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Author:
Publisher: Happy About
ISBN: 161730008X
Category : Business & Economics
Languages : en
Pages : 183
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Book Description
Geeks tend to be skeptical about social media, especially about its role in anything serious or substantial. Perhaps that is only natural, given that your average geek has fine-tuned analytical abilities and antennae that are always up to detect snake oil. And yet nobody, not even the geekiest geek, can afford to ignore the opportunity and the power that lies in deploying social media for marketing technology, both to geeks and to the rest of the world.Social Media Geek-to-Geek explores the increasingly vital role that social media can play in technology marketing efforts and reveals how you, in a marketing strategy, analysis or implementation role, can harness its energy for your company. Peppered with actionable wisdom from start to finish, this handy title enables every technology marketer to appreciate the galvanizing capabilities of social media, all made possible by geek abilities, intelligence and insight.
Author:
Publisher: Happy About
ISBN: 161730008X
Category : Business & Economics
Languages : en
Pages : 183
Get Book Here
Book Description
Geeks tend to be skeptical about social media, especially about its role in anything serious or substantial. Perhaps that is only natural, given that your average geek has fine-tuned analytical abilities and antennae that are always up to detect snake oil. And yet nobody, not even the geekiest geek, can afford to ignore the opportunity and the power that lies in deploying social media for marketing technology, both to geeks and to the rest of the world.Social Media Geek-to-Geek explores the increasingly vital role that social media can play in technology marketing efforts and reveals how you, in a marketing strategy, analysis or implementation role, can harness its energy for your company. Peppered with actionable wisdom from start to finish, this handy title enables every technology marketer to appreciate the galvanizing capabilities of social media, all made possible by geek abilities, intelligence and insight.
Author: Benjamin Woo
Publisher: McGill-Queen's Press - MQUP
ISBN: 0773552960
Category : Social Science
Languages : en
Pages :
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Book Description
"Comic book superheroes, fantasy kingdoms, and futuristic starships have become inescapable features of today's pop-culture landscape, and the people we used to deride as "nerds" or "geeks" have ridden their popularity and visibility to mainstream recognition. It seems it's finally hip to be square. Yet these conventionalized representations of geek culture typically ignore the real people who have invested time and resources to make it what it is. Getting a Life recentres our understanding of geek culture on the everyday lives of its participants, drawing on fieldwork in comic book shops, game stores, and conventions, including in-depth interviews with ordinary members of the overlapping communities of fans and enthusiasts. Benjamin Woo shows how geek culture is a set of interconnected social practices that are associated with popular media. He argues that typical depictions of mass-mediated entertainment as something that isolates and pacifies its audiences are flawed because they do not account for the conversations, relationships, communities, and identities that are created by engaging with the products of mass culture. Getting a Life combines engaging interview material with lucid interpretation and a clear, interdisciplinary framework. The volume is both an accessible introduction to this contemporary subculture and an exploration of the ethical possibilities of a life lived with media.
Author: Anita Mitra
Publisher: HarperThorsons
ISBN: 9780008305178
Category : Education
Languages : en
Pages : 0
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Book Description
Information is everywhere and yet many women still don't truly understand how our bodies work and specifically, how our lower genital tract works. Dr Anita Mitra, AKA The Gynae Geek, believes that we can only be empowered about our health when we have accurate information. This book will be that source. This book takes you from your first period to the onset of menopause and explains everything along the way. From straightforward information about whether the pill is safe, which diet is best for PCOS, what an abnormal smear actually means, if heavy periods are a sign of cancer, right through to extraordinary tales from the Clinic. This straight to the heart, sharp shooting guide will become the go-to reference book for all young women seeking answers about reproductive health as well as a way to dispel the swathe of misinformation that's out there. Dr Anita Mitra shares her personal experiences with stress and anxiety and her learnings about how the gynaecological health of women can be influenced by lifestyle choices.
Author: Eric Smith
Publisher: Quirk Books
ISBN: 1594746613
Category : Humor
Languages : en
Pages : 210
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Book Description
You keep your action figures in their original packaging. Your closets are full of officially licensedStar Wars merchandise. You’re hooked on Elder Scrolls and Metal Gear but now you’ve discovered an even bigger obsession: the new girl who just moved in down the hall. What’s a geek to do? Take some tips from The Geek’s Guide to Dating. This hilarious primer is jam-packed with cheat codes, walkthroughs, and power-ups for navigating the perils and pitfalls of your love life with ease. Geeks of all ages will find answers to the ultimate questions of life, the universe, and everything romantic, from First Contact to The Fellowship of the Ring and beyond. Full of whimsical 8-bit illustrations, The Geek’s Guide to Dating will teach fanboys everywhere to love long and prosper.
Author: Ananda Kiamsha Madelyn Leeke
Publisher: iUniverse
ISBN: 1491706392
Category : Biography & Autobiography
Languages : en
Pages : 367
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Book Description
Ananda Kiamsha Madelyn Leeke became a pioneer in the digital universe twenty-seven years ago, when she logged in to the LexisNexis research service as a first-year law student at Howard University School of Law. She was immediately smitten with what the World Wide Web could do. Later, while attending the UN Fourth World Conference on Women in Beijing, China, in 1995, Leeke found herself in an Internet café, where she experienced an interaction that changed her life. Over time, through interactions and conversations both online and in-person, Leeke developed the concept of "digital sisterhood." Embracing this revolutionary concept led to a complete career reinvention that finally allowed her to embrace her enormous creative spirit. She found in her digital sisters true "sheroes" and virtual mentors. Her blogging and social media adventures highlight the lessons she learned in the process, the reasons she launched the Digital Sisterhood Network, and the experiences that caused her to adopt what she terms the "fierce living" commitments. In her memoir, Leeke details her journey, sharing experiences and insights helped her and her digital sisters use the Internet as a self-discovery tool and identifying leadership archetypes that shaped her role as a social media leader.
Author: Anastasia Salter
Publisher: Springer
ISBN: 3319660772
Category : Language Arts & Disciplines
Languages : en
Pages : 219
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Book Description
This book examines changing representations of masculinity in geek media, during a time of transition in which “geek” has not only gone mainstream but also become a more contested space than ever, with continual clashes such as Gamergate, the Rabid and Sad Puppies’ attacks on the Hugo Awards, and battles at conventions over “fake geek girls.” Anastasia Salter and Bridget Blodgett critique both gendered depictions of geeks, including shows like Chuck and The Big Bang Theory, and aspirational geek heroes, ranging from the Winchester brothers of Supernatural to BBC’s Sherlock and the varied superheroes of the Marvel Cinematic Universe. Through this analysis, the authors argue that toxic masculinity is deeply embedded in geek culture, and that the identity of geek as victimized other must be redefined before geek culture and media can ever become an inclusive space.
Author: Karen M. Walsh
Publisher: Bloomsbury Publishing USA
ISBN: 1440866414
Category : Social Science
Languages : en
Pages : 370
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Book Description
Geek Heroines not only tells the stories of fictional and real women, but also explores how they represent changes in societal views of women, including women of color and the LGBTQ community. Geek culture stems from science and technology and so is frequently associated with science fiction. In the beginnings of science fiction, the genre was tied to "magic" and dystopic outcomes; however, as technology turned "geek" into "chic," geek culture extended to include comics, video games, board games, movie, books, and television. Geek culture now revolves around fictional characters about whom people are passionate. Geek Heroines seeks to encourage women and young girls in pursuing their passions by providing them with female role models in the form of diverse heroines within geek culture. Carefully curated to incorporate LGBTQ+ identities as well as racial diversity, the book defines geek culture, explains geek culture's sometimes problematic nature, and provides detailed fiction and nonfiction biographies that highlight women in this area. Entries include writers and directors as well as characters from comic books, science fiction, speculative fiction, television, movies, and video games.
Author: Brian Alleyne
Publisher: Springer
ISBN: 1349958190
Category : Social Science
Languages : en
Pages : 119
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Book Description
Geeks, hackers and gamers share a common ‘geek culture’, whose members are defined and define themselves mainly in terms of technology and rationality. The members of geek culture produce and circulate stories to express who they are and to explain and justify what they do. Geek storytelling draws on plots and themes from the wider social and cultural context in which geeks live. The author surveys many stories of heated exchanges and techno-tribal conflicts that date back to the earliest days of personal computing, which construct the “self” and the “enemy”, and express and debate a range of political positions. Geek and Hacker Stories will be of interest to students of digital social science and media studies. Both geeky and non-technical readers will find something of value in this account.
Author: Verity Anne Trott
Publisher: Taylor & Francis
ISBN: 1000811603
Category : Social Science
Languages : en
Pages : 167
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Book Description
Trott interrogates how feminist activists navigate complex technological ecosystems to build awareness of misogyny, violence against women, and oppressive experiences women face both online and offline while cultivating transnational feminist networks and carving out spaces upon which to build and elevate women’s voices. This book is guided by a few key questions: how is feminist activism transforming and being mutually shaped by a dynamic and volatile platform ecosystem? How are activists attempting to negotiate this terrain? And, how are (anti)feminist politics contested within the platform society? These questions are addressed through analysis of three key case studies: the international feminist organisation Hollaback!; the #EndViolenceAgainstWomen campaign; and the global #TakeDownJulienBlanc movement. Building on the intersecting fields of feminist media studies, platform and internet research, and political communication, this book addresses cultural and social questions about how digital platforms shape the values of our communities and how stakeholders negotiate and engage in civic practices. This timely and important work interweaves activist discourses, women’s voices and scholarly literature together to provide insight into the realities of operating within a platform society. It will be of interest to students and scholars of journalism, gender studies, media and communication studies, culture studies, and sociology.
Author: Kentaro Toyama
Publisher: PublicAffairs
ISBN: 1610395298
Category : Business & Economics
Languages : en
Pages : 353
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Book Description
After a decade designing technologies meant to address education, health, and global poverty, award-winning computer scientist Kentaro Toyama came to a difficult conclusion: Even in an age of amazing technology, social progress depends on human changes that gadgets can't deliver. Computers in Bangalore are locked away in dusty cabinets because teachers don't know what to do with them. Mobile phone apps meant to spread hygiene practices in Africa fail to improve health. Executives in Silicon Valley evangelize novel technologies at work even as they send their children to Waldorf schools that ban electronics. And four decades of incredible innovation in America have done nothing to turn the tide of rising poverty and inequality. Why then do we keep hoping that technology will solve our greatest social ills? In this incisive book, Toyama cures us of the manic rhetoric of digital utopians and reinvigorates us with a deeply people-centric view of social change. Contrasting the outlandish claims of tech zealots with stories of people like Patrick Awuah, a Microsoft millionaire who left his engineering job to open Ghana's first liberal arts university, and Tara Sreenivasa, a graduate of a remarkable South Indian school that takes impoverished children into the high-tech offices of Goldman Sachs and Mercedes-Benz, Geek Heresy is a heartwarming reminder that it's human wisdom, not machines, that move our world forward.
