Author: Simmons Market Research Bureau
Publisher:
ISBN:
Category : Consumers
Languages : en
Pages :
Book Description
Simmons 1991 Study of Media & Markets
Author: Simmons Market Research Bureau
Publisher:
ISBN:
Category : Consumers
Languages : en
Pages :
Book Description
Publisher:
ISBN:
Category : Consumers
Languages : en
Pages :
Book Description
Simmons ... Study of Media and Markets
Author:
Publisher:
ISBN:
Category : Consumer behavior
Languages : en
Pages : 762
Book Description
Publisher:
ISBN:
Category : Consumer behavior
Languages : en
Pages : 762
Book Description
Proceedings of the 1991 Northeastern Recreation Research Symposium
Author: Gail A. Vander Stoep
Publisher:
ISBN:
Category : Forest reserves
Languages : en
Pages : 244
Book Description
Publisher:
ISBN:
Category : Forest reserves
Languages : en
Pages : 244
Book Description
General Technical Report INT
Author:
Publisher:
ISBN:
Category : Forests and forestry
Languages : en
Pages : 324
Book Description
Publisher:
ISBN:
Category : Forests and forestry
Languages : en
Pages : 324
Book Description
Media Research Methods
Author: Barrie Gunter
Publisher: SAGE
ISBN: 9780761956594
Category : Language Arts & Disciplines
Languages : en
Pages : 324
Book Description
Assessing the relative strengths and weaknesses of qualitative and quantitative methods, this book examines the methodological perspectives adopted by media researchers in their attempts to understand the nature of media in society.
Publisher: SAGE
ISBN: 9780761956594
Category : Language Arts & Disciplines
Languages : en
Pages : 324
Book Description
Assessing the relative strengths and weaknesses of qualitative and quantitative methods, this book examines the methodological perspectives adopted by media researchers in their attempts to understand the nature of media in society.
General Technical Report NE
Author:
Publisher:
ISBN:
Category : Forests and forestry
Languages : en
Pages : 336
Book Description
Publisher:
ISBN:
Category : Forests and forestry
Languages : en
Pages : 336
Book Description
Proceedings of the 1994 Northeastern Recreation Research Symposium
Author: Gail A. Vander Stoep
Publisher:
ISBN:
Category : Forest reserves
Languages : en
Pages : 280
Book Description
Publisher:
ISBN:
Category : Forest reserves
Languages : en
Pages : 280
Book Description
Linking Tourism, the Environment, and Sustainability
Author:
Publisher:
ISBN:
Category : Ecosystem management
Languages : en
Pages : 104
Book Description
Publisher:
ISBN:
Category : Ecosystem management
Languages : en
Pages : 104
Book Description
Women, Media and Sport
Author: Pamela J. Creedon
Publisher: SAGE
ISBN: 0803952341
Category : Language Arts & Disciplines
Languages : en
Pages : 371
Book Description
This book - the first to link feminism, sport and media theory - provides a broad cultural studies orientation. In addition to a theoretical analysis, it provides a practical look at models of sport, media effects and the construction of the sportswoman and women's sports. Divided into three parts, the book: provides an overview of the three areas; focuses on the print and broadcast media portrayal of women's sport, examining such issues as the relationship of sports promotion to media representations of women's sports and the ways in which sports reporting is taught to future journalists; and seeks to develop a new model for the future.
Publisher: SAGE
ISBN: 0803952341
Category : Language Arts & Disciplines
Languages : en
Pages : 371
Book Description
This book - the first to link feminism, sport and media theory - provides a broad cultural studies orientation. In addition to a theoretical analysis, it provides a practical look at models of sport, media effects and the construction of the sportswoman and women's sports. Divided into three parts, the book: provides an overview of the three areas; focuses on the print and broadcast media portrayal of women's sport, examining such issues as the relationship of sports promotion to media representations of women's sports and the ways in which sports reporting is taught to future journalists; and seeks to develop a new model for the future.
Mass Communications Research Resources
Author: Christopher H. Sterling
Publisher: Routledge
ISBN: 1136694552
Category : Language Arts & Disciplines
Languages : en
Pages : 225
Book Description
This reference book is designed as a road map for researchers who need to find specific information about American mass communication as expeditiously as possible. Taking a topical approach, it integrates publications and organizations into subject-focused chapters for easy user reference. The editors define mass communication to include print journalism and electronic media and the processes by which they communicate messages to their audiences. Included are newspaper, magazine, radio, television, cable, and newer electronic media industries. Within that definition, this volume offers an indexed inventory of more than 1,400 resources on most aspects of American mass communication history, technology, economics, content, audience research, policy, and regulation. The material featured represents the carefully considered judgment of three experts -- two of them librarians -- plus four contributors from different industry venues. The primary focus is on the domestic American print and electronic media industries. Although there is no claim to a complete census of all materials on print journalism and electronic media -- what is available is now too vast for any single guide -- the most important and useful items are here. The emphasis is on material published since 1980, though useful older resources are included as well. Each chapter is designed to stand alone, providing the most important and useful resources of a primary nature -- organizations and documents as well as secondary books and reports. In addition, online resources and internet citations are included where possible.
Publisher: Routledge
ISBN: 1136694552
Category : Language Arts & Disciplines
Languages : en
Pages : 225
Book Description
This reference book is designed as a road map for researchers who need to find specific information about American mass communication as expeditiously as possible. Taking a topical approach, it integrates publications and organizations into subject-focused chapters for easy user reference. The editors define mass communication to include print journalism and electronic media and the processes by which they communicate messages to their audiences. Included are newspaper, magazine, radio, television, cable, and newer electronic media industries. Within that definition, this volume offers an indexed inventory of more than 1,400 resources on most aspects of American mass communication history, technology, economics, content, audience research, policy, and regulation. The material featured represents the carefully considered judgment of three experts -- two of them librarians -- plus four contributors from different industry venues. The primary focus is on the domestic American print and electronic media industries. Although there is no claim to a complete census of all materials on print journalism and electronic media -- what is available is now too vast for any single guide -- the most important and useful items are here. The emphasis is on material published since 1980, though useful older resources are included as well. Each chapter is designed to stand alone, providing the most important and useful resources of a primary nature -- organizations and documents as well as secondary books and reports. In addition, online resources and internet citations are included where possible.