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Author: Gerard DeGroot
Publisher: Bloomsbury Publishing
ISBN: 0857729306
Category : Biography & Autobiography
Languages : en
Pages : 209
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Book Description
Before 1966, the idea of Reagan in politics provoked widespread scorn. To most people, he seemed a has-been actor, a right-wing extremist and a 'dunce'. Journalists therefore ridiculed his aspirations to be governor of California. No one, however, doubted his incredible ability to communicate with a crowd. In order to succeed in his campaign, Reagan had to be packaged as an outsider - an antidote to politics as usual. A highly sophisticated team of marketers and ad-men turned the scary right-winger into a harmless moderate who could attract supporters from across the political spectrum. Researchers meanwhile provided the coaching that allowed Reagan to seem well-informed - all of which led to Reagan winning the California governorship by a landslide. Gerard DeGroot here explores how, in the decade of consumerism, Reagan was marketed as a product. While there is no doubting his natural abilities as a campaigner, Reagan won in 1966 because his team of advisers understood how to sell their candidate, and he, wisely, allowed himself to be sold. Selling Ronald Reagan tells the story of Reagan's first election, when the nature of campaigning was forever altered and a titan of modern American history emerged.
Author: Gerard DeGroot
Publisher: Bloomsbury Publishing
ISBN: 0857729306
Category : Biography & Autobiography
Languages : en
Pages : 209
Get Book Here
Book Description
Before 1966, the idea of Reagan in politics provoked widespread scorn. To most people, he seemed a has-been actor, a right-wing extremist and a 'dunce'. Journalists therefore ridiculed his aspirations to be governor of California. No one, however, doubted his incredible ability to communicate with a crowd. In order to succeed in his campaign, Reagan had to be packaged as an outsider - an antidote to politics as usual. A highly sophisticated team of marketers and ad-men turned the scary right-winger into a harmless moderate who could attract supporters from across the political spectrum. Researchers meanwhile provided the coaching that allowed Reagan to seem well-informed - all of which led to Reagan winning the California governorship by a landslide. Gerard DeGroot here explores how, in the decade of consumerism, Reagan was marketed as a product. While there is no doubting his natural abilities as a campaigner, Reagan won in 1966 because his team of advisers understood how to sell their candidate, and he, wisely, allowed himself to be sold. Selling Ronald Reagan tells the story of Reagan's first election, when the nature of campaigning was forever altered and a titan of modern American history emerged.
Author: William Kleinknecht
Publisher: Nation Books
ISBN: 1568584105
Category : Biography & Autobiography
Languages : en
Pages : 348
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Book Description
An award-winning journalist shatters the myth of Ronald Reagan
Author: Bill O'Reilly
Publisher: Macmillan
ISBN: 1627792414
Category : Biography & Autobiography
Languages : en
Pages : 320
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Book Description
The most-talked-about political commentator in America is back with more about what he has to say to his fellow Americans. Print run 1,200,000.
Author: Gerard DeGroot
Publisher: Bloomsbury Publishing
ISBN: 0857727265
Category : History
Languages : en
Pages : 321
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Book Description
Before 1966, the idea of Reagan in politics provoked widespread scorn. To most people, he seemed a has-been actor, a right-wing extremist and a 'dunce'. Journalists therefore ridiculed his aspirations to be governor of California. No one, however, doubted his incredible ability to communicate with a crowd. In order to succeed in his campaign, Reagan had to be packaged as an outsider - an antidote to politics as usual. A highly sophisticated team of marketers and ad-men turned the scary right-winger into a harmless moderate who could attract supporters from across the political spectrum. Researchers meanwhile provided the coaching that allowed Reagan to seem well-informed - all of which led to Reagan winning the California governorship by a landslide. Gerard DeGroot here explores how, in the decade of consumerism, Reagan was marketed as a product. While there is no doubting his natural abilities as a campaigner, Reagan won in 1966 because his team of advisers understood how to sell their candidate, and he, wisely, allowed himself to be sold. Selling Ronald Reagan tells the story of Reagan's first election, when the nature of campaigning was forever altered and a titan of modern American history emerged.
Author: James Sutherland
Publisher: Penguin
ISBN: 9780670063451
Category : Juvenile Nonfiction
Languages : en
Pages : 260
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Book Description
An introduction to the life and career of the movie actor who left film for the political arena, being elected governor of the state of California in 1966 and 1970, and President of the United States in 1980.
Author: Michael Reagan
Publisher: Macmillan
ISBN: 1429989963
Category : Political Science
Languages : en
Pages : 384
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Book Description
"There are cynics who say that a party platform is something that no one bothers to read and it doesn't very often amount to much. Whether it is different this time than it has ever been before, I believe the Republican Party has a platform that is a banner of bold, unmistakable colors, with no pastel shades." –Ronald Reagan, 1976 Republican National Convention When Ronald Reagan was called to the podium by President Ford during the 1976 Republican National Convention, he had no prepared remarks. But the unrehearsed speech he gave that night is still regarded as one of the most moving speeches of his political career. The reason he was able to give such a powerful speech on a moment's notice was that he was proclaiming the core principles of his heart and soul, which he had been teaching and preaching for years. The New Reagan Revolution reveals new insights into the life, thoughts, and actions of the man who changed the world during the 1980s. The challenges and threats we face today are eerily similar to the conditions in the world before the beginning of the Reagan era. The good news is that we already know what works. Ronald Reagan has given us the blueprint. This book is not merely a diagnosis of our nation's ills, but a prescription to heal our nation, rooted in the words and principles of Ronald Reagan. In these pages, you'll find a plan for returning America to its former greatness, soundness, and prosperity. It's the plan Ronald Reagan developed over years of study, observation, and reflection. It's a plan he announced to the nation, straight from his heart, one summer evening during America's 200th year. It's the plan he put into action during his eight years in office as the most effective president of the 20th century, and it is the plan we can use today to help return America to its former greatness, soundness, and prosperity.
Author: Ron Reagan
Publisher: Penguin
ISBN: 1101475544
Category : Biography & Autobiography
Languages : en
Pages : 183
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Book Description
A moving memoir of the beloved fortieth president of the United States, by his son. February 6, 2011, is the one hundredth anniversary of Ronald Reagan's birth. To mark the occasion, Ron Reagan has written My Father at 100, an intimate look at the life of his father-one of the most popular presidents in American history-told from the perspective of someone who knew Ronald Reagan better than any adviser, friend, or colleague. As he grew up under his father's watchful gaze, he observed the very qualities that made the future president a powerful leader. Yet for all of their shared experiences of horseback rides and touch football games, there was much that Ron never knew about his father's past, and in My Father at 100, he sets out to understand this beloved, if often enigmatic, figure who turned his early tribulations into a stunning political career. Since his death in 2004, President Reagan has been a galvanizing force that personifies the values of an older America and represents an important era in national history. Ron Reagan traces the sources of these values in his father's early years and offers a heartfelt portrait of a man and his country-and his personal memories of the president he knew as "Dad."
Author: Ronald Reagan
Publisher: Simon and Schuster
ISBN: 1451642687
Category : Biography & Autobiography
Languages : en
Pages : 987
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Book Description
Ronald Reagan’s autobiography is a work of major historical importance. Here, in his own words, is the story of his life—public and private—told in a book both frank and compellingly readable. Few presidents have accomplished more, or been so effective in changing the direction of government in ways that are both fundamental and lasting, than Ronald Reagan. Certainly no president has more dramatically raised the American spirit, or done so much to restore national strength and self-confidence. Here, then, is a truly American success story—a great and inspiring one. From modest beginnings as the son of a shoe salesman in Tampico, Illinois, Ronald Reagan achieved first a distinguished career in Hollywood and then, as governor of California and as president of the most powerful nation in the world, a career of public service unique in our history. Ronald Reagan’s account of that rise is told here with all the uncompromising candor, modesty, and wit that made him perhaps the most able communicator ever to occupy the White House, and also with the sense of drama of a gifted natural storyteller. He tells us, with warmth and pride, of his early years and of the elements that made him, in later life, a leader of such stubborn integrity, courage, and clear-minded optimism. Reading the account of this childhood, we understand how his parents, struggling to make ends meet despite family problems and the rigors of the Depression, shaped his belief in the virtues of American life—the need to help others, the desire to get ahead and to get things done, the deep trust in the basic goodness, values, and sense of justice of the American people—virtues that few presidents have expressed more eloquently than Ronald Reagan. With absolute authority and a keen eye for the details and the anecdotes that humanize history, Ronald Reagan takes the reader behind the scenes of his extraordinary career, from his first political experiences as president of the Screen Actors Guild (including his first meeting with a beautiful young actress who was later to become Nancy Reagan) to such high points of his presidency as the November 1985 Geneva meeting with Mikhail Gorbachev, during which Reagan invited the Soviet leader outside for a breath of fresh air and then took him off for a walk and a man-to-man chat, without aides, that set the course for arms reduction and charted the end of the Cold War. Here he reveals what went on behind his decision to enter politics and run for the governorship of California, the speech nominating Barry Goldwater that first made Reagan a national political figure, his race for the presidency, his relations with the members of his own cabinet, and his frustrations with Congress. He gives us the details of the great themes and dramatic crises of his eight years in office, from Lebanon to Grenada, from the struggle to achieve arms control to tax reform, from Iran-Contra to the visits abroad that did so much to reestablish the United States in the eyes of the world as a friendly and peaceful power. His narrative is full of insights, from the unseen dangers of Gorbachev’s first visit to the United States to Reagan’s own personal correspondence with major foreign leaders, as well as his innermost feelings about life in the White House, the assassination attempt, his family—and the enduring love between himself and Mrs. Reagan. An American Life is a warm, richly detailed, and deeply human book, a brilliant self-portrait, a significant work of history.
Author: Daniel S. Lucks
Publisher: Beacon Press
ISBN: 0807029572
Category : Biography & Autobiography
Languages : en
Pages : 354
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Book Description
2021 Prose Award Finalist A long-overdue and sober examination of President Ronald Reagan’s racist politics that continue to harm communities today and helped shape the modern conservative movement. Ronald Reagan is hailed as a transformative president and an American icon, but within his twentieth-century politics lies a racial legacy that is rarely discussed. Both political parties point to Reagan as the “right” kind of conservative but fail to acknowledge his political attacks on people of color prior to and during his presidency. Reconsidering Reagan corrects that narrative and reveals how his views, policies, and actions were devastating for Black Americans and racial minorities, and that the effects continue to resonate today. Using research from previously untapped resources including the Black press which critically covered Reagan’s entire political career, Daniel S. Lucks traces Reagan’s gradual embrace of conservatism, his opposition to landmark civil rights legislation, his coziness with segregationists, and his skill in tapping into white anxiety about race, riding a wave of “white backlash” all the way to the Presidency. He argues that Reagan has the worst civil rights record of any President since the 1920s—including supporting South African apartheid, packing courts with conservatives, targeting laws prohibiting discrimination in education and housing, and launching the “War on Drugs”—which had cataclysmic consequences on the lives of Black and Brown people. Linking the past to the present, Lucks expertly examines how Reagan set the blueprint for President Trump and proves that he is not an anomaly, but in fact the logical successor to bring back the racially tumultuous America that Reagan conceptualized.
Author: Jim Kuhn
Publisher:
ISBN:
Category : Biography & Autobiography
Languages : en
Pages : 302
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Book Description
During his White House years, President Reagan earned the love and admiration of millions, and altered the course of history. Jim Kuhn, his executive assistant, was one of the very few people privileged to see the Great Communicator not just during his historic public events, but also behind the scenes, during quiet moments.Kuhn was responsible for helping the most powerful man in the world manage his time and information. His memoir of an unguarded and unedited Ronald Reagan captures the laughter, resolve, sensitivity, and discomforts of the man who won the Cold War and restored Americars"s confidence. President Reagan frequently shared with Kuhn his personal views on matters great and small, including his thoughts about world leaders such as Mikhail Gorbachev and Margaret Thatcher, and controversial issues such as nuclear weapons, taxes, and womenrs"s rights. Kuhn recalls many poignant moments that will surprise readers, no matter how much they already know about President Reagan. For example: How the President reacted when staff disappointed him and things didnrs"t go as planned The time he felt distraught over arms negotiations with the Soviets President Reaganrs"s true personal thoughts about abortion What aspersion bothered him more than any other How President Reagan felt about the Iran-Contra scandal and the figures involved During his 13 years of service to Ronald Reagan, Kuhn discovered a man who acted the same off camera as he did in front of the world; who showed the same respect to an anonymous caller to the White House as he did to Pope John Paul II; who was more nuanced and perceptive than the press would ever admit; who never let the power and prestige of the Presidency go to his head. Now that Ronald Reagan has passed away, there is a hunger for a deeper understanding of what made him a great President. Jim Kuhn offers a unique perspective on the private Ronald Reagan that will fascinate his millions of admirers.
