Author: Jessie Lopez
Publisher: AuthorHouse
ISBN: 1728363772
Category : Self-Help
Languages : en
Pages : 41
Book Description
In this book I describe in detail the procedures before, during and after your MRI exam. I placed pictures of every position in every angle for an open and closed MRI scanner. These pics are beautifully taken to show the comfort level of pursuing an MRI exam mostly in a open scanner. You will not be disappointed by this material because I put all my heart into it from the years of experience in helping patients with the claustrophobia blues.
Secrets to Beat Mri Claustrophobia
Author: Jessie Lopez
Publisher: AuthorHouse
ISBN: 1728363772
Category : Self-Help
Languages : en
Pages : 41
Book Description
In this book I describe in detail the procedures before, during and after your MRI exam. I placed pictures of every position in every angle for an open and closed MRI scanner. These pics are beautifully taken to show the comfort level of pursuing an MRI exam mostly in a open scanner. You will not be disappointed by this material because I put all my heart into it from the years of experience in helping patients with the claustrophobia blues.
Publisher: AuthorHouse
ISBN: 1728363772
Category : Self-Help
Languages : en
Pages : 41
Book Description
In this book I describe in detail the procedures before, during and after your MRI exam. I placed pictures of every position in every angle for an open and closed MRI scanner. These pics are beautifully taken to show the comfort level of pursuing an MRI exam mostly in a open scanner. You will not be disappointed by this material because I put all my heart into it from the years of experience in helping patients with the claustrophobia blues.
Buyology
Author: Martin Lindstrom
Publisher: Currency
ISBN: 0385523890
Category : Business & Economics
Languages : en
Pages : 274
Book Description
NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.
Publisher: Currency
ISBN: 0385523890
Category : Business & Economics
Languages : en
Pages : 274
Book Description
NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.
Soar
Author: Tom Bunn
Publisher: Rowman & Littlefield
ISBN: 1493000691
Category : Self-Help
Languages : en
Pages : 307
Book Description
Captain Bunn founded SOAR to develop effective methods for dealing with flight anxiety. Therapists who have found this phobia difficult to treat will find everything they need to give their clients success. Anxious flyers who have “tried everything” to no avail can look forward to joining the nearly 10,000 graduates of the SOAR program who now have the whole world open to them as they fly anxiety free wherever they want. This approach begins by explaining how anxiety, claustrophobia, and panic are caused when noises, motions—or even the thought of flying—trigger excessive stress hormones. Then, to stop this problem, Captain Bunn takes the reader step-by-step through exercises that permanently and automatically control these feelings. He also explains how flying works, why it is safe, and teaches flyers how to strategically plan their flight, choose the right airlines, meet the captain, and so on. Through this program, Captain Bunn has helped thousands overcome their fear of flying. Now his book arms readers with the information they need to control their anxiety and fly comfortably.
Publisher: Rowman & Littlefield
ISBN: 1493000691
Category : Self-Help
Languages : en
Pages : 307
Book Description
Captain Bunn founded SOAR to develop effective methods for dealing with flight anxiety. Therapists who have found this phobia difficult to treat will find everything they need to give their clients success. Anxious flyers who have “tried everything” to no avail can look forward to joining the nearly 10,000 graduates of the SOAR program who now have the whole world open to them as they fly anxiety free wherever they want. This approach begins by explaining how anxiety, claustrophobia, and panic are caused when noises, motions—or even the thought of flying—trigger excessive stress hormones. Then, to stop this problem, Captain Bunn takes the reader step-by-step through exercises that permanently and automatically control these feelings. He also explains how flying works, why it is safe, and teaches flyers how to strategically plan their flight, choose the right airlines, meet the captain, and so on. Through this program, Captain Bunn has helped thousands overcome their fear of flying. Now his book arms readers with the information they need to control their anxiety and fly comfortably.
The Willpower Instinct
Author: Kelly McGonigal
Publisher: Penguin
ISBN: 1583335080
Category : Psychology
Languages : en
Pages : 290
Book Description
Based on Stanford University psychologist Kelly McGonigal's wildly popular course "The Science of Willpower," The Willpower Instinct is the first book to explain the science of self-control and how it can be harnessed to improve our health, happiness, and productivity. Informed by the latest research and combining cutting-edge insights from psychology, economics, neuroscience, and medicine, The Willpower Instinct explains exactly what willpower is, how it works, and why it matters. For example, readers will learn: • Willpower is a mind-body response, not a virtue. It is a biological function that can be improved through mindfulness, exercise, nutrition, and sleep. • Willpower is not an unlimited resource. Too much self-control can actually be bad for your health. • Temptation and stress hijack the brain's systems of self-control, but the brain can be trained for greater willpower • Guilt and shame over your setbacks lead to giving in again, but self-forgiveness and self-compassion boost self-control. • Giving up control is sometimes the only way to gain self-control. • Willpower failures are contagious—you can catch the desire to overspend or overeat from your friends—but you can also catch self-control from the right role models. In the groundbreaking tradition of Getting Things Done, The Willpower Instinct combines life-changing prescriptive advice and complementary exercises to help readers with goals ranging from losing weight to more patient parenting, less procrastination, better health, and greater productivity at work.
Publisher: Penguin
ISBN: 1583335080
Category : Psychology
Languages : en
Pages : 290
Book Description
Based on Stanford University psychologist Kelly McGonigal's wildly popular course "The Science of Willpower," The Willpower Instinct is the first book to explain the science of self-control and how it can be harnessed to improve our health, happiness, and productivity. Informed by the latest research and combining cutting-edge insights from psychology, economics, neuroscience, and medicine, The Willpower Instinct explains exactly what willpower is, how it works, and why it matters. For example, readers will learn: • Willpower is a mind-body response, not a virtue. It is a biological function that can be improved through mindfulness, exercise, nutrition, and sleep. • Willpower is not an unlimited resource. Too much self-control can actually be bad for your health. • Temptation and stress hijack the brain's systems of self-control, but the brain can be trained for greater willpower • Guilt and shame over your setbacks lead to giving in again, but self-forgiveness and self-compassion boost self-control. • Giving up control is sometimes the only way to gain self-control. • Willpower failures are contagious—you can catch the desire to overspend or overeat from your friends—but you can also catch self-control from the right role models. In the groundbreaking tradition of Getting Things Done, The Willpower Instinct combines life-changing prescriptive advice and complementary exercises to help readers with goals ranging from losing weight to more patient parenting, less procrastination, better health, and greater productivity at work.
Marriage for One
Author: Ella Maise
Publisher: Simon and Schuster
ISBN: 1398521639
Category : Fiction
Languages : en
Pages : 453
Book Description
The only way to secure her dream is to marry a handsome stranger . . . When Rose and Jack meet, she has just lost her uncle, and with him her dream of owning a coffee shop. Rose wanted nothing more than to open a café in her uncle’s building. But her uncle’s will is clear – the building goes to Rose’s husband. Not to her. Then, his lawyer, Jack, offers an unusual solution… she can marry him. She’ll get the café and he’ll get the building. For some reason, Rose agrees. It might be a marriage of convenience but it’s anything but simple. Despite it being his idea, Jack is unbearably surly... But then he does something that shows Rose he might just have a softer side. Maybe love can start with a contract… but will Rose still feel that way when she learns the full terms of their deal?
Publisher: Simon and Schuster
ISBN: 1398521639
Category : Fiction
Languages : en
Pages : 453
Book Description
The only way to secure her dream is to marry a handsome stranger . . . When Rose and Jack meet, she has just lost her uncle, and with him her dream of owning a coffee shop. Rose wanted nothing more than to open a café in her uncle’s building. But her uncle’s will is clear – the building goes to Rose’s husband. Not to her. Then, his lawyer, Jack, offers an unusual solution… she can marry him. She’ll get the café and he’ll get the building. For some reason, Rose agrees. It might be a marriage of convenience but it’s anything but simple. Despite it being his idea, Jack is unbearably surly... But then he does something that shows Rose he might just have a softer side. Maybe love can start with a contract… but will Rose still feel that way when she learns the full terms of their deal?
Unleash Your God-Given Healing
Author: Ginny Dent Brant
Publisher: WestBow Press
ISBN: 1973688484
Category : Religion
Languages : en
Pages : 259
Book Description
Ginny Brant’s cancer diagnosis sent her on a quest to discover what caused a health nut to contract a deadly and aggressive form of breast cancer. What she found may surprise and inspire you. Whether you’re determined to prevent this deadly disease, survive it, or prevent its recurrence, this book pulls back the curtain on cancer and answers the question “What can I do to help my doctor beat this disease?” She challenges you to change what your doctor has no control over—your lifestyle and health habits. Brant connects the dots between nutrition, lifestyle, integrative and conventional medicine, and biblical wisdom to reveal how your body was created with self-healing mechanisms that work optimally when you do your part. But you need to get back to the Garden of Eden—the basics in life. By implementing a few lifestyle changes, you can begin building your immune system while lowering your toxic load. Learn how to enable your body to work as God intended, thereby unleashing your God-given healing!
Publisher: WestBow Press
ISBN: 1973688484
Category : Religion
Languages : en
Pages : 259
Book Description
Ginny Brant’s cancer diagnosis sent her on a quest to discover what caused a health nut to contract a deadly and aggressive form of breast cancer. What she found may surprise and inspire you. Whether you’re determined to prevent this deadly disease, survive it, or prevent its recurrence, this book pulls back the curtain on cancer and answers the question “What can I do to help my doctor beat this disease?” She challenges you to change what your doctor has no control over—your lifestyle and health habits. Brant connects the dots between nutrition, lifestyle, integrative and conventional medicine, and biblical wisdom to reveal how your body was created with self-healing mechanisms that work optimally when you do your part. But you need to get back to the Garden of Eden—the basics in life. By implementing a few lifestyle changes, you can begin building your immune system while lowering your toxic load. Learn how to enable your body to work as God intended, thereby unleashing your God-given healing!
Handbook of MRI Pulse Sequences
Author: Matt A. Bernstein
Publisher: Elsevier
ISBN: 0080533124
Category : Mathematics
Languages : en
Pages : 1041
Book Description
Magnetic Resonance Imaging (MRI) is among the most important medical imaging techniques available today. There is an installed base of approximately 15,000 MRI scanners worldwide. Each of these scanners is capable of running many different "pulse sequences", which are governed by physics and engineering principles, and implemented by software programs that control the MRI hardware. To utilize an MRI scanner to the fullest extent, a conceptual understanding of its pulse sequences is crucial. Handbook of MRI Pulse Sequences offers a complete guide that can help the scientists, engineers, clinicians, and technologists in the field of MRI understand and better employ their scanner. - Explains pulse sequences, their components, and the associated image reconstruction methods commonly used in MRI - Provides self-contained sections for individual techniques - Can be used as a quick reference guide or as a resource for deeper study - Includes both non-mathematical and mathematical descriptions - Contains numerous figures, tables, references, and worked example problems
Publisher: Elsevier
ISBN: 0080533124
Category : Mathematics
Languages : en
Pages : 1041
Book Description
Magnetic Resonance Imaging (MRI) is among the most important medical imaging techniques available today. There is an installed base of approximately 15,000 MRI scanners worldwide. Each of these scanners is capable of running many different "pulse sequences", which are governed by physics and engineering principles, and implemented by software programs that control the MRI hardware. To utilize an MRI scanner to the fullest extent, a conceptual understanding of its pulse sequences is crucial. Handbook of MRI Pulse Sequences offers a complete guide that can help the scientists, engineers, clinicians, and technologists in the field of MRI understand and better employ their scanner. - Explains pulse sequences, their components, and the associated image reconstruction methods commonly used in MRI - Provides self-contained sections for individual techniques - Can be used as a quick reference guide or as a resource for deeper study - Includes both non-mathematical and mathematical descriptions - Contains numerous figures, tables, references, and worked example problems
Winning
Author: Jack Welch
Publisher: Harper Collins
ISBN: 0061757586
Category : Business & Economics
Languages : en
Pages : 388
Book Description
A champion manager of people, Jack Welch shares the hard-earned wisdom of a storied career in what will become the ultimate business bible With Winning, Jack Welch delivers a wide-ranging, in-depth, no-holds-barred management guidebook about the tough strategic, organizational, and personal challenges that face people at every stage of their careers. Loaded with candid personal anecdotes, hard-hitting advice, and invaluable dos and don’ts, Jack explains his theory of business, by laying out the four most important principles that form the foundation of his success. Chapters include: How to Get Promoted, How to Think about Strategy, How to Write a Budget that Works, How to Work for a Jerk, How Find Work-Life Balance and How Start Something New. Enlivened by quotes from business leaders that Welch interviewed especially for the book, it’s a tour de force that reflects Welch’s mastery of execution, excellence and leadership.
Publisher: Harper Collins
ISBN: 0061757586
Category : Business & Economics
Languages : en
Pages : 388
Book Description
A champion manager of people, Jack Welch shares the hard-earned wisdom of a storied career in what will become the ultimate business bible With Winning, Jack Welch delivers a wide-ranging, in-depth, no-holds-barred management guidebook about the tough strategic, organizational, and personal challenges that face people at every stage of their careers. Loaded with candid personal anecdotes, hard-hitting advice, and invaluable dos and don’ts, Jack explains his theory of business, by laying out the four most important principles that form the foundation of his success. Chapters include: How to Get Promoted, How to Think about Strategy, How to Write a Budget that Works, How to Work for a Jerk, How Find Work-Life Balance and How Start Something New. Enlivened by quotes from business leaders that Welch interviewed especially for the book, it’s a tour de force that reflects Welch’s mastery of execution, excellence and leadership.
Emergency Nursing Made Incredibly Easy!
Author: Lippincott Williams & Wilkins
Publisher: Lippincott Williams & Wilkins
ISBN: 1469891549
Category : Medical
Languages : en
Pages : 784
Book Description
Completely revised and updated to reflect the latest guidelines and innovation, Emergency Nursing Made Incredibly Easy!, Second Edition, offers essential information on emergency, trauma, and critical care. Presented in the easy-to-learn and enjoyable Incredibly Easy! format, it covers emergency care basics, including patient assessment and triage, trauma, disease crises, and patient and family communication. It also addresses legal issues such as handling evidence and documentation, and holistic issues such as pain and end-of-life care. Chapters detail emergency nursing by body system and cover shock, multi-system traumas, environmental emergencies, disaster preparedness, communicable diseases, and obstetric and pediatric emergencies. The presentation features light-hearted cartoons and humor, "Memory Joggers" and other icons, and end-of-chapter review questions.
Publisher: Lippincott Williams & Wilkins
ISBN: 1469891549
Category : Medical
Languages : en
Pages : 784
Book Description
Completely revised and updated to reflect the latest guidelines and innovation, Emergency Nursing Made Incredibly Easy!, Second Edition, offers essential information on emergency, trauma, and critical care. Presented in the easy-to-learn and enjoyable Incredibly Easy! format, it covers emergency care basics, including patient assessment and triage, trauma, disease crises, and patient and family communication. It also addresses legal issues such as handling evidence and documentation, and holistic issues such as pain and end-of-life care. Chapters detail emergency nursing by body system and cover shock, multi-system traumas, environmental emergencies, disaster preparedness, communicable diseases, and obstetric and pediatric emergencies. The presentation features light-hearted cartoons and humor, "Memory Joggers" and other icons, and end-of-chapter review questions.
OSCEs for Medical Finals
Author: Hamed Khan
Publisher: John Wiley & Sons
ISBN: 0470659416
Category : Medical
Languages : en
Pages : 326
Book Description
OSCEs for Medical Finals has been written by doctors from a variety of specialties with extensive experience of medical education and of organising and examining OSCEs. The book and website package consists of the most common OSCE scenarios encountered in medical finals, together with checklists, similar to OSCE mark schemes, that cover all of the key learning points students need to succeed. Each topic checklist contains comprehensive exam-focussed advice on how to maximise performance together with a range of ‘insider's tips' on OSCE strategy and common OSCE pitfalls. Designed to provide enough coverage for those students who want to gain as many marks as possible in their OSCEs, and not just a book which will ensure students ‘scrape a pass', the book is fully supported by a companion website at www.wiley.com/go/khan/osces, containing: OSCE checklists from the book A survey of doctors and students of which OSCEs have a high chance of appearing in finals in each UK medical school
Publisher: John Wiley & Sons
ISBN: 0470659416
Category : Medical
Languages : en
Pages : 326
Book Description
OSCEs for Medical Finals has been written by doctors from a variety of specialties with extensive experience of medical education and of organising and examining OSCEs. The book and website package consists of the most common OSCE scenarios encountered in medical finals, together with checklists, similar to OSCE mark schemes, that cover all of the key learning points students need to succeed. Each topic checklist contains comprehensive exam-focussed advice on how to maximise performance together with a range of ‘insider's tips' on OSCE strategy and common OSCE pitfalls. Designed to provide enough coverage for those students who want to gain as many marks as possible in their OSCEs, and not just a book which will ensure students ‘scrape a pass', the book is fully supported by a companion website at www.wiley.com/go/khan/osces, containing: OSCE checklists from the book A survey of doctors and students of which OSCEs have a high chance of appearing in finals in each UK medical school