or releasing news to their clients. Real-time communication has become extremely important for customer satisfaction in today’s businesses. People don’t want to wait for answers to their questions or for help resolving any issue they might have. With social media, people have direct access to comments and post feedback for companies, making any kind of wait-time for results obsolete. Instagram Marketing Algorithms Secrets Instagram is one of, if not THE, best platforms you can use to market your business. It provides any user a variety of ways to create content and to reach an audience. For a business, these are all that you would need to make people aware of your brand, create relationships with them, retain existing customers, manage brand reputation, and lead prospective customers to channels for conversion. Instagram is extremely unique in so many ways and is the combination of almost all the social media sites available and then some. Photos, videos, music, color, trends, tags, stories and messages: it’s all there. It has the potential to support many brands and business types around the world. The continued growth does not show any indication that it will end any time soon. It’s time for you to join in the fun and get your slice of the pie. With 1 billion users, it’s big world to take advantage of! Use the tools, visit the websites and apps, and explore the world of Instagram for yourself. All of these guidelines will help you build an impactful brand or your small business on Instagram. Build profit, fuel growth and create a better, more recognizable, successful brand, starting today! YouTube Playbook Algorithm Will you like to make money from home? Are you a housewife or a student that wants to make money without leaving your house or a source of income that fits your schedule? Then you have got the right book. YouTube and Google are the top two search engines in the whole world and technically, YouTube is not even a Search engine. YouTube has more than one billion viewership every month. YouTube has become more popular over the years as it has reached audiences of all ages. People go on YouTube to search for even the strangest thing which shows that YouTube is the go-to place when people need to learn or entertain themselves. You can go on YouTube to spread political messages, promote your business, share your humour and make tutorials on anything you are good at be it cooking, beauty & make-up, photography, and much more to make more money. A lot of people are already making tons of money on YouTube and you can be one of them. You are probably thinking right now “can I make money on YouTube?” and the answer to that question is …YES. There are different ways to make money on YouTube and the truth is you won’t start making money the first week and probably the first couple of months but with perseverance and determination, you can make your first million from YouTube.
Social Media Marketing Algorithms 3 Books In 1
Author: Jordan Connery
Publisher: Jordan Connery
ISBN:
Category : Business & Economics
Languages : en
Pages : 218
Book Description
Social Media Marketing Algorithms Social media is a rapidly growing arena for everything from the posting of videos to car sales, so it should come as no surprise that big business is growing on there, too. However, what can it actually do to help grow your business? Before selling any product, you have to get your name out there and spread the word of your new social media presence. By adding links to your social media accounts on your company website, you are encouraging people to follow you online in order to get the most up to date information as soon as you release it. When you put your company website on your social media profile, it gives your clients a way to go directly to your website. This will allow your customers to contact your company for more information, and it is more likely to create online buyers. Social media is the main way that companies are beginning to show involvement with their customers and community by promoting events they are sponsoring or releasing news to their clients. Real-time communication has become extremely important for customer satisfaction in today’s businesses. People don’t want to wait for answers to their questions or for help resolving any issue they might have. With social media, people have direct access to comments and post feedback for companies, making any kind of wait-time for results obsolete. Instagram Marketing Algorithms Secrets Instagram is one of, if not THE, best platforms you can use to market your business. It provides any user a variety of ways to create content and to reach an audience. For a business, these are all that you would need to make people aware of your brand, create relationships with them, retain existing customers, manage brand reputation, and lead prospective customers to channels for conversion. Instagram is extremely unique in so many ways and is the combination of almost all the social media sites available and then some. Photos, videos, music, color, trends, tags, stories and messages: it’s all there. It has the potential to support many brands and business types around the world. The continued growth does not show any indication that it will end any time soon. It’s time for you to join in the fun and get your slice of the pie. With 1 billion users, it’s big world to take advantage of! Use the tools, visit the websites and apps, and explore the world of Instagram for yourself. All of these guidelines will help you build an impactful brand or your small business on Instagram. Build profit, fuel growth and create a better, more recognizable, successful brand, starting today! YouTube Playbook Algorithm Will you like to make money from home? Are you a housewife or a student that wants to make money without leaving your house or a source of income that fits your schedule? Then you have got the right book. YouTube and Google are the top two search engines in the whole world and technically, YouTube is not even a Search engine. YouTube has more than one billion viewership every month. YouTube has become more popular over the years as it has reached audiences of all ages. People go on YouTube to search for even the strangest thing which shows that YouTube is the go-to place when people need to learn or entertain themselves. You can go on YouTube to spread political messages, promote your business, share your humour and make tutorials on anything you are good at be it cooking, beauty & make-up, photography, and much more to make more money. A lot of people are already making tons of money on YouTube and you can be one of them. You are probably thinking right now “can I make money on YouTube?” and the answer to that question is …YES. There are different ways to make money on YouTube and the truth is you won’t start making money the first week and probably the first couple of months but with perseverance and determination, you can make your first million from YouTube.
Publisher: Jordan Connery
ISBN:
Category : Business & Economics
Languages : en
Pages : 218
Book Description
Social Media Marketing Algorithms Social media is a rapidly growing arena for everything from the posting of videos to car sales, so it should come as no surprise that big business is growing on there, too. However, what can it actually do to help grow your business? Before selling any product, you have to get your name out there and spread the word of your new social media presence. By adding links to your social media accounts on your company website, you are encouraging people to follow you online in order to get the most up to date information as soon as you release it. When you put your company website on your social media profile, it gives your clients a way to go directly to your website. This will allow your customers to contact your company for more information, and it is more likely to create online buyers. Social media is the main way that companies are beginning to show involvement with their customers and community by promoting events they are sponsoring or releasing news to their clients. Real-time communication has become extremely important for customer satisfaction in today’s businesses. People don’t want to wait for answers to their questions or for help resolving any issue they might have. With social media, people have direct access to comments and post feedback for companies, making any kind of wait-time for results obsolete. Instagram Marketing Algorithms Secrets Instagram is one of, if not THE, best platforms you can use to market your business. It provides any user a variety of ways to create content and to reach an audience. For a business, these are all that you would need to make people aware of your brand, create relationships with them, retain existing customers, manage brand reputation, and lead prospective customers to channels for conversion. Instagram is extremely unique in so many ways and is the combination of almost all the social media sites available and then some. Photos, videos, music, color, trends, tags, stories and messages: it’s all there. It has the potential to support many brands and business types around the world. The continued growth does not show any indication that it will end any time soon. It’s time for you to join in the fun and get your slice of the pie. With 1 billion users, it’s big world to take advantage of! Use the tools, visit the websites and apps, and explore the world of Instagram for yourself. All of these guidelines will help you build an impactful brand or your small business on Instagram. Build profit, fuel growth and create a better, more recognizable, successful brand, starting today! YouTube Playbook Algorithm Will you like to make money from home? Are you a housewife or a student that wants to make money without leaving your house or a source of income that fits your schedule? Then you have got the right book. YouTube and Google are the top two search engines in the whole world and technically, YouTube is not even a Search engine. YouTube has more than one billion viewership every month. YouTube has become more popular over the years as it has reached audiences of all ages. People go on YouTube to search for even the strangest thing which shows that YouTube is the go-to place when people need to learn or entertain themselves. You can go on YouTube to spread political messages, promote your business, share your humour and make tutorials on anything you are good at be it cooking, beauty & make-up, photography, and much more to make more money. A lot of people are already making tons of money on YouTube and you can be one of them. You are probably thinking right now “can I make money on YouTube?” and the answer to that question is …YES. There are different ways to make money on YouTube and the truth is you won’t start making money the first week and probably the first couple of months but with perseverance and determination, you can make your first million from YouTube.
How Algorithms Create and Prevent Fake News
Author: Noah Giansiracusa
Publisher:
ISBN: 9781484271568
Category :
Languages : en
Pages : 0
Book Description
From deepfakes to GPT-3, deep learning is now powering a new assault on our ability to tell what's real and what's not, bringing a whole new algorithmic side to fake news. On the other hand, remarkable methods are being developed to help automate fact-checking and the detection of fake news and doctored media. Success in the modern business world requires you to understand these algorithmic currents, and to recognize the strengths, limits, and impacts of deep learning--especially when it comes to discerning the truth and differentiating fact from fiction. This book tells the stories of this algorithmic battle for the truth and how it impacts individuals and society at large. In doing so, it weaves together the human stories and what's at stake here, a simplified technical background on how these algorithms work, and an accessible survey of the research literature exploring these various topics. How Algorithms Create and Prevent Fake News is an accessible, broad account of the various ways that data-driven algorithms have been distorting reality and rendering the truth harder to grasp. From news aggregators to Google searches to YouTube recommendations to Facebook news feeds, the way we obtain information today is filtered through the lens of tech giant algorithms. The way data is collected, labelled, and stored has a big impact on the machine learning algorithms that are trained on it, and this is a main source of algorithmic bias - which gets amplified in harmful data feedback loops. Don't be afraid: with this book you'll see the remedies and technical solutions that are being applied to oppose these harmful trends. There is hope. .
Publisher:
ISBN: 9781484271568
Category :
Languages : en
Pages : 0
Book Description
From deepfakes to GPT-3, deep learning is now powering a new assault on our ability to tell what's real and what's not, bringing a whole new algorithmic side to fake news. On the other hand, remarkable methods are being developed to help automate fact-checking and the detection of fake news and doctored media. Success in the modern business world requires you to understand these algorithmic currents, and to recognize the strengths, limits, and impacts of deep learning--especially when it comes to discerning the truth and differentiating fact from fiction. This book tells the stories of this algorithmic battle for the truth and how it impacts individuals and society at large. In doing so, it weaves together the human stories and what's at stake here, a simplified technical background on how these algorithms work, and an accessible survey of the research literature exploring these various topics. How Algorithms Create and Prevent Fake News is an accessible, broad account of the various ways that data-driven algorithms have been distorting reality and rendering the truth harder to grasp. From news aggregators to Google searches to YouTube recommendations to Facebook news feeds, the way we obtain information today is filtered through the lens of tech giant algorithms. The way data is collected, labelled, and stored has a big impact on the machine learning algorithms that are trained on it, and this is a main source of algorithmic bias - which gets amplified in harmful data feedback loops. Don't be afraid: with this book you'll see the remedies and technical solutions that are being applied to oppose these harmful trends. There is hope. .
The End of Marketing
Author: Carlos Gil
Publisher: Kogan Page Publishers
ISBN: 0749497599
Category : Business & Economics
Languages : en
Pages : 241
Book Description
WINNER: American Book Fest Best Book Awards 2020 - Marketing and Advertising category WINNER: NYC Big Book Award 2020 - Business: Small Business and Entrepreneurship category WINNER: BookAuthority Best New Book to Read in 2020 - Social Media Marketing category FINALIST: Business Book Awards 2020 - International Business Book category Social networks are the new norm and traditional marketing is failing in today's digital, always-on culture. Businesses across the world are having to face up to how they remain relevant in the choppy waters of the digital ocean. In an era where a YouTube star gets more daily impressions than Nike, Coca-Cola and Walmart combined, traditional marketing as we know it is dead. The End of Marketing revolutionizes the way brands, agencies and marketers should approach marketing. From how Donald Trump won the American presidency using social media and why Kim Kardashian is one of the world's biggest online brands, through to the impact of bots and automation, this book will teach you about new features and emerging platforms that will engage customers and employees. Discover bold content ideas, hear from some of the world's largest brands and content creators and find out how to build smarter paid-strategies, guaranteed to help you dominate your markets. The End of Marketing explains that no matter how easy it is to reach potential customers, the key relationship between brand and consumer still needs the human touch. Learn how to put 'social' back into social media and claim brand relevancy in a world where algorithms dominate, organic reach is dwindling and consumers don't want to be sold to, they want to be engaged.
Publisher: Kogan Page Publishers
ISBN: 0749497599
Category : Business & Economics
Languages : en
Pages : 241
Book Description
WINNER: American Book Fest Best Book Awards 2020 - Marketing and Advertising category WINNER: NYC Big Book Award 2020 - Business: Small Business and Entrepreneurship category WINNER: BookAuthority Best New Book to Read in 2020 - Social Media Marketing category FINALIST: Business Book Awards 2020 - International Business Book category Social networks are the new norm and traditional marketing is failing in today's digital, always-on culture. Businesses across the world are having to face up to how they remain relevant in the choppy waters of the digital ocean. In an era where a YouTube star gets more daily impressions than Nike, Coca-Cola and Walmart combined, traditional marketing as we know it is dead. The End of Marketing revolutionizes the way brands, agencies and marketers should approach marketing. From how Donald Trump won the American presidency using social media and why Kim Kardashian is one of the world's biggest online brands, through to the impact of bots and automation, this book will teach you about new features and emerging platforms that will engage customers and employees. Discover bold content ideas, hear from some of the world's largest brands and content creators and find out how to build smarter paid-strategies, guaranteed to help you dominate your markets. The End of Marketing explains that no matter how easy it is to reach potential customers, the key relationship between brand and consumer still needs the human touch. Learn how to put 'social' back into social media and claim brand relevancy in a world where algorithms dominate, organic reach is dwindling and consumers don't want to be sold to, they want to be engaged.
Digital and Social Media Marketing
Author: Nripendra P. Rana
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337
Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337
Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Social Media Marketing
Author: Tracy L. Tuten
Publisher: Pearson Educacion
ISBN: 9780133125115
Category : Internet advertising
Languages : en
Pages : 244
Book Description
The social media content that students and their future employers need to have. Tuten/Solomon is the first social media marketing textbook that focuses on showing students how social media fits into the marketer's toolbox.
Publisher: Pearson Educacion
ISBN: 9780133125115
Category : Internet advertising
Languages : en
Pages : 244
Book Description
The social media content that students and their future employers need to have. Tuten/Solomon is the first social media marketing textbook that focuses on showing students how social media fits into the marketer's toolbox.
The Amazon Self Publisher
Author: Dale L. Roberts
Publisher: One Jacked Monkey, LLC
ISBN: 1639250085
Category : Language Arts & Disciplines
Languages : en
Pages : 232
Book Description
You wrote the book. And now it’s published. But you’re not getting any sales! What gives?! Most people would have you believe self-publishing on Amazon is easy. Yet, why aren’t you seeing the results they claim you should get? Your lack of book sales comes down to 3 culprits: 1. Keywords 2. Marketing and promotion 3. Book reviews It’s time you put all your self-publishing woes to bed and finally increase your book sales for good. Enter The Amazon Self-Publisher series. You’ll learn: · The secrets to keyword research and selection · Cheap yet effective book promotions · How to get book reviews the legit way · Where Amazon Advertising will serve your book best And hundreds of powerful insights! You’ll love learning all about Amazon self-publishing, because once you discover proven strategies in self-publishing, your life will change for the good. Get it now! Note: This is the compilation of Amazon Keywords for Books, Promotional Strategies for Books, and Amazon Reviews for Books.
Publisher: One Jacked Monkey, LLC
ISBN: 1639250085
Category : Language Arts & Disciplines
Languages : en
Pages : 232
Book Description
You wrote the book. And now it’s published. But you’re not getting any sales! What gives?! Most people would have you believe self-publishing on Amazon is easy. Yet, why aren’t you seeing the results they claim you should get? Your lack of book sales comes down to 3 culprits: 1. Keywords 2. Marketing and promotion 3. Book reviews It’s time you put all your self-publishing woes to bed and finally increase your book sales for good. Enter The Amazon Self-Publisher series. You’ll learn: · The secrets to keyword research and selection · Cheap yet effective book promotions · How to get book reviews the legit way · Where Amazon Advertising will serve your book best And hundreds of powerful insights! You’ll love learning all about Amazon self-publishing, because once you discover proven strategies in self-publishing, your life will change for the good. Get it now! Note: This is the compilation of Amazon Keywords for Books, Promotional Strategies for Books, and Amazon Reviews for Books.
Social Media Marketing Algorithms
Author: Jordan Connery
Publisher: Jordan Connery
ISBN:
Category : Business & Economics
Languages : en
Pages : 77
Book Description
Social media is a rapidly growing arena for everything from the posting of videos to car sales, so it should come as no surprise that big business is growing on there, too. However, what can it actually do to help grow your business? Before selling any product, you have to get your name out there and spread the word of your new social media presence. By adding links to your social media accounts on your company website, you are encouraging people to follow you online in order to get the most up to date information as soon as you release it. When you put your company website on your social media profile, it gives your clients a way to go directly to your website. This will allow your customers to contact your company for more information, and it is more likely to create online buyers. Social media is the main way that companies are beginning to show involvement with their customers and community by promoting events they are sponsoring or releasing news to their clients. Real-time communication has become extremely important for customer satisfaction in today’s businesses. People don’t want to wait for answers to their questions or for help resolving any issue they might have. With social media, people have direct access to comments and post feedback for companies, making any kind of wait-time for results obsolete. Press releases are a thing of the past and take more time to be processed out to customers. By using social media, your company is able to deliver news and updates to clients in real time, while also allowing them to share the news with others and encouraging a faster spread of communication. By letting customers share your company’s posts and information, it also allows new people to follow your company page and learn more about your business. Businesses are turning to Instagram and Facebook, among other social media platforms, to better communicate with their customers and spread the word about their business and future plans. To go about doing this, companies first have to understand the best ways to create brand awareness online and how to draw in new followers. Building a successful online following will take time. However, there are techniques and skills that will help you build an online following and create a popular social media site, while still promoting your business and keeping in contact with your customers.
Publisher: Jordan Connery
ISBN:
Category : Business & Economics
Languages : en
Pages : 77
Book Description
Social media is a rapidly growing arena for everything from the posting of videos to car sales, so it should come as no surprise that big business is growing on there, too. However, what can it actually do to help grow your business? Before selling any product, you have to get your name out there and spread the word of your new social media presence. By adding links to your social media accounts on your company website, you are encouraging people to follow you online in order to get the most up to date information as soon as you release it. When you put your company website on your social media profile, it gives your clients a way to go directly to your website. This will allow your customers to contact your company for more information, and it is more likely to create online buyers. Social media is the main way that companies are beginning to show involvement with their customers and community by promoting events they are sponsoring or releasing news to their clients. Real-time communication has become extremely important for customer satisfaction in today’s businesses. People don’t want to wait for answers to their questions or for help resolving any issue they might have. With social media, people have direct access to comments and post feedback for companies, making any kind of wait-time for results obsolete. Press releases are a thing of the past and take more time to be processed out to customers. By using social media, your company is able to deliver news and updates to clients in real time, while also allowing them to share the news with others and encouraging a faster spread of communication. By letting customers share your company’s posts and information, it also allows new people to follow your company page and learn more about your business. Businesses are turning to Instagram and Facebook, among other social media platforms, to better communicate with their customers and spread the word about their business and future plans. To go about doing this, companies first have to understand the best ways to create brand awareness online and how to draw in new followers. Building a successful online following will take time. However, there are techniques and skills that will help you build an online following and create a popular social media site, while still promoting your business and keeping in contact with your customers.
Social Media Campaigns
Author: Carolyn Mae Kim
Publisher: Routledge
ISBN: 1000290646
Category : Business & Economics
Languages : en
Pages : 194
Book Description
This new edition continues to give students a foundation in the principles of digital audience engagement and data metrics across platforms, preparing them to adapt to the quickly evolving world of digital media. It takes students through the processes of social listening, strategic design, creative engagement, and evaluation, with expert insights from social media professionals. Thoroughly updated, this second edition includes: • new strategies to guide students in the initial campaign planning phase • added content on influencers, social care teams, and newsjacking • coverage of research evaluation, the implications of findings, and articulating the ROI • expanded discussion of ethical considerations in campaign design and data collection and analysis. The book is suited to both undergraduate and post-graduate students as a primary text for courses in social/digital media marketing and public relations or a secondary text in broader public relations and marketing campaign planning and writing courses. Accompanying online resources include chapter reviews with suggestions for further resources; instructor guides; in-class exercises; a sample syllabus, assignments, and exams; and lecture slides. Visit www.routledge.com/9780367896201
Publisher: Routledge
ISBN: 1000290646
Category : Business & Economics
Languages : en
Pages : 194
Book Description
This new edition continues to give students a foundation in the principles of digital audience engagement and data metrics across platforms, preparing them to adapt to the quickly evolving world of digital media. It takes students through the processes of social listening, strategic design, creative engagement, and evaluation, with expert insights from social media professionals. Thoroughly updated, this second edition includes: • new strategies to guide students in the initial campaign planning phase • added content on influencers, social care teams, and newsjacking • coverage of research evaluation, the implications of findings, and articulating the ROI • expanded discussion of ethical considerations in campaign design and data collection and analysis. The book is suited to both undergraduate and post-graduate students as a primary text for courses in social/digital media marketing and public relations or a secondary text in broader public relations and marketing campaign planning and writing courses. Accompanying online resources include chapter reviews with suggestions for further resources; instructor guides; in-class exercises; a sample syllabus, assignments, and exams; and lecture slides. Visit www.routledge.com/9780367896201
The Feel of Algorithms
Author: Minna Ruckenstein
Publisher: Univ of California Press
ISBN: 0520394569
Category : Social Science
Languages : en
Pages : 240
Book Description
Why do we feel excited, afraid, and frustrated by algorithms? The Feel of Algorithms brings relatable first-person accounts of what it means to experience algorithms emotionally alongside interdisciplinary social science research, to reveal how political and economic processes are felt in the everyday. People’s algorithm stories might fail to separate fact and misconception, and circulate wishful, erroneous, or fearful views of digital technologies. Yet rather than treating algorithmic folklore as evidence of ignorance, this novel book explains why personal anecdotes are an important source of algorithmic knowledge. Minna Ruckenstein argues that we get to know algorithms by feeling their actions and telling stories about them. The Feel of Algorithms shows how taking everyday algorithmic emotions seriously balances the current discussion, which has a tendency to draw conclusions based on celebratory or oppositional responses to imagined future effects. An everyday focus zooms into experiences of pleasure, fear, and irritation, highlighting how political aims and ethical tensions play out in visions, practices, and emotional responses. This book shows that feelings aid in recognizing troubling practices, and also calls for alternatives that are currently ignored or suppressed.
Publisher: Univ of California Press
ISBN: 0520394569
Category : Social Science
Languages : en
Pages : 240
Book Description
Why do we feel excited, afraid, and frustrated by algorithms? The Feel of Algorithms brings relatable first-person accounts of what it means to experience algorithms emotionally alongside interdisciplinary social science research, to reveal how political and economic processes are felt in the everyday. People’s algorithm stories might fail to separate fact and misconception, and circulate wishful, erroneous, or fearful views of digital technologies. Yet rather than treating algorithmic folklore as evidence of ignorance, this novel book explains why personal anecdotes are an important source of algorithmic knowledge. Minna Ruckenstein argues that we get to know algorithms by feeling their actions and telling stories about them. The Feel of Algorithms shows how taking everyday algorithmic emotions seriously balances the current discussion, which has a tendency to draw conclusions based on celebratory or oppositional responses to imagined future effects. An everyday focus zooms into experiences of pleasure, fear, and irritation, highlighting how political aims and ethical tensions play out in visions, practices, and emotional responses. This book shows that feelings aid in recognizing troubling practices, and also calls for alternatives that are currently ignored or suppressed.
Creative Self-publishing
Author: Alliance of Independent Authors
Publisher: Orna Ross
ISBN: 1909888168
Category : Language Arts & Disciplines
Languages : en
Pages : 282
Book Description
It has never been easier to publish a book, but publishing a book is never easy. Creative Self-Publishing is a comprehensive guide to every step in the publishing process, written by the director of the Alliance of Independent Authors (ALLi), and drawing on the experience of thousands of ALLi members. The book's focus is how to apply your creativity to publishing, as much as to writing. It takes an individual approach, beginning with you—your passion, mission and sense of purpose as a publisher and creative business owner—then guiding you through the seven processes of publishing, in ways that empower you to reach more readers and sell more books. In an engaging, easy-to-read format, you’ll learn: - Which creative practices and business models the most successful authors are using today - Where you fit in the history of authorship and self-publishing - How to overcome publishing resistance and block by fostering creative flow. - Where to find your ideal readers and how to ensure they find your books - A proven planning method that marries your passion, mission and purpose as writer and publisher Whether you write fiction, nonfiction, or poetry books, the principles and practices outlined in this book will work for you. You’ll make better books, find more readers, turn them into keener fans, and grow your income, impact and influence as a self-directed and empowered indie author–the creative way.
Publisher: Orna Ross
ISBN: 1909888168
Category : Language Arts & Disciplines
Languages : en
Pages : 282
Book Description
It has never been easier to publish a book, but publishing a book is never easy. Creative Self-Publishing is a comprehensive guide to every step in the publishing process, written by the director of the Alliance of Independent Authors (ALLi), and drawing on the experience of thousands of ALLi members. The book's focus is how to apply your creativity to publishing, as much as to writing. It takes an individual approach, beginning with you—your passion, mission and sense of purpose as a publisher and creative business owner—then guiding you through the seven processes of publishing, in ways that empower you to reach more readers and sell more books. In an engaging, easy-to-read format, you’ll learn: - Which creative practices and business models the most successful authors are using today - Where you fit in the history of authorship and self-publishing - How to overcome publishing resistance and block by fostering creative flow. - Where to find your ideal readers and how to ensure they find your books - A proven planning method that marries your passion, mission and purpose as writer and publisher Whether you write fiction, nonfiction, or poetry books, the principles and practices outlined in this book will work for you. You’ll make better books, find more readers, turn them into keener fans, and grow your income, impact and influence as a self-directed and empowered indie author–the creative way.